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CHAPTER ONE
INTRODUCTION
1.1 BACKGROUND TO THE STUDY
Diversity has become a central element of the modern
organizational
landscape- so much so that 75% of the 50 largest companies in the U.S
now have diversity directors or managers.
A whole new industry has even materialized diversity training to
help organizations address the challenge that diversity creates. This
interest in diversity would not be surprising. As firms move toward flatter
organizational structures featuring groups and teams, and the global
economy as a whole.
Although business has been conducted on an international deal for
many years, in Nigeria International business has gained greater visibility
and importance in recent years, because of the growth of large
multinational corporations.
International businesses, involves teams action across national
boundaries. These transaction includes the transfer of goods, services,
2
technology, managerial knowledge and skills, and capital to other
countries. This in twin fostered diversity in workforce among business
organization.
This research however chose to investigate the “EFFECT OF
WORKFORCE DIVERSITY ON ORGANIZATIONS
PERFORMANCE”. Many multi-nationally owned organizations today
employs workforce comprising of indigenes and non-indigenes as well as
mix of genders (male and female) and age groups. The diversity among
each employee profers different kind of input from each individuals.
What began for many U.S organizations for instance, as an effort to meet
governmental and legal requirements has evolved into a strategic priority
aimed at positioning organizations more competitively in the market
place. It is estimated that organizations spend 18 billion annually on
diversity training. In addition, organizations devote resources to a variety
of other diversity-related initiatives, including dedicated diversity
management staffs and workplace programs and benefits such as flexible
work arrangements, domestic partner benefits, corporate-sponsored
3
employee affinity groups, and other programs designed to attract and
detain a diverse workforce.
Organizations devote resources to diversity initiatives because they
believe diversity is a business imperative and good for the bottom-line.
And for any business organization to accomplish their objectives they
must make use of both their human and material resource effectively and
efficiently. Organization devote resources to diversity initiatives because
they believe diversity is a business imperative, demographic slights in the
U.S labour market, for instance, specifically the projected rapid growth
of the minority labour force over the 10 years, impacts organisations on a
number of fronts Konrad (2003), has stated three (3) primary arguments
in the business case for diversity. First, competition for the best talent
requires organizations to reach out and embrace an increasingly diverse
labour pool. Secondly, a global economy requires that organizations have
a diverse workforce so that they can effectively deal with an increasingly
diverse customer base. Thus, a diverse workforce can lead to an increased
market share, where as lade of diversity in the workforce can lead to a
shrinking market share.
4
A third argument is that demography diversity unleashes creativity,
innovation, and improved group problem solving, which in turn enhances
the competitiveness of the organization. In addition, one could add that in
the context of the debate and controversy surrounding affirmative action
programme, diversity is a more palatable and socially acceptable way to
address race and gender issues. Finally, it can also be seen that in a
multicultural society, attempting to increase workforce diversity is
simply the right and ethical thing to do as corporate citizens, regardless
of the economic implications.
Performance in the business realm is judged by the amount or level
of productivity recorded by an organization, which will in turn foster the
„going-concern‟ phrase of business. The relationship between workforce
diversity and performance in organization brings out both the positive
and negative effect of diversity of workforce on organisation‟s
performance.
Therefore, if an organization plans to survive as well as achieve its
objectives, it must keep in check its workforce diversity, making sure that
5
the positive effect is greater than the negative effect on their
performance.
1.2 STATEMENT OF THE PROBLEM
The statement of problem tends to provide answers to the question; what
are the effects of workforce diversity on organisation‟s performance in
Dangote Group of companies, Ilorin plant?
1.3 AIM AND OBJECTIVE OF THE STUDY
1.3.1 GENERAL OBJECTIVE
The general objective of this research is to examine the effect of
workforce diversity on business performance in Dangote Group of
Companies,with a view of recommending ways to improve and promote
diversity through developing external relationships with underrepresented
groups outside the Dangote organization.
1.3.2 SPECIFIC OBJECTIVE
These are as follows:-
-To investigate the impact of workforce diversity on productivity in
Dangote Groups of Companies,Ilorin plant.
-To examine the impact of workforce diversity on labour force.
6
-To examine the impact of workforce diversity on customers
relationship/sales
-To make recommendations as to how workforce diversity can have
positive impact on corporate performance
1.4 SIGNIFICANCE OF THE STUDY
This research is significantly on the following aspects:
Provides the framework for the managements of any organisation,
in reducing the negative (problems) impact of workforce diversity
in the organization.
The report revealed problems of workforce diversity and help in
seeking solutions to such problems in the proliferation of
establishment with workforce diversity
Finally but not the least, the report of the study adds to the existing
literature on the effect of workforce diversity on business
performance.
1.5 SCOPE OF THE STUDY
The research focuses on the effect of workforce diversity on
business performance, its delves further into the effect of workforce
7
diversity on productivity in Dangote Group of Companies, from 2005-
2008.
1.8 HISTORICAL BACKGROUND OF DANGOTE GROUPS OF
COMPANIES
Dangote Group of Companies is a success story in a developing
economy. Founded by a sole Owner, Alhaji Aliko Dangote, who is the
president and CEO of Dangote Group of Companies.
While recognizing and understanding the constraint of operating in
a developing economy such as Nigeria, Alhaji Aliko Dangote and his
business has remained committed to creating and sustaining excellence in
the Nigerian economy. The core business of the Dangote Group is to
provide their customers with a high level customer case and devices, the
group in continually interesting in qualified staff and Information
Technology (IT). And also has a well diversified work force. The
network that will ensure that these high levels of services i.e. carried
through into a market place that is becoming more sophisticated.
The Dangote group has founded (4) regional office located in
strategic locations throughout Nigeria. Each of these offices has regional
8
autonomy and responsibility for specific targets, by having these regional
offices, the Dangote Group ensured easy and frequent communication
with all their customers, which again allowed for superior customer care.
The groups understand the inherent constraints of operating in a
developing economy and has actiuctived their business around an
extended value chair, thereby ensuring the case and services that the
Dangote Group has become known for. The Group‟s primary activities
are manufacturing imports, packaging, and nationwide distribution. In
line with the Nigerian Government stated objectives of driving economic
growth, importation of view materials will gradually be replaced by the
manufacturing or cultivating of these materials within the country
(Nigeria). Some of these products are also exported to Ghana, Benin
republic, and other numezone west. African countries.
Although currently a small contribution to the overall business
exports are expected to show growth of between 15% - 20%. And
presently the company has under them over 20,000 Nigerians and other
countries citizens working with them.
9
Alhaji Aliko Dangote name comes up whenever people are talking
about successful Nigerian Business man, but today his company have
gone public one to the advice given to him by the banks in other to
enable the company have a more resounding and strong image to its
finances. This was made clear to him that bus being a role owner and
holding all stocks, in case of any mix harp, the company‟s continuity
might be jeopardized. And with it going public, the company will have
greater expansion opportunities and more financing options that can in
turn facilitate the developmental process of the company as well as that
of the nation in the view of job creation for the citizens.
10
CHAPTER TWO
LITERATURE REVIEW
2.1 Diversity as defined in the Oxford Advanced Learners Dictionary
is
a range of many people or things that are very different from each other.
If also goes further to elucidate it as the quality or fact including a range
of many people or things.
