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Train the (CSR) Trainer

Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

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Page 1: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

Train the (CSR) Trainer

Page 2: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

So What’s the Big DealAbout Tennis?

90 million enthusiasts

(90 million people in the U.S. either play, watch or attend tennis events each year)

24/7 – 365!

(Year-round action. There are no breaks in tennis)

7 to 70

(A Cradle to the Grave sport. The USTA has leagues in CA for seniors 70 & above)

57:43

(The only sport with an almost even split of male/female viewership and participation)

Page 3: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

What is Tennis Channel?

Today’s tennis players are celebrities. They’re beautiful, they’re humanitarians, they’re

controversial; and you will see them almost daily on Tennis Channel (on & off the court)

The Biggest Names

No other network can say that. Tennis Channel has the very best in tournament coverage

hands down. With broadcast rights to the ATP Masters Series, Sony Ericsson WTA

Women's Tour, Davis Cup, Fed Cup, All 4 Grand Slams, Outback Champions Series, World

Team Tennis and NCAA - subscribers can follow the players as they travel around the

world competing for points & prize money. They’ll witness budding rivalries as the players

struggle to dominate their opponent on the different surfaces to take home the title.

65 Top Tournaments - 3,000+ Hours - 52 Weeks a year!

The Biggest Games

Page 4: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

HOME OF THE SLAMS

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~January 19-February 1, 2009

~25 Live Hours

~Australian Open Today

~May 24 -June 5, 2009

~130+ Live Hours (SD/HD Simulcast)

~French Open Tonight

~June 22-July 5, 2009

~Wimbledon Primetime – 4 Hour Olympic Style Program

~August 25-September 7, 2009

~60+ Hours of Live Coverage with prime-time match play

~US Open Tonight – nightly news and highlights program

~6 Straight weeks of coverage (July & August) - the collective “Open Season”

Page 5: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

Top Team Competitions

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The only international male and female mixed team competition takes place for 1

week in Perth, Australia.

The world’s top male players from more than 140 nations compete out of loyalty and love of

country.

The premier global competition in women’s tennis. Three weeks of intense on-court action as

women representing 16 nations battle it out for the title.

Founded by Billie Jean King – World Team Tennis was created to offer tennis fans a more interactive

& intimate setting to enjoy the biggest names in the world playing in a co-ed team format. 10 cities;

11 teams

Page 6: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

Original Programming(showcasing the health, fitness & lifestyle that surrounds the game)

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Only at the Open: an exclusive Tennis Channel series showcasing the US Open performances of the game’s legends. We’ll break down some of the most

memorable matches from Jimmy Connors, Arthur Ashe, John McEnroe, Monica Seles, Tracy Austin and Steffi Graf. Relive the matches and see the game

through the eyes of the players as they recount their experiences to our host Bill Macatee. Signature Series: profiles tennis legends and the monumental moments that came from their celebrated careers. Episodes include features on icons such as

Rene Lacoste, Martina Navratilova and Pete Sampras.

Tennis Channel Academy: hosted by tennis legend Tracy Austin, is a 6-part series featuring the greatest coaches in the world giving cutting edge tennis

instruction. Featured coaches include Nick Bollettieri, John and Chris Evert, fitness guru Pat Etcheberry, Robert Lansdorp, and Carlos Rodriguez with Justine

Henin. These coaches will give the latest instruction on technique, strategy, fitness and the mental game.

Best of 5: a lighthearted walk down memory lane for the avid tennis fan and the casual observer. Each episode counts down 5 classic moments from all angles

of the tennis universe. Some upcoming episodes include One Slam Wonders, Greatest Chokes and Greatest Upsets.

Open Access: takes viewers on a worldwide tour for an up close and personal look at what tennis players do when they’re not competing. Going beyond the

court at Grand Slams and other top tournaments, Open Access snags a backstage pass for extravagant player parties, exclusive ceremonies, photo shoots,

days and nights out on the town. From Australia to Paris to Doha and beyond, Open Access is the only magazine show that features stars from both the men’s

and women’s tour.

Destination Tennis: jets viewers around the world, exploring the tennis scene in various cities that host some of the top ATP and WTA tournaments. Join host

Mieke Buchan as she gets up-close and personal with the local tennis culture. Discover how to plan your dream tennis vacation. Whether traveling with family,

friends, or on your own, Destination Tennis will show you how to get the best out of our next tennis vacation – on and off the court.

Page 7: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

Racquet World

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Racquetball

Squash

Table Tennis

Tennis is the network’s main focus but you also get the Grand Slam

equivalent of other racquet sports. Most coverage can be found in the

4th quarter of each year.

Page 8: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

Tennis Channel in HD2009 Schedule

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~ All Original Series/Specials in native HD

~ 3 Grand Slams; French Open, Wimbledon & US Open

* Over 650 Hours in native HD

~ 1300 + Hours First Run Tournament Coverage

~ Over 50% Native HD; 30% 16x19 up-converted

Page 9: Train the (CSR) Trainer. So What’s the Big Deal About Tennis? 90 million enthusiasts (90 million people in the U.S. either play, watch or attend tennis

Ideal for the tennis enthusiast and complimentary to our programming.

* On-Air Programming Schedule

* Real-time Scoring

* Viewer Blogs

* Sweepstakes

* Player Profiles

* FAQ

For questions or comments, please visit our affiliate website

(www.tennischannel.com/affiliates)

Also, follow us on Twitter at www.twitter.com/tennischannel.com

You can also become a fan on Facebook.

Tennischannel.com