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TAP is one of the only magazine for the Home Based Trade Agent.... With stories written by industry leaders like Mitchell J. Schlesinger, President, MJS Consultants, Rusty Pickett, ECC, Shellback Cruises, Paull Tickner, Creator of Special Interest Britain, Les-Lee Roland, Owner of The Package Deal and By Cindy Bertram, Cindy's Inside Cruise & Travel Track, LLC ... also up to date info on today Host Agencies.
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Travel AgentProfessional
December 2015
Issue 40
Wearing Multiple HatsBy Cindy Bertram Richard Meadows
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Travel Agent Professional TA
P2015
Ad Index
64 A Kaleidoscope of English GardensBy Paull Tickner
68 Success Steering Your Business —Wearing Multiple HatsBy Cindy Bertram
Cindy's Inside Cruise & Travel Track, LLC
14 Damage ControlBy Les-Lee Roland
Owner of The Package Deal
18 Are You A “TYPE TT”?By Mitchell J. Schlesinger
President, MJS Consultants
December
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Avoya Travel .................................17
Auto Europe .................................IFC
Britain Greatdays.............................3
HostTravelAgency.com ...................7
Royal Caribbean Line ....................BC
Cover Photo: Cunard Line
December 2015 Issue 40
Travel Agent Professional has its roots in Home Based Trade, the firstmagazine of its kind, started by Joel Abels in 2004. Joel and Lenore Abelsran Travel Trade for nearly half a century – it was started by her grandfa-ther, John S. Lewis, and her father, Sidney Lewis, in 1929, and they tookthe publication over after her grandfather’s passing.
Under Joel’s direction, the company grew to be one of the travel agentindustry’s leading publications, reaching more than 45,000 agentsthroughout North America. It spawned a famous series of trade showsand three monthly magazines – Cruise Trade, Tour Trade and HomeBased Trade.
The Abels also garnered enormous respect – Joel received the NealAward, called “the Pulitzer Prize of the business press,” for his hard-hit-ting editorials.
On a personal note, after working with Joel for over a decade and stay-ing with him until the end, I grew to truly care for and respect the man.He was like a second father to me. Joel was old school, he stood by hisword and believed in his work. There will never be another.
While nobody can replace this industry legend, we’re hoping thatthis new publication, which reunites the original Home Based Tradeeditorial board, will be able to carry on his passion for travel andthose who sell it.
Ann M. Hoek
Travel Agent ProfessionalP.O. Box 120198
Staten Island, NY 10312E-mail:
718.360.3153
Ann M. HoekPublisher/Creative Design
Bonnie WallingEditor
Alan CohenVice President Marketing
Meet Our Editorial Board
Paull Tickner,Creator of Special Interest Britain
Cindy Bertram,Cindy’s Inside Cruise & Travel Track, LLC
Mitchell J. SchlesingerPresident, MJS Consultants
Les-Lee RolandOwner of The Package Deal
Rusty Pickett, ECCShellback Cruises
www.shellbackcruises.com
Sherry Laskin, ACCTravel Writer/NACTA Webinar Moderator
www.cruisemaven.com
Sue Sh apiro, PresidentShapiro Travel [email protected]
www.shapirotravelresources.com
Joel M. Abels Legend In the Travel Industry
April 1927 to January 2007
December 2015
The opinions expressed in these columns are solely those of the authors anddo not necessarily reflect the views of Travel Agent Professional.
This online magazine is dedicated tothe memory of Joel Abels, Travel
Trade's editor and publisher. Joel andhis life's work may be gone, but with
your help it can live on.
Travel AgentProfessional
Travel Agent Professional
December 2015
Pa
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Ti
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Paull Tickner has been designing and operating niche travel programmes for the UK and Ireland for over 30 years.
For more information E-mail Paull at [email protected]
By Paull Tickner
A Kaleidoscope of English Gardens
4
To mark the 300th anniversary of ‘Capability’ Brown and in celebration of England’s many fabulous gar-
dens, landscapes and events, VisitEngland is promoting ‘Year of the English Garden as a major theme for
2016. As most of the places your customers will want to visit lie out of London, you now have the oppor-
tunity to develop new itineraries which spend 5-6 nights in the countryside packed with value added visits
to privately owned castles, stately homes and gardens. Pubs and tea rooms get added to the mix and with
jetlag parked, your clients are then ready for 2-3 nights in London plus extensions on an independent
basis.
