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Engaging consumers since 1988

The Hunt Group Services Overview Canada

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Acquisition, Retention, Loyalty, Fulfillment, Digital and Mobile Services

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Engaging consumers since 1988

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Reward Management • Instant, online validation •Text or email status alerts • 24/7 online status site • Real-time, online reports

Exciting Reward Options • Exclusive: Conditional Value Rewards • Customized reward cards from carriers and retailers • Gift cards from major retailers, GUARANTEED In-Stock • Supports B2B sales and consumer promotions

Consumer Communications

• Text messaging services: sales • alerts; reminders; text2win; • text2learn more about the • product or receive reviews Mobile Newsletter publishing Direct Marketing • Addressed & bulk mail • Laser Personalization • Intelligent insertion

Design & Print • In-store POS material • html newsletters • Websites

Fulfillment Services

• Gift with purchase fulfillment • Works directly with validation • team to ensure quick delivery • Full inventory, storage and • warehousing services • Kitting, direct to field and • retail fulfillment • B2B Gift Card Fulfillment Consumer

Touch Point Management

The Hunt Group (THG) is a Consumer Engagement company which manages integrated touch points across the breadth of consumer’s interaction with your brand, from driving traffic to retail; enhancing product interaction in-store; to making rebates and gift-with-purchase offers a more rewarding experience. We provide complete ‘in the box’ services, from concept and design to full turn-key solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process.

Web • Site development • Contesting & • eMail notification • Fulfillment

Approved InComm B2B Merchant: Sales, management and fulfillment of B2B gift cards from extensive inventory that is activated upon ordering and fulfilled in bulk or directly to the recipient.

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Call Centre • 24/7/365 • Care, help desk & activity driven response services • Professionally scripted, hosted and managed

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Authorized B2B Merchant

Our customization options uniquely positioned us to service the corporate market, as does our extensive inventory of GUARANTEED In-Stock gift cards from category-leading retailers that are not activated until they are ordered and shipped. This approach eliminates the need for an upfront capital expenditure normally associated with gift card programs, as our exceptionally fast turn-around enables clients to order gift cards ‘on-demand’, when they need them.

Gift cards are fulfilled from our managed card inventory and are activated when they ship – an industry exclusive!

Full customization cards and packages for prepaid reward cards from VISA®, MasterCard® and American Express®

Most of our top cards are GUARANTEED In-Stock and are available to ship on demand:

Gift card customization includes printing sponsor’s logo to fully customized cards

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Whether you are an agency working with a client on a consumer campaign or a company running an internal employee recognition/incentive program, we’ve got you covered by making the sourcing of gift cards easy and convenient. And our top selling gift cards are GUARANTEED In-Stock at all times, so they can ship immediately.

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Typical of the type of consumer promotions we bring to our card partners: Rogers Wireless’ online portal where consumers are rewarded with gift cards supplied by TheGiftCardGroup.com when they purchase a qualifying plan:

Consumer-Facing Validation Programs

The online submission site and card fulfillment services provided by TheGiftCardGroup.com and TheHuntGroup

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Consumer-Facing PIN-based Programs: Consumers or employees are provided with a unique PIN number embedded within a link (or via email or on/in-pak printing) and directed to the reward site to redeem:

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Typical Employee Reward Program: Referral sales are tracked, then a quarterly summary email is sent, personalized with each employee’s ‘earned’ values, with a link to our Choose Your Reward™ site, where they select gift cards, which are then shipped to their office, to their attention.

Employee Recognition & Reward Programs

Personalized HTML email, web site and card fulfillment services provided by TheGiftCardGroup.com and TheHuntGroup

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Employee Recognition & Reward Programs

Email, web site and card fulfillment services provided by TheGiftCardGroup.com and TheHuntGroup

Our Employee Recognition & Rewards platform allows Managers to award reward PINs to employees, who then receive an email that congratulates them and includes a link to the Choose Your Reward site, where they decide which gift card they want. Cards are shipped from our in-stock gift card inventory. The sites can be fully branded to the client’s brand guidelines.

eMail is auto generated to

employee (cc to Manager).

Confirms reward, provides

username and password

and directs them to the

Employee Redemption site

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Online gift card customization and on-demand printing: Full personalization and customization.

We can overprint your logo or message directly onto selected gift cards – or create a fully customized gift card for your event.

Customized and dimensional card carriers: Highly personalizable envelopes and exclusive card carriers. Personalization: Options include customized envelopes, card carriers, variable text letters, wallets and more.

Use our online tools to create your own card... ....or you can work with our design team, who will create a professional look for your card.

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INTRODUCING...The My Community Gift Card Now you can create your own Business Community and enjoy the immediate benefits of offering gift cards that are filtered to only work within your specified Community. Through a patented filtered process, we can create your Gift Card Community.

