The Best of Tata Motors

8/8/2019 The Best of Tata Motors

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The best of Tata Motors





Tata Motors

Utility Vehicles Brands

Passenger cars Utility Vechiles Trucks

commercialpassenger

DefenceVehiles

Aria

Safari Dicor

SumoXenon XT

SumoGrandeMKII



VIRANT COLOR & STYLE

Unique Shade of Tata Aria

Rs 13,18,115*

- Rs 15,84,646

Tata Aria Price - MUMBAI



New Tata Aria Pleasure Fabric Car Interior Photo



Stylish Look, Unique Exterior Features

Powerful, High Performance and Fuel Efficient DICOR Engine.

Advanced Features (Luxury, Comfort and Safety)

Rating of Tata Aries



While the Aria is designed to give you an excellent driving experience on and off the road, it is equipped

with extensive safety features that provide you with the highest level of protection. Aria's safety

features can be categorized into Active safety featues, or those features which prevent accidents and

passive safety features, or those features that minimize injury in case of accidents.

Safety

During panic braking or while braking on slippery surfaces with normal brakes, the vehicle goes into a

skid and the steering becomes unresponsive, thus resulting in an accident. The Aria is equipped with an

Anti-Lock Braking System along with Electronic Brake Force Distribution. The ABS system prevents the

brakes from locking. This ensures that the tyres retain traction and steering remains responsive, thus

preventing accidents. ABS is effective even on slippery surfaces such as wet roads or ice. The Electronic

Brake force distribution distributes the brake force as per the dynamic requirement sensed for each

wheel while braking. This increases braking efficiency and shortens the braking distance.

y State-of-the-art world class pneumatically automated workshops

y Q ualified and trained Technicians, Service Advisors and Customer Relationships Officers.

y Use of special tools and quality parameters for repairs.

y Best in industry labour charges.

y 24 hours helpline and a breakdown help line vehicle

y 100% assurance of usage of genuine Tata Motors spare parts.

y Usage of specially blended lubricants and long lasting paints

y 1 year warranty on workmanship on all kinds of repairs

These are just some of the many facilities that we provide to you.

y Comprehensive AC repairs conducted using modern AC charging machines.

y Comprehensive accidental repairs done by experts in Body and Paint shop Technologyy Value Added Services - Car Care Treatments, Anti Rust Applications, 18 + 18 / 18 + 30

extended Warranty benefits, fuel additives, engine decarbonizing, etc.y Service Packages - Gold club member ship, Annual Maintenance contract, Annual

Scheduled Service contract, Vehicle Health checkup plan, etc.y Availability of ³Value for Money´ Reconditioned aggregates like engines, power

steering, AC compressors (Reconditioned by OEMs)



Tata Aria Review

Tata Aria Update

11 October, 2010 - Finally ! The much-awaited first Indian four-wheel drive crossover TataAria has been launched with an array of luxury features. The all new Tata Aria gets a 2.2 litre,DICOR CRDI Diesel Engine with dual mass flywheel under its bonnet that lays out maximum

power of 140 PS and maximum torque of 320 Nm through new Mark II gearbox. Tata Aria comes in three exciting variants i.e. Pride, Prestige and Pleasure. The vehicle sports sound

technologies such as 4x4 Adapterra Torque-on-Demand System, In-dash GPS-based NavigationSystem, Electronic Stability Programme, Traction Control System, etc. The Tata Aria also

comes packed various safety and comfort features that include Six airbags (driver, front passenger, side and curtain airbags), ABS with EBD, Darkness Sensing Lights, Driver

Information System, Automatic Climate Control, Premium leather upholstery, three-row theatrestyle flexible seating, Electrically adjustable and retractable ORVMs, Reverse Guide Camera,

steering mounted phone and music control, etc.

Tata Motors has lofty ambitions. You can¶t ignore the fact that it wants

to be a global player especially since the acquisition of Jaguar Land

Rover. Then the Nano put it firmly on the global map, and though it

wasn¶t a car that the developed world necessarily needed, it firmly

established Tata Motors as an innovative manufacturer that could

accomplish what it set out to do no matter what the odds. The Nano

clearly built a reputation for Tata Motors that it was a force to bereckoned with.