Kochan (2003) sees diversity in business as “a situation when
human resources practices supports the creation of a workforce that has
the skills needed to twin workforce diversity into an advantage, diversity
is more likely to lead to positive performance outcome”.
Jordeson (1995) Posit that. “diversity can have negative effects, as
well as positive effects on organizations performance”. However, the
empirical literature supports the nation that more diverse groups, teams,
or business units perform better, feel more committed to their
organization and experience higher level of job satisfaction.
Diversity is about recognizing, respecting and valuing differences
in people with different ethnicity, gender, colour, age, race, religion,
11
physical ability, national origin and sexual orientation. It also includes an
infinite range of individual unique characteristics and experience such as
communication styles, career path, life experiences, educational
background, geographical location, income level, marital status and other
variables that influences personal perspectives.
John (2001), in support of the negative-positive effect of workforce
diversity on business performance posit that “diversity may
simultaneously produce more conflict and employee in turnover. As well
as more creativity and innovation in business”. Example of this negative-
positive effect of workforce diversity is found in two studies that
examine diversity within top management teams in banking industry.
In one study, diversity in top management teams was associated
with greater innovation within bank branches. While in another team,
diversity also associated with higher dates of turn over among staffs and
top management team members.
Although these two (2) examples try to show both the negative
impact as well as the positive impact of workforce diversity on business
12
performance, the major aim is to harness, thereby creating more benefits
for business organizations.
However, the effects of workforce diversity on business
performance was further analysed by William (1998) with the model
below
ORGANIZATIONAL CONTEXT
ORGANIZATIONAL CULTURE
BUSINESS STRATEGY
HR POLICIES AND PRACTICES
WORKFORCE DIVERSITY GREAT PROCESSES OUT COME
– CULTURAL – COMMUNICATION – HIGH PERFORMACE
– DEMOGRAPHY – CONFLICTS – JOB STATISFACTION
– TECHNICAL – COHESION – LOW TURNOVER
– COGNITIVE – INFORMATION
– RELIGIONS – CREATIVITY
– GENDER
SOURCE: EFFECT OF WORKFORCE DIVERSITY ON GROUP
PROCESSWILLIAM K. (1998): “Demography and Diversity”. A review of
to years of research. Vol. 20
(pp 77-140) Greenwich, CT: JAI PRESS.
The above model present, the model that guided the suggestion, that
reflects both theory and empirical study suggesting whether workforce
diversity has a positive or negative impact on performance of business. It
13
further highlights that, the business performance may depend on several
aspects of an organizations strategy, culture, and human resource (H.R)
practices. In addition, the model also proposes that these effects are likely
to operate through group or team processes, such that under facilitating
conditions, workforce diversity is associated with positive group
processes and is therefore beneficial to business performance; where as
under inhibiting conditions, workforce diversity is associated with
negative group processes and is therefore detrimental to business
performance; where as under inhibiting conditions, workforce diversity is
associated with negative group processes and is therefore detrimental to
business performance.
John (2001) further explains this model in her review of it that
“however, the connection shown in the model that link workforce
diversity to exam processes and then to business performance seem
logical, but it must be recognized that past research has not always found
strong linkages between the two (workforce diversity and performance).
Infact, past research suggests that there may be no direct positive or
negative relationship between diversity and performance outcomes. In
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some groups, diversity may improve performance, while in other it may
be detrimental to business performance.
2.2 THE IMPLICATION OF RESEARCH AND THEORY FOR
DIVERSITY PROGRAMS
Cose (1991) persist that although the research in industrial and
organizational psychology and related areas casts doubt on the contention
that diversity programs will yield a cornucopia of benefits, the research
and theory have identified at least four general conclusions that have
important implications for diversity initiatives.
1. THE BENEFITS OF DIVERSITY ARE PERTINENT ON THE
SITUATION.
The accumulated research and theory in industrial and
organizational psychology provide little comfort for those who seek
simple rules and procedures that apply across all situation. Based on the
research, a variety of contingency models have been proposed for
leadership, motivation, group behaviors, and organizational effectiveness.
Likewise, there is unlikely to be “one best way” with regards to diversity
programs. The probability of success is likely to depend on situational
15
factors such as the organizational culture, strategies, and environment, as
well as the people in the organization and their jobs. In one typology,
Cose (1991) described organizations as ranging from “monolithic”,
where, there are relatively few minority employee and diversity efforts
are subject to resistance, to the multiculture organization, in which
minorities are at all levels of the organization and diversity is
incorporated as a basic value in the corporate culture. Diversity programs
are more likely to be accepted in multicultural organizations with
“diversify climates” and in firms that are growth-oriented rather than
engaged in down sizing.
2. SUCCESSFUL DIVERSITY PROGRAMS ARE BASED ON
SPECIFIC GOALS WITH FEEDBACK PROVIDED ON HOW WELL
THE PROGRAMS ACHIEVE THESE GOALS:
Locke (1990) posit that “in its simplest form, goal-setting theory
states that explicit goals that are difficult but also acceptable lead to
higher performance on a wide variety of tasks than goals that are
ambiguous, easy, or non existent”. Goals are need here to refer to
whatever the diversity program is designed to achieve. Goals should not
16
be confused with quotas. Although increasing the diversity of employees
is one potential goal, the use of quotas in hiring, promoting, or placement
can result in charges of reverse discrimination. Consequently, diversity
programs should be designed with other goals in mind than quotas. For
examples, one could have goals for improved relations with minority
comities, mentoring of minorities, cross-cultural knowledge, and a
variety of other outcomes in addition to goals for members of minorities
and women hired and promoted. Furthermore, any goals regarding
workforce representation should be developed in conjunction with legal
counsel to ensure it is consistent with applicable employment law.
Whatever the specific nature of the goals, they should be realistic and
based on a careful assessment of the current organization and translated
into specific targets against which the program can be evaluated. To
achieve the full benefits of goal setting, progress must be evaluated and
feed back provided on progress in achieving goals.
Goals focus attention on what needs to be achieved, encourage the
development of effective strategies, and energize efforts to achieve them.
There is little reason to believe that specific goals set for participants in a
17
diversity program do not have the same benefits. On the other hand,
stating vague and all-encompassing objectives (e.g. greater appreciation
for diversity) without specific goals to accomplish ambiguous results is
likely to do little to focus attention, generate strategies, or energize
participants.
3. The sources of diversity initiatives depends on how they are formed.
Hoffman (2003) in his own research stated that “research in a variety
of area of psychology has shown that powerful influence of psychological
framing on how messages are perceived and how the recipients of these
messages respond to them”. An implication of previous research on the
framing of goals in complex task environments is that diversity
programme should be firmed as challenges fund opportunities rather than
as threats to overcome. In support of this point. Ely (2001) contrasted
three frames:
1-THE INTEGRATION-AND-LEARNING PERSPECTIVE: approaches
the diversity program as a vehicle for rethinking who primary tasks and
processes of the organization. And in the access-and-legitimacy
18
perspective, the diversity program is seen as a strategy of gaining entry
into markets through hiring employees who are similar to customers.
