THE STATE OF GLOBAL PET FOOD: NEW TRENDS AND GROWTH OPPORTUNITIES

BEATRIZ DE LLANO

RESEARCH ANALYST

PFAC, QUEBEC, NOVEMBER 8, 2016

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Euromonitor International THE STATE OF GLOBAL PET FOOD

GLOBAL OVERVIEW

DEVELOPED & EMERGING REGIONS

GLOBAL TRENDS

THE FUTURE

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Pet care: Category coverage GLOBAL OVERVIEW

Pet Care

Pet Food

Dog Food

Cat Food Other Pet Food

Bird Food

Small Mammal/Reptile Food

Fish Food

Pet Products

Cat Litter Pet Dietary Supplements

Pet Healthcare

Other Pet Products

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Pet Food by Type

Dog Food

Dry

Wet

Treats

Cat Food

Dry

Wet

Treats

Dog Food by Price Platform

Economy

Mid-Priced

Premium

Cat Food by Price Platform

Economy

Mid-Priced

Premium

Dog and cat food: Type and price platform GLOBAL OVERVIEW

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Global pet care GLOBAL OVERVIEW

US$ 104bn

Pet Care Sales in 2016

3% CAGR

Between 2011-2016

US$13bn

Incremental Growth Last 5 years

Retail Value RSP | US$ mn | Constant 2016 Prices | Fixed 2016 Exchange Rates |

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$0

$20

$40

$60

$80

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2011 2012 2013 2014 2015 2016 (p)

Sale

s (U

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n)

Global Spending on Pet Care

Pet Products

Pet Food

Pet care: Growing despite economic challenges GLOBAL OVERVIEW

USD $100 Bn

Retail Value RSP | US$ mn | Constant 2016 Prices | Fixed 2016 Exchange Rates |

GLOBAL OVERVIEW

DEVELOPED & EMERGING REGIONS

GLOBAL TRENDS

THE FUTURE

US $78bn

Pet Care Sales in 2016

US $134–$333 Per Household in 2015

3.4% CAGR

Between 2011-2016

Developed Regions

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Leading markets DEVELOPED REGIONS OVERVIEW

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0.5

1.0

1.5

2.0

2.5

3.0

0

5

10

15

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25

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USA UnitedKingdom

Germany France Italy Australia Canada Spain Netherlands

% C

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Leading Countries in Developed Regions

Retail Value RSP | US$ mn | Constant 2016 Prices | Fixed 2016 Exchange Rates |

US $25bn

Pet Care Sales in 2016 US $3–$54 Per Household in 2015

4.5% CAGR

Between 2011-2016

Emerging Regions

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Leading markets EMERGING REGIONS OVERVIEW

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Japan Brazil Mexico Russia China SouthKorea

Taiwan Chile

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US$

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20

16

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Leading Countries in Emerging Regions

*Argentina and Venezuela excluded due to very high inflation rates Retail Value RSP | US$ mn | Constant 2016 Prices | Fixed 2016 Exchange Rates |

GLOBAL OVERVIEW

DEVELOPED & EMERGING REGIONS

GLOBAL TRENDS

THE FUTURE

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The pet humanisation phenomenon around the world

Development and expansion of the natural trend

Diversification of the consumer base

Growing role for digital

Rise of internet retailing

GLOBAL OVERVIEW

Global pet food trends

GLOBAL OVERVIEW

DEVELOPED & EMERGING REGIONS

GLOBAL TRENDS

THE FUTURE

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Pet growth expected to continue THE FUTURE

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