Top 10 Outbound Tourism Markets, Trips and Spending per ...Top 10 Outbound Tourism Markets, Trips and Spending per Country To 2018 provides detailed information on the top 10 outbound

Top 10 Outbound Tourism Markets, Trips and Spending per Country To 2018 Page 1

© Travel & Tourism Intelligence Center. This product is licensed and is not to be photocopied Published: February 2015

Top 10 Outbound Tourism Markets,

Trips and Spending per Country To 2018

Report Code: TT0251MR

Publication Date: February 2015

www.tourism-ic.com

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http://www.tourism-ic.com/

SUMMARY



1 SUMMARY

Top 10 Outbound Tourism Markets, Trips and Spending per Country To 2018 provides detailed

information on the top 10 outbound tourism markets globally. This report analyzes market data and

provides a better understanding of tourism flows and tourist expenditure.

The report brings together Travel & Tourism Intelligence Center’s research, modeling and analysis

expertise in order to develop uniquely detailed market data. This allows domestic and foreign

companies to identify the market dynamics and to discover which markets will see growth in the

coming years.

2 SYNOPSIS

The report provides detailed market analysis, information and insights, including:

Historic and forecast tourist volumes covering the top 10 global outbound tourism markets

Detailed analysis of tourist spending patterns in these markets such as average spending per

trip

Each tourism market is further analyzed by providing extensive data for key source countries.

Detailed market classification covering tourism flows, tourist expenditure and average

expenditure per trip is provided

3 REASONS TO BUY

Take strategic business decisions using historic and forecast market data related to top 10

outbound tourism markets

US OUTBOUND TOURISM KPIS



4 US OUTBOUND TOURISM KPIS

4.1 US – tourist departures to top 10 countries (2009–2018)

Mexico is the leading tourist destination for Americans, accounting for XX.X% of the total

international departures in 2013. Departures to this country totaled XX.X million in 2013

Departures to Dominican Republic recorded the fastest growth during the historic period at a

CAGR of XX.X %. XX.X million Americans visited this country in 2013

Table 1: US – Tourist Departures to Top 10 Countries (Thousand), 2009–2018

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

Source: TTIC analysis, Office of Travel & Tourism Industries © Travel & Tourism Intelligence Center




Figure 1: US – Tourist Departures to Top 10 Countries (Thousand), 2009–2013


Figure 2: US – Tourist Departures to Top 10 Countries (Thousand), 2014–2018


0 2,000 4,000 6,000 8,000 10,000 12,000 14,000 16,000 18,000 20,000

Mexico

Canada

UK

France

Italy

Puerto Rico

Germany

China

Dominican Republic

Jamaica

2013 2012 2011 2010 2009

0 5,000 10,000 15,000 20,000 25,000

Mexico

Canada

UK

France

Italy

Puerto Rico

Germany

China

Dominican Republic

Jamaica

2018 2017 2016 2015 2014




4.2 US – tourist expenditure in top 10 countries (2009–2018)

Table 2: US – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018





4.3 US – average spending per trip in top 10 countries (2009–2018)

Table 3: US – Average Spending per Trip in Top 10 Countries(US$), 2009–2018

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018


METHODOLOGY



5 METHODOLOGY

TTIC’s dedicated research and analysis teams consist of experienced professionals with industry

backgrounds in marketing, market research, consulting, and advanced statistical expertise.

TTIC adheres to the Codes of Practice of the Market Research Society (www.mrs.org.uk) and the

Society of Competitive Intelligence Professionals (www.scip.org).

All TTIC databases are continuously updated and revised.

All Travel and Tourism reports are created by following a comprehensive, four-stage methodology.

This includes market study, research, analysis, and quality control.

1) Market Study

A. Standardization

Definitions are specified using recognized industry classifications. The same definition is used for

every country. Annual average currency exchange rates are used for the latest completed year. These

are then applied across both historical and forecast data to remove exchange rate fluctuations.