While The Discrimination-And-Fairness Perspective, approaches the
diversity program as a way of eliminating discrimination and providing
equal opportunity. Based on qualitative data, the authors concluded that
all three perspectives can succeed to some extent, but only the
integration-and-learning perspective contains a rationale that will
motivate management and employee in a sustained manner to ensure the
long-term success of a diversity program.
4. Diversity initiative are more likely to succeed when employees
identify with their teams and the organization.
A fourth theory what is relevant to a consideration of when diversity
initiatives one more likely to succeeds is social identity theory which was
propounded by Turner (1986). This theory starts with the basic
assumptions that people are motivated to view themselves as positively
as they can and that a primary means of achieving this goal is to identify
with a group of people who are similar to themselves. Consequently,
there is a tendency to sort people into in groups and out-groups and to
19
attribute to members of the out group the negative attributes of the group.
The implication is that factors in the workplace that trigger such
categorizations are likely to interfere with diversity effort by
encouraging, stereotyping, prejudice, and inter group conflict, whereas
those that encourage the adoption of a common identify facilitate
diversity efforts.
Lefleouitz (1994) supports that “There are powerful forces at work
in the typical organization that encourage employees to associate with
those like themselves and to reject outgroup members”. What can be
done to counteract these divisive pressures and encourage people from
different demographic groups to place priority on their team identity over
their demographic group identity? The research suggests that a crucial
first step is that they get to know each other as individuals. Harrison
(1998) distinguished between “surface-level diversity” in terms of race,
gender, appearance, age, and physical disability and “deep-level
diversity” with regard to attributes, beliefs, and values. Diversity in terms
of surface-level feature had negative consequences in the short term, but
20
as persons interacted over time, deep-level diversity emerged as a more
potent force that benefited the group.
2.3 MEANING OF WORK TEAM DIVERSITY
the past decade, the term “diversity” has been widely used to refer to
the demographic composition of a team. In empirical studies, team
diversity is usually measured using the compositional approach, which
pocuses on the distribution of demographic attributes e.g. age, ethnicity,
gender-within teams. Studies of team diversity directly parallel the
methods that have been used to study organizational demography, which
is closely related to field study. Researchers studying team diversity and
organizational demography both assess the extent to which members of
an organizational unit are (dis) similar to each other. Furthermore, both
literatures use indices of variation to assess the composition of
organizational units (teams, departments, entire organisations).
In studies of team diversity and organizational demography,
numerous attributes have proved to be of inte4rest, including age, gender,
ethnicity, length of tenures in the organization, functional specialization,
21
ATTRIBUTES THAT
ARE MORE LIKELY TO
BE TASK RELATED
ATTRIBUTES THAT ARE
MORE LIKELY TO BE
RELATIONSHIP ORIENTED
educational background, cultural values, and personality. These attributes
are referred to as the content of diversity
WORKFORCE DIVERSITY IN ENHANCING COOPERATION.
A scheme for categorizing the personal attributes of individuals
Source: CULTURAL DIVERSITY IN ORGANIZATION
Cox, T.H. Jar (1994): ACADEMY OF MANGMENT
EXECUTIVES 5. PP 545-548.
Broadly defined, the content of diversity can be classified as relations
oriented and task oriented Relations- oriented diversity refers to the
distribution of attributes that are instrumental in shaping interpersonal
relationships, but which typically have no apparent direct implications for
task performance. A term has been used here, relations- oriented diversity
is similar to social-category diversity. As the term suggests, task-oriented
READILY DETECTED
ATTRIBUTE
Department/unit membership
Organizational tenure
Formal credentials and titles
Education level
Memberships in professional
associations
Sex
Socio-economic status
Age
Race
Ethnicity
Religion
Political memberships
Nationality
Sexual orientation
UNDELYING ATTRIBUTES Knowledge and expertise
Cognitive skills and abilities
Physical skills and abilities
Gender
Class identity
Attitudes
Values
Personality
Racial/ethnic identity
Sexual identity
Other social identities
22
diversity refers to the distribution of performance – relevant attributes.
As shown in the table about many attributes can be readily detected by
members of a group while other are psychological characteristics that
become evident as team members become personally acquainted.
A growing literature supports the general proposition that diverse
teams function differently from homogenious teams. Although the
mechanisms through which diversity operates are not yet fully
understood, existing theories point to two (2) fundamental explanations
both of which are likely to be time. Sociological explanations assume that
social groups complete with each other for materials and social resources,
creating a situation of conflict rather than cooperation. Within the
perspective, social groups are defined by demographic categories (e.g.
base or race, gender, age). Thus, readily detected attributes are the signals
that provide information about group membership and determine whether
interactions will be characterised by competition or cooperation. In
contract, many psychological explanation emphasize the role of
personality, cognition, and values as determinants of behaviour.
Psychological oriented researchers who focus on the role of individuals
23
differences often assume that attributes such are age, gender, and race are
of littler theoretical interest- at best, they serve as convenient but weak
measures of more relevant underlying attributes such as beliefs and
values. Positioned between these two extremes is social identity theory,
which assumes that social and psychological processes mutually
influence each other.
2.4 RELATIONS- ORIENTED DIVERSITY AND TEAM
FUNCTIONING
When examining the effect of diversity on team functioning,
researchers have used a variety of indicators to assess intra-team
dynamics. Although cooperation is seldom measured directly, inferences
above the effects of diversity on cooperation can easily drawn from
studies that measure closely related constructs such as conflicts and
social integration.
GENDER:
Studies that have examine the relationship between gender
diversity have yielded mixed findings. For example in a labouratory
setting, members of mixed gender groups reported lower levels of
24
“friendliness” and higher levels of conflict in comparison to
homogeneous work groups. In a field setting, Tani (1992) found that
being dissimilar to the group in terms of gender resulted in feelings of
lower social integration. Lewis (2000) also found that gender diversity
was associated with lower perceptions of collective efficacy in the group,
but the effect was too weak to reach conventional levels of statistical
significance.
RACE AND ETHNICITY
With regards to racial and ethnic diversity, early research into the
consequences of social desegregation within the U.S suggested that
increasing racial diversity in predominantly white communities led to
increased levels of racial conflict similarly, Pelled (1999) found that
racial diversity was associated with higher levels of emotional conflicts
in teams and also, racially diverse groups exhibited lower cooperation
compared to homogeneous groups.
AGE:
Along with the trend of an aging U.S workforce has come
increased interest in understanding intergenerational relationships within
25
organizations. Yet most studies of age diversity within organizations
have focused on top management teams, where age diversity is somewhat
limited. Despite the restricted age ranges found in top management
teams, there is some support for the predictional made by social identity
theory. Knight (1999) found that top management team with greater age
diversity were less likely to engage in agreement-seeking behaviours that
could result in reaching strategic consensus. These researchers also
found that age diversity was associated with higher levels of
interpersonal conflicts, although the effect was not statistically
significant. Other studies on top management teams have found
significant relationships between age diversity and behavioural outcomes
that are assumed to result from conflict, such as turnover. Eisen Hardt
(1999) reported a contradictory finding in his own study. In work groups
with greater age diversity, employees reported experiencing less
emotional conflict. To explain this he also speculated that individuals
belonging to similar age role of team “Leader”.
The preceding review of research findings however, shows a
mixed pattern of results. Many studies indicates that team characterised
26
by relations –oriented and table-related diversity are likely to be less
cohesion and experience lower levels of corporation. The observed
effects were weak, however, and in some cases the effects of diversity
were not statistically significant.
