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The offi cial magazine of the Restaurant Facility Management Association

The best marketing resource for restaurant facility professionals

2020-21Media Planner Advertising Rates Advertising Rates

“I enjoy Facilitator magazine quite

a bit and think that it strikes a good balance between providing professional

information along with highlighting specifi c companies and individuals.”

— Jay Roach, TGI Fridays, Inc.

is the is the only comprehensive and relevant industry resource for restaurant facility professionals who spend millions of dollars annually on the products and services they need to run their restaurants. Facilitator is

poised to serve restaurant facility managers, offering guidance and insights to make their jobs easier.

How do you read Facilitator magazine?

Printed version

Electronic and printed

Electronic on computer oron mobile

Date gathered from a 2020 Reader survey

72% 16%

13%

O Read� ship

How much time do you spend reading an issue of Facilitator magazine?reading an issue of Facilitatorreading an issue of Facilitatorreading an issue of

14 % 15 minutes or less

86 %

15-45 minutes or more

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94% feel Facilitator magazinehas a good balance between editorial content and advertisements

80% have visited a vendors’ website as a result of seeing their ad in Facilitator magazine

10,000+ is the current circulation of Facilitator magazine every other month to targeted decision makers and members within the restaurant industry

Marketing and Other

Circulation by Title Purchasing, All Managers, Facility Directors/Managers, Supervisors, Operations

Owners, Presidents, CEOs, CFOs, Chairman

Chain Restaurant Franchisee

55% 30%

12%3%

“I love the Facilitator magazine

and think it is a great resource for new and seasoned FM’s. I use the magazine to help

train my new FM’s.”

2020-21 Edit� ial T� ics and Adv� tising Deadlines

For advertiser information, contact Kristie Thymes, Sales Manager

at (972) 782-9841 or kristie@rfmaonline.com

Best Practices IssueAug/Sept 20 FOCUS: Budgeting & Plumbing/Drain Line Maintenance

TOPICS: Cleaning Best Practices, “Yellow” Grease (Safe Handing, Storage Systems), *Disaster Management (Planning/Recovery), Mold Remediation, Snow Removal (Roofing & Parking Lots), Water Filtration, Water Heaters *Hurricanes, Snowstorms, Bio-Hazard/Gas Leaks, Food Safety Editorial Due: Friday, June 5 • Ad Space: Friday, July 10 • Ad Materials: Wed., July 15

Buy� ’s Guide Issue and Franchisee Focus Oct /Nov 20 FOCUS: Capital Planning & Facilities Audits

TOPICS: Exterior/Interior Lighting & Signage, Handyman Management, Insurance/Liability/Vendor Qualifications, Pick-Up/To-Go Technology, Preventative Maintenance-Cyclical Services, Vendor & Landlord Relations

Editorial Due: Friday, July 31 • Ad Space: Friday, Sept 4 • Ad Materials: Friday, Sept 11

Pre-C� f� ence Issue Dec/Jan 21 FOCUS: Kitchen Equipment & Risk Management

TOPICS: ADA, Codes & Guidelines, Fire & Life Safety, Grease Trap Pumping, Hood Cleaning, Security Systems, Slip and Fall, Warranty Management Editorial Due: Friday, Sept 18 • Ad Space: Friday, Oct 30 • Ad Materials: Wed., Nov 4

C� f� ence Issue 2021 Feb/March 21 FOCUS: Sustainability (Composting, Municipal Codes/Regulations, Recycling , Waste Management )

TOPICS: Capital Investment, Energy Management, HVAC, Landscaping, Pest Control, Remodeling/ Refreshes, Roofing and Technology/IoT Editorial Due: Friday, Nov 27 • Ad Space: Thurs., Dec 17 • Ad Materials: Fri., Jan 8, 2021