B. Internal Audit

Review of in-house databases to gather existing data:

o Historic market databases and reports

o Company database

C. Trend monitoring

Review of the latest Travel and Tourism companies, and industry trends

2) Research

A. Sources

Collection of the latest market-specific data from a wide variety of industry sources:

o Government statistics

o Industry associations

o Company filings

o International organizations

o Travel and tourism agencies

B. Expert opinion

Collation of opinions taken from leading Travel and Tourism industry experts

Analysis of third-party opinion and forecasts:

o Broker reports

o Media

o Official government sources

C. Data consolidation and verification

Consolidation of data and opinions to create historical datasets

Creation of models to benchmark data across categories and geographies

http://www.scip.org/

METHODOLOGY



3) Analysis

A. Market forecasts

Feeding forecast data in to market models:

o Macroeconomic indicators

o Industry-specific drivers

Analysis of Travel and Tourism industry database to identify trends:

o Latest Travel and Tourism trends

o Key drivers of the Travel and Tourism industry

B. Report writing

Analysis of market data

Discussion of company and industry trends and issues

Review of financial deals, and Travel and Tourism trends

4) Quality Control

A. Templates

Detailed process manuals

Standardized report templates and accompanying style guides

Complex forecasting tools to ensure that forecast methodologies are applied consistently

Quality-control checklists

B. Quality control process

Peer review

Senior-level QC

Random spot checks on data integrity

Benchmark checks across databases

Market data cross-checked for consistency with accumulated data from:

o Company filings

o Government sources

RELATED REPORTS



6 RELATED REPORTS

Travel and Tourism in Mexico to 2019

Travel and Tourism in Thailand to 2019

Travel and Tourism in Vietnam to 2019

Travel and Tourism in Czech Republic to 2019

Travel and Tourism in the US to 2018

Travel and Tourism in France to 2018

Travel and Tourism in Spain to 2018

Travel and Tourism in Italy to 2018

Travel and Tourism in Brazil to 2018

Travel and Tourism in Kenya to 2018

Travel and Tourism in Qatar to 2018

Travel and Tourism in Singapore to 2018

Travel and Tourism in Ecuador to 2018

Travel and Tourism in India to 2018

Travel and Tourism in Malaysia to 2018

TABLE OF CONTENTS



TABLE OF CONTENTS

1 US Outbound Tourism KPIs .................................................................................................................... 6

1.1 US – tourist departures to top 10 countries (2009–2018)...............................................................................................................6

1.2 US – tourist expenditure in top 10 countries (2009–2018) .............................................................................................................8

1.3 US – average spending per trip in top 10 countries (2009–2018) ................................................................................................ 10

2 China Outbound Tourism KPIs ............................................................................................................. 12

2.1 China – tourist departures to top 10 countries (2009–2018) ........................................................................................................ 12

2.2 China – tourist expenditure in top 10 countries (2009–2018) ....................................................................................................... 14

2.3 China – average spending per trip in top 10 countries (2009–2018) ............................................................................................ 16

3 Germany Outbound Tourism KPIs ........................................................................................................ 18

3.1 Germany – tourist departures to top 10 countries (2009–2018) ................................................................................................... 18

3.2 Germany – tourist expenditure in top 10 countries (2009–2018) ................................................................................................. 20

3.3 Germany – average spending per trip in top 10 countries (2009–2018) ...................................................................................... 22

4 Russia Outbound Tourism KPIs ........................................................................................................... 24

4.1 Russia – tourist departures to top 10 countries (2009–2018) ....................................................................................................... 24

4.2 Russia – tourist expenditure in top 10 countries (2009–2018) ..................................................................................................... 26

4.3 Russia – average spending per trip in top 10 countries (2009–2018) .......................................................................................... 28

5 UK Outbound Tourism KPIs .................................................................................................................. 30

5.1 UK – tourist departures to top 10 countries (2009–2018)............................................................................................................. 30

5.2 UK – tourist expenditure in top 10 countries (2009–2018) ........................................................................................................... 32

5.3 UK – average spending per trip in top 10 countries (2009–2018) ................................................................................................ 34

6 Canada Outbound Tourism KPIs .......................................................................................................... 36

6.1 Canada – tourist departures to top 10 countries (2009–2018) ..................................................................................................... 36