These two promotions also offer you the chance to be much more creative about the customised tours
you offer. One of the following conversation starting suggestions might make a good starting point for a
tour that can be matched to suit your customer’s time frame, interests and budget.
Orchids All the WayMelt away those winter blues and step inside the tropical paradise at either
the Kew Gardens Orchids Festival (6th February-6th March) or the RHS
Spring Plant Extravaganza and Orchid Show (1st-2nd April). Check this
website to see if there’s an Orchid Society near you. Click on Affiliated
Societies and then Affiliated Societies Near You. You might be pleasantly
surprised by what and who you see listed.
Tulip Festival at Pashley ManorPashley Manor stage their annual festival from 22nd April-7th May when
25,000 tulips, from palest pink to nearly black to brightest red, create daz-
zling mantles of colour in every flower bed, pot and border. It provides a
spectacular centrepiece for a tour that includes a leisurely visit to the hill
top town of Rye and visits to the stunning gardens at Sissinghurst Castle,
Great Dixter and Hever Castle before returning to London. Why not pro-
mote a tour that starts in England and then goes to Holland for a visit to
the Keukenhof and a tour of the Dutch bulb fields?
Chelsea in London and Bloom in DublinDid you know that you can offer your garden club a three country tour that starts with the Chelsea Flower
Show in London and visits some outstanding Cotswolds and North Wales gardens before taking the fast ferry
across to Dublin for Day 1 at Bloom, Ireland’s largest gardening and food event. I don’t think you’ll find this
exciting combination in many tour operator’s brochures.
The Olimpick Games, the Cotswolds and a Flower ShowIn June 1612, Robert Dover opened the first ‘Cotswold Olimpicks’ in the picturesque market town of Chipping
Campden. Honouring the ancient Games of Greece, then as now the sports included singlestick, wrestling,
jumping in sacks, dancing, shin kicking and many other rustic activities. The tradition continues and you can now
put together a tour that visits some of the Cotswolds top gardens and a couple of pubs I can personally vouch
for! It also includes the crowning of the May Queen at the Scuttlebrook Wake and finishes with a memorable
day at the annual Hatfield House Flower Show and a couple of days in London.
Travel Agent Professional
5A Kaleidoscope of English Gardens
6
December 2015
Say It With FlowersThe audience for this memorable tour could be the team (and their spouses) who lovingly decorate your
church for Sunday Worship, weddings and other major events. This itinerary can include a visit to Arundel
Cathedral to see their spectacular Carpet of Flowers which fills the entire central aisle and a day at the
Chelsea Flower Show. The next few days can then be spent in the English countryside where the highlight
could be the majestic nine hundred year-old Chichester Cathedral which will have been transformed with over
eighty stunning arrangements all following the theme of the Festival’s title: ‘The Artist’s Palette’. A dazzling
array of imaginative and beautiful flower designs are guaranteed to interpret the theme to sensational effect.
You could of course find that your local garden club also likes the look of this very different approach to a
2016 Chelsea Flower Show tour.
Cathedrals, Castles and the Mystery PlaysHere’s an idea that will work beautifully for those of you that can fly nonstop to Manchester from Atlanta,
Boston (seasonal flights), Chicago, JFK, Newark, Philadelphia and Washington DC. This fabulous combination
runs in late June and starts with the Blackburn Cathedral Festival of Flowers before heading through James
Herriot’s Yorkshire Dales to York (it’s his centenary year in 2016). Using the city as a base, include a day at
the Castle Howard Flower Show and an evening performance of the York Mystery Plays.
For further details, contact Paull Tickner at [email protected] or check out his website
8
Ci
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December 2015
As kids, we were often asked, “So what do you want
to be when you grow up?” Back then a pretty clear picture
usually came up — doctor, nurse, teacher, pilot, accountant,
or maybe a designer, mechanic, artist. What you wanted to
do back then, versus what you wound up doing in your
career undoubtedly changed a bit. Today when we go to
professional networking and social events, we’re always
asked, “So what do you do?” The 30 second elevator pitch
is expected. Although I’ve tweaked it, I silently think, “But I
do more than that! I wear multiple hats!” As travel profes-
sionals, how do we successfully steer and grow our busi-
nesses while having to wear all those different hats?
