The 2nd International Eco and LOHAS Exhibition ... brochure 0307.pdf · Shanghai Mart Expo 2012.10.25-10.27 ... INTRODUCTION. 2012.10.25-10.27 上海世贸商城 | Shanghai Mart Expo

www.ecolifestyles.cnwww.ecolifestyles.cn

October 25-27, 2012 Shanghai Mart Expo

2012.10.25-10.27上海世贸商城

The 2nd International Eco and LOHAS Exhibition & Conference for China第二届上海国际生态生活方式展

LOHAS - Lifestyles of Health and Sustainability

www.ecolifestyles.cn 2012.10.25-10.27 上海世贸商城 | Shanghai Mart Expo

2 China - the largest eco and wellness market in the world

展会简介INTRODUCTION


1LOHAS - Lifestyles of Health and Sustainability

ECO LIFESTYLES 上海国际生态生活方式展

中国最大最全面的

乐活盛会

旨在实现“公众生活方式引导消费决策，企业优势生态链实现共赢”的展会主旨。以普及生态低碳理念，彻底改变国人消费习惯，拉动生态行业巨大内需为途径，建立绿色平台，聚集品质上乘、客户优质、却产品线单一的绿色企业，通过共建企业优势生态链，共同培育、壮大并共享充满潜力的中国市场。

ECO LIFESTYLES 2011, was the biggest and most comprehensive eco/LOHAS event in China, attracting over 170 exhibitors and about 20,000 trade and consumer visitors. ECO LIFESTYLES 2011, following the success of the World Expo in Shanghai in 2010, opened its doors to global brands and companies in the eco and wellness industry in 2011.

Be a part of the largest and most comprehensive

eco and wellness exhibition in China



数据回顾NUMBERS AND STATISTICS FROM ECO LIFESTYLES 2011

展商数量 176 家176 EXHIBITORS

展商来自 13 个国家和地区FROM 13 COUNTRIES AND REGIONS

展览总面积 10,000m2

OVERALL EXHIBITION AREA : 10,000m2

* 数据来源：上海重立信息技术（上海）有限公司 Statistics and Data from: Z-Data (Shanghai) Co., Ltd.




国内外观众达到VISITORS

大陆观众区域分析LOCAL VISITORS DISTRIBUTION

观众参观目的PURPOSE OF VISITING

海外专业观众区域分析OVERSEAS PROFESSIONAL VISITORS DISTRIBUTION

专业观众采购权分类PURCHASING POWER

专业观众Professional Visitors

大陆观众Local Visitors(Mainland China)

普通观众Public Visitors

港澳台及其他海外观众Overseas Visitors

(Including Taiwan, Hong Kong and Macau)

19,377 人

94.69%

5.31%

华北North China

东北North East China

华东 East China

华中Central China

华南South China

西北North West China

西南South West China

采购订货Purchase & Ordering

寻找合作Search for Business Partners

免费讲座To Attend the Talks

参加论坛To Attend the Forum

了解更多生态生活方式To Learn More about LOHAS Living

只是好奇Just Curious

其他Others

决策者 / 最终审核Decision Maker

推荐者Involved in Decision Making

提出要求者Requestor

不参与Not Involved

欧盟European Union (EU)

欧洲其余国家Rest of Europe

非洲Africa

美洲North America

中南美洲South & Central America

中东Middle East & Central Asia

东亚East Asia

大洋洲Oceania

7.54% 1.41%2.02%

8.21%

1.34%0.24%

81.01%

6.17%8.64%

2.47%

1.23%

11.11%

7.41%

1.23%

61.73%

41.48%

1.54%

4.47%

5.01%

7.88%

17.51%

22.11% 15.57%

19.95%

28.11%

36.36%

68.44%

31.56%



媒体数据ANALYSIS ON MEDIA

100 余名记者现场采访报道over 100 reporters on site

来自海内外众多媒体报道共计 254 家254 domestic and overseas media reported on the event






展会评论COMMENTS FROM OUR STAKEHOLDERS

上海外语频道：主题鲜明，活动有特色，展商展品对老百姓的生活有一定层次的提升。ICS TV: “ECO LIFESTYLES 2011 has a distinct theme, with characteristic activities. Exhibits here have enhanced the public’s views towards eco-living.”

