the cmt partner country

THE WORLD‘S LARGEST PUBLIC EXHIBITION FOR TOURISM AND LEISURE WITH ... WE WOULD LIKE YOUR COUNTRY

TO BE THE PARTNER COUNTRY OF CMT • around 265,000 visitors • more than 2,100 exhibitors from around 100 countries • 120,000 m2 of exhibition space • over 1,500 accredited journalists • high media presence on TV, on radio, in print and online (media reach: 45 million contacts)

Awaken a yearning for a special kind of holiday destination.

Visitors with a passion for travelling want to experience and discover with all

their senses your scenic attractions, people and culture.

Through your presence, you will obtain new guests and attract the attention

of a globally recognised media landscape.

Benefit as the partner country and make your country the star of CMT. A very warm welcome!

In future there will only be one partner country at CMT. It will become the main player at CMT. The attention of visitors and the entire press and media can focus exclusively on the partner country

This means: more visitors, greater interest among visitors and more intensive reporting.

2017 Albania 2013 Santa Catarina/Brazil

2018 Panama & Hungary2017 Albania2016 India & Switzerland2015 Seychelles & Romania2014 Dominican Republic & Serbia2013 Santa Catarina/Brazil & Slovakia2012 Malaysia & Croatia2011 Kenya & Iceland2010 Caribbean & Turkey

Cultural partner:Federal Horticultural Show Heilbronn

CMTspezial:

Caravaning partner region

Partner 2019

ONE PARTNER COUNTRY, one star

THE PARTNER COUNTRIES 2010 - 2018

2014 Dominican Republic2018 Panama

OUTDOOR NEW:

INSPIRED BY SUCCESS

Petra Cruz-Deyerling, European Director. Dominican Republic Tourist Board:

"There is definitely a connec-tion with our very successful p articipation as a partner country at CMT. The Dominican Republic Tourist Board reported a 25% increase in visitors from Germany compared with the previous year."

Ingrid Sorat, Head of the Slovakian Tourist Board in Germany:

"The presentation of Slovakia as a CMT partner country raised the pro-file of our country. This is due to the comprehensive presentation of Slo-vakia in the media in the run-up to the trade fair. We increased the level of awareness of our country while the number of visitors rose by 13.2 per cent. There are certainly several reasons for the increase in visitors from Germany, but the title "Partner country of CMT" is definitely one of the key reasons."

His Excellency Dr. Guido Spadafora, Ambassador of the Republic of Panama

"The size of the exhibition and the number of visited end custom-ers exceeded all our expectations. Panama profited considerably from its participation in CMT as a part-ner country. Thanks to the CMT marketing and the visits to the exhi-bition itself, we reached h undreds of thousands of people who have discovered Panama as a tourist destination for the first time. We have already noticed the increase in sales and the number of visitors. We are looking forward to cooperating with you again in future and recom-mend every country to make use of the opportunity to take part in CMT as a partner country. “

More traffic on the homepage Increased travel Rise in the number of hotel bookings Exclusive visitor magnet Maximum media interest

BUS

BUS

BUS

P30

P26

P31

P29

P21

P32

P20

9

7

5

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Oskar

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Halle

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Lanners

Halle

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Kärcher

Halle

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TeinacherKaskaden

S.-Plieningen, Ostfildern, Esslingen

KarlsruheFrankfurt

Basel

ReutlingenTübingen

Stuttgart

L1192

1L-Bank Forum

Rothaus Park

Hotel

Hotel

Stuttgart AirportBusterminal (SAB)

C2

C1

ICS

Hotel

Halle1Galerie

Bosch car park

Bosch car park

Atriumstage

Munich

EntranceWest

EntranceEast

StuttgartAirport

CongressWest

AdministrationMesse

Gate1Check in

THE STUTTGART TRADE FAIR CENTRE: 10 halls, 120,000 m2 of exhibition space, state-of-the-art infrastructure and direct transport connections.

Hall

Hall

Hall

Hall

Hall

Hall

Hall

Hall

Hall

Hall

4

Entrance East

Entrance West from 2022

from 20222 ICS

6

8

10

Premium positions in the tourism halls.

Presentation areas of partner country

3

1

5

7

9

EXCLUSIVE LOCATIONS FOR OUR PARTNER COUNTRY:

Coach stationFernbus

For visitors who are keen on travelling, the partner country is the highlight of every CMT. Showing a great deal of curiosity and en-thusiasm visitors, journalists and tourism experts let themselves be surprised and thrilled by the tourist attractions.

A large number of visitors choose the partner country at CMT as their next holiday destination and therefore generate the first bookings of the year. You can also use CMT as a platform for medial and political networking.

MAKE YOUR COUNTRY THE TOP STAR AT CMT

Press trip

Photo call

Opening Press Conference

Opening Gala

Stand presentation

Stage programme in the atrium

Press conferences

Blogger pow-wow

Speed dating

Press & bloggers

Stand party on the 1st Saturday

Press compartment and press centre

Holiday cinema

We will arouse the interest of the international media through exten-sive press relations. Over 1,500 accredited journalists from all over the world report on CMT.

Together with high-profile offline and online advertising we will place the partner country at the heart of communication which generates more than 45 million contacts.

Online advertisingOffline advertising

PressAdditional

opportunities for the partner country

CMT magazine as a supplement in daily newspapers

Invitations to visitors/mailings

PR WORK AND ADVERTISING WITH PEAK COVERAGE

Articles in regional newspapers

Articles in national newspapers

Articles in specialist magazines

Live radio reports on SWR and many other

radio stations

TV reports on all important German news channels

Advertisements in newspapers and magazines

Billposting

Radio advertising

Cinema advertising

On-screen playing at rapid-transit railway stations in Stuttgart

Ambient advertising in the city centre

Columns on the Messe piazza

Flagpoles on the Messe piazza

Pillars and advertising towers

Staircases

Ground plots

Displays at turnstiles and in the visitor signage

Banners or ceiling danglers

Ambient advertising on the trade fair grounds

YouTube

Twitter

facebook.com/CMTmesseInternet presence

CMT press & advertising

package

hERE ArE tHE tERMS AND CONDITIONS

OF A CMT PARTNERSHIP.

1. Contribution CMT partner country €80,000.002. Stand costsCMT partner country 120 m2 à €127,00

3. Individual costsStand construction I Additional advertising, brochures, give-aways, etc. I Press trip I Folklore/ music group I Delegation I Travel I Hotel accommodation I Speakers

A WORTHWHILE INVESTMENT.

CMT dates: 11 - 19 January 2020 23 - 31 January 2021 15 - 23 January 2022

Organiser Landesmesse Stuttgart GmbHContact: Sonja GorkeTel.: +49 (0)711 18560 - 2382 | Fax: +49 (0)711 18560-1382sonja.gorke@messe-stuttgart.de

Professional and promotional supportersCIVD Caravaning Industry AssociationDCHV German Caravan Trade AssociationADAC Württemberg

Also visit us here:

facebook.com/CMTmesse

www.cmt-messe.de

a very warm welcome as the partner country of cmt