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http://monoist.atmarkit.co.jp http://eetimes.jp http://kankyomedia.jp The Information Source for the Creators of Eco-friendly Electronic Society Embedded Development Mechanical Design Electronic Device Design Product Management Environmental Solution IT Electronics Environmental technologies “kankyomedia” on environment

The Information Source for the Creators of Eco …stream.itmedia.co.jp/corp/ad/pdf/materials_7_1286501701.pdfmarketing activities. Webcast We provide online seminar programs by webcasting

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Page 1: The Information Source for the Creators of Eco …stream.itmedia.co.jp/corp/ad/pdf/materials_7_1286501701.pdfmarketing activities. Webcast We provide online seminar programs by webcasting

http://monoist.atmarkit.co.jp

http://eetimes.jp http://kankyomedia.jp

The Information Source for the Creatorsof Eco-friendly Electronic Society

EmbeddedDevelopment

MechanicalDesign

ElectronicDevice Design

ProductManagement

EnvironmentalSolution

I T

Electronics

Environmental technologies

“kankyomedia” on environment

Page 2: The Information Source for the Creators of Eco …stream.itmedia.co.jp/corp/ad/pdf/materials_7_1286501701.pdfmarketing activities. Webcast We provide online seminar programs by webcasting

The Engineering MediaFor the Creators of Eco-friendly Electronic Society“@IT MONOist”, “EE Times Japan” and “kankyomedia” have been jointly enhancing the content for engineers in the manufacturing industries.The 3 media are providing the latest information on technologies in the IT and Electronics including the hottest topics on environmental solutions. The audiences are engineers and managers leading the creation of “Eco-friendly Electronic Society”.

Covering all the technical elements of Electronic Society

The 3 media provide technical information on creating the new electronic society for the creators of each element.

Supporting expert engineers from the 3 directions

The core audiences are experts in charge of designing and developing advanced products.

@IT MONOisthttp://monoist.atmarkit.co.jp/

1,078,258PV / 239,836UB5,700registered members(as of September 2010)

kankyomediahttp://kankyomedia.jp/

72,681PV / 28,420UB3,400registered members(as of September 2010)

EE Times Japanhttp://eetimes.jp/

382,177PV / 123,312UB43,500registered members(as of September 2010)

Elements of Electronic Society

Infrastructure

Application

Product

Technology

‒ 400,000 Users supporting the 3 Engineering Media ‒

Management/Planning

Executive Manager Staff

Design/Development(Hardware)

Design/Development(Software)

InformationSystem

Environment

TitleJob

kankyomedia

EE Times Japan

@IT MONOist

CoreAudience

kankyomedia:providing information on environmental management and infrastructure

@IT MONOist :providing information on design and development solutions

EE Times Japan:providing information on the leading-edge technologies

EnvironmentalManagement

Leading-edge Technology

Technical Solution

Page 3: The Information Source for the Creators of Eco …stream.itmedia.co.jp/corp/ad/pdf/materials_7_1286501701.pdfmarketing activities. Webcast We provide online seminar programs by webcasting

For the expert designers and developers of advanced productshttp://monoist.atmarkit.co.jp/

For the creators of technologies with global electronic engineeringhttp://eetimes.jp/

Environmental Solutions with Information Technologieshttp://kankyomedia.jp/

“@IT MONOist” helps engineers to solve problems in the daily design and development work. It publishes in-depth technical reports covering basics and applications, with visual charts, on the hottest topics. The audiences can get the latest and technically-analyzed content including product news and design guides.

“EE Times Japan” supports engineers and managers in charge of design projects of electronic products. It reports the latest trends around the world on semiconductor, electronic component, display, networking, software, design/test tool and green energy. The content includes product tear-down’ s, top interviews and global news.

Covering 2 hottest and most important topics on environmental solutions for Japanese corporations, "IT for Environment" and "Smartgrid by IT" are focused on the kankyomedia.jp. It provides the latest product/service information, technical reports by experts and whitepapers from around the world, supporting eco-friendly business environment and society. 

R&DInformation SystemMechanical DesignLogic/Circuit Design

Other DesignEmbedded Software (design./programming)Embedded Software (project mgmt/architecture)Embedded Software (test/quality control)

ManufacturingAnalysis/Simulation

Product Management/Quality ControlCommunication Technology

Other TechnicalSales

Product PlanningCorporate Management

MarketingAdministrationPurchasing

Others

0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

44.7%28.4%

16.5%14.5%

8.6%12.2%

6.7%6.7%

9.8%9.0%7.8%

2.0%7.8%9.0%

5.9%5.9%4.7%

3.1%1.6%

6.3%

Job Function(multiple answer)

Coverage

Coverage

Coverage

Embedded Development, Electronic Device Design, Mechanical Design, Product Management, Environmental Solution

