The Internet of Things  Towards Ubiquitous Connectivity  S. Willenegger, VP Technology  IoT Summit, Brussels, June 2010

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Mobile Services Are Becoming the Center of Life

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Enabled by Connectivity Platforms

 Efficient data transmission  Low power operation  Connectivity  Location capability  Sensing capability

Broadening Platform Capabilities

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The Internet of Things

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IoT Covers a Lot! Let’s focus on common enablers

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The Networking of Things

 Attached to a specific device (1980s)   Serial / Parallel / USB / Bluetooth

 Attached to a specific network (1995s)   LAN / WLAN

 Attached through the Cloud (2010s)   VPN / MIP + {LAN / WLAN / WWAN}

From One to Many Attach Points

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Attached Anywhere

 Connectivity service provided by 3rd party  Global network of inter-connected service providers  Primary value: connectivity abstraction

  Independent from site infrastructure & access rights

 Potential to unleash the IoT   Adds another dimension in the ability to use “things”   New “things” become relevant with ability to connect anywhere

From Vertical to Horizontal Connectivity

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The Road to an IoT Ecosystem

 Device Integration  Device Certification  Device Maintenance  Service Provisioning  Service Integration

From Logical to Practical Abstraction

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Device Integration

 Environment   Specific environmental & lifetime requirements prevent full

leveraging of consumer platform scale & offering.  Connectivity

  Multiplicity of WWAN radio frequency bands   Multiplicity of local connectivity options

 HW Interface   General purpose interfaces   Vertical specific interfaces

 API   In search of balance between scale & healthy competition &

innovation  Some challenges eased by relying on modules

In Progress but some parameters impact the ability to scale

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Device Certification

 Framework   Evolving away from handset centric framework   Need to move away from test once use once

 Acceptance   Baseline testing +   Network Interoperability +   Operator acceptance +   Infrastructure acceptance !!!

 Some challenges eased by relying on modules   Certification remains a challenge even for module providers

Major challenge

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Device Maintenance

 Expected device lifetime is higher   2 years for typical consumer device   5, 10, 20 years for things!

 Expectation that device software should be updated   Configuration   Enhanced software functionality   Security

  Is the device still “accepted” after software update?   Modularity & certification

Scratching the surface

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Service Provisioning

 Diverging distribution channels   Resulting from horizontalization   Market looking for enhanced models

 The SIM card – Friend or Foe?   Example: iPad

  “Please go to an xyz shop to activate your 3G SIM card”   Expecting to be able to change provider during lifetime of device

  But durability is moving the market towards non removable SIM (component)

 Subscription Management   Aggregators offering global management

 Sponsored connectivity   Example: Amazon Kindle   Can this be established generically?

Efficiency vs Flexibility? Can’t we have both?

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Service Integration

 Access & transmission to/from devices (horizontal)   Identification of devices   Management of device fleet   Management of data traffic between things   Management of device access properties   Interaction through common APIs   E.g.: Ongoing ETSI service layer definition

 Use of the device functionality (vertical)   Common API and meta structures   Beyond scope of connectivity   Expected to take place within respective verticals

The Chicken and Egg Challenge!

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What are we doing?

 Embedded Connectivity   WWAN Chipset & Systems (horizontal)

  Supplying world leading module providers   Leading industry task force on certification for new devices

  Gobi (vertical – consumer electronics)   Common HW interface   Global certification and acceptance   Enhanced Connection Manager   Common API   Sponsored connectivity   May expand into other verticals

  Wearable Mobile Devices (horizontal)   Low Power Compact Modules

Efforts to deliver scale & abstraction

PAGE 15 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Gobi Now Available > 100 different devices Extending wireless leadership to all connected devices

PAGE 16 QUALCOMM CONFIDENTIAL AND PROPRIETARY

Gobi Anywhere Expansion – Common API

3G/4G Connectivity The Internet, Wherever You Are

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Gobi Technology:   Expanding on Qualcomm’s leadership in Connectivity   Moving across various platforms including CE, Computing, M2M …   Powering an enhanced user experience

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What are we doing?

 Service platform & management   nPhase M2M (horizontal)

  Qualcomm, Verizon, Vodafone initiative

  Qualcomm Enterprise Services (vertical - transportation)   Roots in transportation vertical since 1987   Evolving towards broader automotive industry

  inGeo (vertical - trackingl)   Asset Tracking & Monitoring   People Safety

Efforts to deliver scale & abstraction

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Where are we?

 Cellular data connectivity enabling IoT   First horizontal in a world of verticals   The Vision can become reality   Potential for growth & scale

 Cellular to focus on enabling connectivity abstraction   Certification, Provisioning, Access service layer   Common device interfaces in support of integration

 Verticals & their suppliers to focus on   Integration of wide area connectivity capability

  Communication, Location, Remote sensing & controlling   Common service platforms & API

IoT is in the early 90s of cellular voice communication

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Thank You