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Leerbox Media Catalogue Adversing Version 1.2 * Australasian Catalogue Associaon (ACA), 2015, “Annual Catalogue Industry Report 2014/15. Leerbox Adversing: Connect with more people in more places, Australia Post, February 2015. The Largest Reach Media in Australia Leerbox Deals and the Yellow Envelope are delivered by Australia Post into a maximum of 4 million homes across Australia each month – that’s over 40 million catalogues a year! If there is a larger reach metro media in existence, we are yet to hear about it. And with 77% of Australians engaging with a catalogue last month alone* and 99% of Australians checking their leerbox daily*, Leerbox Media catalogues are arguably the most effecve and popular opon for businesses to reach and engage new and exisng customers. Why Australia Post? Our clients tell us it works the best! Through our partnership with Australia Post, Leerbox Deals and the Yellow Envelope are distributed with: The reliability and accuracy only a professional postal network can deliver The regular mail for higher cut-through with consumers and increased weather protecon Adversing Features • Full colour, full page coverage • Reach enre metro areas for maximum exposure at a lower cost • Share the expense with other quality adversers • Category exclusivity – freeze your competors out! • Distribuon through Australia Post’s trusted network Envelope Act now, talk to our sales team on 1300 151 769 (Sydney) or 1300 149 629 (Melbourne, Brisbane & Perth) or email us at [email protected]

The Largest Reach Media in Australia · Post, February 2015. The Largest Reach Media in Australia Letterbox Deals and the Yellow Envelope are delivered by Australia Post into a maximum

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Page 1: The Largest Reach Media in Australia · Post, February 2015. The Largest Reach Media in Australia Letterbox Deals and the Yellow Envelope are delivered by Australia Post into a maximum

Letterbox Media Catalogue Advertising Version 1.2

* Australasian Catalogue Association (ACA), 2015, “Annual Catalogue Industry Report 2014/15. Letterbox Advertising: Connect with more people in more places, Australia Post, February 2015.

The Largest Reach Media in AustraliaLetterbox Deals and the Yellow Envelope are delivered by Australia Post into a maximum of 4 million homes across Australia each month – that’s over 40 million catalogues a year! If there is a larger reach metro media in existence, we are yet to hear about it.

And with 77% of Australians engaging with a catalogue last month alone* and 99% of Australians checking their letterbox daily*, Letterbox Media catalogues are arguably the most effective and popular option for businesses to reach and engage new and existing customers.

Why Australia Post?Our clients tell us it works the best!

Through our partnership with Australia Post, Letterbox Deals and the Yellow Envelope are distributed with:

The reliability and accuracy only a professional postal network can deliver

The regular mail for higher cut-through with consumers and increased weather protection

Advertising Features • Full colour, full page coverage• Reach entire metro areas for maximum exposure

at a lower cost• Share the expense with other quality advertisers• Category exclusivity – freeze your competitors out!• Distribution through Australia Post’s trusted network

Envelope™

Act now, talk to our sales team on 1300 151 769 (Sydney) or 1300 149 629 (Melbourne, Brisbane & Perth) or email us at [email protected]

Page 2: The Largest Reach Media in Australia · Post, February 2015. The Largest Reach Media in Australia Letterbox Deals and the Yellow Envelope are delivered by Australia Post into a maximum

Cost Effective Creative Unparalleled Reach

Metro Targeting

of Australians check their letterbox daily*

99%

*Letterbox Advertising: Connect with more people in more places, Australia Post, February 2015. Better Connections: How Letterbox Advertising Engages and Drives Purchasing Behaviour, Australia Post, October 2014.

Why Letterbox Advertising?

of Australians purchased something as a result of receiving letterbox

advertising*

42%83%of Australians take

the unaddressed mail (catalogues, envelopes)

they receive with regular mail into the home*

37%of consumers believe

catalogues to have the highest influence on their

shopping purchases*

1 in 3Australians used a coupon

from an unaddressed mail article to receive a discount on a purchase

in-store*

Artwork CostNo Creative, No Worries! Don’t have any artwork or a creative agency? We can create your artwork for you.