The Nano gave Tata Motors the impetus it needed but critically missing

was a product that global markets could find appealing enough to drive.That is where the Aria, Tata Motors¶ foray in to the luxury MUV

segment, steps in (though Tata Motors bills it as a crossover). But before

that vehicle could be introduced to global markets, Tata Motors wanted

it to be appreciated by the Indian audience. In traditional form, the Ariawas launched at the NCPA in Mumbai in Ratan Tata¶s presence. So

what exactly is the Aria, and what does it promise?

PLATFORM The Aria is built on a completely new platform similar to the IMV



platform from Toyota which supports the Innova, the Fortuner and the

Hilux pick-up or the Volkswagen A Series platform which supports theAudi TT, the Golf, the Jetta and the Skoda Octavia (Laura). A platform

is basically a set of components, technologies, engineering modules and

production set-up that is shared between various products of differingtypes and styles. The Aria is just one critical cog in a whole new

platform developed by Tata Motors which in the future will also support

a new SUV to replace the Safari, a pick-up or UV for rural markets andan MUV. This platform internally designated the X2 (X1 being the

Manza, Indigo platform) can be used in RWD and 4x4 form. The

inherent base for this platform is the steel hydro-formed ladder frame

chassis with a body-on-frame construction. It¶s a completely new design

and one that in our tests showed sufficient rigidity and comfort.

Now in the case of the Aria, Tata Motors claims that it is India¶s first

crossover, which means it should blend the character of a full size sedanwith that of an estate or an SUV. Which it does, so in that sense I have to

agree that Tata Motors has got the framework spot on. But globally

crossovers employ a monocoque chassis to provide dynamic abilitiessimilar to those of a sedan with limited off-road capabilities. In the case

of the Aria, it¶s one of very few vehicles to offer a body-on-frame

construction though it does offer a full time 4WD package sans a lowratio transfer case. So where it will have some capability off the road, I

didn¶t expect the ride and handling to compare with a sedan. Or does it?



OD drives the Tata Aria

Tata Motors has lofty ambitions, it wants to be a global player,

especially since its acquisition of Jaguar Land Rover. The Nano put Tata

firmly on the global map, though it wasn¶t a car that the developed

world needed it, establishing Tata Motors as an innovative manufacturer.

The Nano clearly made Tata Motors a force to be reckoned with in the

global automotive arena. But Tata Motors still needed a product with a

valid appeal in the global market. Enter the Aria, which marks Tata

Motors¶ foray into the luxury MUV segment (though the company has

labelled it as a crossover). But before launching it in the global market,

Tata Motors wanted the Indian buyer to endorse it. So in traditionalform, the Aria was launched at the NCPA in Mumbai in the presence of

Ratan Tata. So what is the Aria, and what exactly does it offer?

The Aria is built on a completely new platform similar to Toyota¶s IMV

platform that supports the Innova, the Fortuner and the Hilux pick-up or

the Volkswagen A Series platform that supports the Audi TT, the Golf,

the Jetta and the Skoda Octavia (Laura). A platform is basically a set of

components, technologies, engineering modules and production set-upshared by various products of differing types and styles. The Aria is a

critical cog in a whole new platform that will also support a new SUV to

replace the Safari, a pick-up or UV for rural markets and an MUV. This

platform internally designated the X2 (X1 being the Manza, Indigo

platform) can be used in RWD and 4x4 form. The inherent base for this

platform is the steel hydro-formed ladderframe chassis with a body-on-

frame construction. It¶s a completely new design that showed sufficient

rigidity and comfort in our tests.

Tata Motors claims that the Aria is India¶s first crossover, blending

virtues of a full size sedan and an estate or an SUV. Tata Motors has got

the framework spot-on. However, globally, crossovers employ a

monocoque chassis to provide dynamic abilities similar to a sedan¶s with



limited off-road capabilities. The Aria is among the very few vehicles

with a body-on-frame construction though it does offer a full time 4WD

package sans a low ratio transfer case. So besides some off-road

capability, I didn¶t expect the ride and handling of a sedan.Tata Motors has come up with some great designs beginning with the

Sierra. The Indica may not warrant a second glance now but the original

IDeA Institute designed profile certainly looked stunning at launch. The

Nano¶s highly aesthetic packaging blitzed global critics and it proved to

be most efficient and quite good looking in our 2010 anniversary mega

hatch comparison.

The Aria is stunning visually. It was first showcased as the Xover

concept at the 2005 Geneva Motor Show. Interestingly, in production

form it has retained nearly all the same lines and design elements as the

concept except for the funky headlamps.