This mixed pattern of results does not disconfirm social identity
theory, however. Proponents of social identity theory recognize that
social categorization processes take place in a larger social context. The
larger social context, in turn, can attenuate or even reverse the negative
effects of social categorization process.
For work teams, the larger oganisational context serves as the
borde drop for perceptions of in-group and out-group status. Just as the
physical context can determine whether a person notices and attends to
certain visual or auditory ones, the social context may amplify or divert
attention to demographic cues. The organizational context also imbues
social identities (such as those based on gender or age) with meaning. As
have been proposed, team diversity is likely to benefit work force and
their individual members by increasing the connections between the team
and its external environment. Although there is little research that
27
directly tests this proposition, the findings from several studies are
suggestive. Both relations-oriented and table-oriented diversity create the
motivation and the opportunities for team members to develop
relationships beyond the team‟s boundaries. Due to these relationships,
inter-team cooperation and communication are likely to be enhanced.
Furthermore, these relationships may serve the team‟s instrumental
purposes by giving the team greater access to information and other
resources in the external environment.
28
CHAPTER THREE
3.1 THEORETICAL FRAME WORK
During the 1990s, workforce diversity rhetoric shifted to
emphasis, the business case for supporting workforce diversity. The box
below reports how the former CEO of Hewlett Packard, Hew Platt
(1998), described the new rhetoric. Essentially, he was pooling for a way
to convince his follow executives and mangers that to maintain and
mange workforce diversity effectively is a business necessity not only
because of the native of labour and product market day, but also because
a more divers work force relative to a homogeneous one-produces better
business results. He also believed that providing evidence to support
these claims would accelerate the rate of progress employers would make
in hiring and developing a more diversed workforce and produce
organizations that are more fully integrated across occupations and levels
of heirarely.
29
THE BUSINESS CASE FOR DIVERSITY
Figure 02: THE BUSINESS CASE FOR DIVERSITY
Lew P. (1998): “comments to the diversity research network”,
Stanford business school Journal 4(3): 99-100.
3.2 VARIABLES
Business performance
Group processes
Productivity
Motivation
Workforce diversity
* Gender * Ethnicity
* Race
* Culture
(1) Seeking out and
using in full, the
capabilities of all
employees. Due to
talent shortages
(2) Realizing that
diverse workforce
are more likely to
produce better
results as regards
productivity
(3) Studying and
understanding
customers as if we
are them, fosters
communication and
understanding their
concerns.
30
* Religion
Job satisfaction
Customer relations
Sales
Competition
Organisational policies
* Recruitment
* Selection
* Promotions
Organizational Diversity
* Work team diversity
* Cooperation within team
* Diverse organization
* Homogeneous organization
3.3 RESEARCH QUESTION
(a) Does workforce diversity have any negative import on productivity
in DANGOTE GROUPS?
31
(b) How do DANGOTE GROUPS managements mange work
force diversity in their firm?
(c) How do DANGOTE GROUPS managements voring cohesion
into the general group process?
(d) What induces creativity among diverse workforce of
DANGOTE GROUPS?
(e) How often does workforce diversity encourage business
relationship from Dangote Group of companies, external
business environment i.e. the customers?
3.4 RESEARCH HYPOTHESIS
1. (H0): The productivity of the workforce is not dependent on their
diversity.
(H1): The productivity of workforce is dependent on their diversity
2. (H0): the productivity of work groups of the diverse workforce is
not dependent on group process.
(H1): The productivity of work groups of the diverse workforce is
dependent on group process.
3.5 RESEARCH DESIGN
32
The research design is a survey and non-interventional study type.
This enabled the cleanification of the core concept of the effect of
workforce diversity on organisation‟s performance in Dangote Group of
companies, Ilorin plant. This in turn, made the study descriptive and
explanatory in native.
3.6 POPULATION, SAMPLE AND SAMPLING ECHNIQUE
The population for this study consists of all manufacturing and
service organizations while the sample is the entire workforce of Dangote
Group of companies, Ilorin plant. Because of the ability of the researcher
to conduct a survey research type and also since the organization in study
is located within the Ilorins metropolis. Thus, it facilitate conveniency in
sampling. The sample units are members of staff in the data,
administrative and production departments as well as the marketing and
Research and Development.
This is because they posses a principal relationship with the
research topic. Simple random sampling was the sampling technique
employed to ensure that all the employees in all the above listed
departments are given equal exchange of being selected for the study.
33
3.7 SOURCES OF DATA
Two vital sources of data (primary and secondary sources) were
used for effective crystallization of the study in other to bring the major
data into reality.
3.7.1 PRIMARY SOURCE OF DATA
This was derived through the administration of questionnaires to
the respondents, which was further processed and analysed. Additionally,
interview and observation were also used to compliment and corroborate
the data sourced through the questionnaire.
3.7.2 SECONDARY SOURCE OF DATA
Data were derived here through the examination of existing
records of the organization such as; source books, reliable work of other
researchers and authors that was consulted. These includes journals, text
books, workshop papers and write-ups, among others.
3.8 METHOD OF DATA COLLECTION
Data were collected from target respondents through the
questionnaire administrative technique. Questionnaire was the instrument
used or employed (see appendix I). the questionnaire which was
34
validated by the research supervisor, consists of two sections. These
sections A and B namely are segmented as follows: section A was
structured to obtain personal information about the respondents, while
section B was structured to obtain information relating to the subject
matter. However, a total number of ninety two (92) questionnaires were
administered to the sample.
Open-ended and close-ended questions were used. Open-ended
question was used to enable the respondents give more adequate
presentation of answers to the questions asked, while close-ended
questions were use to help keep the questionnaire to a reasonable eight
and therefore encourage responses and validity in terms of
representatives of the returns with its alternative structure.
Interview using checklist as its-instrument was also conducted with
members of staff of Dangote Group of companies, Ilorin plant. This was
however employed to get information that might not be disclosed through
questionnaire administration. The technique was applied by questioning
respondents orally, this has greatly allowed getting more held
information in some items contained in the questionnaire.
35
Observation of members of staff as well as the work environment
with the aid of checklist serving as its instrument (appendix II) was done
to assist in corroborating data collected through the other techniques.
Examination of the company‟s existing records, i.e. corporate files was
also used to obtain information with the use of checklist as its instrument.
3.9 VALIDITY AND RELIABLITY OF INSTRUMENT
This research study was carefully and critically examined by my
supervisor, through this process necessary corrections and amendments
were made. Thus, establishment of the construct validity was achieved.
The content validity on the other hand was establish through other
scrutiny of the research report by specialists in the area of study, while
the grammar was duely edited by a specialist of English Language.
Test-retest technique was also employed so as to ensure that the
instrument employed were reliable.
3.10 METHOD OF DATA ANALYSIS
3.10.1 Data were analysed by employing the use of simple percentages,
this shows at a glance the respondents views on a question.
36
SAMPLE PERCENTAGE FORMULAR:-
X X 100
N 1
Where X= Expected/actual Response
N= Total Response
3.10.2 Chi-square (X2) analysis was also used to determine the degree of
relationship between the variables and test the hypothesis.