C� f� ence Recap April/May 21 FOCUS: *Disaster Management (Planning/Recovery) & Preparing for Summer TOPICS: Flooring/Flooring Maintenance, Parking Lot Maintenance, Pest Control, Remodeling/ Refreshes, Refrigeration, Windows/Window Treatments *Tornadoes, Fires, Flooding, Earthquakes, Mudslides, Power Outage Editorial Due: Friday, Feb 12, 2021 • Ad Space: Wednesday, March 17 • Ad Materials: Wednesday, March 24

June/July 21 FOCUS: CMMS (Work Order Flow, Repair vs. Replace, Asset Mgmt.) & Air BalanceTOPICS: Beverage/Beer Systems, Construction to Facilities Turnover, Doors, Electrical, Guest Comfort,

Painting, Training, Communication & Education for Operations Editorial Due: Friday, April 9 • Ad Space: Friday, May 7 • Ad Materials: Friday, May 14

Product Sh� case $750

Specs for the Product Showcase: Please provide a high res product image, or we can do a screen capture of your website, a brief description up to 90 words total to fill the space. Text will be reviewed and edited byour staff copywriters.

A Silikal floor is an impermeable surface; this makes it both hygienic and durable. The floor remains non-porous, seamless and pin-hole free. There are no areas to harbor dirt or bacteria. This means that when you clean a Silikal floor, it is clean and remains cleanable for many years to come. The durability of a Silikal floor is unmatched by any other poured, tile or sheet good floor system. Not to mention a Silikal floor cures fast, in less than an hour it is fully functional. For a quote call 888-830-1404

Silikal Americawww.silikalamerica.com

Part Time Employees are the backbone of your business. Time to clean is short. The frequency to clean is greater. The distance and cost from mopping to mechanization has never been shorter. Modernize your cleaning with the new CS5, which helps you improve: •Health & Safety (both Employee & Customer) •Customer Perception & Loyalty •Labor Savings •Employee Engagement

TURN IDLE ASSETS INTO CASH FAST •Nationwide network to service you anywhere •Over 1,000,000 square feet of warehouse space •Over 400,000 registered bidders •References frommajor chains •Cash offers and revenue share options •Complete restaurants or warehouse/facilities surplus •Leave broom clean, ready for landlordJay StaserStaserStaser •Office: 618-523-4296•Cell: 618-604-2970

Tennant CS5Tennantco.com/cs5

Is Customer Pickup outside your business model? Many businesses are struggling to adapt to social distancing requirements while maintaining the same level of quality customer service and communi-cation. PTG Curbside Conversion can help you innovate your customer pickup experience in a way that is simple, professional, and reassuring to the customer. Benefits: touchless system enabling social distance, customized and branded signage, frees up phone lines for incoming orders, functionality of a backup drive through system, and is easily assembled, disassembled, and stored.

ProMotion Technology Groupwww.promotion.tech

Top Shop Auctionsbidfta.com

TOPSHOPAUCT I ON S

A BIDFTA.COM COMPANY

PRODUCT SHOWCASE

Vend� Profile Page $3,500

Specs for Vendor Profile: The Vendor Profile page contains approximately 350 words. We reserve the right to review and edit the text by our staff editors and copywriters to ensure we are meeting editorial guidelines and APA standards. You may supply up to 3 high res images or diagrams, and must include a high res version of your logo.

Vend� Profile PageSpecs for Vendor Profile: The Vendor Profile page contains approximately 350 words. We reserve the right to review and edit the text by our staff editors and copywriters to ensure we are meeting editorial guidelines and APA standards. You may supply up to 3 high res images or diagrams, and must include a high res version of your logo.

Instead of spending countless hours hiring local painting contractors, juggling multiple work orders, managing projects, and spot-checking for quality and consistency across all restaurant locations,

consider trying PPG Services.

Streamline Your Painting Program with PPG Services

PPG Industries’ 135+ years of industry knowledge paired with digital tools and developing technologies give us a unique

position in the facility maintenance space - grounded in experience and led by innovation.

Our solution brings consistency, effi ciency, and predictability, allowing businesses to save time and money. We work to integrate with your current system and act as an extension of your business to minimize disruption, mistakes,

and miscommunications.