东方卫视 : 打破传统分区模式，体现后世博时代对健康生活、绿色城市的倡导和关注，很有意义！Dragon TV: “ECO LIFESTYLES 2011 has broken the traditional zoning model, and has reflected the advocacy and attention on healthy living, the green city in Shanghai’s “POST WORLD EXPO” era. Overall, the event was very meaningful!”

新闻晚报：吸引到一些比较有趣味的组织和企业来参展，邀请的论坛嘉宾很具代表性，总体不错。Evening Times: “ECO LIFESTYLES 2011 has attracted many interesting organizations and enterprises to participate. Overall, it was a good exhibition.”

上海热线：作为首个生态生活展，能令观众深受启发。希望今后能持续办下去，引入更多生态生活方式，引导民众的生活消费习惯。Online Shanghai: “As the first ECO LIFESTYLES exhibition in China, the event has inspired many visitors. We hope it will continue to be held and introduce more eco lifestyles, shaping the public’s views towards sustainable living and their consumer habits.”

城市中国：人流量挺多，现场氛围比较契合主题，活动丰富多彩。Urban China: “There was a large number of people at ECO LIFESTYLES 2011, and the atmosphere fit the theme well. Event was also packed with a variety of eco-activities.”

What visitors said…

陈升艳：很独特的展览，见到了很多没见过的东西，很喜欢。Chen Shengyan: “ECO LIFESTYLES 2011 is a very special exhibition, I like it.”

崔小姐：展会的主题非常有意义，参观的年轻人很多。自己的公司正在筹备中，希望明年能有机会在现场做有机餐厅或有机农庄。Miss Cui: “The exhibition theme is meaningful and has many young visitors. My own company is also preparing now, and I hope to develop an organic restaurant or organic farm next year in time for this exhibition.”

臧洁雯：现场气氛很好，有很多有趣的乐活展品。Zang Jiewen: “The atmosphere is very good and there are also many interesting LOHAS exhibits.”

What the media said…




展会评论COMMENTS FROM OUR STAKEHOLDERS

爵瑞实业：感谢你们对总领事细致周到的接待与服务，感谢你们的出色工作，下次希望有机会继续合作。Juerui Industry: “Thanks for your considerate reception and service to the Consul-General of Spain. We hope there will be another chance to cooperate with the exhibition organizers again.”

颐品：第二天就有四家专业买家与我们接洽，并前往工厂实地考察。展会效果很好！Hello tea: “We had four professional buyers talk to us on the second day and visit our factory.The exhibition has a good impact.”

永久自行车：我们通过展会找到了几家大的潜在战略合作伙伴。Shanghai Forever Bicycle: “We found several big potential strategic partners through the exhibition.”

零碳工厂：第一届生态生活方式展亮点多，活动内容丰富，得到了很多专业观众的首肯，也获得了相当数量的媒体关注。Zedfactory 愿意继续参加生态生活方式展，并加强合作力度。Zedfactory: “The inaugural Eco Lifestyle event has many highlights and plenty of activities. It won a lot of positive confirmation from professional visitors and received a considerable amount of media attention. Zedfactory will continue to participate in the ECO LIFESTYLES exhibition and strengthen the cooperation.”

What our forum speakers said…

北京东方乐活国际文化交流中心高级食育专家米莱 :我很高兴参与了这次论坛，认识了很多同道的朋友，也学到了很多东西。Milai, Beijing Oriental LOHAS International Culture Exchange Center:“I am very glad to participate in this forum and get to know a lot of friends who share the same ideas and I learned many useful things.”

TESTE 上海区总经理张天梅 :感谢论坛给我们一个平台，让更多不同行业的人了解我们的生态、环保理念。Zhang Tianmei, General Manager of Shanghai TESTEX:“We are grateful that the forum has given us a platform to enable many people from different industries to learn our concept of ecology and environmental protection.”

美国乐活论坛主席 Ted Ning 先生 :这是一个非常有趣的盛会，让我结识了很多志同道合的朋友。Ted Ning, Executive Editor of LOHAS Journal and www.lohas.com:“I found the event quite interesting and met some good people.”