Chi-square formula:-
i –n
n
Where ∑ = Summation
of = observed frequency
Ef = expected frequency
n = number of boxes
The decision is made at the level of significance = 0.05 and at
appropriate degree of freedom = (r – 1) (c – 1) i.e.
(row – 1) (column – 1).
Where df = degree of freedom, r = total number of rows
∑ (of – Ef)2
Ef
37
c = total number of columns. When the expected value of X2 exceeds the
table value of X2 at = 0.05 and at specific degree of freedom, the null
hypothesis is rejected, and th3e alternative hypothesis is accepted.
Likely hood ration shows the significance of the X2, while the
linear by linear association shows the correlation coefficient between 2
variables. If the correlation is positive and if negative it means the
relationship is positive and if negative it means the relationship is
negative. If is also used to indicate the strength in relationship, anything
below (.5) is weak and anything above it is strong.
38
CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS
4.1 RESPONSE DATE: out of ninety two questionnaires
administered, only ninety were returned. This represents (98%) of the
response rate. This rate therefore can be accepted for any analysis
because it is high enough and there is no reason for suspecting any bias in
the result of this study owing to non-response from the very few subjects.
4.2 DEMOGRAPHIC CHARACTERISTICS OF THE
RESPONDENTS
4.2.1 SEX OF RESPONDNETS
FIG. 3: Pie-chart choosing distribution of respondent by sex
Source: Author‟s fieldwork, 2008.
MALE
FEMALE
Male 2600-
Female 1000-
KEY
39
The chart above reveals that the male sex constitutes a greater
proprotion of their workforce. This is so because of the nature of work
which is manufacturing or production the organisation is involve in.
4.2.2 AGE OF RESPONDENTS
Fig 4: pie-chart showing distribution of respondnets by age.
Source: Author‟s fieldwork, 2008
The chart above reveals that the workforce by Dangote Grop of
companies; ilorin, plant has a greater number of youths and middle age.
This expressed the nature of work the organisation is engaged in
4.2.3 YEARS OF EXPERIENCE
FIG 5: pie-chart showing distribution of respondents by years of
experience.
20-35 Years
320-50 Years
20-35 years
2480
36-50 years
1120
KEY
40
Source: Author‟s Fieldwork, 2008
The figure above shows that most of the workers have not spend
more than 15 years with the company. This conotates with the age of the
organization itself.
4.2.3.1 MANPOWER STATUS OF RESPONDNETS.
FIG 6: Pie-chart showing distribution of respondents by manpower
status.
Source: Author‟s Fieldwork, 2008
0-5 years
1410
6-10 years
1200
15 years
and above
430
KEY
0-5 years
6-10 years
15 years
and above
KEY
HIGH LEVEL MANPOWER
MIDDLE LEVEL MANPOWER
LOW LEVEL MANPOWER
1920
LOW-LEVEL
HIGH-
LEVEL
480
LOW-LEVEL
MIDDLE –
LEVEL
1920
41
The figure above reveals that the management levels cut across the
work organisation. It further reveals that the low level man power is the
most populated because of their core involvement in production of
goods. The middle level manpower are involved in supervision and are
thus less populated as compared to the low-level manpower. The high
level manpower is usually the least populated and is involved in policy
formulations due to their strategic role in the whole organistion.
4.2.5 DEPARTMENTS ANALYSED
FIG 7: pie-chat showing distribution of respondents by department
Source: Author‟s fieldwork, 2008
The figure above reveals that the production department has the largest
share of workforce. This further shows that most of the operation in the
KEY
H.R
PRODUCTION
MARKETING
OTHERS
2000
PRODUCTION
400
H.R
800
MARKETING
400
OTHERS
42
organization is a production based on the effect of workforce diversity is
more intense in such department.
4.3 THE EFFECT OF WORKFORCE DIVERSITY ON
PRODUCTIVITY
Table 2: Distribution of respondents‟ perceived effect of workforce
diversity on productivity
PERCEIVED EFFECT FREQUENCY PERCENTAGE
Effective 88 97.8
Ineffective 2 2.22
Total 90 100
Source: Author‟s fieldwork, 2008
The above table reveals that workforce diversity can be considered
effective on productivity at Dangote Group, Ilorin plant. This was further
confirmed from the statistics in the table which shows that 97.8 of the
respondents agreed to its effectiveness.
Table 3: distribution of respondents‟ perceived effect of managing
workforce diversity performance
43
PERCEIVED
EFFECTIVENESS
FREQUENCY PERCENTAGE
Effective 80 88.9
Ineffective 10 11.11
Undecided 0 0
Total 90 100
Source: Author‟s fieldwork, 2008
The above table reveals that members of staff agreed that the
managements in Dangote manages workforce diversity effectively, this in
turn contributes to the level of performance of the organization. This was
however corroborated from the value of percentage (88.9%) of the
respondents who agreed that workforce are effectively managed in the
organization.
44
Table 4: Distribution of respondents‟ perceived effect of workforce
diversity on cohesion in the general group process.
RESPONSE FREQUENCY PERCENTAGE
Yes 88 97.8
No 2 2.22
Total 90 100
Source: Author‟s fieldwork, 2008
The table above reveals that effective organization of the workforce
diversity will about cohesion in the general group process, thereby
increasing the level of participation of each worker and this in turn will
improve the performance of the organization.
45
Table 5: distribution of respondents‟ perceived effect of creativity
among the diverse workforce on productivity.
PERCEIVED
EFFECTIVENESS
FREQUENCY PERCENTAGE
Effective 82 91.11
Ineffective 8 8.9
Total 90 100
Source: Author‟s fieldwork, 2008
The table above reveals that large proportion of the respondents agreed
that creativity among the individual diverse workforce has an effect on
productivity. This further reveals that creativity among diverse workforce
improves productivity in the organisation.
Table 6: distribution of respondents‟ perceived level of information
dispersion among the diverse workforce.
PERCEIVED LEVEL FREQUENCY PERCENTAGE
High 75 83.33
Low 15 16.7
Total 90 100
46
Source: Author‟s fieldwork, 2008
The above table reveals that effective and unbiased dissemination
of information among the diverse workforce has aided the maintenance
of a conducive environment in the organization. This further shows that
the level of information divulged by the workforce improves the
productivity in the organization.
RESPONSE FREQUENCY PERCENTAGE
Yes 78 86.7
No 12 13.33
Total 90 100
Source: Author‟s fieldwork, 2008
The above table reveals that effective communication between the
workforce of the organization and its customers has helped to foster a
high level consumer loyalty, which in turn facilitates a high level
customer base or market share and improvement in the level of
productivity.
47
Figure 7: Histogram showing the distribution of respondents perceived
effect of workforce diversity on general group process performance.
100-
90-
80-
70-
60-
50-
40-
30-
20-
10-
0
Degree of Effectiveness
Source: Author‟s fieldwork, 2008
The histogram above reveals that large proportions of members of
staff agreed that workforce diversity has a great impact on general group
process, which if well coordinated will give greater results in
productivity.
Effective ineffective undecided
% o
f T
ota
l R
esp
on
se
48
FIG 8: Histogram showing the distribution of respondents view of
diversity of race on workforce performances.
100-
90-
80-
70-
60-
50-
40-
30-
20-
10-
0
Respondents’ Perception
Source: Author‟s field work, 2008.
