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To Infinity & Beyond
March 2019
In The Beginning
Our PurposeChildren will tell you that you CAN ride on a rocket to
the moon and that the princess came for tea riding
on a unicorn. They KNOW that Santa is real.
The world around a child is full of this incredible
wonder; it’s what childhood is about.
Anything we can do to nurture this wonder in a child
and to keep it alive for as long as possible in their
lives, is our purpose.
We help children create happy memories.
We enable children to explore and challenge through
play.
We encourage children to fantasise in different
worlds: run free and wild; sit quietly counting; get
messy.
We support family life by helping families to spend
time together, by playing together: to enjoy each
other’s company; to learn, grow and bond.
UK stores
174 stores
across the UK2nd N.I.Store Opened
this week!
International
24International
Stores
The International Department
Formed In 2013
First Store Opened In
2014
Poly
350 jobs saved
Established Shopping
Centre & High Street Stores
First Store Opened In
2014
UK Retail
UK Retail Footfall down –1.1% YTD*
BREXIT impacting customer confidence
Collaboration a positive opportunity
*Jan-May - Source Spring-Board.info
vStore in Store in Matalan
Early Learning Centre
Opportunity to reignite the
brand on the UK High Street
1981 1988 1994 2000 2008 2012 2013 2014 2015 2016 2017 2018 2019
The Entertainer UK (174)
International (32)
Matalan (85)
Poly (55)
Mothercare (74)
ELC International (509)
Retail Space Growth
Interesting Facts
We sold over 1 billion loom bands at the height of the craze in
2014
Over 20% of our range is exclusive to The Entertainer,
including some of the world’s most popular toy brands
Due to our scale and sourcing expertise our products offer amazing value to consumers
Utilising Metro
Using Key Unified Comms Functions
What’s next!
To Infinity & Beyond