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Topman compound

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Topman's new range

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For the Topman brief I decided to focus on compound structures within the subject of science. The basic concept is that the two colours combine to make a stronger structure which is why on the clothes labels I have represented a man with this type of structure and linked the colours to items of clothing (Purple is for leg ware and blue is for the upper body and many more colours can be added to extend the product and concept range) and this system ties in with concept as the idea is to combine two entities and this is being applied within fashion and clothing in order to create a stronger outfit making them a compound.

I have produced a large verity of outcomes, gift cards, student flyers, clothes tags, custom made tote backpacks, concertina lookbook and I have mocked up a Shop front. I feel this is the basics in order to launch the collection with this unique viewpoint on fashion and science.

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