The atmosphere of your restaurant is just as important as the experience you’re serving up to customers. PPG Services

takes your painting off your plate - so you can focus on ensuring your guests enjoy what’s on theirs.

Learn more at ppgservices.com or contact us at 866-477-7818

What is PPG Services?Restaurant facility managers are faced with a signifi cant list of responsibilities in order to keep locations updated and on-brand, as well as functioning properly to provide a positive experience for guests.

PPG Services allows facility managers to more eff ectively manage the painting of restaurants nationwide, saving time, and ensuring consistency across all locations.

We do this by offering a full program of:• A national network of qualifi ed, professional painters• A dedicated team to work with customers on defi ning their painting program• Technology-driven project management tools to provide better insights into projects and optimize your painting program• Quality coatings products from PPG

Benefi ts for Restaurant Facility Managers• Consistent paint specs for proper brand representation• Fair, transparent, consistent, and predictable pricing• Reporting capabilities through job data, site photos, schedule dates, and project phases• Flexible scheduling including night work to avoid disruption of business• A national network of fully sourced, vetted, reliable paint contractors for fast, effi cient job completion• Quality assurance checks on locations to ensure scope accuracy, on-time completion, painter performance, and quality

Capabilities:• Multi-Site Reactive & Preventative Maintenance Programs• Interior & Exterior Repaints & Full Location Refreshes• Wallpaper Installation, Lacquering, & Specialty Coatings• Paint Color, Product Specifi cation, & Color Matching for Brand Consistency

“Facilitator is my ‘go-to’ resource for industry news, highlights, insights and instructional articles. Facilitator goes deeper than just great stories; it’s our portal to the infl uential

chain account executives that we source for facility maintenance. Our participation in the RFMA Conference

is directly enhanced by the support of Facilitator”

— Ed Candioty, Nati� al Acc� nt Manag� Bak� C� modities, Inc.

Buy� ’s Guide Bann� Ads1. Single-page vertical or horizontal banner ad $750 Vertical: 2.25” X 9.625” @ 300 dpi jpg file Horizontal-no Bleed: 7.375” X 2” @ 300 dpi jpg file Horizontal-with Bleed: Live area 7.375” X 2” Bleed area: 8.50” x 2.425”

2. Double-page horizontal banner ad spread $1,350 Horizontal spread with Bleed: Live area: 15.75” X 2” Bleed area: 17” x 2.425”

Special Adv� tising Opp� tunities

For advertiser information, contact Kristie Thymes, Sales Manager at (972) 782-9841 or kristie@rfmaonline.com

A resource guide of vendors and service providers that make up the

RFMA Vendor Allied group.

Official Buyer’s Guide

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Buy� ’s Guide Bann� Ads1. Single-page vertical or horizontal banner ad $750 Vertical: 2.25” X 9.625” @ 300 dpi jpg file Horizontal-no Bleed: 7.375” X 2” @ 300 dpi jpg file Horizontal-with Bleed: Live area 7.375” X 2” Bleed area: 8.50” x 2.425”

2. Double-page horizontal banner ad spread $1,350 Horizontal spread with Bleed: Live area: 15.75” X 2” Bleed area: 17” x 2.425”

For advertiser information, contact Kristie Thymes, Sales Manager at (972) 782-9841 or kristie@rfmaonline.com

Digital Editi� Adv� tising Opp� tunitiesDigital Editi� Adv� tising Opp� tunities

“Each year, when allocating our marketing and advertising dollars, Facilitator is always at the top of our list. RFMA represents dedication and trustworthiness for all things vendor and facility-related. Facilitator is a MUST to stay at the top of our game. The staff is helpful and effortless to work with - especially Kristie. She’s always looking out for Mahoney Environmental’s best interest!”

