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© 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential Presentation_ID 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road to “Boundaryless” Collaboration

The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

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Page 1: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1

Tom Wesselman, Sr. Manager, CTOMay 20, 2009

The Road to “Boundaryless” Collaboration

Page 2: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 2

Technology Trends & Market Transitions

Mobility is a top priority

Video will become pervasive

Social networking at work

Server/client virtualization

SaaS & Hosted Solutions

Macro: Green, Globalization, IntercompanyCollaboration, etc.

Page 3: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 3

What isWhat isCollaboration?Collaboration?

How will How will Collaboration Collaboration

Evolve?Evolve?

Why Cisco forWhy Cisco forCollaboration?Collaboration?

What isCollaboration?

Page 4: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 4

Collaboration is working together to achieve a common goal.

working together

leveraging people, content, and technology

a common goal.

business objectives

Page 5: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 5

Collaboration is leveraging people, content, and technology to achieve business objectives.

Page 6: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 6

How we collaborateDefinedWorkgroups

RelevantCommunities

Who we collaborate withAssociatesAnyone with

Content/Context

When we collaborateExtendedBusiness Hours All Hours

Three Horizons For Collaboration

Intra-Company Collaboration Inter-Company Collaboration Boundary-less Collaboration

Now 1-2 Years 2+ Years

Where we collaborateFrequentlyFace to Face

VirtuallyFace to Face

Page 7: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 7

Why Cisco for Collaboration?

Cisco delivers an open, extensible architecture that leverages the network to enable flexible, reliable and secure collaboration both within and among organizations.

Page 8: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 8

New And Better ExperiencesNew And Better ExperiencesApplications & Devices

- Web 2.0, SOA, Mashups

- Business, collaboration, industry applications

- Smart Phones & PDA’s, desktop devices

Network Services:- Security (NPF, Identity, NAC)

- Policy (CEPM)

- Context (Location, Presence)

- Application Acceleration

- Virtualization

Networks:- Fixed LAN

- Wireless

- Mobile Data Networks

- Premise & Cloud

Integrated Services

Any Combination of Applications and Devices

The Network Is The Platform

Technology Adoption Provides The Foundation For Collaboration in the Enterprise

Page 9: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 9

For A Broad Range of Cisco Applications And Devices

Audio Conferencing TelephonyWeb ConferencingVideo ConferencingCustomer Care Email

IMMobility TelePresence

Team Spaces

Policy Security LocationAccessVirtualization Presence

Page 10: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 10

…And Extend Into A Multi-Vendor World

Policy Security LocationAccessVirtualization Presence

Audio Conferencing TelephonyWeb Conferencing

Video ConferencingCustomer Care Email

IM

Mobility TelePresence

Team SpacesCollaboration Applications

3rd Party Devices

Business Applications

Custom Applications

Page 11: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 11

Business ImperativesDuring Challenging Times

BoundarylessOrganization

Competitive Differentiation

Customer Intimacy

Employee Productivity

CostReduction

Page 12: The Road to “Boundaryless” CollaborationPresentation_ID © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1 Tom Wesselman, Sr. Manager, CTO May 20, 2009 The Road

© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 12

The Road Ahead

Demonstrate cost savings & fast ROI

Focus on productivity

Differentiate the experience

Start transitioning to a boundarylessorganization

Join Cisco’s collaboration community:www.cisco.com/go/joinconversation