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8/3/2019 Telephone Training Power Point Final
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Superior Customer Serviceon the Telephone
Chris Carter
Training Coordinator
Office of Human Resources
Employee Development Center (EDC)
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Goals
Improve comfort and confidence on the
phone Use customer-service strategies that get
results
Enhance the publics image of theUniversity by providing superior customerservice over the phone
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ObjectivesAt the end of this training, you will be
able to define and describe:
1. A Customers Basic Needs
2. 5 Dimensions of Customer Service
3. How to Manage a Call
4. Projecting a Positive Image5. Techniques for handling difficult
phone situations
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Keep Them Calling: Superior
Customer Service on the Phone
By: Sherry Barrett
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Questions to Ask Yourself Do my current skills help reduce my
stress when dealing with difficult calls?
Do I enjoy being at work when I make avaluable contribution to the university?
Does the university save money when Iprovide accurate and responsive
customer service on the phone? Do I feel personally satisfied when Im
doing a great job?
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Why Should You
Improve? Every call is an opportunity to enhance customer
relations, your image, and the image of theuniversity.
Remember: The typical person tells 20 people
about a negative experience and tells only 5 peopleabout a positive experience.
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The Basic Needs of the
Customer on the Phone To be recognized and remembered
To feel valued
To feel appreciated
To feel respected
To feel understood
To feel comfortable about a want or needView each caller (both internal and
external) as a customer
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Satisfying customers over
the telephone is often morechallenging than serving
face-to-face.
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5 Dimensions of
Customers Service
1. Professionalism
2. Speedy Responses
3. Accurate Information
4.G
enuine Concern5. Reliable Follow-through
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5 Dimensions
1. Professionalism - use thank you and please,
control background noise, dont use office-specific jargon or acronyms
2. Speedy Responses - predict follow-up time,
dont pad conversation with idle chatter,dont take more than 24 hours to return acall, time is money
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5 Dimensions (Cont)
3. Accurate Information - use easy-to
understand examples, dont blame others,dont use outdated material
4. Genuine Concern - use empathy, dontjudge callers feelings, dont let onenegative call bleed into another
5. Reliable Follow-up - responsibility to carryout promised action
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Positive AttitudeThe Engine that drives
excellent serviceforward.
The key ingredient in providing the5 Dimensions of Customer Service.
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1. Creates goodwill with caller
2.
Reduces the potential for irritating thecaller
3. Lessens stress for you
4. Helps you enjoy your job more
5. Creates a more productive workenvironment
Advantages of a Positive Attitude
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Projecting a Positive Attitude Keep organized work space
Make conscious effort to be
positive Link being positive with
consequences
Choose role model who is positive
Focus on the callers needs insteadof your own
Feelings are a choice
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Managing the Call
Answer Promptly (within 3 rings)
Greet the Caller and Identify Yourself Offer to Help
Listen Carefully
Use Callers name
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Example
XYZ Financial Services, this is Jan, how
may I help you today?
Yes, Mary, I will check on the status of
your application. Would you like to hold, orwould you prefer I call you back in a fewminutes with an answer?
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Applying Positive Attitude to
Create Positive Impressions Word choices seem simple, but small
changes make a dramatic difference
Positive phrasing creates anenvironment where caller can respondwith an open mind
Hold on a minute? positive?
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Turn Negative Into PositiveShes not in yet.
Its a computer problem.
Your file must be lost.
Thats not my job.
We never received your application.
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Managing the Call Avoid blind transfers
Ask the caller whether he or she can hold
Tell caller to whom theyre being transferred
Briefly introduce the caller to the coworker
Closing the Call
Close Call Formally Repeat action you agreed to take
Say Good-bye instead of Bye-bye
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How to Give Bad NewsThe Sandwich Technique:
Insert the bad news
in-between two pieces
of good news
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Case Studies Sandwich Technique
Sales Rep
Auto Repair Shop
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Voice Mail
Keep it short
Suggest person get something to takenotes on
Give your availability
Repeat name and phone number at the end Close with Thank-you
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Angry Callers
Recognizing the Signs of an Angry Caller:
High-pitch speech Long pauses
Sighs
Demands
Short-terse answers
Volume gets louder
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2 Problems of the Angry Caller
1. A relationship problem with the University
Universitys relationship with the customer isbroken
Usually because basic needs arent being met
2. Specific problem that needs attention
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7 Steps for Resolving the
Angry Customers Problem1. Deal with feelings first. Listen and respond with
empathy.
2. Ask questions to get specifics about the complaint
3. Summarize callers problem to get agreement
4. Offer a choice of alternatives to fix the problem
5. Let the customer decide which alternative to use6. Follow through on what you agree to do
7. When possible, do something extra
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Abusive CallerDefinition:
A caller who goes beyond expressinganger about a problem and beginsattacking the person handling the call
Often includes swearing and personal
attacks
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Handling Abusive CallersAbusive Callers:
Stay Calm
Youre not the target Give caller warning
I beg your pardon?
I dont appreciate the language you are using.
If you arent able to talk with me without swearing, Iwill have to end this call.
If the call terminates, inform supervisorimmediately
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Handling Other Difficult Situations Two or more calls at once: ask if one
can hold, thank for patience
Caller angry about beingtransferred/put on hold: brief,blameless apology
Caller hangs up: tell supervisor Caller is crying: use empathy and slow
your pace, use take your time
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More Difficult Situations Caller uses another language-dont
increase volume, try simple phrases
Caller is mentally challenged-gear levelof language, focus on criticalinformation, summarize for agreement
Caller asks for manager- try to addressthe problem yourself, ask if they canhold, inform manager