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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Maik Dünnbier, Policy and Communication Officer, IOGT International
Page 2 / 2013-02-01 – Maik Dünnbier
Scoop for this presentation THE NBA AND ALCOHOL MARKETING
A Photo Gallery of Hypocrisy - Because the NBA cares and promotes Health - But the Alcohol Marketing is way bigger and more frequent
Page 3 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 4 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 4 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
How does this go together with the following? - Inside The NBA on TNT - Product placement - Product endorsement - Association with success
Page 6 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 8 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 10 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 11 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 13 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 14 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 15 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 20 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 21 / 2013-02-01 – Maik Dünnbier
Scoop for this presentation THE NBA AND ALCOHOL MARKETING
Second Part of Photo Gallery of Hypocrisy - Shifting view from programs and broadcasts to games - Alcohol messages in and around NBA arenas
Page 22 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 23 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 28 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
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THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 31 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 32 / 2013-02-01 – Maik Dünnbier
THE NBA AND ALCOHOL MARKETING A Photo Gallery of Hypocrisy
Page 33 / 2013-02-01 – Maik Dünnbier
Scoop for this presentation THE NBA AND ALCOHOL MARKETING
11 Snapshots from Micro-Movie Game 7 - 8 minute film, at least 11 moments of alcohol marketing - Different brands - Glamorization of alcohol
Page 34 / 2013-02-01 – Maik Dünnbier
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