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MANAGEMENT PROBLEM
What prices should we charge for our customers?
RESEARCH PROBLEM
What are the possible ways to attract the target customer?What is the range of prices customers willing to pay for torus and travels ?Who are the competitors? What is the level of awareness among customer?
objectives•To determine the agency objective and their implications for pricing.
•To know the competitors.•To know the satisfaction level of customers.
Sampling design•Population definition : All the passengers of davanagere.
•Sampling unit : Individuals of davanagere.•Sampling element : Manish tours and travels.•Extent : Davanagere.•Time : Feb- April 2016.•Sampling technique : systematic technique.
QUESTIONARIES.Dear sir/madam,We are the student of BAPUJI INSTITUTE OF ENGINEERING AND TECHNOLOGY.1st year MBA management trainees. we are conducting research about TOURS AND TRAVELS. we are preparing some questionnaires. 1. Name:2. Contact:3. Gender: a. male b. female4. Occupation: a. Business b. part time c. student d. other
5. Who are the regular travellers? a.Below 20 years b. 20 – 40years c. 40 -65years d. 65 – 80years.6. From traveller point of view is it Manish travel buses are safety? a. Yes b. No7. Which buses are more preferable buses? a. Government b. Private c. Both
9. Who are the major competitor's? a. Government b. Private c. Personal vehicle's
10. Mention the income level of the travel agencies per month? a. Below – Rs10,000 b. Rs 20,000 – 30,000 c. Rs30,000 – 40,000 d. Rs 50,000 & Above
11. Please rank for the following for satisfaction level? a. Manish b. VRL c. SRS d. KSRTC e. other buses.
13. Are you familiar to travel this bus? a. Yes b. No
14. Private buses are too much satisfied? a. Strongly disagree b. Disagree c. Neither agree or nor disagree d. Agree e. Strongly agree
15. How would you rate the quality of service this buses? a. Excellent b. Good c. Fair d. Poor
Manish VRL SRS KSRTC
Price
Services
Safety
Facilities(wi-fi & other)
16. Rate the following …….. 1=Strongly disagree2=Disagree3=Neither agree or nor disagree4=Agree 5=Strongly agree
Hypothesis statement17. H0: There is a significant relationship between gender and perception about safety travelling.H1: There is no significant relationship between gender and perception about safety travelling.18. Ho: There is a significant relationship between income level and to gains better service.H1: There is no significant relationship between income level and to gains better service.19. Ho: There is an opportunity to customer giving short term offer because attraction of customer.
H1: There is no opportunity to customer giving short term offer because attraction of customer.20. Ho: There is a substantial earning in the profits or non-profit depending on agency resource and capability effective utilization of available resource.H1: There is no substantial earning in the profits or non-profit depending on agency resource and capability effective utilization of available resource