By Cindy Bertram
Cindy's Inside Cruise & Travel Track, LLC
Success Steering Your Business —
Wearing Multiple Hats
The “So What DoYou Do?” Challenge
Yes, we are memory creators,
booking agents, sales pros, con-
nectors and miracle workers.
Beyond that, it also involves the
business and financial side of run-
ning a successful, profitable busi-
ness. We have multiple compo-
nents when it comes to success-
fully operating a travel business,
but there are resources available,
along with realizing what we can
do, and cannot do by ourselves.
9
Travel Agent Professional
Success Steering Your Business —
Wearing Multiple Hats
Embrace the “I have scissors, but don’t cut my own hair” MindsetAs a kid, I found some scissors, started playing around with them and thought it might be fun to cut my own
hair. Unfortunately, it turned into a bit of a disaster, and after my mom saw the mess I created? She took me
to a hairdresser who straightened it out.
Yes, we all have scissors at home, but does that mean that we’re going to cut our own hair instead of going to
a hair salon or professional stylist? No. I have a Master’s degree in business administration from a terrific uni-
versity where I successfully got through macro and micro accounting, along with business finance and statistics,
but do I sit down and do my own taxes? No!
In our case, it’s best to decide what we can well, prioritize those tasks and then accomplish them successfully.
And when it comes to things we need to handle where we don’t have the expertise? We need to find and use
other professionals to handle those areas for us and our business.
A dear cruise industry executive once told me, “I’m not an expert in everything, so if there is something I need
when it comes to running this company that I don’t know? I reach out to someone who’s got that expertise.”
10
December 2015
Insights from Richard Meadows,President of Seabourn & Cunard LineWhen it comes to wearing multiple hats, perhaps one of
the best executives who successfully manages to do that is
Richard “Rick” Meadows, President of Seabourn and
President of Cunard Line.
In Richard Meadows’ extensive cruise industry career, he’s
held specific positions where he’s had one title. His first dual
role with two different Carnival Corporation brands came
about when Meadows oversaw the move of Seabourn from
Miami to Seattle. He became president of luxury line
Seabourn along with continuing his role as executive vice
president — marketing, sales and guest programs for
Holland America Line.
Earlier in 2015, Richard Meadows recently transitioned
over to becoming president of Cunard Line as well as
remaining president of Seabourn.
I recently had the opportunity to talk with Richard
Meadows, and asked him how he’s been able to success-
fully wear multiple hats and run two different successful-
ly companies.
Richard first mentioned, “The key thing is acknowledging
that the Seabourn and Cunard Line brands are very unique
and provide different selling opportunities. I’m fortunate to
have good teams that are focused on selling each brand. I
lean heavily on them to bring those brands to life.”
He further explained, “We have separate but indepen-
dent organization units that handle both of these brands,
and I’m dedicated when it comes to spending on my time
with each one of these, along with then switching hats.”
11
Travel Agent Professional
Technology Makes Things Easier & Having Good Dedicated TeamsYes, technology does make things a bit easier. Richard notes, “With technology today, I can con-
nect via video calls and conference calls as I work in both Seattle, Seabourn’s headquarters as well
as California, where Cunard Line is located. I’m fortunate, because our two headquarter offices are
in the same time zone. Also, I can easily fly down to California and be there in about two hours. So
in my case, it’s about leveraging technology and maximizing my time spent, along with travelling
with and working with team members.”
The fact that technology allows close connectivity helps, but Richard also explains that he’s fortu-
nate in having two good dedicated teams within each cruise line.
12
December 2015
Richard Meadows’ Pulse for Travel Professionals —Running the Business
Richard Meadows also mentions that what he deals with is really similar to
what travel agent professionals also deal with day to day. He notes, “Today
agents tend to work remotely, but they can easily dial in and speak to some-
one at their host agency. And technology allows close connectivity.”