— Jillian Paukstis, M� keting Manag� Mah� ey Env� � mental

1. Front-page Digital Sponsor Ad $2,000 (send in size: 7.75” X 10” @ 300 dpi jpg file)2. Back-page Digital Sponsor Ad $1,750 (send in size: 7.75” X 10” @ 300 dpi jpg file)3. Video Ad * $2,000 (video format required is a Flash, .flv, file)4. Digital Banner Ads $1,500

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Take advantage of participating in the digital world of promotions and be part of our online presence. Every issue of Facilitator is produced digitally and adds opportunity to be viewed by our on-the-go readers. The banner ads placed on these pages will remain part of that issue going forward from that date and be part of the issues archives, viewable and searchable at any time, and will be linked to an route viewers to your company web site.

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Bann� Ad sizes Vertical Skyscraper Banner Ad (send in size: 3” X 15” @ 300 dpi jpg file)Wide Vertical Skyscraper Banner Ad (send in size: 4” X 15” @ 300 dpi jpg file)Horizontal Banner Ad (send in size: 14” X 1.75” @ 300 dpi jpg file)

Full Horizontal ad 728 x 90 pixels

Online Digital Audio and Video Requirements*: Recommendations for the digital editions:— Streaming audio is required in a MP3 audio format.— The video format required is Flash (.flv)— The recommended bit-rate is between 300kb/s and 700kb/s.

120 x 600

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www.rfmaonline.comwww.rfmaonline.comwww.rfmaonline.com

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Page Size Width Height

Publication Trim Size 8 3/8” x 10 7/8” Publication Bleed Size 8 5/8” x 11 1/8”Full Page/non-bleed 7 3/8” x 9 7/8”Full Page w/bleed 8 5/8” x 11 1/8”2-Page Spread/non-bleed 15 3/4” x 9 7/8”2-Page Spread w/bleed 17” x 11 1/8”2/3 – Page 4 7/8” x 9 7/8”1/2 – Page Island 4 7/8” x 7”1/2 – Page Horizontal 7 3/8” x 5” 1/3 – Page Square 4 7/8” x 4 7/8”1/3 – Page Vertical 2 3/8” x 9 7/8”1/3 – Page Horizontal 7 3/8” x 3 1/4”

The trim size for Facilitator is 8 3/8” x 10 7/8”. Full-page ads should be built to trim. Keep all live copy 3/8” from trim size. For bleed, extend ad 1/8” from trim size. Hi resolution jpg or pdf format preferred.

Print Ad Sizes & Specificati� sPrint Ad Sizes & Specificati� sFACILITATOR

For advertiser information, contact Kristie Thymes, Sales Manager at (972) 782-9841 or kristie@rfmaonline.com

Circulation is 10,000+

Ad size 1X 3X 6X 9X 12X

Full Page $3,893 $3,572 $3,374 $3,175 $2,778

2-Page Spread $7,442 $6,698 $6,326 $5,954 $5,209

2/3 Page $3,143 $2,828 $2,671 $2,514 $2,200

Half Page $2,624 $2,361 $2,230 $2,099 $1,836

Third Page $2,040 $1,835 $1,735 $1,632 $1,428

Additional 5% charge for Premium Positions, including opposite TOC *ALL RATES ARE NET. Rates effective Jan 1, 2020. Rates apply to price per insertion.

2020-21 Adv� tising Rates Adv� tising Rates

1/3Vert.

10.125)

1/3 PageSquare

1/3 PageHorizontal

1/2 Horizontal

1/2 Page Island

Full Pagenon-bleed

TRIMactual page size,

8 3/8” x 10 7/8”

BLEEDart extended 1/8”,

on all sides8 5/8” x 11 1/8”

2/3 Page

Contact Jen Rivera • (972) 805- 0905 • Jen@RFMAonline.com | R F M A O N L I N E . C O M

Join RFMA and become part of a group

of professionals who not only know how

to keep restaurants running, but they

know who to call if they need a little help.

THIS IS THE ASSOCIATION THAT’S ALLABOUT FACILITIES AND ONLY ABOUT

RESTAURANTS. SO JOIN US TODAY!

Ours is to keep you informed and connected.

You Know Your Job.

RFMA19-27a Recruiting Ad-FF.indd 1 7/8/19 1:38 PM