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The cell phone is the single most transformative
technology for development.
Jeffrey Sachs
We are connected
Mobile phones are a tool to advance
social innovation
~3.5 BillionMobile Subscriptions in the World
4 billion at the end of 2008?
41%41% 59%59%
Developed WorldDeveloping World
People with Internet access: 1,407,724,920 (March 08)
• A global network of NGOs, technologists, academics, media
• A community of peers who share knowledge and skills
• A channel to disseminate ideas, information, and how-to resources about mobiles for social impact
Mobile is the 7th mass media that is…
…shifting the media landscape…
…largely without donors or NGOs in a commercially vibrant but highly
fragmented market…
The Hype-cyle
Mobile phones are changing the way people consume and produce media
throughout the world.
They have become the most widely used form of information communication
technology in human history.
• Handset Trends• Trends in Media Production and Consumption• The Functions: SMS, Voice, Audio/Radio, Camera,
Video, Bluetooth and Wifi, Mobile Web, LBS• Applications: Commercial, NGO-driven, open-
source• Security Considerations• Gaps• Recommendations: Participatory and user-centric
design, an enabling environment, content (the ‘I’ in information!), and innovative appropriations