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• Ideal for: Business Associations, Schools,

Fundraising, Sales Channel Promotions, Chambers of Commerce, as well as complimentary "Category" packaging of Travel, Dining, Entertainment, Destination and Retail

• Create local, regional or national networks with

complimentary business (lifestyles, retail locations without standardized POS systems, etc.)

• No special equipment • No capital expense • Seamless on-boarding of new vendor partners

TheGiftCardGroup.com will manage all of the elements for you, including: Design, print, production, fulfillment, distribution, order level replenishment, spend details and marketing support.

You pick your community of retailers and/or destinations and we will link them all together with one gift card that will be accepted at each of the specific locations, regardless of their POS systems. Think of...Dinner and a Movie... Stores within a specified mall or region...link types of stores: pet stores, “stay and play”, travel agents......

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INTRODUCING...PREPAID SHARED SERVICES TheGiftCardGroup offers several services that can be utilized by card partners to expand their own corporate gift card reach, sales and service offerings.

Warehousing & Inventory Control

B2B/B2C Order Processing • Personalization & Customization • Pick, Pack & Ship • Merchant Services & Financial

Reconciliation • Reporting & Account Management

Affiliate and fully customized eCommerce website development and hosting

Plastic, eCard and virtual card management Carrier personalization and customization

Online gift card customization and on-demand printing with full personalization and customization or co-branding.

Full customization packages for prepaid reward cards from VISA®, MasterCard® and American Express®

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Reward Currency Options

Prepaid Reward Cards: We offer fully customizable reward cards and card carriers from the major brands in prepaid:

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Additional Services: We enable credit to account for subscription, energy, utility and Municipal services and provide gift with purchase fulfillment directly to recipients. For the times when you require secure cheques, we can add your logo and a personalized, customized letter or coupon.

Customized and personalized cards support your brand right through to the wallet! Lost or stolen cards are easily and quickly replaced.

Gift Cards: Consumers can Choose Your RewardTM from major retailer gift cards.

If you are sending sales reps to retailers to purchase cards, you’ve come to the right place - our cards from category-leading retailers are GUARANTEED In-Stock for immediate shipment of any size order.

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Introducing: Conditional Value Rewards! Our industry-exclusive Conditional Value Rewards provide the best possible consumer reward experience and ease of execution for the stakeholder. Consumers receive an un-activated reward or gift card at point of purchase, then go online to answer a few simple questions (date, retailer, receipt #) and their card is immediately loaded, providing near instant gratification and full stakeholder reporting.

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Fulfillment Services

Kitting, direct to retail or consumer fulfillment • Gift Card Direct and Bulk Fulfillment

We process card orders of any size, then ship them directly to individual recipients or in bulk

• Warehouse Services, Kitting

We provide long and short-term storage and offer full kitting services and fulfillment to field reps, sales channels and direct to consumers

• Consumer Offers and Contest Fulfillment Services

Includes contest online submission site (or via mail) and prize or merchandise fulfillment

•On-line permission-based ordering

Provides visibility of available product or inventory for reps or regional branches and is fulfilled upon pre-determined corporate approval business rules

• Real-time inventory management

Inventory reporting in real-time lets you know exactly what you have in stock at any time, what’s about to expire and when you reach your pre-set minimum stock levels – so you know exactly when to replenish

• Gift with Purchase Our inventory and fulfillment software is integrated with our validation systems to enable fast and efficient gift with purchase distribution direct to consumer

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Fulfillment Services

Kitting, direct to retail or consumer fulfillment The Hunt Group has extensive experience with professional Kitting services, offering fulfillment direct to consumers… …as well as sales material, product launch kits, etc. directly to field reps, retails outlets and sales channels.

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Online Distribution Requests OLI™: Online Order & Inventory Management Tool

• Review and manage your inventory with online, real-time status • Submit orders directly to our fulfillment centre

• Multiple parties can submit their own orders and, based on the

business rules you establish, requests for approval are sent to your designated contact via e-mail. Once you reply back as approved, the product is shipped

• Review past and pending shipments

OLI™ is our proprietary online, permission-based ordering system that allows agents or retailers to order directly online, however product is not released until the appointed stakeholder approves the automatically generated e-mail request.

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Online Distribution Requests Reports and Inventory Control:

ISIS™: Inventory & Shipping Information System Our robust, real-time, web-based reports are driven by ISIS™, our proprietary Inventory Management software, now in its 8th Generation. The real-time reports can be customized and exported in multiple formats and include:

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• Full graphic design We can design all of the material for your program, including point of sale, web elements and html eMail

• Letter and cheque personalization Our fully secured cheques are printed on 8.5” x 11”, providing room for a personalized letter or an additional offer

• Intelligent insertion of flyers, coupons & direct mail elements

Our on-the-fly insertion services can provide a whole new way to communicate to your customers within a vehicle that is already going to them

• Printing and distribution of addressed or bulk mail

No job is too big – or too small. We can help you with your mail campaign from design and print to full distribution via Canada Post

• Printing of flyers, point of sale material, coupons, custom packaging Our full service approach can take you from concept, to design, to print, to distribution

Personalization & Lettershop Services

Our graphics team can fully customize your mailing

material, including card carriers, envelopes, letters,

inserts and point of sale material

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Online Rebate and Reward Submission Consumers enter their submission and proof of purchase online

Online Submission: Easy, fast and convenient. More cost-effective and provides enhanced communication over traditional mail-in offers. than data entry. Can include pull down model number selection, surveys and more.