6.2 Canada – tourist expenditure in top 10 countries (2009–2018) .................................................................................................... 38

6.3 Canada – average spending per trip in top 10 countries (2009–2018)......................................................................................... 40

7 Brazil Outbound Tourism KPIs ............................................................................................................. 42

7.1 Brazil – tourist departures to top 10 countries (2009–2018) ......................................................................................................... 42

7.2 Brazil – tourist expenditure in top 10 countries (2009–2018) ....................................................................................................... 44

7.3 Brazil – average spending per trip in top 10 countries (2009–2018) ............................................................................................ 46

8 France Outbound Tourism KPIs ........................................................................................................... 48

8.1 France – tourist departures to top 10 countries (2009–2018) ...................................................................................................... 48

8.2 France – tourist expenditure in top 10 countries (2009–2018) ..................................................................................................... 50

8.3 France – average spending per trip in top 10 countries (2009–2018) .......................................................................................... 52

9 Japan Outbound Tourism KPIs ............................................................................................................. 54

9.1 Japan – tourist departures to top 10 countries (2009–2018) ........................................................................................................ 54

9.2 Japan – tourist expenditure in top 10 countries (2009–2018) ...................................................................................................... 56

9.3 Japan – average spending per trip in top 10 countries (2009–2018) ........................................................................................... 58

10 Australia Outbound Tourism KPIs ........................................................................................................ 60

10.1 Australia – tourist departures to top 10 countries (2009–2018) .................................................................................................... 60

10.2 Australia – tourist expenditure in top 10 countries (2009–2018) .................................................................................................. 62

10.3 Australia – average spending per trip in top 10 countries (2009–2018) ....................................................................................... 64

11 Appendix ................................................................................................................................................ 66

11.1 What is this Report About? .......................................................................................................................................................... 66

11.2 Definitions .................................................................................................................................................................................... 66

11.3 Methodology ................................................................................................................................................................................ 67

11.4 Contact Travel & Tourism Intelligence Center .............................................................................................................................. 69

TABLE OF CONTENTS



11.5 About Travel & Tourism Intelligence Center ................................................................................................................................. 69

11.6 Travel & Tourism Intelligence Center Services ............................................................................................................................ 69

11.7 Disclaimer .................................................................................................................................................................................... 70

LIST OF TABLES



LIST OF TABLES

Table 1: US – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ............................................................................................................... 6 Table 2: US – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 ............................................................................................................ 8 Table 3: US – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 .......................................................................................................... 10 Table 4: China – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ......................................................................................................... 12 Table 5: China – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 ...................................................................................................... 14 Table 6: China – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ...................................................................................................... 16 Table 7: Germany – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 .................................................................................................... 18 Table 8: Germany – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018................................................................................................. 20 Table 9: Germany – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ................................................................................................. 22 Table 10: Russia – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ...................................................................................................... 24 Table 11: Russia – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 .................................................................................................. 26 Table 12: Russia – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ................................................................................................... 28 Table 13: UK – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ........................................................................................................... 30 Table 14: UK – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 ........................................................................................................ 32 Table 15: UK – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ........................................................................................................ 34 Table 16: Canada – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 .................................................................................................... 36 Table 17: Canada – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 ................................................................................................. 38 Table 18: Canada – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ................................................................................................. 40 Table 19: Brazil – Tourist Departures to Top 10 Countries (Thousand), 2009–2018........................................................................................................ 42 Table 20: Brazil – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 .................................................................................................... 44 Table 21: Brazil – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ..................................................................................................... 46 Table 22: France – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ..................................................................................................... 48 Table 23: France – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 .................................................................................................. 50 Table 24: France – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 .................................................................................................. 52 Table 25: Japan – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ....................................................................................................... 54 Table 26: Japan – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 ................................................................................................... 56 Table 27: Japan – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 .................................................................................................... 58 Table 28: Australia – Tourist Departures to Top 10 Countries (Thousand), 2009–2018 ................................................................................................... 60 Table 29: Australia – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2018 ............................................................................................... 62 Table 30: Australia – Average Spending per Trip in Top 10 Countries(US$), 2009–2018 ................................................................................................ 64 Table 31: TTIC –Travel and Tourism Sector Definitions .................................................................................................................................................. 66