The histogram above reveals that a large numbers of the workforce
agreed that diversity is race of workforce posses no negative influence on
workforce performance. Which means work forces; racial differences
even contributes to productivity of the organization.
Yes Undecided No
%
of
To
tal
Res
po
nse
49
Fig 9: Histogram showing the distribution of respondents perceived
effect of motivation on diverse workforce.
100-
90-
80-
70-
60-
50-
40- -
20-
10-
0
Degree of Effectiveness
Source: Authors Fieldwork, 2008
The histogram above reveal that a large number of the staff agreed
to the manner in which staff are motivated in the organization. They also
believed the motivation practices are done without bias in regards to
racial discrimination. This in turn has foster a conducive working
environment and enhance worker‟s productivity.
% o
f T
ota
l R
esp
on
se
Effective undecided ineffective
50
4.4 TESTING THE HYPOTHESIS
Hypothesis 1
H0: Productivity is non dependent on workforce diversity.
H1: Productivity is dependent on workforce diversity
Table 8: distribution of respondents by perception on productivity‟s
dependence on workforce diversity.
Case processing summary.
Variable CASE
Productivity and
workforce diversity
Valid Missing Total
N percent N percent N Percent
90 97.8% 2 2.2% 92 100.0%
Chi-square tests
Method of analysis Value df Asymp. Sig.
(2-sided)
Pearson chi-square 11.826 4 .019
Likelihood Ratio 13.774 4 .003
Linear-by-Linear 1.172 1 .279
N of valid cases 90
a. 2 cells (22.2%) have expected count less than 5. the minimum expected
count is 2.64.
source: Author‟s fieldwork, 2008.
51
Since the computed value X2 11.826 is greater than the critical
value 5.02, we reject H0 and accept H1, and this shows the presence of a
significant relationship between workforce diversity and productivity in
the organization under consideration. We therefore conclude that
productivity is dependent on workforce diversity.
HYPOTHESIS 2
H0: Productivity is independent on creativity of diverse work group
H1: Productivity is dependent on creativity of diverse work group
Table 9: distribution of respondents by perception on productivity
dependence on creativity diverse work group
Case processing summary
Variable CASE
Productivity and
diverse work
groups creativity
Valid Missing Total
N percent N percent N Percent
20 97.8 2 2.2% 92 100.0%
52
Chi-square tests
Method of analysis Value df Asymp. Sig.
(2-sided)
Pearson chi-square 18.850 5 .004
Likelihood Ratio 21.020 6 .002
Linear-by-Linear .941 1 .332
N of valid cases 90
a A cell (33.3%) here, expected count less than .5 the minimum expected
count is 19.
Source: Author‟s fieldwork, 2008
Since the complex X2 value (18.850) is greater than the critical
value 5.02, we reject H0 and accept H1. These show that there is a
significant relationship between productivity and diverse work group‟s
creativity in the organization under consideration. Therefore, we
conclude the productivity is dependent surely on diverse work group‟s
creativity.
HYPOTHESIS
H0: Productivity is non dependent on customer relationship
H1: Productivity is dependent on customer relationship.
53
Table 10: Distribution of respondents by perception on productivities
dependence on customer relationship.
Case processing summary
Variable CASES
Productivity and
customer
relationship
Valid Missing Total
N percent N percent N Percent
90 97.8 2 2.2% 92 100.0%
Chi-square tests
Method of analysis Value df Asymp. Sig.
(2-sided)
Pearson chi-square 15.536 4 .004
Likelihood Ratio 17.540 4 .002
Linear-by-Linear 11.839 1 .001
N of valid cases 90
a. 3 cells (33.3%) here expected count less than 5.
The minimum expected count is 2.08
Source: Author‟s fieldwork, 2008
Since the computed value of X2, (15.536) is greater than the
critical value 5.02, we reject H0 and accept H1, this shows that there is a
significant relationship between productivity and customer relationship in
54
the organization under consideration. Therefore we can conclude that the
productivity is dependent on customer relationship.
HYPOTHESIS 4
H0: Productivity is non dependent on communication diverse work
groups.
H1: Productivity is dependent on communication between diverse work
groups.
Table 11: Distribution of respondents by perception on productivity
dependence on communication.
Case processing summary
Variable CASES
Productivity and
communication
Valid Missing Total
N percent N percent N Percent
90 97.8 2 2.2 92 100.0
55
Chi-square tests
Method of analysis Value df Asymp. Sig.
(2-sided)
Pearson chi-square 17.937 4 .001
Likelihood Ratio 19.184 4 .001
Linear-by-Linear .219 1 .640
N of valid cases 90
a 3 cells (33.3%) have expected count less than 5. the minimum
expected count is .19
Source: Author‟s field work, 2008.
Since the computer X2 value (17.937
a) is greater than the critical
value 5.02, we reject H0 and accept H1. This shows that there is a
significant relationship between productivity and communication among
diverse work groups in the organization under consideration. Therefore,
we conclude that productivity is dependent on communication among
diverse work groups.
56
HYPOTHESSIS 5
H0: Productivity is non dependent on age of diverse workforce
H1: Productivity is dependent on age of diverse workforce.
Table 12: Distribution of respondents by perception on productivity‟s
dependence on Age of diverse workforce.
Case processing summary
Variable CASES
Productivity and
age of diverse
workforce
Valid Missing Total
N percent N percent N Percent
90 97.8 2 2.2 92 100.0%
Chi-square tests
Method of analysis Value df Asymp. Sig.
(2-sided)
Pearson chi-square 7.355a 6 .289
Likelihood Ratio 7.924 6 .244
Linear-by-Linear .704 1 .401
N of valid cases 90
a. 7 cells (58.3%) have expected count less than 5.
The minimum expected count is .38
Source: Author‟s fieldwork, 2008
57
Since the computed X2 value (7.355) is greater than 5.02, we reject
H0 and accept H1. This shows that there is a significant relationship
between productivity and age of diverse workforce in the organization
under consideration.
4.5 LIMITATION OF RESEARCH METHODOLOGY
1. Lack of time due to divided attentions giving to other academic
activities demanding and competing for such time as well as
financial resource
2. Non-response as regards the return of ninety out of ninety two
questionnaires administered in the organization under
observation.
58
CHAPTER FIVE
Summary, conclusions, and recommendations
5.1 SUMMARY
Workforce diversity and performance in the organization are like 2
sides of the same coin. There is need to find out the effects of workforce
diversity on organisation‟s performance. This study is limited to the
general workforce of Dangote Group of companies, Ilorin plant. And
strictly hopes to serve organizations in finding out the effects of
workforce diversity on productivity and also prospering ways to
improving it.
Sizeable literatures which are contemporary to the subject matter
were reviewed, the literature tremendous impact/effect on business‟
performance in various companies. The study also shows various ways in
which workforce diversity‟s positiveness can be harnessed through
group-processes, customer relationship, among others. The study
however, is a non interventional and highly descriptive natured one.
Ninety two subjects were initially proposed to be randomly chosen
for the study, but along the line, 90 (ninety) questionnaires were the only
59
ones retrieved, reducing the subjects under study by two (2). Data was
collected mainly by the rise of questionnaire administrators techniques
from the subjects; other materials used include the examination of
existing records, interview and observation of the workers.