What exhibitors said…



赛莱雅母婴体验区SAILAIYA’s HEALTHY BABY PAVILION

绿色出行专区GREEN TRANSPORT HUB

开幕式OPENING CEREMONY

生态时装秀ECO FASHION SHOW

一站式家居体验馆LOHAS HOME



设计健康主题馆DESIGNING HEALTHY LIFESTYLES PAVILION

绿色餐厅GREEN KITCHEN

绿色出行专区GREEN TRANSPORT HUB

绿色消费产业及乐活论坛ECO INDUSTRY & LOHAS FORUM

家庭休闲体验馆FAMILY LEISURE EXPERIENCE CENTER



ECO LIFESTYLES 2012

展览时间：2012.10.25-10.27展会地点：上海世贸商城展会面积：15,000m2

参展国家：20参展商：350专业观众：10,000公众观众：20,000

DATE: October 25-27, 2012VENUE: Shanghai Mart ExpoSHOW AREA: 15,000m²OVERSEAS PAVILIONS: 20EXHIBITORS: 350PROFESSIONAL VISITORS: 10,000END CONSUMERS: 20,000



第二届

上海国际生态生活方式展ECO LIFESTYLES 2012

继续秉承“健康生活引导绿色消费”的理念，并继承第一届的经验，同时有新的提升和发扬。环节设置更加充实紧凑，并联合多家行业协会之力，以更实战、更前沿、更有针对性的行业论坛与买家派对，更细致的现场服务，打造 ECO LIFESTYLES 成为一个绿色健康消费行业真正的品牌展会，国际化的盛会！

ECO LIFESTYLES 2012, will follow the success of ECO LIFESTYLES 2011, and make further inroads into China’s growing green and LOHAS industry. The organizers, alongside with China General Chamber of Commerce, will continue to make ECO LIFESTYLES an international meeting platform for leading green sustainable businesses and wellness companies.

China - the LARGEST eco

and wellness market in the world



我们的优势MANY REASONS TO EXHIBIT WITH US

强势媒体联动宣传联合媒体资源优势，多渠道品牌传播

Powerful multi-channel media exposure and unlimited networking opportunities

现场展示最具创新性的产品充分表达低碳设计理念

Showcasing the most innovative eco-design products

丰富多彩的各种活动使展商和观众了解乐活，感受乐活

Various eco-activities for exhibitors and visitors to learn about LOHAS

专业买家采购派对买家、零售商、分销商交流互动

Interact with the largest number of active target consumers and qualified buyers / retailers / distributors

一站式乐活体验与健康消费衣食住行养乐美，只此一家，别无分号

No other trade show delivers the entire spectrum of green, natural healthy products under one roof!

超过 10,000 名专业观众超过 20,000 名目标消费者

10,000+ professional visitors20,000+ target consumers expected


国家展团

展示各国当地最具代表性的优质生态

健康产品



观众组织WHO WILL VISIT

National Pavilions - showcasing the

country's best eco and wellness products



展品分类EXHIBIT PROFILE


健康美食 Natural and Healthy Foods

* 绿色食品（饮料）* 有机食物（茶、咖啡）* 天然保健品* 绿色餐饮（餐厅、酒庄、茶庄、咖啡馆）

* 红酒* 生态农庄* 有机产品超市* 有机食品协会

* Healthy foods & beverages* Natural foods* Tea & coffe* Restaurants & gourmet services* Natural health supplements

* Wine* Organic foods* Organic farms & produce* Macrobiotics* Herbal medicines

* 天然护肤美容品牌* 个人健康护理与养生产品* 心灵之美（瑜伽等）* 生态旅游与户外休闲* 健康理疗（纤体、保健）

* 精油* 养生会馆（会员招募）* SPA 与健身俱乐部* 环保酒店

美容养生 Natural Beauty & Wellness

* Skin care* Wellness products* Beauty of the mind* Spa & fitness* Health care products & services

* Personal care products* Natural cosmetics* Yoga* Eco tourism & leisure* Botanical soaps and lotions