As far as successfully running a business, which in his case is two different
cruise lines? Richard shares a few of his own insights. He explains, “It’s about
setting clear goals, prioritizing around those actions and then make those
goals come to reality.”
Use the Two Prong ApproachWhen it comes to any key top priorities that travel professionals should focus
on when it comes to successfully managing their businesses, Richard mentions,
“It really gets back to prioritizing your business. Travel professionals need to not
only have a business plan in place, but also be able to adapt to what might
change. This is critical. I like to think of this as having a two prong approach. You
need to have a business plan, but also re-evaluate and prioritize that plan as well
as having tactics in place that let you be able to change. Unexpected situations
can and do occur, so being to adapt and change quickly is also critical.”
Another Suggestion — Be a World Class StorytellerAs a travel agent professional, Richard further explains, “The bigger thing is being
a world class story teller and connecting with your prospect. You need to convey
what you are selling along with what resonates. It’s also important that you add
value to what you’re selling and creating that for a prospect and future client.”
A critical part of approaching travel selling is what Richard refers to as “being
a master story teller.” He further explains, “You need to have that come to
life. Listening to clients and then matching those wants and needs with the
best fits are critical, as well as being able to authentically tell the story and
relate to that person/client.”
With selling, Richard also explains, “We’re responsible for matching expectations
and making clients end up on right experience. By being that master storyteller,
telling it correctly, and being an active listener, your story really will be heard.”
13
Travel Agent Professional
What Richard Meadows Likes Best Wearing Multiple Hats When I asked Richard what he likes best about running both of these cruise lines? He explained,
“They’re both such aspirations and quality brands. For me to be able to spend time helping these
brands and being part of a team is an honor. Yes, I’m a steward. But in their own way, both
Seabourn and Cunard Line are leaders, have a legacy and give guests high quality experiences.
Seabourn is ultra-luxury. With Cunard Line’s history and legacy for 175 years, we work to continual-
ly bring that brand forward. It’s also gratifying to continue to find ways to surprise our guests. These
are two different brands with extraordinary power in their markets.”
Final Thoughts A dedicated list maker myself, I love it when I’m able to check off my accomplished tasks each day
and each week. But Richard Meadows’ point of being a storyteller really resonates with me, because
I value my storyteller edge. People relate to experiences, and by sharing a story, along with then
being able to match clients up to the best fits for their needs? That’s where the success begins and
can continue. We also need to continue to “switch hats” within our business, use other professionals
to handle what we can’t do, prioritize, and be able to quickly adapt to changes when needed.
Example. A group of 20 people have booked a 2
week trip to France, staying in Paris , Lyon, and
another stop. Student group, including 3 teachers
and 10 adults. Most students are minors. Set to leave
within one week after the bombings in Paris.
Bombing was Friday night, our time. Meeting called
with the parents and teachers for Saturday morning.
As immediate as it could be. Yet the student group
supplier was not available with the answers. Which I
could understand — slightly. Their representative, on
the phone, said this has never happened before.
Surprise, surprise! Like Sept. 11, had never happened
before either.
First, I did not book the group. Precisely because
when I used a student group agency for this school
before, the company went ahead and contacted the
school personally after the trip, and offered a better
deal if they would bypass using a travel agent. ATC
for the teacher, plus other benefits. Even though I
offered the TC previously, the restrictions at that
time — allowed for a travel agent — was a percent-
age of students going versus the percentage of adults
in order to be qualified.
So who did the rep from the school call for advice
— Me!. I advised them to pull out the contract and
go line by line, and I was surprised by some of the
language. How many agents, and clients too, ever
read the contracts line by line. If you assist with
cruise line boarding passes, do you print out the
sales contract for you clients. I do not. I put a dis-
claimer on MY invoice, stating that rules, or changes
in the itinerary are made by the supplier, and the
sales contract is available at yadda yadda yadda.
It seems that unless the entire US Congress is killed,
no refunds of any sort. Okay, I am exaggerating. But
the company does not give money back. They will
hold it over for future travel, maybe next year. Who
cares if some of these students will have graduated
by then, and are off to universities.
