5
The Neuroscience Of Storytelling (For Presentations) http://www.slideshare.net/ethos3/the-neuroscience-of-storytelling-for-presentations?ref=https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/[12-03-2015 11:34:42] Published on Feb 19, 2015 Because stories engage up to 7 areas of the human brain, stories are more memorable than facts or stats. To deliver impactful presentations, tell stories that will resonate with your audience. … Published in: Presentations & Public Speaking Transcript 1. :t: ~:IJ: <:J§T; 3 W l= {NU 1* I 3 5 I 0'= {l. |,NlI. FOR PRESENTATIONS Y©L| J|LR RALILN FACTS AND FIGURES ACTIVATE 2 REGIONS OF YOUR BRAIN. BROCA'S AREA AREA LANGUAGE GOMPREHENSION Y@LlJ| LR LRALILN STORIES CAN ACTIVATE 7 I REGIONS OF YOUR BRAIN. I EACH REGION IS TRIGGERED BY A SPECIFIC SENSE DESCRIBED IN THE STORY. SENSORY CORTEX & CEREBELLUM BROCA'S LANGUAGE PROCESSING OLFACTORY CORTEX SGENTS WERNICKE'S AREA AUDITORY CORTEX SGUNDG LANGUAGE COMPREHENSION VISUAL CORTEX COLORS 82 SHAPES STORIES TRIGGER EMOTIONAL RESPONSES. EMOTIONS, NOT LOGIC, DRIVE MOST CONSUMER DECISIONS. LH. |@W "L| ’@ "LFIEILIL §"L| ’@LRL| |E§ IQLULRLILNQ YUR PRESENTATIN AVIIID IIIIMPLEX 91‘ ‘€, ‘ CONNECT CREATE AN EMOTIONALLY TO ENJOYABLE AUDIENCE. EXPERIENCE. ADD MEANING ACTIVATE MORE FOR THE AREAS OF AUDIENCE. THE BRAIN. lMP! l}l'i"| H. PRi#‘WlL. ’INN Lmmgir IL:1rLI= ~LI©§:3 i| ’@I_IAY R Ethos3 | Presentation Design and Training (89 SlideShares) Follow The Neuroscience Of Storytelling (For Presentations) 45,650 views 275 186 100 10 How To Choose Fonts For Presentation Designs Ethos3 | Presentation Design and Training 1,590 views Recommended More from User Home Explore Search You

The Neuroscience of Storytelling (for Presentations)

Embed Size (px)

DESCRIPTION

Science

Citation preview

  • The Neuroscience Of Storytelling (For Presentations)

    http://www.slideshare.net/ethos3/the-neuroscience-of-storytelling-for-presentations?ref=https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/[12-03-2015 11:34:42]

    Published on Feb 19, 2015

    Because stories engage up to 7 areas of the human brain, stories are more memorable than facts or stats. To deliver impactful presentations, tell stories thatwill resonate with your audience. Published in: Presentations & Public Speaking

    Transcript1. :t: ~:IJ:

  • The Neuroscience Of Storytelling (For Presentations)

    http://www.slideshare.net/ethos3/the-neuroscience-of-storytelling-for-presentations?ref=https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/[12-03-2015 11:34:42]

    Instructographic: How To Make The Perfect Grilled Cheese SandwichEthos3 | Presentation Design and Training2,056 views

    10 Essential Pillars of Employee EngagementDan Benoni26,777 views

    17 Things Powerful People SayGetSmarter149,847 views

    Big Data + Big Ideas = Big ImpactPeter Fisk18,802 views

    Why Great Presenters are Boring PeopleEthos3 | Presentation Design and Training128,103 views

    DeNAcocos2d xdena_study4,316 views

    33 Evernote Tips, in 140 characters or lessEthos3 | Presentation Design and Training24,616 views

    15 Startups to Watch in 2015 -2016 by Brian SolisBrian Solis73,745 views

    The Importance of Nonverbal CommunicationEthos3 | Presentation Design and Training32,584 views

    Make Your Presentation MemorableEthos3 | Presentation Design and Training20,871 views

    The ABCs of Landing Pages That WorkCopyblogger Media4,391 views

    Data-Driven Strategies for Writing Effective Titles & HeadlinesHubSpot9,523 views

  • The Neuroscience Of Storytelling (For Presentations)

    http://www.slideshare.net/ethos3/the-neuroscience-of-storytelling-for-presentations?ref=https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/[12-03-2015 11:34:42]

    33 Brainstorming Tips, in 140 characters or lessEthos3 | Presentation Design and Training110,182 views

    Rabbityoku08251,534 views

    Let's Play Fonts (A creative illustration)Ayman Sadiq8,257 views

    MITSUNARI Shigeo44,308 views

    The Power of VisualsEthos3 | Presentation Design and Training13,956 views

    Shin Takeuchi7,098 views

    SeastarTakuya ASADA2,794 views

    Going public? 4 Alternatives to an IPOGrant Thornton LLP3,932 views

    The 8 Worst Managed Projects of All TimeWorkfront374 views

    107 Beautiful Presentation CoversMitesh Take11,009 views

    How to Give FeedbackDaniel Goleman16,839 views

    14 Best Productivity Books (for Getting Things Done!)Steve Scott34,230 views

    The Principles of Great DesignLee Carnihan

  • The Neuroscience Of Storytelling (For Presentations)

    http://www.slideshare.net/ethos3/the-neuroscience-of-storytelling-for-presentations?ref=https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/[12-03-2015 11:34:42]

    7,417 views

    IT Masahito Zembutsu16,579 views

    45 #devsumi #devsumiBItsuki Kuroda15,500 views

    Devsumi2015_20E1 Akio Doi18,870 views

    How To Succeed at B2B Marketing on LinkedIn (Infographic)Ethos3 | Presentation Design and Training2,317 views

    NginxLua 100 toshi_pp10,447 views

    The Venture Capital Opportunity in Asia - Tedx / Affin Hwang Capital (@adjblog)Alexander Jarvis75,316 views

    7 Tips to Beautiful PowerPoint by @itseugenecEugene Cheng606,202 views

    JESS3 Presents - The Do's & Don'ts of Making an InfographicJESS35,232 views

    10 Ways to Be More Mindful at WorkWiley Publishers64,425 views

    Billionaire Wisdom: 8 Insights From The World's Most Effective EntrepreneursSteven Kotler68,648 views

    Build LinkedIn Influence (#SMSecrets)Stephanie Sammons5,849 views

    20 Inspiring Quotes From William Zinsser's "On Writing Well"Glenn Leibowitz102,918 views

  • The Neuroscience Of Storytelling (For Presentations)

    http://www.slideshare.net/ethos3/the-neuroscience-of-storytelling-for-presentations?ref=https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/[12-03-2015 11:34:42]

    DBTakahiro YAMADA10,583 views

    Final Project (Coursera, Understanding the Brain)user357159192 views

    English Espanol Portugues Franais Deutsche

    About Blog Terms Privacy Copyright

    LinkedIn Corporation 2015

    slideshare.netThe Neuroscience Of Storytelling (For Presentations)

    15b3VyLWF1ZGllbmNlcy1icmFpbi8A: button1: button3: button1_(1):