Upload
scott-valentine
View
121
Download
0
Embed Size (px)
Citation preview
We tell this
a great tech
a great story
a great $uccess
techprose.casmart words for emerging tech
What we dotechprose.ca works with incubators, investors and othersto evangelize emerging techs
Our battle-proven methods deliver world-class comms that unleash nascent markets
We’re uniquely networked in tech commercialization and media
Our expertise is in MarComm, PR and mobile apps
techprose.ca
Why we do it
The market loves legs but not every entrepreneur knows why theirs are sexy or how to show them off
Emerging techs must always communicate well but maylack the skill or resources to always do so
Something is broken between tech commercializers + the media
We love emerging tech: 15+ years, $400m in exits and IPOs
techprose.ca
How we do it
I. Back-story– Stage of growth, key audiences + objectives– Assess existing tools/talents/touch-points
II. Analysis and Frame-working– Define position in competitive landscape– 60 Minute Manager: Communications Focus
III. Synthesis and Refinement– Key comms strategies, channels and timings– Investor presentation and media dry runs
Walk-away
Elevator pitch
Media lede
Mind map
Commsschedule
Your homework
Key Focuses
Investor 1-pager
Executivesummary
techprose.ca Great start-up
package
Contact us
Scott [email protected]+1.250.307.3724@techprose_ca
techprose.casmart words for emerging tech
Next
steps?