Analog/Power, Processor/Logic/Memory, Sensor/Component, Software/Embedded, Network/Communication, Design/Test/Measurement, Green Energy

Greenhouse Gas Emission control information system , Power consumption management information system, Smart Meter, AMI (Advanced Metering Infrastructure)

Industrial/Office Equipment 13.7%

Automotive/Transportation 11.8%

Computer/Communication 6.1%

Measurement/Precision 4.2%

Consumer Electronics 2.7%

Semiconductor/Component 2.7%

Material/Energy 1.9%

Other Manufacturing 9.1%

Others 1.9%

Software Development 19.8%

Systems Integration 11.4%

Service 4.9%

Trading/Retail 1.9%

Education/Research 1.5%Other Industries 5.3%

Student 1.1%

Industry

Others 4.5%Semiconductor 13.6%

Consumer Electronics 11.2%

Test/Measurement10.9%

Communication10.6%

Control/Precision/Industrial10.1%

Automotive 8.0%

Electronic Component 7.5%

Computer 6.9%

Material 4.8%

Software/EDA 2.4%

EMS/Design 1.9%

Medical 1.1%

Aerospace/Transportation1.1%

Office 0.7% Education/Government/Research 2.3%Financial 0.6%

Power Supply 1.8%

Industry

Others 1.5%

Design/Engineering47.5%

R&D 9.1%

Design/Engineering Management 9.1%R&D Management 2.5%

Product Planning/Marketing6.9%

Field ApplicationEngineer/Sales 6.8%

Corporate Management5.3%

Manufacturing/ProductManagement 3.1%

Test/Quality Control1.9%

Purchasing 1.9%Technical Consultant 1.2%Market Analysis 1.1% Education 0.8%

Patent/Intellectual Property 0.6%Student 0.6%

JobFunction

Others 14.9%

Manufacturing 31.6%

Service 13.8%

Information/Communication 11.3%Construction 6.6%

Trading 5.4%

Government 3.5%

Financial 3.1%

Education 3.1%

Utility 2.5%

NGO/NPO 1.9%

Transportation 0.9%Real Estate 0.7%

Agriculture/Forestry/Fisheries0.4%

Medical/Healthcare 0.3%

Industry

Others 20.0% Planning/Marketing 18.9%

R&D/Design 17.4%

Sales 16.8%Corporate Management 12.7%

Information System 4.7%

Public Relations/InvestorRelations 3.7%

Manufacturing/Product Management 2.2%

Administration 1.9%

Finance 0.9%

Purchasing 0.9%

JobFunction

Page 4: The Information Source for the Creators of Eco …stream.itmedia.co.jp/corp/ad/pdf/materials_7_1286501701.pdfmarketing activities. Webcast We provide online seminar programs by webcasting

ITmedia Inc.7F, JA Building, 1-3-1 Otemachi, Chiyoda, Tokyo 100-6807Tel : +81-3-6824-9393 Fax : +81-3-3214 -1632

Sales contacts Account Sales Unit, IT Industries TEL : +81-3-6824-9374 /Mail : [email protected] release contacts @IT MONOist: [email protected] / EE Times Japan : [email protected] / kankyomedia: [email protected]

Promotions with “@IT MONOist”, “EE Times Japan” and “kankyomedia”

Web advertisement for brand awareness

Email advertisement for reaching targets

Seminar for communicating with experts

By targeting expert engineers and managers visiting “@IT MONOist”, “EE Times Japan” and “kankyomedia” every day, we are offering various promotion tools for raising brand awareness of your products/services, motivating prospective customers and acquiring sales leads.

Advertorial / Microsite

We offer custom advertisement in a style like editorial article.Microsite is customized for single or multiple sponsors by combining feature articles and sponsor content.

Digital magazine

We publish digital magazines of “EE Times Japan” for registered subscribers every month.Banners are inserted on editorial pages and full-page advertisements with multiple links to your web sites are available.

Display advertisement

We provide banners and text advertisements on the web sites.Display advertisement is effective for product branding campaigns, audience development for your web sites and events, and other marketing activities.

Webcast

We provide online seminar programs by webcasting. We support planning, production, promotion, registration and distribution upon request.

Email magazine

We publish specialized email magazines for registered subscribers. We offer 5-line/10-line text advertisements and customized e-mails for exclusive sponsors.

Targeting email

Subscribers of digital magazines of “EE Times Japan” are selected by job function and other personal information. Email advertisements for targeted subscribers are available.

Virtual event

We build event sites on the network to present online seminars, downloadable whitepapers and communication tools such as chat services.

Seminar

We hold sponsored seminars programmed by the editorial team. We support planning and promotion of your private seminars.