December 2015
14
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By Les-Lee RolandOwner of The Package Deal
Damage Control
Damage Control — it’s what the whole world is going through
right now.
With the disaster in Pairs, the public is concerned about whether
to travel and if so — to where?
It’s more than a burden for travel agents. It’s our job, and we have
to be able to handle the questions. Properly! Because we are the
first people our clients contact. We have to have the answers.
And this is not a job for Monday through Friday, 9am to 5pm
workers.
15
Travel Agent Professional
When I contacted the airline they booked,
as well as others to compare. All were
offering exchanges with no penalties for up
to one week after the incident. Did they
have space on carriers Thanksgiving week,
for the entire group. No! When I men-
tioned some were minors. They said they
could make exceptions and offer refunds.
When I said the tickets might be a bulk
rates, they told me to work it out with the
supplier.
Yet, the supplier says no refunds. Only
changes , wi th some pena l t ies , but no
amount quoted yet. It seems that that the
company, contacted within hours after the
event, had no one but a receptionist in the
office and no decision could be made until
Monday- 2 days later, just before everyone
was to leave. Is that good damage control?
Since they had no group on the ground in
France currently, they did not yet know
how it was going to be handled.
News reports that airports had been shut
down. Eiffel Tower, museums, and other
venues shut. But we didn’t know for how
long.
As we now all know, the shootings went
on for another 3 days, searching for the
people responsible. Followed by additional
worldwide threats.
But the student group company still main-
tained that unless the US formally states
travel advisory warnings , they are not
Damage Control
16
December 2015
obligated to return the thousands of dollars to the
school . But with THEIR insurance, they have an
amount of penalty and rebooking charges and they
will keep the money until it is rebooked on another
trip within one year.
This all happened on the heels of the Lufthsana strike.
One that we were notified about in advance. Having
to deal with clients to change their travel dates.
Jump ahead to this week. I was at a dinner with over
100 people at my Country Club. I truly did not have
time to eat the main course because of all the people
stopping by my table with one of three comments. 1.
Les-Lee, I imagine that this attack in France is going to
put you out of business. 2. Are the travel companies
and cruise lines offering better deals now, to get peo-
ple to travel — and I don’t want to go to Europe. 3.
Where can I s t i l l t rave l to? And don ’ t choose
Washington DC or New York.
I took my dinner home in a doggie bag and I don’t
even have a dog. But it was an expensive meal.
No, I am not going out of business. And, I will imme-
diately do a newsletter and Facebook page to all my
clients. It is too soon to see if companies are going to
offer a discount. Maybe the River Cruises will start,
again, free air to Europe — who knows? Where can
they travel?
Well, luckily, my table mates at the dinner, some are
very good clients of mine. During the dessert, one
couple told me to find a real good tour of India.
Another couple said India is the last place they would
ever go to. And another couple told me to plan a big
family birthday celebration in South America.
I also had a business meeting with a local non-profit
company, with a huge following. They want me to
head up travel groups they would sponsor for the
members — thousands of them. They already have
Cuba on their agenda, but were so unhappy with the
supplier they had selected. Now, they want to bring
in a professional- moi- and give me almost free reign
to select destinations, budgets, times, etc. Whatever I
select, they will promote.
I also met with clients throughout the week who I are
on the books for international travel. I chose to con-
tact them, rather than wait for the to call me. I reas-
sured everyone that, yes, the British Isles cruise has
not been cancelled. Yes, the China trip is still on. Yes,
Brugges is still a port stop on another cruise. Iceland-
well nothing happens there — so far. Caribbean-
everything is a go.
I spoke to one of my outside agents and she asked
me to take all her calls. She just didn’t want to have
to deal with all the chaos. Another agent is already
traveling in Europe, but haven’t heard from her yet.
But her clients are calling me, wanting answers.
As I already wrote. This is not a Mon-Fri job. Or a
9am-5pm job. If we, as agents, don’t commit to work-
ing a little header at this time, then we should think
about another profession. This is not the time to pull
the covers over our heads. I know we don’t have the
answers for all the questions being asked, but our
presence, our honest knowledge, our hand holding,
and our reassurance that we are still here is our top
priority.
Now, if you excuse me, I will eat the chicken in my
doggie bag.