生态时尚 Eco Fashion

* 生态服装与纺织材料* 布衣生活馆* 时尚环保袋* 有机棉服饰

* 环保配饰* 手工服装店* 有机服装协会

* Eco clothing & textiles* Eco fashion accessories & shoes

* Eco-bags* Organic cotton wear

健康母婴 Healthy Mother & Baby

* 天然孕婴产品* 婴儿食品（奶粉）

* 有机棉亲子服饰* 婴儿安全玩具与用品

* Maternal products* Foods & milk powder* Nutritional baby supplements

* Infant products* Toys and baby accessories* Clothing & shoes

绿色出行 Green Transportation

* 绿色交通（自行车、节能汽车等）* 绿色汽车衍生产品* 环保健康汽车内饰

* 汽车租赁* 新型交通工具与技术* 智能或清洁交通解决方案

* Eco friendly cars* Bikes* Eco-friendly materials for auto interior / exterior

* Green auto technologies* Bike & car share / rental schemes* Innovations for transport

绿色工业与科技 Green Industry

* 绿色商务* 企业绿色社会责任与绿色社区项目* 可再生原料

* 绿色技术* 水处理解决方案* 清洁能源解决方案* 绿色建筑系统

* Green businesses* Green CSR and community projects* Recycling

* Green technology* Water solutions* Clean energy solutions* Renewable raw materials

低碳之家 Eco Home

* 生态家居* 环保家俱与家装（建筑材料）

* 绿色地产* 节能家电

* Eco-furniture* Building materials* Packaging* Home decorations

* Green architecture* Interior home materials* Energy-saving electronic appliances

* 生态设计* 环境与空气检测服务* 认证机构

* 绿色咨询与研究* 可循环再生服务* 公益组织与协会

绿色服务 Green Services

* Eco design services* Environmental audit services* Associations

* Research and consultancy* NGOs* Recycling services



同期活动CONCURRENT EVENTS

乐活教育沙龙 Wellness Talks

全新的视角关注健康生活，既有亲身体验式的健康探秘，又有权威的专家解答。为您提供新鲜的健康资讯、适用的美容健身妙招、科学的养生之道。Wellness companies can give talks on ways to live a life of health and sustainability as well as various health issues, such as exercise and fitness, food and nutrition, common diseases and beauty topics.

绿色行业论坛 Eco Industry & LOHAS Forum

主办方携手各大行业协会，分行业专场，深入讨论绿色企业基于国际绿色标准，所面临的困境及其深层次原因。同时加大专业观众一对一邀请力度，为来自海内外的买家与企业营造全球采购盛事。Gathering of professionals, green brands, government bodies and experts from the industry to share insights and network. A Green Match session will also be organized to connect companies to the right business partners.

乐活时尚秀 Eco Fashion Show

低碳的材料，绿色的程序，简洁的设计，体现浓重的环保忧患意识和品牌的社会责任感。Wonderful opportunity for apparel companies and fashion brands to showcase their eco-friendly designs or green materials.

绿色餐厅 Green Kitchen

总是担心地沟油、农药等有害物质占领我们的盘中餐？美食也可以这样健康：以有机食物为主，走健康路线的绿色餐厅，倡导坚持有机种植，感受对健康生活的执着和付出。Tasty foods can also be healthy. Showcase organic foods as well as natural & healthy foods and beverages. Food companies can also use this Green Kitchen as a platform for cooking demonstrations, presenting their natural and healthy products and recipes.

精品设计角 Eco Showcase and Green Inventions

呈现品牌最富设计感的作品，同时思考设计如何引领企业创新、成为中国名片、产生消费新概念、创造增值空间。Presents products, designs and works which encapsulates the theme of eco-living, as well as new offerings and inventions from enterprises, which can contribute to a more sustainable environment.



品牌馆BRAND PAVILIONS

以目标消费者互动体验与媒体曝光为核心Interactive experience for targeted consumers & media exposure

乐活之家体验馆 LOHAS Home；儿童互动体验区 Green Kids’Corner；家庭休闲体验馆 Family Leisure Experience Center

行业馆INDUSTRY PAVILION

以企业渠道拓展与展商采访为重点Platform for exhibitors and enterprises to find distributors, agents, wholesalers and the right business partners

企业专场推介会 : 以丰富有效的形式向目标买家展示企业的生态新产品、绿色新技术、市场战略、服务理念、企业文化等Company Seminars: Exhibitors can conduct seminars onsite to showcase their eco/LOHAS products, services and green technology


健康红酒区WINE PAVILION

Green Match: Matching

exhibitors to potential buyers

and business partners





展台类别BOOTH SPACE

展台信息 / 标准展台BOOTH INFORMATION / STANDARD BOOTH总面积为 3m*3m 的标准展台包含以下设施：墙面（侧面和背面）、咨询台、灯光 *2、折叠椅 *2、废纸篓、地毯、插座、招牌3m x 3m Standard Booth includes: hard walls (sides & back), info counter, two spotlights, two folding chairs, waste basket, carpet, power point, name fascia.