The questionnaire was validated content wise by specialists in the
field of study and construct wise by my supervisor. At test retest method
was employed to ensure its reliability. While the grammar was edited by
a grounded specialist in the field of English Language.
Analysis of the data were done through the use of percentage and
chi-square. The response rate was 84%, which was considered high
enough and no bias could have been to have any damaging effect on the
findings.
Workforce diversity was discovered found to have positive effects
on the performance of Dangote Group of companies, Ilorin plant. The
way management and work group leaders managed the diverse workforce
in the organization has been found to promote positive group and inter-
group processes, quality of decision making, improvement in motivation,
encouragement of cohesion among work groups, high level of customer
60
relationships, teamwork, and above all the improvement of productivity
of workers at the organization.
From the tested hypothesis, it was found that having a diverse
workforce and harnessing it properly it properly presents a cornucopia of
benefits which will improve the productivity of an organization. It was
therefore concluded that workforce diversity has effect on productivity
and ways of harnessing and improving the benefits of workforce diversity
was given as recommendation for better improvement.
5.2 CONCLUSION
In view of the above (i.e. summary), this study can be further
investigated in any company and the result will still come out as the
same. It is therefore pertinent to note that well managed workforce
diversity in an organization will lead to improved performance. This
shows that without an appropriately managed workforce diversity. There
will be absence of cohesion and teamwork which will pose a threat of
disintegration among the workforce and in turn affect the organization in
the area of goal achievement as well as its going-concern. But if well
managed as earlier stated, achievement of organizational goals and
61
objective as well as continuous existence (going concern) of the company
will be guaranteed.
It is however hoped that if management of organizations alike,
consult and resort to suing the findings and recommendations made by
this study, their level of productivity will be improved. This will in turn
lead to achievement of harmony in the organization, achievement of
goals, i.e. profitability, capturing large market share, getting higher
customer satisfaction, recording high level of productivity, survival,
growth, among other. With all these achievements, the longetivity and
success of the organization is guaranteed and increasing job opportunities
and contributing towards the general nation‟s economy development will
also be satisfied and guaranteed.
5.3 RECOMMENDATION
Despite mixed result regarding the impact of workforce diversity
on organisation‟s performance, research and theory clearly indicate that
the outcomes of a diversity initiative depend heavily on how the diversity
initiative is managed. The findings of this study however offer specific
62
steps organizations can take to reap the benefits of a diverse workforce.
These are as follows:-
BUILD SENIOR MANAGEMENT COMMITMENT AND
ACCOUNTABILITY:
A key element of any successful organizational intervention is
senior management commitment to the intervention. Diversity is no
different, because organizational barriers to diversity are often systemic,
subtle, and deeply ingrained in the organization, leveraging diversity for
the benefit of the organization requires on going and consistent
leadership. Success also requires that line management, as opposed to
human resources, own the diversity strategy and hold managers
accountable for leveraging diversity. Many organization establish
executive-level diversity councils chained and composed of senior line
mangers who are responsible for ensuring that diversity issues are
addressed, communication, and acted upon in their homes organizations.
Holding mangers accountable for addressing barriers to building a
workforce that mirrors the demographic made-up of the available internal
63
and external labour markets represents another common strategy used to
build commitment.
Diversity interventions means change for organization, and visible,
active, and on going senior management involvement and commitment
are critical to the change effort.
CONDCUT A THOROUGH NEEDS ASSESSMENT.
There is no single best way to manager diversity. To be effective, a
workforce diversity initiative must be tailored to the situation, including
the culture and unique business and people issues forcing the
organization. A thorough needs assessment of the people jobs, and
organization ensures that issues related to workforce diversity are trained
accurately and that the right interventions are identified.
The needs assessment therefore, will help an organisation navigate
the wide range of openings and pick those interventions that best address
organization needs.
At the level of the people and their jobs, element of an effective
needs assessment process includes understanding the business challenges
facing the organization, analyzing the current demographic make-up of
64
the organization, including workforce flow (i.e. new lives compared to
labour market availability, promotion rates, turnover rates), and
understanding employee attitudes (e.g. perception of diversity, need for
work/family benefits).
Employee surveys, focus groups, and exist interviews can be
particularly useful in uncovering the often subtle and systemic issues
facing the organization.
DEVELOP A WELL-DEFINED STRATEGY TIED TO BUSINESS
RESULTS:
Typing the workforce diversity strategy to business results in a
realistic way is the foundation of a successful diversity initiative. The
workforce diversity strategy guides decision making and builds the
business case for employee. For meaningful change to occur in an
organization, employees must understand and embrace the business case
for change. Organizations and researcher her posited several potential
competition advantages of workforce diversity, including enabling
organizations to compete for the best talent, competing more effectively
in the market place by understanding the demands of a diverse customer
65
base, enhancing the creativity and problem-solving effectiveness of work
teams, and reducing cost associated with turnover, absenteeism, and lack
of productivity.
EMPHASIZE TEAM-BUILDING AND GROUP PROCESS
TRAINING:
Once a diverse group of employees is lived and recruited with a
variety of skills and perspectives, steps are needed in the diversity
initiatives to ensure that these skills and perspectives are actually used to
improve task performance. Capitalizing on the strengths that individual
members bring to the team requires knowledge and understanding of the
unique contribution each member can make to the group. Diverse work
groups are believed to perform better over time, largely because time
allows group members to develop a deeper-level, interpersonal
understanding beyond demographic characteristics.
Facilitating the acquisition of interpersonal knowledge through
team-building efforts can accelerate the team‟s ability to draw upon these
unique skills. Team-building efforts that encourage group members to
share information about their unique backgrounds, skills and experiences
66
will keep teams develop a deeper understanding of the resources
available to the team. Sharing information about task-related abilities and
characteristics may also foster “interpersonal congruence” refers to the
extent to which team members perceptions of themselves and their
unique skills and abilities match the perception that others have about
them.
5.4 SUGGESTIONS FOR FURTHER STUDIES
Certain selected areas of study are considered relevant to this study
and suggested for further research. These includes:-
1. The study of workforce diversity in relation to improvement in
organization‟s performance level
2. Leveraging diversity of workforce to improve business
performance.
3. Implementing actions organizations can take to manage
workforce diversity effectively
4. How to establish metrics and evaluate the effectiveness of
workforce diversity initiatives.
67
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ADEDO, M.A (2006): GUIDE TO PROJECT WIRTING: AN
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ILORIN pp 2-25.
Bentel, K.A & Jackson, S.E (2001): Top management and innovations in
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Bowers, C.A (2000): The impact of identity orientation on individual and
organizational outcomes in demographically diverse
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101.
Brickson, S. (2000): When member homogeneity is needed in work
teams: a meta-analysis. Small group research journal
31, Pp (305-327)Corporate leadership Council: (2003,
July). Recruiting, retaining, and developing diverse
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http://www.corporateleadershipcouncil.com.
Cox, T.H, Jr. (1994): Cultural diversity in organization. Academy of
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Drac-Zachavy, A., & Erez, M. (2002): challenge versus threats effects on
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Elass, Pr.M, & Graves, L.M (1997): Demographic diversity in decision-
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(946-974).
