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The City of Gold
Welcome to the “Dubai Experience”
Department of Tourism and Commerce Marketing
The City of Gold
• Established in 1989 as Dubai Commerce & Tourism Promotion Board
• 1997 became as the Department of Tourism & Commerce Marketing
• Part of the Government’s drive to diversify resources
• 14 overseas offices
Department of Tourism & Commerce Marketing
The City of Gold
Dubai in the 50’s
• Small trading and fishing port
• Population of 5,000-6,000
• Oil was discovered in 1967
The City of Gold
Dubai Today
• Modern Cosmopolitan
• Over 150 Nationalities
• East & West
• Old & New
The City of Gold
Sheikh Zayed Road 1990
The City of Gold
Sheikh Zayed Road 2003
The City of Gold
Strategic Location
The City of Gold
Dubai International Airport in 1971
The City of Gold
Dubai International Airport Today
•New Terminal Introduced 2000, capacity 24 Million passengers•Third Terminal by 2006, capacity over 70 Million passengers•105 Airline companies•145 destinations
The City of Gold
Worlds Best Duty Free Shopping
The City of Gold
Dubai International Airport traffic summary1980-2004
0
5 0 0 0 0 0 0
1 0 0 0 0 0 0 0
1 5 0 0 0 0 0 0
2 0 0 0 0 0 0 0
2 5 0 0 0 0 0 0
1 9 8 0 1 9 8 4 1 9 8 8 1 9 9 2 1 9 9 6 2 0 0 0 2 0 0 4
P a s s e n g e r s
The City of Gold
Hotel Guests
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
1991 1993 1995 1997 1999 2001 2003
The City of Gold
Overseas Tour Operators featuring Dubai
0
5 0 0
1 0 0 0
1 5 0 0
2 0 0 0
2 5 0 0
2 0 0 0 2 0 0 1 2 0 0 2 2 0 0 3 2 0 0 4
T o u r O p e r a t o r s
The City of Gold
Award Winning Airline
• Over 250 Awards
• Invested $31 billion recently
• Confirmed orders of 45 A380’s
• 130+ aircrafts by 2012
• 76 destinations
The City of Gold
Dubai Offers - Virgin Dunes
The City of Gold
Clean, white beaches
The City of Gold
Mountains and Wadis
The City of Gold
Wide range of activities
• City tours
• Desert safaris
• Dhow cruises
• Sporting events
• Water sports
• Tax free shopping
• Fine dining
The City of Gold
Gold – A Main Attraction
• More than 1,000 stores• 110 Manufacturer of Gold and precious jewellery• 150 tons of gold consumed annually• Gold trade is expected to grow due to the
achievements of Dubai Metals and commodities Center
The City of Gold
Hotels/ Hotel Apartments
• 276 Hotels
• 95 Hotel Apartment
• 33,347 rooms
• More are on the way
The City of Gold
Beachfront Hotels
The City of Gold
City Hotels
The City of Gold
Mountain Resorts
The City of Gold
Al Maha – Ecotourism Desert Resort
• 225-sq. km desert scape
• 5-star facility
The City of Gold
Ideal Family Destination
•World’s Safest
•Activities for kids and families
•Theme parks
•Festivals
The City of Gold
A City of Festivals
•Dubai Shopping Festival•Dubai Summer Surprises•Dubai City That Cares•National Day Festival
The City of Gold
Cruise Hub of the Region
The City of Gold
Projects - Emaar
The City of Gold
Emaar’s Burj Dubai – History Rising
The master Plan
The City of Gold
Projects – Nakheel
The ProgressProspective
The City of Gold
DubaiLand
Mall of The Emirates
The City of Gold
The City of Gold
Dubai Festival City
• $ 1.63 billion• Year round festival atmosphere• 4km stretch of Dubai Creek• 55 storey tower, 80 Restaurants, Shops, Hotels, Cinemas, Offices and Apartments
The City of Gold
Dubai International Convention Center
Government of Dubai
Department of Tourism and Commerce
MarketingThanks You for
Your Time