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INVESTOR PRESENTATION
A u g u s t 2 8 , 2 0 1 8
TRANSACT IN
THE DIGITAL
ECONOMY
1
INVESTOR PRESENTATION 2
Forward-looking statement
This document contains certain forward-looking statements with respect to the Company. These forward-
looking statements, by their nature, necessarily involve risks and uncertainties that could cause actual
results to differ materially from those contemplated by these forward-looking statements. We consider the
assumptions on which these forward-looking statements are based to be reasonable, but caution the
reader that these assumptions regarding future events, many of which are beyond our control, may
ultimately prove to be incorrect since they are subject to risks and uncertainties that affect us. We disclaim
any intention or obligation to update or revise any forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by applicable securities legislation. All amounts
are in Canadian dollars.
These assumptions include, without limitation:
No significant change in the current value of CAD$ vs. US$
No significant increase or decrease in revenues and operating expenses
Stable market conditions
INVESTOR PRESENTATION 3
Our mission
INVESTOR PRESENTATION
Albany, New York Longueuil, Canada
Laval, Canada
Shenzhen, China Atlanta, Georgia
4
Employee
workforce total
Created in 1996,
Public since 2000,
MDF.TO
1996
Connecting buyers &
sellers through various
platform
520
$23.4M*
$80.9M
FY 2018
Revenue & Adjusted EBITDA*
Quarterly dividend
per share
$0.10
Market Capitalisation
as at August 27, 2018
$148M
Company Overview
*FY 2018 Adjusted EBITDA includes $2.0 M of non recurring costs
INVESTOR PRESENTATION
Offices
Albany, New York Longueuil, Canada
Laval, Canada
Shenzhen, China
Ottawa, Canada
Atlanta, GeorgiaCopenhagen, Danemark,
5
INVESTOR PRESENTATION 6
Historical results
53,860,7 65,4 70,2 73,0 77,7 80,9
FY12 FY13 FY14 FY15 FY16 FY17 FY18
Revenue
17,4
25,2 24,327,5 28,6 28,6
23,4
FY12 FY13 FY14 FY15 FY16 FY17 FY18
Adjusted EBITDA
$12,3
$18,0
$22,2$24,1
$22,3 $23,7
$17,9
FY12 FY13 FY14 FY15 FY16 FY17 FY18
Cash flow from Operations
$0,58 $0,69
$0,97
$0,80
$1,00 $1,05 $1,06
$0,48
FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18
Earnings per share
*FY 2018 Adjusted EBITDA includes $2.0 M of non recurring costs
2018 EPS includes a non-cash, non-recurring income tax expense of $1.4 million ($0.09 per share) following the U.S. tax reform enacted on Jan.1 2018.
INVESTOR PRESENTATION
FY-2019 Focus
7
Organic Growth
INVESTOR PRESENTATION
UNIFIED COMMERCE MARKETPLACES
DIGITAL
COMMERCE
SUPPLY CHAIN
COLLABORATION
AUTOMATIVE
AFTERMARKET
SUPPLY BASE
MANAGEMENT
CONTRACT
MANAGEMENT
STRATEGIC SOURCING
ONLINE
RECRUITING
ONLINE DATING
Our Solutions
SOURCING CLASSIFIED ADS
ELECTRONIC
COMPONENTS
DIAMONDS &
JEWLERY
8
INVESTOR PRESENTATION
Strategic Sourcing: Main Brands
Canada
2,000 buyers
70,000 suppliers
Strong public &
private presence
across Canada
90 % recurring
USA
1,200 agencies
63,000 suppliers
Presence in 30
States
90 % recurring
• .
9
CAD/USA
40+ clients
Contract Life cycle
managment
solutions
Cross selling &
Integration
opportunites
82 % recurring
Revenue type:
INVESTOR PRESENTATION 10
Sourcing
RFx:
• Creation
• Management
• Publication
• Bid evaluation
• Award
publication
Supply Base
management
• Vendor
database
• Vendor
qualification
• Performance
Management
• Vendor
certification
Contract
management
• Repository
• Alert
• Contract
creation
• Requisitions mgt
• Approval
workflows
Spend Analysis
• Data cleansing
• Categorization
• Analytics
• Notification
• Dashboard
• Decision
Support
Strategic Sourcing
INVESTOR PRESENTATION
Strategic Sourcing : Growth Initiatives
11
Implement value added
Supplier Services
Contract Management Growth
Increase Buyer Content
INVESTOR PRESENTATION 12
Unique Combined Offering
Private Catalogue
Business Network (EDI VAN Tier-1) Automotive
Healthcare
Apparel & General Merchandise
Supply chain Collaboration
90%+ Recurring revenues (75% US$)
4,100+ Retailers & suppliers
Enable trading relationships
between retailers & manufacturers
INVESTOR PRESENTATION
Supply chain - Growth Initiatives
13
Introduce multi-retailer Web EDI solution for small
vendors
Implement product data compliance and managed
services practice to clients
Support retailers addressing the challenges of the digital
transformation with new value added services
Our solutions accelerate time-to-market, with richer and more standardized product data, that retailers can
quickly promote on any sales channel, especially online.
INVESTOR PRESENTATION
Digital Commerce
14
Cloud-based commerce solutions offering mid-size, enterprise Retailers and
Brands a Single Platform to drive unified customer experiences online and in-
store.
Flexible, open and globally available solution on Microsoft Azure.
