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Partnership program Producers THE NEW TASTE EXPERIENCE

THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

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Page 1: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

Partnership program

Producers

THE NEW TASTE EXPERIENCE

Page 2: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

Taste brings people together

Through taste, VINHOOD engages and brings people togetherby helping them find their ideal products

and live a unique experience.

Page 3: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

VINHOOD has created an innovative and fun way of experiencing the world of taste.Imagine a world where your #Character determines your favorite product choices, and above all imagine transforming yourself into a taste expert in only thirty seconds, without any troubles, and in a fun way.

Sounds weird?

Not at all, welcome to VINHOOD!

The new way of experiencing taste, a small necessary revolution: technology at the service of people.

www.vinhood.com © Taste srl - Startup Innovativa

Page 4: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

www.vinhood.com © Taste srl - Startup Innovativa

A scientific and empirical solution based on customer tastesThe VINHOOD experience begins with a simple and interactive test, that in 40 seconds profiles people's taste: the Taste Test.

The solution is based on neurogastronomy studies. It has been validated by more than 350 tasting sessions and by gastronomic, organoleptic, and neuroscientific researches made with universities and research centers of excellence. The artificial intelligence helps to further refine the algorithms predictive ability. Based on more than 300k tests completed in more than 10 countries, about 9 out of 10 people say they are satisfied with the recommended taste #Character and therefore with the suggested products.

Page 5: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

A FORMAT FOR RETAILERSSimplicity and taste centered are the basis

of all the VINHOOD experiences

Page 6: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

KEY BENEFIT● Improve the producers' value proposition

by allowing them to offer a service that supports their brand awareness on the diverse sales points, within the various channels in which they are present.

● Approach new customers and retain loyal ones.

● Test new products with an innovative approach and collect structured data on the taste preferences of its customers.

www.vinhood.com © Taste srl - Startup Innovativa

VINHOOD solutions for producers allow you to get to know your audience better and activate a direct dialogue both on-site and on your website, enabling personalized purchase choices.

As a portfolio, we have several consolidated experiences, including international ones, of integrated declination of our hospitality services, e-commerce portals, and sales outlets.

Our consultants, who come from companies such as BCG, IBM, Microsoft, are the most suitable people to design effective solutions for customer needs.

VINHOOD for producers

Page 7: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

VINHOOD INTEGRATED ON YOUR WEBSITE

Aware that simplification is a successful weapon, VINHOOD has developed a widget that acts as a virtual Taste Expert always available on a tab from your mobile device.

You can try the solution on several main wine e-commerce platforms, such as Winelivery or Vinicum, and in few weeks also on Italian Lavazza website.

www.vinhood.com © Taste srl - Startup Innovativa

Are you interested? Contact us!

Page 8: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

VINHOOD’S WELCOMINGVINHOOD, through the physical support of the taste kiosks, enters into shops, supermarkets, wine bars, and coffee roasters.

The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service.

Our team of experts is capable of organizing in-store activities for the openings new stores, to promote specific products, or even create an original and innovative experience, which will allow you to increase offering interest and thus customer loyalty.

We can also design and create customized material to support the event.

www.vinhood.com © Taste srl - Startup Innovativa

Are you interested? Contact us!

Page 9: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

www.vinhood.com © Taste srl - Startup Innovativa

Communication services designed for the producersVinhood has a broad and diversified communication plan aimed to engage a community that has over

30k users. The producers will be involved and promoted with personalized content.

Articles dedicated to the producers, reviews on its products, and

insights on topics relevant to the production area.

Content and mentions on Vinhood social channels live interviews,

presentations, and product tastings together with food & wine bloggers.

Periodic news sharing, projects, and new product launch through

dedicated newsletters.

MagazineSocial Network Newsletter

Page 10: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

Vinhood WebsiteEvents Cellar Channels

www.vinhood.com © Taste srl - Startup Innovativa

Additional promotional services for the cellar

The logo and the link to the producer's website will be placed on the Vinhood website page dedicated to its partners.

The producer becomes supplier and partner of the b2c and b2b events that Vinhood realizes, including tastings, academies, team-building,

weddings, and fairs.

Vinhood provides a series of written and visual content useful for promoting

collaborations that the producer can share.

Vinhood proposes an integrated digital and physical communication with all its District actors to guarantee visibility in all the promoted initiatives.

Page 11: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

www.vinhood.com © Taste srl - Startup Innovativa

Some VINHOOD keywords

Italian Vibe Global Vision Diversity Sustainability

Knowledge Entertainment Empathy Trust

From people to people

Page 12: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

www.vinhood.com © Taste srl - Startup Innovativa

Clients

Page 13: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

www.vinhood.com © Taste srl - Startup Innovativa

Copyright disclaimerThe materials contained in this presentation are designed for the limited purposes of the presentation of Vinhood offering to retailers.

All the materials shall not be copied or given to any person or entity without the prior written consent of Taste S.r.l..

These materials serve only as brief introduction. Contact us for any further deepening.

Page 14: THE NEW TASTE EXPERIENCE Partnership program · The Taste Expert evolves and enriches itself with unique content to interact with people more engagingly and provide personalized service

This presentation is to be intended only for illustrative purposes.

Taste srl startup innovativaPiazza della Repubblica, 32Milano

Matteo ParisiBusiness and Solution [email protected]+39 340 6788718©

Giuseppe PisciottaSales [email protected]+39 327 5394175©