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What you need to know about building your online success De-mystify, De-clutter. Own Your Industry Online. Build Your Business Breakthrough Now. Become Remarkable. Awards & Accolades

The Digital Delusion Business

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Learn the quick steps to become awesome online. Find out how to integrate all the different aspects of online, to help them work better for you. Stay out of the confusion and clutter that most entrepreneurs get caught up in. A better way to run your online business.

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Page 1: The Digital Delusion Business

What you need to know about building your online success

De-mystify, De-clutter. Own Your Industry Online.Build Your Business Breakthrough Now. Become Remarkable.

Awards& Accolades

Page 2: The Digital Delusion Business

The Major Challenges Facing Your Business

Business Leaders know that they need a combination of the 3 Digital Elements that are the foundation of a complete and effective digital strategy.

How do I leverage my business effectively to overcome the clutter of online information, the overwhelming technology and social media hype, so that I can increase sales, promote loyalty and build a successful business online?

Forgetting to follow a specific process for moving online, or developing an online presence and influence.

Thinking that their audience online actually cares about who they are or what they do, and will quickly engage and respond to what they have to say.

Thinking that everyone already knows about their company and that their information is relevant.

Are You Relevant?

Do You Exist?

Too Vague

“Expert” Level Not Understood Too Complex

NoDirection

Knowledge Strategy

Awareness & Relevance

Your OnlineEmpire Sweet

Spot

What are the 7 Deadly Digital Delusions?

Become the Leader In Your Industry

Guru-speak and buzz words get results

Social Media and Facebook are Strategies

Online works in isolation

Advertising is dead and ineffective online

Online is “easy”; just write a good story

Customers will always be able to find me

I don’t need a “sales funnel” for ROI; sales will come in time

1

How We Achieve SuccessB

AThe Online Empire Project FrameworkINPUTS OUTPUTS

STEP 1

Discovery & StrategyAudit Brand Essence

Strategic Alignment and Architecture

STEP 2Content Planning

& Creation

Content Review & Brand Inputs Content Plan & Map

STEP 3Social & Sharing

Strategic Alignment with Social Channels

Channel Prioritization and Optimization

STEP 5Web Alignment

Website Checkpoint & Strategy, SEO Audit

Website Congruency & Evolution, Technical SEO

STEP 6Online Lead Generation

& Sales Funnel

Online Brand Goals & ROI Content Distribution

Lead Generation & Conclusion for Online Goals (Sales, Downloads, Leads)

STEP 7Advertising, Analytics

& Advanced Dashboards

Brand Exposure, Measurement & Management

Brand Control, Advertising Points & Brand Development

STEP 4Video Content &

Visuals

Brand Essence, Visuals & Core Content

Video & Image Creation, Integration and Optimised

Distribution

C

2 3 4 5 6 7You need to find out now:

Your Digital Domain Industry ElementsYour website is not the only Rockstar. Each element needs to be as important as the next, in order to be effective. What elements do you have? Which ones are you missing? Are they all working together?

1

23 4 5

67

Discovery & Strategy

ContentPlanning

& Creation

Website Alignment

Online Lead Generation

& Sales Funnel

Advertising, Analytics

& Advanced Dashboards

Social & Sharing

Video Content and

Visuals

7 Deadly DigitalDelusions

3 Key Digital Elements

Online Empire Framework

The Leader in Your Industry

DAY

DAY

DAY DAYDAY

DAY

DAY

The Top 3 PROBLEMS That Businesses Face Online

The Top 3 MISTAKES That Businesses Make Online

They have little to no influence online.

Too much “noise” and clutter online.

No clear strategy and confusion with all of the different tools and activities to undertake.

Media/ Featured in

Page 3: The Digital Delusion Business

Complete this self-assessment to find out where you are at with your business. Tick your choice in each row, then subtotal the columns. Place your total score on The Awesome Scale.

Most business leaders have all been to workshops on Social Media, Training in SEO, Consulted on Paid Search, etc. The underlying problem, however, is that very few have ever created the needed integration of all of the online endeavours that you need to know, in order to build and sustain a growing online business. All of these factors cannot be measured and completed in isolation; it is critical to have an integrated strategy for an online breakthrough. This is our Framework. This is what works. This is what we do. This is the Online Empire Project. Get the clarity that you need, now.

About The Founder, Doyle Buehler

What is The Digital Delusion?

1 300 681 911 [email protected]

www.TheDigitalDelusion.com Facebook.com/TheDigitalDelusion

linkedin.com/in/doylebuehler Skype: doyle_buehler

The Digital Delusion

The Awesome Scale0 21

147

DEL

USIONAL AWESOM

E

Doyle Buehler (MBA), is the Chief Digital Delusion Destroyer. He is dedicated to getting rid of the clutter and confusion online, to get to the clarity. He is an entrepreneur, writer, speaker and business consultant. From several successful start-ups and franchise businesses, to helping other companies succeed with their ideas and

strategies, he has spent over 10 years in the business world making things happen – both online and off. He is a Leading innovator in the online, ecommerce worlds. He’s helped businesses grow and achieve their goals through harnessing their entrepreneurial spirit.

The Digital Delusion is an “anti” Agency. It is a way of doing business. It is a new way of thinking and implementing for businesses wanting to become Leaders in their industry. We are creating a new awareness and understanding of what is needed to succeed online. It is about mastering the digital domain and creating clarity and confidence online for your business. It is about helping Entrepreneurs and Business Leaders

cut through the clutter and confusion of being online, to become remarkable. It is about time.

The Digital Delusion Mini Audit & Self-Assesment

Online Success Criteria

I have a detailed strategy that covers all business possibilities

I know what I am going to talk about online, and when I am going to say it.

I always have an engaged audience online

I am always relevant with my audience

My customers are always loyal to my business & my offers

I have a consistent and continual source of quality leads and sales from my audience

My audience and prospects can easily find me online, and before my competitors

Do

No

t D

o

0 Pts 2 Pts1 Pts

Subtotal

Uns

ure

It Is

W

ork

ing

Thi

nk I’

ve

Go

t It

Aw

eso

me

3 Pts

D

E Register Now for the Online Empire Project for Your Business

Clients