INVESTOR PRESENTATION 15
REGIONS
North America
Europe
ENTERPRISE
Mid to Large
INDUSTRY
Retail
Branded Manufacturer
Market Presence & Industry Focus
INVESTOR PRESENTATION
Retail & Brand Manufacturing enabling top brands
16
INVESTOR PRESENTATION
Main Product Offering
Digital Commerce
Experience Mgnt (DCXM)
Mobile Store
Fulfillment
Commerce OrchestrationTM
Platform
Turn your stores into local
fulfillment centers
Create engaging shopping experiences
for your customers that convert more sales.
Create unique shopping experiences
for any channel, device, or application.
17
INVESTOR PRESENTATION
Target market: $9.4B worldwide spending on digital
commerce platform software by 2020.
E-Commerce CAGR: >15% over the next five years (1)
Current Trends: Moving to Cloud and API-First
“headless” platforms, Enabling personalized and
“Experience Commerce”
Geographical reach: Worldwide
(1)Source: Gartner Report, “Magic Quadrant for Digital Commerce 2018.”
18
Addressable Market Size
INVESTOR PRESENTATION
MarketPlaces B2C
19
PRESENT IN KEY
LIFE EVENTS &
MOMENTS
LesPAC: Buy & sell
Jobboom: Find a job & manage your career
Réseau Contact: Find love & build relationships
INVESTOR PRESENTATION
Growth Strategy
20
Increase platform content
Freemium model (launched March 2017)
Monetize added content
New visibility tools
Focus on SMB that wants to sell online
INVESTOR PRESENTATION
Growth Strategy Update
21
Freemium model
Successful transition to freemium model
Q1-FY19 revenue in line with Q1-FY18
Ad published increased another 9% in Q1-FY19
New visibility tools and recurring offer to SMB’s performing well
INVESTOR PRESENTATION
MarketPlaces B2C
22
Evolution of the business platform to:
Improve recruitment process of the employer
Provide additional tools for the job seeker
INVESTOR PRESENTATION
Growth Strategy Update
23
Put in place assisted recruitment for employer
Introduced recurring package for clients
Content increasing 14% Q1 FY19 vs Q1 FY18
Stable number of clients on the platform
INVESTOR PRESENTATION
Financial Highlights
24
First Quarter FY-2019
ended June 30th, 2018
INVESTOR PRESENTATION
Q1 FY-2019 Highlights
25
Revenues of $21.1M | + 5,8%
Long-term agreement with the SAQ for the development of the
Société Québécoise du Cannabis’ transactional website
Adjusted EBITDA of $5.3 M | 25% margin(including $0.1 M of non-recurring expenses)
Cash flow from operations of $2.4M
Profit of $2.4 M | $0.16 | share
INVESTOR PRESENTATION
Quarterly Results
26
In M of canadian $
* Q1-FY19 adjusted EBITDA includes non-recurring expenses of $0.1 million.
20,0 20,0 20,5 20,521,1
6,15,5
6,1 5,6 5,32,4
1,71,0
2,1 2,4
31% 28% 30%27%
25%
Q1-FY18 Q2-FY18 Q3-FY18 Q4-FY18 Q1-FY19
Revenue Adjusted EBITDA Profit Adjusted EBITDA margin
INVESTOR PRESENTATION
Financial Position
27
Healthy balance sheet
Strong adjusted EBITDA margin
High cash flow from operations
Net debt / adjusted EBITDA @ 0.6X*
Liquidity of $65M + accordion feature of $40M*
*LTM Adjusted EBITDA as per lenders agreement, net debt as at June 30, 2018 & accordion feature subject to lenders approval
INVESTOR PRESENTATION
M&A Guidelines
28
• North American location
• Ethical and diversified business sectors
• Strong business models• High profitability
• Recurring | Transactional revenues
• Sustainable competitive advantage
• Web technology
• Acquisition target• Companies between $5M - $25M in annual revenues
• Aligned to take advantage of our resources (Technical, Financial, HR)
INVESTOR PRESENTATION
Ownership
29
14.8 million shares outstanding
Alignment of interests
Directors & Officers owns 28% of all shares o/s
• Claude Roy, President & CEO, currently holding 24%
INVESTOR PRESENTATION
Board of Directors
30
Claude Roy
Chairman and CEO
Gilles LaurinDirector of Corporations
Philippe DuvalFirst Vice President & C.O.O.
Réseau Sélection
Catherine Roy
President, Gestion Catsachar Inc.
André GauthierPresident
André Gauthier Holding Inc.
Jean-François SabourinPresident and CEO
JitneyTrade Inc.
Gilles Laporte
Director of Corporations
Natalie Larivière
President , Yuma Strategies
Viviane Trudel
Founder & President of Metix Inc.,
Metix Capital Inc. and B-CITI Solutions Inc
Claude Roy President and Chief Executive Officer
Mark Eigenbauer Vice President, US Operations
Paul BourqueChief Financial Officer
Jean-Michel StamVice President, Canadian Operations
Hélène Hallak Vice President and General Counsel
Suzanne MoquinVice President, Consumers Solutions
André LeblancVice President, Marketing
Camil RousseauVice President, Research & Development
Stéphane Anglaret Vice President, Technology
Management Team
INVESTOR PRESENTATION
MEDIAGRIF INTERACTIVE TECHNOLOGIES INC.
1111 St-Charles Street West, Suite 255Longueuil, QuébecCanada J4K 5G4
www.mediagrif.com
Toll Free: 877 677-9088Phone: 450 449-0102Fax: 450 449-8725