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A Kit for TOMS Shoes Campus Clubs
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Campus Club Viral Event Kit
With every pair you purchase, TOMS will give a pair of new shoes to a child in need.
One for One.
TOMS Shoes and the One for One movement would not be possible without the help
and support of many special groups and individuals including our TOMS Campus Clubs.
As a TOMS Shoes Campus Club Member, your involvement is crucial to sharing the
TOMS Shoes story across the nation. Because of your enthusiasm and commitment,
thousands of people across the country will be made aware of the impact a pair of
shoes can have on a child’s life!
Here is a printable promotional kit to help you share the TOMS Shoes story and One for
One movement at your school:
• TOMS Logos
• Event Poster
• Contact Sheet for you to collect addresses at your events
• Stickers
• Bumper Stickers
• T-Shirt Stencils
• Emailable Thank You
Contact Us
If you have any questions please contact [email protected]
or visit TOMSshoes.com
TOMS Logos
1. Use our TOMS Logo and company Mission Statement to decorate your events.
2. Print out the Logo and Mission Statement on white paper or cardstock.
3. Display them in prominent locations at your event.
Example:
With every pair you
purchase,
will give a pair of new shoes to a child in need. One for One.
With every pair you
purchase,
will give a pair of new shoes to a child in need. One for One.
With every p
air you
purchase,
will g
ive a p
air of
new sho
es to
a child in n
eed.
One fo
r One.
With every p
air you
purchase,
will g
ive a p
air of
new sho
es to
a child in n
eed.
One fo
r One.
Event Materials
Announcements
1. Download and print TOMS printable poster announcements.
2. Personalize and hang them in prominent locations on campus to promote the event.
3. Include important information like time, date, place ect.
Contact Sheets
1. Download and print our printable TOMS contact sheets to collect information from your attendees.
2. Print two on each page in black and white and cut them to help you keep track of TOMS fans to contact.
3. Use the email addresses to send a TOMS Thank You, which is provided in this kit.
Example:
Come Support
DATE
TIME
PLACE
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
www.TOMSshoes.com
AGE RANGE:
SOCIAL NETWORKING USED: (check all that apply)
©2009 TOMS Shoes, Inc. | www.TOMSshoes.com We know your privacy is important to you.
TOMS Shoes does not sell the information it collects to third parties.
EVENT LOCATION:
| | | | | | | | | | | | | | | | | | | | | | | | | FULL NAME:
| | | | | | | | | | | | | | | | | | | | | | | | |EMAIL ADDRESS:
| | | | | | | | | | | | | | | | | | | | | | | | |PHONE NUMBER:
| | | | | | | | | | | | | | | | | | | | | | | | |
under 18
18 - 23
24 - 35
36 - 49
50+
other: __________________________
myspace
social vibe
bebo
HOW DID YOU FIRST HEAR ABOUT US?
online
magazine
other: __________________________
friends
television
concert/music festival
campus event(style your sole)
AGE RANGE:
SOCIAL NETWORKING USED: (check all that apply)
©2009 TOMS Shoes, Inc. | www.TOMSshoes.com We know your privacy is important to you.
TOMS Shoes does not sell the information it collects to third parties.
EVENT LOCATION:
| | | | | | | | | | | | | | | | | | | | | | | | | FULL NAME:
| | | | | | | | | | | | | | | | | | | | | | | | |EMAIL ADDRESS:
| | | | | | | | | | | | | | | | | | | | | | | | |PHONE NUMBER:
| | | | | | | | | | | | | | | | | | | | | | | | |
under 18
18 - 23
24 - 35
36 - 49
50+
other: __________________________
myspace
social vibe
bebo
HOW DID YOU FIRST HEAR ABOUT US?
online
magazine
other: __________________________
friends
television
concert/music festival
campus event(style your sole)
Com
e Su
pp
ort
DA
TE
TIM
E
PLA
CE
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
ww
w.TO
MS
shoes.co
m
AGE RANGE:
SOCIAL NETWORKING USED: (check all that apply)
©2009 TOMS Shoes, Inc. | www.TOMSshoes.com We know your privacy is important to you.
TOMS Shoes does not sell the information it collects to third parties.
EVENT LOCATION:
| | | | | | | | | | | | | | | | | | | | | | | | | FULL NAME:
| | | | | | | | | | | | | | | | | | | | | | | | |EMAIL ADDRESS:
| | | | | | | | | | | | | | | | | | | | | | | | |PHONE NUMBER:
| | | | | | | | | | | | | | | | | | | | | | | | |
under 18
18 - 23
24 - 35
36 - 49
50+
other: __________________________
myspace
social vibe
bebo
HOW DID YOU FIRST HEAR ABOUT US?
online
magazine
other: __________________________
friends
television
concert/music festival
campus event(style your sole)
AGE RANGE:
SOCIAL NETWORKING USED: (check all that apply)
©2009 TOMS Shoes, Inc. | www.TOMSshoes.com We know your privacy is important to you.
TOMS Shoes does not sell the information it collects to third parties.
EVENT LOCATION:
| | | | | | | | | | | | | | | | | | | | | | | | | FULL NAME:
| | | | | | | | | | | | | | | | | | | | | | | | |EMAIL ADDRESS:
| | | | | | | | | | | | | | | | | | | | | | | | |PHONE NUMBER:
| | | | | | | | | | | | | | | | | | | | | | | | |
under 18
18 - 23
24 - 35
36 - 49
50+
other: __________________________
myspace
social vibe
bebo
HOW DID YOU FIRST HEAR ABOUT US?
online
magazine
other: __________________________
friends
television
concert/music festival
campus event(style your sole)
Stickers
Stickers
1. Purchase Avery label paper to print stickers on.
2. Download and print multiple stickers on one side of the label paper.
3. The stickers are 2”x 3” and can be printed in color or black and white.
Bumper Stickers
1. Download Bumper Sticker images and purchase label paper for printing.
2. Print bumper stickers one to a page in color or in black and white.
Example:
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoes
to a child in need.One for One.
With every pair you purchase,TOMS will give a pair of new shoesto a child in need. One for One.
With every pair you purchase,TOMS will give a pair of new shoesto a child in need. One for One.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every p
air you p
urchase,TO
MS
will g
ive a pair o
f new sho
esto
a child in need
.O
ne for O
ne.
With every pair you purchase,TOMS will give a pair of new shoesto a child in need. One for One.
With every pair you purchase,TOMS will give a pair of new shoesto a child in need. One for One.
T-shirts Stencils
Example:
1. Print out our stencils on thick cardstock paper, or trace them onto cardboard.
2. Cut out the black portions of the designs with a straightedge X-Acto knife.
3. Lay your stencil down flat on the shirt where you want the design.
4. Carefully apply spray paint or fabric paint into the pattern on a basic cotton tee.
5. Use the copy machine to enlarge stencils to any size you prefer.
Stencil 1
Stencil 2
Stencil 3
Thank You eblast
1. Download our TOMS Thank You messages from the attachment.
2. Use the JPG to email your friends and supporters to thank them for attending your event.
Example:
Thank youfrom everyone at
Campus Clubsfor coming to our event &
joining the One for One
movement!
Thank you
from
everyone at
C
amp
us Club
sfo
r com
ing to
our event &
joining
the O
ne for O
ne m
ovement!
Thank you
from
everyone at
C
amp
us Club
sfo
r com
ing to
our event &
joining
the O
ne for O
ne m
ovement!