Our rate is as follows:

From $350* + GST

New double-sided ad from your supplied high resolution logo, images & brief sheet, with a maximum of 3 rounds of changes following the initial design (if required).(Note: if you want us to search and include photo images, they will cost $60 per image)

* Conditions apply. Includes final art files that can be reused across other media. The price stated is a base/minimum price only. Situations may arise which may incur further fees.

Act now, talk to our sales team on 1300 151 769 (Sydney) or 1300 149 629 (Melbourne, Brisbane & Perth) or email us at [email protected]

Supplying your own artwork?Letterbox Deals Artwork MeasurementsTrim 188mm (W) x 128mm (H) Type 178mm (W) x 118mm (H) Bleed 198mm (W) x 138mm (H)

Yellow Envelope Artwork MeasurementsTrim 210mm (W) x 96mm (H) Type 200mm (W) x 86mm (H) Bleed 220mm (W) x 106mm (H)

Artwork MechanicsArtwork to be supplied as high-resolution (300dpi) PDF All artwork in CMYK Please DO NOT output PDF with colour bars All artwork supplied with trims and bleed All artwork (images, coupons, etc) should have a 5mm safe area. This area is to ensure that your important information will not be cut off during the printing process.

Domino’s“Domino’s began advertising with Letterbox Deals soon after it launched in April 2009. Domino’s currently enjoys an impressive sales return from Letterbox Deals and looks forward to it complementing their future marketing activities.”

Todd Reilly | National Promotions Manager | Domino’s

What our clients say about Letterbox Advertising

BRIS

*10% surcharge applies on Sundays. 15% surcharge applies on public holidays. $2 surcharge applies for each additional topping, half ‘n’ half pizzas. $2.95 surcharge applies for “Cheesy Crust”, “The Edge”, “Gluten Free” Pizzas. No half ‘n’ half allowed on the Value Range or Chef’s Best Pizzas. No substitute toppings allowed on Value Range. Chicken and Prawn Pizzas $2.95 more than Traditional Range. Minimum delivery order $22. Drivers only carry $20 in change. All offers not valid with any other coupon or offer. Only available at selected stores. Prices include GST. DOMINO’S, the Tile Device, the slogan PEOPLE, POWERED, PIZZA are trade marks or registered trade marks of Domino’s IP Holder LLC in Australia.

CHOOSE ANY 2SAVE

QUOTE CODE: 340315Valid until 02/04/17. Minimum delivery order $22. *See conditions below

Choose From: Garlic Bread, Cheesy Garlic Bread, 1.25L Drink, Belgian Choc Lava Cake, Mini Dutch Pancakes

5.00* $

FOR

DOUBLE PLUS

Any 2 Pizzas, 1 x Garlic Bread, 1 x 1.25L Drink

QUOTE CODE: 928931Valid until 02/04/17. $2.95 extra for Chicken & Prawn Pizzas. *See conditions below.

FROM $32.95* 28.95*

DELIVEREDDELIVERED

DEAL

5.00* QUOTE CODE: 788072 Valid until 02/04/17. *See conditions below.

VALUE RANGE PIZZAS

before 9pmONLINE ONLY

EACHPICK UP

$FROM

FROM $

QUOTE CODE: 247436Valid until 02/04/17. $2.95 extra for Chicken & Prawn Pizzas. *See conditions below.

ANY 3 PIZZASChoose From: Traditional, Value Range or Chef’s Best

DELIVERY DEAL

TRADITIONAL TRADITIONAL PIZZAS

FROM $7.95*

PICK UPEACH

QUOTE CODE: 407665Valid until 02/04/17. *$2.95 extra for Chicken & Prawn Pizzas. See conditions beside.

ONLINE ONLY