It ticks all the right boxes where design and style are concerned. It is

large and stately. As far as Tata Motors claim of it being a crossover

goes, it looks more like a large and sleek multi utility vehicle. It has all

the right set of bumps and musculature to give it an imposing stance. Its

1.785 metre height is accentuated by the large 17´ alloys and tyres, and

you have to climb into its cabin just like in a SUV. It¶s pretty wide and

4.7 metres long but this does not necessarily translate into more cabin

space.

The Aria nose is largely derived from the Manza though the larger grille

and the wraparound headlamps are not as well defined. The rear three-

quarter profile is the smartest angle, and though the D-pillar does look a

bit CR-V-inspired with the roof overlapping the rear window, it still is agood looking rear. Even the tailgate seems inspired by the Manza and

the Vista though it bears all the Tata Motors design traits. The traditional

arced tailgate with the large windscreen though the rear vertical tail lamp

array for the first time does not extend from the bumper all the way to



the roof but is chopped off a foot or so below the roofline. It¶s a pleasant

yet interesting looking rear, replete with twin exhausts. Despite its size it

has the right proportions and stance.

The front grille has the right amount of chrome and hides an otherwiselarge hood. The projector headlamps with a boomerang-ish kink to the

turn indicators wrap themselves on to the fender. The driving lamps on

the lower bumper mesh nullify the toothless grin. The slit five-spoke

alloys, a large chrome strip across the waistline, jewelled turn lamps

inserted into the outside mirrors and the wide chrome strip across the

rear tailgate all serve to mask its imposing size.

The interiors however are a study in contrasts. The fit, finish and quality

of materials signify that this is not a car built to a price. The dashboard

fits is on par with the Japanese, as you would expect in a luxury car. The

stalks are placed a bit too high, the gearshift knob is a conventional non

artistic design school type and the centre console is beautiful in its

simplicity. No flashy blue lights or weirdly shaped buttons, everything is

pleasantly old fashioned. Even the chunky steering wheel is nice to hold.

And the seats are comfy enough for your living room. The oddities

however include the front air con vent which in any position blows cold

air on to your fists, the lack of space for the third row seats, the number

of roof mounted trays, and the cupholders for the third row passengers

with cheap and flimsy covers. But it¶s a feather in Tata Motors¶ cap.

Ignore the badge and the Aria build compares to that of a Japanese or

Korean manufacturer.

The Aria¶s 2.2-litre DICOR diesel engine is based on the last generation

engine that served in the Safari. Tata Motors has no plans to introduce a petrol engine in the Aria presently or in the future and in any case this

segment doesn¶t demand it.

In the present state of tune this common-rail direct injection DOHC unit

has been refined and remapped for better efficiency and performance.



The changes are obvious to see, a variable geometry turbo that is cooled

by a compact Nocolock (an advanced method of producing aluminum

alloy heat exchangers to improve thermal efficiencies, strength and

corrosion resistance) intercooler with enhanced fin geometry. It allowsquicker delivery of the 140PS of max power and 320Nm max torque.

Unlike the previous generation engine, this refreshed DICOR is no

longer lazy and needs no prodding to churn out all those horses.

Max power is generated at 4000rpm but with the max torque available at

just 1700rpm all the way up to 2700rpm. Turbo lag is barely noticeable.

The older engine came under a lot of criticism as lacking energy until

the turbo kicked in but a large part of that sluggishness has been erased

thanks to the all-new gearbox. This new 5-speed manual transmission

designated the Mark II was developed in association with DivgiWarner

(a JV between one of the world¶s leading 4x4 transmission developers

Borg Warner and Pune based Divgi Metals). It employs a dual mass

flywheel that isolates vehicular harshness and delivers torque to the rear

wheels. When slip is detected drive is transferred to the front wheels

making it all-wheel-drive, the shuffling controlled by electronics. The

working principle is similar to that of the CR-V or Santa Fe except those

SUVs are front-wheel-drive by default and when slip is detected torque

is transmitted to the rear wheels.

To keep a check on fuel efficiency the Aria also offers 4x2 mode,

activated at the press of a button on the centre console that engages the

rear axle alone. Interestingly the all time 4WD drivetrain remembers the

last programmed mode the vehicle was driven in and the next time your

turn the ignition on it reverts to the mode it was in when switched off.So if you were in 4WD mode when you last drove the Aria, it will revert

to 4WD when the key is turned, but if you had activated 2WD earlier, at

the turn of the key it will start in 2WD. The transmission nevertheless is

an absolute revelation. Not only does it offer slick gear changes, but it



also utilises smartly spaced out ratios to balance out low and mid range

torque. In effect the Aria never feels out of breath right until the rev

needle hits the redline at 5200rpm.