LIST OF FIGURES



LIST OF FIGURES

Figure 1: US – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 .............................................................................................................. 7 Figure 2: US – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 .............................................................................................................. 7 Figure 3: US – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ........................................................................................................... 9 Figure 4: US – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ........................................................................................................... 9 Figure 5: US – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ......................................................................................................... 11 Figure 6: US – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ......................................................................................................... 11 Figure 7: China – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 ........................................................................................................ 13 Figure 8: China – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 ........................................................................................................ 13 Figure 9: China – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ..................................................................................................... 15 Figure 10: China – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ................................................................................................... 15 Figure 11: China – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ................................................................................................... 17 Figure 12: China – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ................................................................................................... 17 Figure 13: Germany – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 ................................................................................................. 19 Figure 14: Germany – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 ................................................................................................. 19 Figure 15: Germany – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ............................................................................................. 21 Figure 16: Germany – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ............................................................................................. 21 Figure 17: Germany – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 .............................................................................................. 23 Figure 18: Germany – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 .............................................................................................. 23 Figure 19: Russia – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 .................................................................................................... 25 Figure 20: Russia – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 .................................................................................................... 25 Figure 21: Russia – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ................................................................................................. 27 Figure 22: Russia – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ................................................................................................. 27 Figure 23: Russia – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ................................................................................................. 29 Figure 24: Russia – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ................................................................................................. 29 Figure 25: UK – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 .......................................................................................................... 31 Figure 26: UK – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 .......................................................................................................... 31 Figure 27: UK – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ....................................................................................................... 33 Figure 28: UK – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ....................................................................................................... 33 Figure 29: UK – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ....................................................................................................... 35 Figure 30: UK – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ....................................................................................................... 35 Figure 31: Canada – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 ................................................................................................... 37 Figure 32: Canada – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 ................................................................................................... 37 Figure 33: Canada – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013................................................................................................ 39 Figure 34: Canada – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018................................................................................................ 39 Figure 35: Canada – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ................................................................................................ 41 Figure 36: Canada – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ................................................................................................ 41 Figure 37: Brazil – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 ...................................................................................................... 43 Figure 38: Brazil – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 ...................................................................................................... 43 Figure 39: Brazil – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ................................................................................................... 45 Figure 40: Brazil – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ................................................................................................... 45 Figure 41: Brazil – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ................................................................................................... 47 Figure 42: Brazil – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ................................................................................................... 47 Figure 43: France – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 .................................................................................................... 49 Figure 44: France – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 .................................................................................................... 49 Figure 45: France – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 ................................................................................................. 51 Figure 46: France – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 ................................................................................................. 51 Figure 47: France – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ................................................................................................. 53 Figure 48: France – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ................................................................................................. 53 Figure 49: Japan – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 ...................................................................................................... 55 Figure 50: Japan – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 ...................................................................................................... 55 Figure 51: Japan – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 .................................................................................................. 57 Figure 52: Japan – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 .................................................................................................. 57 Figure 53: Japan – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ................................................................................................... 59 Figure 54: Japan – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ................................................................................................... 59 Figure 55: Australia – Tourist Departures to Top 10 Countries (Thousand), 2009–2013 ................................................................................................. 61 Figure 56: Australia – Tourist Departures to Top 10 Countries (Thousand), 2014–2018 ................................................................................................. 61 Figure 57: Australia – Tourist Expenditure in Top 10 Countries (US$ Million), 2009–2013 .............................................................................................. 63 Figure 58: Australia – Tourist Expenditure in Top 10 Countries (US$ Million), 2014–2018 .............................................................................................. 63 Figure 59: Australia – Average Spending per Trip in Top 10 Countries(US$), 2009–2013 ............................................................................................... 65 Figure 60: Australia – Average Spending per Trip in Top 10 Countries(US$), 2014–2018 ............................................................................................... 65

Documents

Top 10 Outbound Tourism Markets, Trips and Spending per ...Top 10 Outbound Tourism Markets, Trips and Spending per Country To 2018 provides detailed information on the top 10 outbound