Tema 1. Logos (Per Penjar Al Blog) Javi, Tomeu, Juan Fran. REVISED

8/10/2019 Tema 1. Logos (Per Penjar Al Blog) Javi, Tomeu, Juan Fran. REVISED

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The Start of an incredible cooperative

Javier Galenao SierraJuan Francisco Martn

Tomeu Duarte Adrover


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BUSI!SS ID!AS

"# Traditional or conventional Idea$

Plumbing Company

Is a business dedicated to repairing and installing pipes and other water components.

Advanta%es$Everyone needs to have a water installationDisadvanta%es$There are a lot of business that are working in this sector.

Innovation Idea$

Drop Shipping

Is a kind of sale business based on selling without stock.

Advanta%es$ ou don!t need a store or an own office and you can work at home.

Disadvanta%es$ou have to contact with suppliers to buy and consult the products and guarantees.

ou also need to know languages.

'# (is)* Idea Construction company

This "usiness is dedicated to the construction of homes and buildings.

Advanta%es$#ll buildings become deteriorated over time. It!s an e$pensive industry.

Disadvanta%es$There are a lot of construction business in the %one and there are a lot of houses

which remain unsold.

+# ,ombinin% T-o Traditional Ideas.

Plumbing and electrician company# business dedicated to repairing and installing the household pipes and appliances.

Advanta%es$The water and electricity are a basic necessity.

Disadvanta%es$There are a lot of business in this sector.

/# !colo%ical and environmental Idea

&reening homes

Is a business dedicated to reforming homes or buildings in order to improve the energetic

performance.

Advanta%es$ It!s an Ecological Idea and now it is very fashionable in the society.Disadvanta%es$Prefabricated facilities still have a high cost.

0# 1rofessional Trainin%

Personal trainer

Is a new kind of business dedicated to preparing yourself to improve your health through

e$ercise and diets.

Advanta%es$It!s simple and it works with small groups.

Disadvanta%e$ It!s e$pensive and a lot of people prefer training themselves or going to the gym.


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2# Idea related to -or) e3perience

Supermarket

Is a shop where you can buy a lot of ordinary products.

Advanta%es$It!s attracts many types of customers because it has a high variety of products.

Disadvanta%es$There are a lot of multinational franchises around the country.

4# Friendship

' Coffee shop

Is a place where you can go with your friends to drink coffee and smoke weed.

Advanta%es$The people who smoke go there to sociali%e with other people who have the

same hobbies.

Disadvanta%e$ It!s illegal in this country.

5# Idea related to hobbies

(reak shop

Is a place where you can buy roll games and play them with the other people inside the

shop.

Advanta%es$There aren!t many companies like this.

Disadvanta%e$low numbers of customers.

"6# Unmet needs.

Potable water in Portocolom

Is a business dedicated to bringing clean and potable water to Portocolom.

Advanta%e$ Portocolom needs clean water.Disadvanta%e$This kind of business has a lot of barriers to enter.

""# Improve the e3istent products.

#void the tangle of cables

The business is dedicated to creating a new type of non tangling cables.

Advanta%es$)o more tangling cables* )o more wasted time untangling cables*

Disadvanta%es$+e need to invest a lot of money in the creation of the product.

" Importin% ideas.

Spices from around the world

There is a shop where you can buy all types of Spices to cook.

Advanta%es$+e can be the wholesalers of the nearby restaurants.

Disadvanta%es$Some spices are difficult to find.

"'# Idea related to chan%es in purchasin% po-er.

Seafood restaurant

Is a restaurant speciali%ed in seafood cuisine.

Advanta%es$,ur customers have a lot of purchasing power.Disadvanta%es$There aren!t many people with purchasing power in these days.


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"+# 7ife chan%es

-osting and secure servers

Is a kind of business dedicated to renting a secure server to save the important business

information.

Advanta%es$)owadays there is a lot of demand of this type of service because the internet isunsafe and it has many viruses

Disadvanta%e$The safe server needs a lot of maintenance

"/# T-o ,ooperatives

"rewery

Is a business dedicated to creating selling and transporting our beer.

Advanta%es$There are not many breweries in /allorca and our beer is more ecological than the

other international beer brands.

Disadvanta%es$There are a lot international low cost brands.

Dairy farm

Is a place where cows are raised and their milk is marketed.

Advanta%es$Is an easy and ecological business and we can supply natural milk to /allorca.

Disadvanta%es$/aking ourselves known and competing with the big farms would be difficult.

"0# T-o social enterprises

Craft for disabled people.

Is an enterprise dedicated to creating 0obs for disabled people.Advanta%es$+e can help people with disabilities to find employment

Disadvanta%es$The work is costlier and you have to take care of the workers

"asic food store for disabled.

Is a shop where you can buy to cover your basic needs.