Consumer site is hosted on our secure servers. It graphically maintains the look and feel of your website and offers a secure, easy ‘no mail-in’ solution. Consumers enter their contact information directly on the site and can upload or fax their scanned image of their proof of purchase and other criteria, or be instantly validated from a standard POS extract or customer database.

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MAIL-IN or FAX OPTION: Save on print and distribution costs as the pre-populated form can be printed from the site and sent in via mail or fax.

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Business Intelligence Reports Web-based, On-demand, Real-time

NOTE: Sample reports for demonstration purposes.

Our full suite of online Business Intelligence reports gives you an exact snapshot of your program’s status, in real-time and is easily downloaded in Excel or pdf. Data can be reported by sales territories, accruals, and more. Results are instantly updated to our call centre agents and the consumer’s electronic record on the status site.

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eMail Campaigns Full HTML eMail distribution:

THG can fully exploit your brand loyalty by creating and sending full graphic html eMail campaigns to your customers who have opted-in to receive new offers or learn more of your company.

As we enter the data from your program’s submissions, we gather and securely store the names and e-mail addresses of those who accepted the opt-in, so we’re ready to go as soon as you are. Supplement, categorize or segment data with variable offers and messaging to drive traffic and sales.

Full Reporting: Our full suite of reports provides campaign overview at a glance, including how many customers open your eMail, clicks to your site and who has not opened, so you can resend.

Each element has its own downloadable report.

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Refer-A-Friend Platform Any program can be customized to add our Refer-A-Friend module:

Let your customers be your virtual sales force as they tell their friends about your great deal – and earn even more rewards.

Full, online report suite allows you to track live results, including activity of each customer’s friends.

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Mobile Services Includes both text messaging and SmartPhone applications Mobile engages the consumer directly and focuses your other media and brand messages in a personal way

engage2mobile™ Text Messaging Services:

Text2Win: Ideal for mall events or store openings.

Text2Save: Consumers can subscribe to receive instant offers via text message while in the store, or anytime, to receive savings on specific items.

Text2Learn: Receive product detail right to phone or request how-to directions to be sent via email.

Send2Phone: ‘Sticky’ from web to phone

Canadians sent 56.4 billion texts in 2010 - Is your brand part of the conversation?

There are currently more messages being sent and received than voice calls. More than 1.8 trillion text messages were sent in the US from June 2009 – June 2010*, with 4.9 billion texts being sent each day. Wireless penetration has reached 93%. Text messaging is on the rise amongst adults and business users, who represent the prime target demographics, with 88% of all teens, 63% of 18-27’s and 31% of 28-39 years of age actively texting. In October, 2010, 68.1% of all U.S. mobile subscribers used text messaging.**

With our engage2mobile™ service, we can send text messages to any phone, on any network in North America while ensuring Mobile Marketing Association Privacy Standards compliance.

* CTIA Semi-Annual Wireless Industry Survey ** ComScore Inc.

engage2mobile™ Publishing to SmartPhones:

mNewsletters & Flyers: Content from your html newsletter can now be published directly to BlackBerry® and SmartPhone phonetops and automatically updated each time you publish. Drive back to your mobile site: Content can provide links to drive consumers back to your mobile-friendly site. Mobile Coupons/Deal of the Week: Flyers may be left at home, but your customers always carry their phone.

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• Bulk or Direct-Ship Gift Card Sales & Fulfillment Services • B2B, B2C Fulfillment, including kitting and gift with purchase • Choose Your RewardTM Option from Gift Cards from Leading National Retailers • Online Gift Card Customization and Print On Demand Services • Authorized InComm® B2B Merchant for Gift Card Sales and Fulfillment • Authorized Distributor of VISA® and MasterCard® Prepaid Reward Cards • eMail, Graphic, Lettershop, Direct Mail, Online and Print Services • Instant Online, Mail-In Consumer and Incentive Reward Management • Publishing Newsletters, Flyers, Coupons & Alerts to Mobile Devices • Real Time, On-Demand Business Intelligence Web Report Suite • Live, 24/7 Customer Care Support

1.800.365.4844 x233

NOTE: Images and trademarks used are owned by the respective corporate owners. Brands and images depicted are for presentation of program capabilities and are not necessarily meant to imply participation.

February, 2012

Engaging consumers since 1988

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