媒体曝光 MEDIA EXPOSURE现场展位在线官网展示展商手册及会刊发放On site boothOnline Exposure on official website Onsite exposure on buyers guide and Official Directory

* 在展位设计时，我们会更多地考虑节约、回收和再利用的环保理念。* We will consider more eco-friendly practices when designing booths by reducing, reusing, and recycling.

1. 棋盘形展台 Checkerboard Type 2. 圆形展台 Round Type




参展申请表BOOTH PRICING



展商服务EXHIBITOR SERVICES

电子邮件新闻 e-EXHIBITION NEWSLETTER阶段性发布展会 / 展商 / 品牌最新新闻、动态、趋势信息Periodic release of the latest news of exhibition,exhibitors and green brands

参展商手册 EXHIBITOR'S MANUAL

观众参观指南 VISITOR'S GUIDE

官方网站 EXHIBITION WEBSITEwww.ecolifestyles.cn

官方微博 EXHIBITION MICROBLOGweibo.com/ecolohas

官方会刊 EXHIBITION DIRECTORY

现场广告 ON-SITE AD

媒体采访、活动及报道 MEDIA INTERVIEWS WITH EXHIBITORS ONSITE AND SPECIAL REPORTS

赞助合作项目EXCLUIVE SPONSORSHIP PROGRAMS TO INCREASE EXHIBITORS’ BRAND VISIBILITY




组织机构ORGANIZERS & PARTNERS

政府支持单位 SUPPORTED BY上海市商务委员会 Shanghai Municipal Commission of Commerce

上海市经济和信息化委员会 Shanghai Municipal Commission of Economy and Informatization

上海市农业委员会 Shanghai Municipal Agricultural Commission

主办方 ORGANIZER

上海亦可为商务信息咨询有限公司 Shanghai Ecowing Business Consulting Co., Ltd.

承办方 PRESENTED BY上海亦可为商务信息咨询有限公司 Shanghai Ecowing Business Consulting Co., Ltd.

上海服装鞋帽商业行业协会童装专业委员会 Shanghai Garment Trade Association

协办方 CO-ORGANIZERS上海市工业经济联合会 Shanghai Federation of Industrial Economics

上海市商业联合会 Shanghai Commercial Association

全球支持机构 GLOBAL PARTNERS亚洲乐活协会、意大利商会、墨西哥商会、哥伦比亚中国商会、德国商会大中华区德中生态商务平台、日中经济协会上海事务处、泰王国驻上海总领事馆、香港中华工商总会、马来西亚中国企业协会、Agence Fleurie、ECOCERT 国际生态认证中心、加拿大闽浙商会、美国环保协会、美国亚美商业发展中心、开拓者文化事业、中国贸促会绿色出行基金会、中华环保基金会、中华环保联合会、中国环保联盟、中国生态协会、北京国际素食俱乐部、中国食文化研究会、柬埔寨商务部、巴中工商总会Asia Lohas Association, China-Italy Chamber of Commerce, Mexico Chamber of Commerce, Colombian-Chinese Chamber of Commerce, Econet China, Japan-China Ecomonic Association, Royal Thai Consulate General, Hong Kong Chinese Chamber of Commerce, Enterprise Association Malaysia China, Agence Fleurie, ECOCERT, Zhejiang-Fujian Chamber of Commerce in Canada, Environmental Defense, Asian American Business Development Center, The Explorer, CCPIT Green Travel Foundation, China Environmental Protection Foundation, China Environmental Protection Association, China Environmental Protection Alliance, China Ecological Institute, International Vegetarians Club Beijing, China Food Culture Seminar, Ministry of Commerce of Cambodia, Brasil-China Chamber of Commerce & Industry