Advanta%es$It is a good thing that the society appreciates.

Disadvanta%es$+e sell products at low cost and it is difficult to stay in the market without

subsidies.

"2# A Franchise

' 1uboking

Is a (ranchise dedicated to preparing fast food and dispensing beer

Advanta%e$Is a (ranchise and the creation of the place is simple

Disadvanta%e$+e can!t do an innovative Idea because we should accomplish with all the

franchise terms

"4# A ve%an business

2egan 3estaurant

Is a 3estaurant where in order to protect animals met is not included in the menu.Advanta%es$)owadays people are aware of the animal cruelty.

Disadvanta%e$ The tradition in /allorca is eating meat.


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MATRIX FOR THE MADURATION OF BUSINESS IDEAS

FILTERS

PERSONAL MARKET RESORSES

X X X X X X X X X X TOTAL

5% 5% 5% 10% 15% 15% 15% 10% 15% 5% VALUATION

6 5 0 1 6 7 5 6 7 6 5,3

8 3 0 7 6 8 6 7 6 7 6,2

4 7 2 0 5 6 7 6 7 6 5,3

4 5 0 2 6 6 6 6 7 6 5,3

8 4 0 7 6 6 5 6 7 6 5,8

1 5 1 3 2 0 5 6 0 5 2,55

4 6 7 1 7 6 6 6 6 3 5,45

7 7 1 6 3 5 6 6 4 1 4,7

8 6 2 5 4 6 3 7 6 3 5

6 4 0 7 9 6 4 6 7 6 6

6 0 0 8 7 3 5 4 6 7 5

7 2 0 7 6 6 5 6 8 5 5,75

6 4 3 2 4 8 7 6 8 7 5,85

3 4 2 5 6 3 6 7 7 5 5,2

9 8 6 3 4 8 5 8 8 6 6,3

2 1 0 2 7 3 5 7 8 4 4,7

8 4 3 5 4 6 5 8 6 5 5,45

6 5 6 6 8 6 5 6 7 4 6,15

7 5 4 8 6 6 6 5 6 5 5,95

Ilike

thisidea

Ihavego

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Ihaveg

otcontacts

Ihaveexperience

Istherespaceinthe

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arket

Isitin

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oesitsa

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eed?

Ihaveinform

ationa"o#tthe

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petition

$anIfin

ds#ppliers?

$an"egenerated"enefits?

oIha

vefinancial

availa"ilit!?

Ihave

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tech

nolog!?

%acilit!toaccessthera&

material

Isiteas!tosit#ade?

S!"# #$ F%!#&'

A''%() * +%(#$

&%# #$ %-*'

'l#m"ing $ompan!

rop (hipping

$onstr#ction $ompan!

'l#m"ing and )lectricit!

*reening +omes

'ersonal ,rainner

(#permarket

$offe (hop

reak (hop

'ota"le &ater in '-$olom

.void the tangle of ca"les

(pices from .,/

(eafood esta#rant

+osting

re&er!

air! arm

$rafts for disa"led

sic ood (tore for disa"led

2egan esta#rant


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8ur social ob9ective

Coop. /allorca /it0a is dedicated to make homemade beer and distribute it around the Island.

The social ob0ective of our company is get a place in the current market. #s a cooperative our main

ob0ective is not to increase benefits but we must remain stable and continue producing to e$ist.

#nother ob0ective of the company is provide to mallorca of beers produced in the area and thus

reducing the environmental impact caused by the transportation of merchandise.

Discarded lo%os.


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Selected lo%o


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Minimi:ed lo%os


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78,A7

+e decided to rent a local in (elanit$ 45644 is located in 3ei Sanc St. in the corner with 3ector

Planes St.


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ST(U,TU(!D 17A

754m6

(ermentador

Slow "eer

/ol8 de malta /acerador

3entadora de gra


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(UB(I,

1sttime deliver!3 toshare and disc#ss&ith the gro#p

4#alit! of &ork5content3coherence

4#alit! of &ork5presentation3spelling

Involvement 6availa"ilit!

,ome# E$cellent 3emarkable E$cellent E$cellent

7#anfran E$cellent E$cellent 3emarkable E$cellent

7avi E$cellent 3emarkable E$cellent E$cellent

Distribution of tas)s$

The social ob0ective was thought for all members of the group and 9avi wrote it.

#ll members of the group have created different types of logos but finally a friend of the members

of the group created the chosen logo.

#ll together searched few locals around /anacor (elanit$ and Campos and they decided to rent a

local in (elanit$.

The plane was created in three different parts one for each of them. The distribution of ob0ects

:Tomeu; office and bathroom items :9uan (ran; and the rest of parts were thought by 9avi.

Documents

Tema 1. Logos (Per Penjar Al Blog) Javi, Tomeu, Juan Fran. REVISED