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8/8/2019 Tech Apps Group Web Catalog
http://slidepdf.com/reader/full/tech-apps-group-web-catalog 1/6
what we do
• Marketing & Business Development Services• The basic marketing services Technical Applications Group offers to client companies
are provided at no cost and we are paid commission only for the sales we generate.• Technical Applications Group can also provide full-time consulting services. Our full-
service provides guidance and expertise and means that the entire Technical
Applications Group team is proactively working to get our clients' technology turned into
a government solution and marketed to the right people. Full service consulting is
retainer-based and fees are determined on a case-by-case basis.
• Technical Applications Group's marketing and business development services include:
•
Business Development• Sales
• Marketing
• PR
• Subject Matter Expertise
• Program Identification
• Proposal Writing
• Funding Source Identification• Lobbying
• JCTD's and ACTD's
• Concepts of Operation (CONOPs)
• For more information, please contact us
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technical applications group
consulting services
• Full Lifecycle Global Marketing and Product Development
• Go-to-Market StrategiesProduct Lifecycle ManagementBrand ManagementStrategic & Tactical MarketingProduct Positioning
• Technical Applications Group works with your firm to develop regional marketsworldwide. By assisting our clients with Product Development, Manufacturing,Distributions, Brand Management, Support, Sales, Services, and Finance, Technical
Applications Group works to ensure market requirements for viable products are visible
on a truly global scale. Technical Applications Group can take the lead role indeveloping cross functional teams to create and drive the global market requirementsfor your company's solutions by executing and delivering product marketing activities.
• Developing product messaging for all product areas
• Supporting channel marketing programs
• Creating & executing go-to-market strategies
• Participating in analyst/press briefings
• Supporting partner branding activities
• Attending industry conferences and tradeshows• Developing marketing/partner programs
• Driving incremental revenue and supporting revenue attainment
• Ensuring field readiness
• Providing sales support across the global market
• Technical Applications Group takes a very hands-on approach, working from withineach region, taking into the consideration the geopolitical and socioeconomic climates,addressing them properly, and with your firm's best interest paramount. Whether it is afull-scale go-to-market strategy, product placement, packaging, brand management, or channel development, global marketing is a complex process where each market canbe dramatically different from the next- Technical Applications Group ensures a firm'ssuccess by avoiding the pitfalls that many others have historically overlooked.
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technology focus areas
• Capture Management
•Simply put, Technical Applications Group works with our clients to winbusiness. Whether writing SBIR proposals, responding to an open
solicitation, drafting BAA responses, or putting together teaming agreements,
we work with our customer through the entire process, not just by writing
winning proposals, but also with the behind-the-scenes activities that must
take place for a win. The business intelligence services offered separate us
from others consulting firms.
• Technical Applications Group offers the following Capture Managementservices to its clients:
• Pre-RFP planning and positioning
• Solution analysis and development
• Competitive analysis
• Analyzing the RFP
• Proposal outline & strategy• Proposal Management
• Review teams and critique
• Pricing strategy
• Proposal Writing/ROMs
• Preparation Q&A and negotiations
• Product Development
• Product Management
• Program Management (PMP)
•
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market sectors & services
Many of our portfolio clients depend on us to manage their international
expansion in addition to developing business for them in the USA.
Technical Applications Group also provides subject matter expertise and
consulting on a range of defense and security topics within the
international community.
Positioning, Awareness, & Identification…
Areas of competency include:
• Business Development
• Sales and Marketing
•
Public Relations• Strategic Planning & Development
• Channel Development & Management
• Brand Development & Management
• Capture Management
• Professional Writing & Documentation
• Consulting
• Subject Matter Expertise
• Market Analyses
• Lobbying
• International Logistics
•
Certified ITAR Compliance Officers on Staff 4
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International Development
•
Technical Applications Group is aregistered international broker with
the U.S. Department of State and has
a broad network of contacts
internationally.
• We focus on bringing COTS
technology and products to allied
nations as well as on findinginnovative technology from allied
nations which could be of benefit to
the U.S. military.
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