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The Impact of Impact Measurement
Gayle Whelan and Lindsay Eckley
Liverpool John Moores University
• Research context
• Mapping of community assets
• Understanding social value and impact
• Impact of impact measurement
• Future work
• Summary
Outline
Research context
Wirral – 310,000 population, diverse spread with areas of high deprivation and affluence just miles apart.
Marked differences in social and health issues related to education, living environment, employment and lifestyle
Context
• Communities have a role to play in reducing health inequalities
• Evidence already exists about the needs and gaps in communities
• We want to focus on the
value in communities and
the resources available to
draw upon
Mapping of community assets
Community Assets
“Assets are any resource, skill or knowledge which enhances the ability of individuals, families and neighbourhoods to sustain their health and wellbeing” (Foot 2012).
Activity
What assets do you want in your community?
•What or Who
•Why
Research aims
To explore the nature of community assets and understand their impact on health and wellbeing
Understand the wider impacts of assets on the social, economical and physical aspects of the community
Public Value (social value) Act 2012
Social Return on Investment
A framework for assessing the social, economic and environmental impact through the perspective of the key stakeholders – the people or organisations which experience change as a result of the project.
It is a story of change which is expressed
in ‘value’ created.
Value is represented as a statement:
‘for every £1 invested in the project £x of social, environmental and economic value is created’
Asset mapping
Local projects, initiatives or organisations were identified as examples of community assets
Focus on the local - excluded private companies and national projects
Methods
Mapping• Database • Thematic analysis• Identification of
assets for evaluation
Identifying valueGenerating evidence on:The impact and value created by community assets
Understanding social value
Exploring impact
• Eleven community assets selected to represent the range of community assets in Wirral
• Two methods used to explore the impact and social value• Qualitative case study approach• Social Return on Investment
Get into Reading
SROI – £6.47
Provides weekly reading sessions to vulnerable and isolated groups.
The evaluation found that Get into Reading created reading communities, resulting in new friendships, a newfound love of literature and gaining of new skills. Consequently, confidence and empathy occurred which led to better understanding and acceptance of others and consideration of their views.
Life Expectancy Wirral
SROI – £5.53
A faith-led initiative to bring communities from both affluent and deprived together.
The initiative created many successful social outcomes, including friendships, reduced isolation and increased inclusion while boosting mental health and wellbeing by making people feel good about themselves.
Ferries Family Groups
SROI – £5.20
A support network for children and their parents to nurture flourishing family relationships
Mental health and wellbeing had largely improved as a result of engagement with Ferries Family Groups which led to parents making positive lifestyle changes, resulting in increased quality of life, which made families feel included in their communities, combatting loneliness and isolation.
Taiko Drummingfor Health
SROI – £8.58
Weekly drumming sessions for children and disabled adults Drumming led to an increase in socialising and social inclusion. Disabled adults felt more included in their community: the drumming sessions combated loneliness and isolation. Drummers reported that sessions were a form of exercise, as well as educational.
Stick ‘n’ Step
SROI – £4.89A charity offering support and therapies for families of children with cerebral palsy
The learning of new skills were very important to everyday functioning – including walking, leading to greater feelings of independence. Many reported being pain-free for the day. An increase in mobility meant that young people were able to do more and were no longer as reliant on parents/carers to support them when doing everyday tasks.
The Quays
SROI – £4.89A peer-led community to support people affected by drug and alcohol to sustain their recovery
Befrienders• Purposeful and productive• Training/education• Work experience• Socialising
Befriendees• Reduce isolation and seek further
services• Better family relationships
Community asset impacts
Positive impact on individuals and their community
3 main themes emerged, related to:
Social Social
~~
Learning of new skills Learning of new skills
~~
Health and wellbeing Health and wellbeing
Social
Meeting new people, gaining new friendships and social inclusion were some of the many gains identified, all of which contribute to making resilient societies.
New skills
Through assets, many people gained new skills which improved their outlook and often led to new opportunities such as volunteering and work opportunities.
Health and wellbeing
Having something to look forward to and feeling better about themselves, increased mobility, exercise and in some cases reduction in reliance on healthcare including medication and GP appointments.
Discussion
Can we link the assets of a community to these three key themes?
Social ~
Learning of new skills ~
Health and wellbeing
Impact of impact measurement
Why explore impact of impact measurement?
• Short-term and long-term impacts
• Evidence and communication tool– Giving community assets a voice
• Value benefits all
Impact on Taiko Drumming
• Evidence of social value
• Project modernisation and expansion
• Funding secured and programme manager employed
• Charity status
Impact on Stick ‘n’ Step
• Secure further funding
• Develop appropriate monitoring systems
• Link in with other assets
• Re-commissioned for a further 12 months until April 2015
• Embedded WEMWBS into their monitoring• The report “talks the language commissioners
understand”• Publicised widely locally
and nationally
Impact on The Quays
• Expansion
• Sustainability
• Service design
• Monitoring and evaluation
Internal and external impact
Future work
Research aims
Mapping of all cultural assets in the inner Liverpool city areaBaseline data taken from exploratory research conducted ahead of Liverpool’s year as European Capital of Culture in 2008.
Methodology
• Mapping: original database updated; new data recorded on database
• Analysis: thematic analysis of categories
• Selection of assets for impact evaluation
• Survey of grassroots organisations
Final work will provide a number of social value and impact case studies which will highlight the extent of Liverpool’s culturalassets, locations, and assess their impact on the wider community.
Evidence the impact of the Capital of Culture year on grassroots organisations and assets.
Mersey Care NHS Trust
Joining the dots: Using the cultural database, work will examine the economic value of creative interventions between Mersey care and cultural organisations, assessing the impacts of this work upon mental health and well-being, particularly in a community setting.
Summary
• Asset mapping has helped understand the impact that assets have within communities
• Social value and impact measurement has helped evidence this
• Impact 2 - what has happened since?
Talking data
• Talk – to stakeholders, get stories
• Talk about the results, discuss and verify
• Talk about what to do next, what needs to change
• Talk about doing more
• Keep talking
Gayle WhelanInstitute of Cultural Capital
Dr Lindsay Eckley
Applied Health and Wellbeing Partnership