Harteman, L.S., & Edmundson, D.F (2999): Cultural diversity in small
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Jackson, S.E. (1995): Team composition in organizations MET, G.B Pp
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Koontz, H (1993): Management: a global perspective. Mc Graw-Hill .in
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69
APPENDIX I
Better of Introduction
Business Administration,
Department,
Al-Hikmah University.
Ilorin.
Kwara State.
20th
Sept., 2008.
Project Title: THE EFFECT TO WORKFORCE DIVERSITY ON
ORGANISATION’S PERFORMANCE A CASE STUDY OF DANGOTE GROUPS OF COMPANIES
Dear Sir/Ma,
I would very much appreciate it, if you will kindly complete this
questionnaire that would assist me in completing my final year project.
The question are designed to carryout a research work on the effect
of workforce diversity on organisation‟s performance.
All information given will be treated with the strictest confidence
and purely for academic purposed.
Your faithfully,
ABDULLAHI ADEWUMI SULAIMAN
70
Appendix II
QUESTIONNAIRE
Instruction:
Please tick in the box ( ) corresponding to whatever your choice(s) are
or state briefly where necessary.
SECTION A: (Personal data)
1. Gender
(a) Male ( ) (b) Female ( )
2. Department
(a) finance ( ) (b) H.R ( ) (c) marketing ( )
(d) production ( )
3. Management Levels:
(a) Top Level ( ) (b) Middle level ( ) (c) Low level ( )
4. working experience with organization
(a) 1 – 3year ( ) (b) 4 – 6year ( ) (c) 6 year and above ( )
5. Academic Qualifications:
(a) Primary Education ( ) (b) Secondary Education ( )
(c) Professional/certificate/Diploma ( )
(d) University Degree ( )
(e) NCE and other ( )
6. Age Group:
(a) 20 – 30 ( ) (b) 31 – 40 ( ) (c) 41-50 ( )
(d) over 60 ( )
7. Tribe:
71
(a) Yoruba ( ) (b) Hausa ( )
(c) Igbo ( ) (d) Fulani and others ( )
8. religion:
(a) Muslim ( ) (b) Christian ( )
(c) traditional ( ) (d) others ( )
9. nationality:
(a) Nigerian ( ) (b) Foreigner ( )
10. Race/ Colour:
(a) white ( ) (b) black ( )
(c) red ( ) (d) Caucasian ( ) (e) others ( )
SECTION B
11. Do you think that workforce diversity have any impact on the
productivity of the company?
(a) Yes ( ) (b) No ( ) (c) Undecided ( )
12. If yes, what will be the level of impact?
(a) V. high ( ) (b) High ( ) (c) V. low ( ) (d) Low ( )
13. How do the organizations management manage diversity among the
workforce in your company?
(a) Very effectively ( ) (b) Effectively ( ) (c) Undecided ( )
14. Is there cohesion in the general group process at your organization?
(a) Yes ( ) (b) No ( ) (c) Undecided ( )
15. If yes, what is your perception of the level of cohesion in the general
group process?
(a) Very high ( ) (b) High ( ) (c) Low ( )
(d) Very low ( ) (e) Undecided ( )
72
16. What do you perceive the general group process performance is?
(a) Very high ( ) (b) High ( ) (c) Low ( )
(d) Very low ( ) (e) Undecided ( )
17. Do you fell there is creativity among diverse workforce of your
organization?
(a) Yes ( ) (b) No ( ) (c) Undecided ( )
18. If yes, what induced creativity among diverse workforce in your
organization.
(a) Motivation ( ) (b) training ( ) (c) cooperation with
terms ( ) (d) competition ( ) (e) none of the above ( )
19. Arrange in order of influence on promotion the under listed fact
starting with the weightiest factor
(a) Gender ( ) (b) level of performance ( ) (c) preferential
treatment as regards ( ) (d) race ( )
20. Is there any smooth communication process in your organization?
(a) Yes ( ) (b) No ( )
21. How would you perceive the level of communication as regards
information dispersion among the diverse workforce in your
organization?
(a) Very high ( ) (b) High ( ) (c) Low ( )
(d) Very low ( ) (e) Undecided ( )
22. How often does staff meanings hold in your organization, so as to
address negative impacts of diversity among workforce are well as
other labour relations issued?
(a) Very often ( ) (b) often ( ) (c) not at all ( )
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23. Do you feel there‟s any impact of workforce diversity in the
encouraged relationship between your organization and its customer
(a) Yes ( ) (b) No ( )
24. If yes, what is your perception of the level of relationship?
(a) Very high (b) High ( ) (c) Very low ( ) (d) Low ( )
25. Does your organization have any customer relations officer?
(a) Yes ( ) (b) No ( )
26. If yes, is it segmented on:
(a) Gender (b) Religion ( ) (c) Tribe ( )
(d) Colour/race ( ) (e) None of the above ( )
27. Is there evidence of domination by under listed factor in the
management of your organization
Yes No
a. Tribe ( ) ( )
b. Religion ( ) ( )
c. Gender ( ) ( )
d. Race ( ) ( )
28. If a is yes, which tribe
(a) Hausa ( ) (b) Yoruba ( ) (c) Igbo ( ) (d) Others ( )
29. If b is yes, which religion?
(a) Muslims ( ) (b) Christian ( ) (c) Traditional ( )
(d) Other ( )
30. If c is yes, which gender?
(a) Male ( ) (b) Female ( )
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31. Kindly state in few words. How you feel the performance of
workforce diversity can be improved in your company.
75
APPENDIX III
CHECKLIST . FOR INTERVIEW AND OBSERVATION.
1. Business performance
2. Group/team processes
3. Productivity
4. Diversity demography
Workforce
Gender
Religion
Tribe
Culture
Age
5. JOB SATISFACTION
6. Customer Relation
7. Sales
8. Organizational Diversity
1. How has workforce diversity affect your business performance?
2. How does you management coordinate group/team processes to
achieve productivity?
3. How high is the level of productivity?
4. How does your organization mange their work force diversity in
terms of:
a. Gender
b. Religion
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c. Tribe
d. Age
5. What is the level of job satisfaction of your staff?
6. How do you perceive the level of customer relations between your
organization and its customers?
7. What is the influence of workforce diversity on sales?
8. How do your organization cope with the organizational diversity?
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APPENDIX IV
Pie-chart calculations on demographic characteristics of the
Respondents.
1. Sex of respondents
MALE = 65 x 3600 = 260
0
60
FEMALE = 25 x 3600 = 260
0
60
2. Age of respondents
20-35 years = 62 x 3600 = 242
0
90
36-50 years = 28 x 3600 = 112
0
90
3. Years of experience
0-5years = 36 x 3600 = 144
0
90
6-10years = 30 x 3600 = 120
0
90
15years and above = 24 x 3600 = 96
0
90
4. manpower status of respondents.
High level manpower = 12 x 3600 = 48
0
90
Middle level manpower = 30 x 3600 = 120
0
90
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Low level manpower = 48 x 3600 = 192
0
90
5. DEPARTMENT ANALYSED
Production = 50 x 3600 = 200
0
90
Marketing = 20 x 3600 = 80
0
90
H.R = 10 x 3600 = 40
0
90
OTHERS = 10 x 3600 = 40
0
90
79