战略合作组织 STRATEGIC PARTNERS

合作媒体 MEDIA PARTNERS


China - the largest eco and wellness market in the world

Argentina & BrazilCompany Name: VIA CAUSA Int. BusinessContact Person: Silvina Troncoso EyeraldeTele: +54 11 4822 6292 / +54 9 11 6686 3149Fax: +54 11 4822 6292Email: [email protected]

Australia & NZCompany Name: Wine International Ltd. Contact Person: Linda GurneyTele: (NZ) +64 21 02959680 / (AUS) +61 448 800968Fax: (NZ) +64 9 3613326Email: [email protected]

BulgariaCompany Name: Geo Contact LtdContact Person: Ralf PetrovTele: +359 29 58 11 93Fax: +359 (2) 9449196 Email: [email protected]

Finland & SwedenCompany Name: Lystra Marketing & Event ServicesContact Person: Gunilla SöderholmTele: +358 (400) 492 133Fax: +358 (19) 614 113Email: [email protected]

FranceEmail: [email protected]

IndiaCompany Name: Aquarius VenturesContact Person: Vineeta GodboleTele: 020-25668118 Fax: 020-25660236Email: [email protected]

Israel, Russia & United KingdomCompany Name: Global Opportunities LtdContact Person: Ayelet MorTele: + 972 525 408 808Email: [email protected]

ItalyCompany Name: T.D.F.s.r.l.Contact Person: Georges PapaTele: +39 02 4801 5026Fax: +39 02 4815339Email: [email protected]

JapanCompany Name: Appeal Inc.Contact Person: Kenichi TakefusaTele: +81 3 59583530Fax: +81 3 59583550Email: [email protected]

JapanCompany Name: Echo Japan CorporationContact Person: Yasuhiro NotoTele: +81 3 57335031Fax: +81 3 57335047Email: [email protected]

KoreaCompany Name: NEXFAIRContact Person: Victoria LeeTele: +82 2 20883888-3889 /+ 82-10-6330-0826Fax: +82-2-2088-3887Email: [email protected]

Macau & Hong KongCompany Name: Macau Lohas Industry Association Contact Person: Kaitlin LeongTele: + 86 15344826622Fax: +853 2875 1305Email: [email protected]

Netherlands, Belgium, Luxembourg, Austria & Switzerland

Company Name: InterMundio BVContact Person: Sigrid JahnTele: +31 70 360 23 90Fax: +31 70 360 24 74Email: [email protected]

PhilippinesCompany Name: Leverage International (Consultants) Inc.Contact Person: Robert A. SanchezTele: +632 8132472 / 8101389Fax: +632 8101594Email: [email protected]

Singapore, Indonesia, Malaysia and ThailandCompany Name: ACESAP Marketing ServicesContact Person: Anthony ChanTele: +65 63457368Fax: +65 67388512Email: [email protected]

South East Asia & IndiaCompany Name: Felicitas Global Pte LtdContact Person: Judy OngTele: +65 6224 6788 / +65 9009 6091Fax: +65-6227-3878Email: [email protected]

SpainCompany Name: Henton Consulting, SL.Contact Person: Nicola JackmanTele: +34 627 524 613Email: [email protected]

Taiwan, Hong Kong & KoreaCompany Name: Yao-Ling Co., Ltd.Contact Person: Roger LeeTele: +886 3 4992308Fax: +886 3 4803822Email: [email protected]

TurkeyCompany Name: Expo Design International Fair CoContact Person: Okay OzcevizTele: +90 212 422 9318Fax: +90 212 422 9319Email: [email protected]

United Kingdom, USA & CanadaCompany Name: Eye 2 Eye Displays LtdContact Person: Mark BinghamTele: +44 (0) 7943 588814Fax: +44 (0) 20 86681980Email: [email protected]

海外代理 International Representatives:

For other countries, please contact Maple Han at: Tele: +86 21 6605 1988 Ext.899 Email: [email protected]

Documents

The 2nd International Eco and LOHAS Exhibition ... brochure 0307.pdf · Shanghai Mart Expo 2012.10.25-10.27 ... INTRODUCTION. 2012.10.25-10.27 上海世贸商城 | Shanghai Mart Expo