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A collection of branding and design work completed by tothepoint in the property sector.
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about us
•DesignConsultancyestablishedin1991•Independentlyowned•12full-timestaff•Top100UKdesignconsultancy•Clientsrangefromstart-upstocorporates•Weconsidertheenvironmentinallthatwedo
Ourethos,asournameimplies,isallaboutclear,concisecommunication.Thishasrealvalueintoday’sbusinessenvironment,whereorganisationsareconstantlycompetingforattentioninanincreasinglycrowdedmarketplace.Wehelpourclientsdifferentiatethemselvesthroughinnovativebrandingandmarketingmaterialsthatproviderealbusinessbenefit.
our offer
Ourbrandingexperienceanddigitalmediaexpertiseguaranteesaconsistentlocalandglobalpresence,reaching,informingandultimatelyinfluencingyouraudience,whetherinternalorexternal.
Fromasimpleidentityandwebpresencetocorporateinteractiveandvideopresentations,weprovidetechnologicallyappropriatesolutions,designedtoexcite,clarifyandstrengthenyourmessage,ensuringyougettheresultsyouwant.
Client
QA
Dummycopytogoinhere
Dummycopytogoinhere
Richardsons Capital LLP / Palazzo Dorottya
QA
Howdidwecreateinterestandexcitementaboutaluxurydevelopmentinadepressedglobalmarket?
Bysellingalifestylethatcommunicatedtheultimateinluxurylivingandcreatinginnovativesalesmaterialstoreflectthis.
innovative interactive sales tools / iPad sales tool
link:PalazzoDorottyaiPadsalestooldemo
built in search facility to encourage sales / website
visit:http://www.palazzodorottya.com
Carillion and Richardsons / St Martin’s Quarter
QA
HowdidweconvincethecommunityandretailsectorofWorcesterthatapreviouslyrun-downareaofthecityshouldchangebeyondallrecognition?
Bycreatingabrandthatwasbothsympathetictothecity’srichhistoryandmanufacturingbase,whilstforwardthinkinginitsapplicationandmarketingmaterials.
a website communicating the unique retail opportunity / website
visit:http://www.stmartinsquarter.co.uk
CBRE
QA
HowdidwebrandthenewUKheadofficeoftheworld’slargestrealestatecompany,toreflectitsstatureandpositioninginthemarketplace?
Bypractisingtheartof‘lessismore’.Anexerciseinultimaterestraintwasessentialinordertocreateanenvironmentthatexudedqualityandgravitas.
exterior signage / interior lumisty signage / animated lighting installations
visit:iColourTilesanimatedlighting
A
Land Securities
QA
WhydidLandSecuritieschooseustobeontheirdesignrosterwiththeirreputationforcommissioningonlythemostcreativedesignagencies?
Becausewesharethesamevisionintermsofcreativeleddesignsolutionswithequalemphasisonquality,attentiontodetailandinnovation.
branding - Christ’s Lane
• Reopening of Historic Christ's Lane
• Setting a new benchmark for Cambridge
www.christslane.co.uk
• Zara, H&M and Bank confirmed• 15 stylish apartments in the heart of the citywww.lovecambridgeshopping.co.uk
branding
hoardings
website
literature
Hammerson
QA
HowdidwehelpHammersonwinapitchtenderforSwanseaCouncilforthedevelopmentofalargeareaoftheirseafrontandcitycentre?
Withastriking‘nocompromise’conceptthatclearlycommunicatedhowHammersonwoulddeliverthebestsustainableschemeforthearea.
tender document
nocompromise...
dim cyfaddawdu…ar ddathlu abertawe
nocompromise...
03
...in celebratingswansea
My birthday began with the water –Birds and the birds of the winged trees flying my nameAbove the farms and the white horsesAnd I roseIn rainy autumnAnd walked abroad in a shower of all my daysDylan Thomas
Harnessing Swansea’s true potential – its waterfront location, its cultural heritage, its people’s ambitions and its status as a destination city. A unique celebration of Welsh identity and creative spirit.
Harneisio gwir botensial Abertawe – ei lleoliad glan môr, ei hetifeddiaeth ddiwylliannol, uchelgeisiau ei phobl a’i statws fel dinas gyrch. Dathliad unigryw o hunaniaeth Gymreig ac ysbryd creadigol.
nocompromise...
dim cyfaddawdu…ar gyfer manwerthu 11
...for retail
Karen Millen, Jigsaw, Hobbs, Zara, French Connection, Heals, House of Fraser and Hermes, are just some of the aspirational brands we will excite with Swansea’s vision for a complete retail destination.
Karen Millen, Jigsaw, Hobbs, Zara, French Connection, Heals, House of Fraser a Hermes, dyma rai o’r brandiau rhagorol y byddwn yn eu cyffroi gyda gweledigaeth fanwerthu Abertawe.
nocompromise...
dim cyfaddawdu…am y rhodfa Ewropeaidd
boulevardwidth: 7.5mlled y rhodfa: 7.5m
19
...on the europeanboulevard
A generous, tree lined thoroughfare for leisurely travel, bicycles and peoplethat prefer to walk. With relaxed window shopping, creative studios,cafés and simply watching the world go by. Day will transform into nightwith a spectacular light wave undulating down the footways.
Ffordd lydan â choed o boptu iddi argyfer teithio’n hamddenol, ar gyfer beiciau a phobl y mae'n well ganddyntgerdded. Gyda chrwydro siopau ymlaciedig, stiwdio greadigol, caffis amwynhau gwylio’r byd yn myndheibio. Bydd y dydd yn troi’n nos gydathon drawiadol o olau yn ymdonni ilawer y troedffyrdd.
British Land
QA
HowdidwehelpBritishLandraiseawarenessofit’splansforasignatureofficebuildingintheheartofBirmingham?
Bycreatinganiconicbrandandmaterialsthatreflecttheheight,eleganceandnaturallightthatwillbetheessenceofthissuperstructure.
QA
Legal & General
QA
HowdidwehelpLegal&GeneralInvestmentManagementcommunicateitscoreservicesmoreclearlytoitsvariedclientsandaudiences?
Bydesigningandproducingmaterialsthatarespecificallytargetedtoitsparticularneedswhilstalsoreflectingthestrengthandstabilityoftheorganisation.
QA
digital media
Howdowedeterminewhatformofdigitalmediawillmeetyourneedsbestandachievemaximumreturnoninvestment?
Byhavingdialogue,understandingyoursector,youraudienceandthecompetitivelandscape,weensurethemediumsuitsthemessage.
website examples
5. CLS Bank 6. 3DReid 7. Montagu 8. Warwick Avenue
1. Palazzo Dorottya 2. Matter PR 3. Impact World 4. Better Bankside
Forfurtherinformationandtoviewwebsites,clickeachboxbelow
motion graphics examples
5. Newsprinters 6. British Science Association 7. The Technology Partnership
1. Showreel 2. Informa 3. Eurostop 4. Moneycorp
8. Sean Hanna
Forfurtherinformationandtoviewtheseinaction,clickeachboxbelow
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for further information
Simon HuttonManaging [email protected]
Kevin CoxCreative [email protected]
tothepoint5MaidstoneBuildingsMews,72-76BoroughHighStreet,London,SE11GN,UKt +44(0)2073786999f +44(0)2073787399www.tothepoint.co.uk
thank you