All Tata Motors products have their ride quality sorted since the days of the Indica and the Aria takes that aspect ahead by leagues. It is nothing

short of a benchmark for the class. The Aria sports a superb suspension

set-up which uses an independent double wishbone set-up at the front

and 5-link unit at the rear. The hydro-formed ladderframe chassis is

made of steel and along with the suspension isolates surface roughness

to perfectly acceptable levels. What comes as a complete shock is the

handling. Instead of body roll and instability round corners, what you get

is a planted vehicle that manages to lower the roll centre considerably

allowing it tackle corners with a fair amount of confidence. The steering

is light, a bit over servoed and slightly vague and it does not weigh up at

speed, so when you enter the bend there is a sense of having steered into

the corner a bit too much yet the Aria does not feel unsettled. There is

some amount of understeer but the massive 235/65 R17 tyres provide a

stable contact patch. For a body-on-frame chassis the Aria behaves in a

manner close to that of a monocoque which says a lot about how well

tuned this chassis is.

The Aria has disc brakes on all four wheels, twin pot calipers serve on

the front ventilated discs and solid discs at the rear. In addition the brake

force is modulated by an ABS system and the dynamics are also

supported by an Electronic Stability Program (ESP) and traction control

(TCS), neither of which can be switched off. TCS in fact further

complements the 4WD system by channeling torque to individualwheels. So for instance if the rear right tyre slips, the TCS system

reduces torque on that wheel and redistributes it to the wheels that have

traction. This not only enhances stability on dirt but on tarmac as well.

In the Aria the torque split is 92 per cent towards the rear with the



remaining 8 per cent sent to the front wheels. In case of the rear tyres

slipping, torque is redistributed and more torque is sent to the front

wheels. In 2WD mode the rear axle is the principal axle.

The Aria takes 15.65 seconds to touch 100kmph, does the quarter milein 19.94 seconds and the standing kilometre in 36.54 seconds. For a

vehicle that weighs in excess of two tonnes dry that is very impressive.

This of course was established in 4WD mode, so in initial acceleration

wheel slip is reduced considerably. Even the roll-on acceleration is

impressive with the Aria showing a very strong surge of torque lower

down the rev band. Be it third, fourth or even fifth gear the Aria cleanly

pulls away from low speeds.

In the crucial efficiency arena, the Aria delivers an astonishing 10.9kmpl

in city and 18.3kmpl on the highway. Given that the wide rubber offers

very high rolling resistance further compounded by the kerb weight, the

fuel efficiency is of a very high order. Overall figure is 12.75kmpl and

with the 60-litre tank it makes for a 600km plus range.

Braking though supported by ABS is something that needs a bit more

sorting out since there is a fair amount of dive under extreme conditions.

Nevertheless the figures are impressive though the distance taken to stop

from speeds higher than 100kmph needs improvement.

The Aria is available in three variants, Pleasure the base variant, Prestige

and the top of the line Pride, with different levels of equipment. But

even the base model gets all the luxury trappings. The Pleasure has

airbags though only for the driver and passenger. In the top-of-the-line

here are six airbags including side and curtain airbags. You also get a

satellite navigation system developed by Navtec in the Pride which isCD based (the top CD slot is for the navigation disc, the bottom CD slot

for music CDs). An engine immobilizer, ABS with EBD and a 2 DIN

music system are standard features across the range. The top-of-the-line

also gets the stability control package, cruise control, climate control, a



reverse camera, cell phone connectivity that can pair up to five phones,

leather upholstery, rain sensing wipers, darkness sensing headlamps, a

glove box chiller and the 17´ alloys and tyres. That is by far the longest

list of features on a vehicle of its kind.The Aria is refined beyond belief, has a motor that will go a long way, a

transmission that is the best so far from Tata Motors, offers decent

performance and even better efficiency, has the styling suitable for the

luxury bracket and decent space except in the rear most bench. The

biggest challenge Tata Motors faces is getting buyers to shell out the Rs

13 lakh for the basic Aria, and another Rs 2.5 lakh for the top-of-the-line

variant.

There are still lessons to be learned in the luxury segment for Tata. But it

will have the know-how from JLR to make its products far more

competitive. The day is not far when the Aria or something similar from

Tata could be irresistible.

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The Best of Tata Motors