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Better real time flight information

In-flight wireless services

POSITIVES SATISFACTION

PASSENGERS WANT MORE INVESTMENT IN TECHNOLOGY

Better comparability of airline fares

54% 52% 52%

PASSENGER SENTIMENT TODAY

ADDICTION TO MOBILE

of passengerswould use airport maps & directions

NEW MOBILE SERVICE

57%of passengers travel with three devices

% of passengers who would use the service in-flight

MY DEVICE...MY SERVICE

MY ALERT

IS TRAVEL BETTER WITH TECHNOLOGY?

THE MOBILE TRAVELLER

MY ENTERTAINMENT IN-FLIGHT

56%

54%

45%

My entertainment

Mycommunications

Mypurchases

35%

36%

41%

Would Definitely use

Maybe

of passengers carry a device97%

BRING MY OWN DEVICE

% of passengers very/quite satisfied with their travel experience

78%

expect calls to their mobile

53%expect smartphone app notifications

53% If travel disruption

occurs

% of passengers who suggest investment in travel

53%

Website Smart phone

43%

% of passengers who used the technology indicate a ‘definite improvement’ to their travel