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The Future of Building Unfolding Going Green Silicon Valley – October 2010

The Future of Building Unfolding Going Green Silicon Valley – October 2010

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The Future of Building UnfoldingGoing Green Silicon Valley – October 2010

Introduction

Mission

Blu’s mission is to build super-efficient, prefab green homes using high tech information technology and building science tools to make the process dramatically more enjoyable for clients, and scalable.

Problem

• Traditional homebuilding outdated, lack of technology & home monitoring

• Projects usually over budget, over time, waste resources on building sites

• Inefficient and low quality housing stock, not cost effective to retrofit many

– Worldwide, US accounts for more than 21% of the world's CO2

– Residential & built environment accounts for the large MAJORITY of U.S. C02 emissions

Blu transforms the homebuilding experience & quality:

• Healthy, durable, super energy efficient high quality homes

• Configurable design without architect fees. Fixed, transparent pricing.

• Unmatched convenience in ‘soup to nuts’ single company approach

Problem

Competitive Advantage

Blu’s building science & information technologies empower this model…

• 3 years at MIT and RISD

• engineering software empowers steel framing & configuration

• platform powers unique integration of design, sales, engineering & ops

• disruptive folding technology, 11 patents pending

• steel makes is easier to set on site, less expensive to ship, multiple sites

• steel empowers higher ceilings, more natural light, bigger open spans

Introduction

Consumer Interface

• Unique engineering platform

• 3-D customizations of homes to your site, tastes, requirements

• About to launch unique proprietary online 3-D system that is configurable by clients directly

Scaling

Factory

• Dormant for 10 years – former Pratt & Whitney

• 80,000 sq ft, 500 homes/year with one shift

• Climate controlled

• 52-week a year staff

• Accuracy, precision, speed

• Convenience & reduced risk for clients

• Fixed pricing & procurement

Blu

Product Lines

Origin

Origin

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