Mi
tc
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Sc
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December 2015
By Mitchell J. Schlesinger
President, MJS Consultants, [email protected]
18 Are You A “TYPE TT”?
There are 2 Significant Trends in The Cruise Industry:
•Between 2015-2020 there are a number of spectacular new BIG ships schedule for introduction that carry
anywhere from 3,000-5,400 guests. These ships have more diverse onboard dining, accommodation, activity
and entertainment elements than ever before which contributes to attracting new cruisers, repeat guests,
families, multi-generational groups and more. A particularly interesting feature on some new ships are “spa-
environments” where the staterooms are on the same deck as the spa and feature special spa packages and
specialty spa restaurants, etc.
•At the same time, there is also a growing trend toward Smaller ocean going ships (500-1,200 guests) sailing
to destinations on all seven continents. And as part of this trend is a sub-trend for cruise products featuring
prominent enrichment programming, which widens the potential audience base.
•Cruise loyalists are a natural as they seek more “up close and personal” destination experiences with
fewer guests after years of sailing on bigger ships.
•Culinary arts enthusiasts can take advantage of experiencing cuisine and wine across the globe, including
shopping with ship chefs.
•Environmentalists and soft adventure cruisers can enjoy wildlife experiences in Antarctica, the Galapagos
or Artic region.
•And new brands like Fathom, add a whole new audience looking to participate in “social activism”
experiences providing personal assistance in communities in Cuba and the Dominican Republic.
My thanks to the online financial company “E-Trade” for the
inspiration for this months’ column. In their current series of
television commercials, Kevin Spacey is featured compliment-
ing investors for recognizing business and social trends as
potential points of investments and indicates that they are
“Type E’s”… E for E-Trade.
This gave me the idea for a “Type TT” or Travel Trender.
Smarter travel selling professionals who profit from recogniz-
ing trends in travel and communicate these alternatives to
existing clients in order to retain their loyalty and of course
to attract new clients. Here are some thoughts on how to
make sure you are fulfilling your potential as a “Type TT”:
19
Travel Agent Professional
Are You A “TYPE TT”?
•And, don’t ignore the ongoing growth of the river ship travel in the U.S., Europe and rivers around
the world. A critical part of this travel trend is the number of new River ships offering more crea-
ture comforts and conveniences than ever, in order to provide contemporary experiences similar to
ocean going vessels
•The tour industry has responded to guest requests for more independent travel options apart
from the older version of “on-the-bus-off-the bus” tours. And, while cruises are ideal for coastal
destinations, there are a multitude of locales around the world where land tours enable guests to
better immerse themselves into the culture and lifestyle of these regions and the people they are
able to encounter on a one-to-one basis.
And, like the Small Ship side of the cruise industry there are a bevy of
Small Tour companies that fulfill specialty travel experiences,
bigger companies cannot, featuring trips including:
•Running of the bulls in Pamplona
•Art Basel
•Formula 1 auto races in some of the most beautiful and exciting cities in Europe
•Cannes Film Festival
•Hiking and biking tours across the globe
•Oktoberfest
•If you are a member of a consortium with a large scale repertoire of international hotels and resorts,
this enables you to construct personalized travel experiences for clients you know who prefer this
type of travel. You can pre-purchase entry tickets to museums and events in the destinations they
select. This is especially attractive to younger travelers who want the independence and upscale
clients looking for a singular experience without any crowds.
•Another very popular travel trend are destination weddings. A fantastic destination creates a
memorable backdrop for a wedding ceremony. All-Inclusive resorts prominently feature destination
weddings where the bride and groom can share nuptials with family and friends on a bevy of beauti-
ful Caribbean island beaches, the Riviera Maya in the shadow of Tulum, lush tropical locales in
Hawaii and more.
These are part of a cadre of travel experiences that answer the question; “what’s new and interesting? It
is critical that your outbound communication and website features elements of the Travel Trends that
best reflects your business model and the interests of your clientele. And make sure that you and your
travel team are up-to-date on these trends so that you reflect this expertise to existing and new clients
and are successful as a Travel Trender.
NO ONE CAN SHOW YOUR CLIENTS THE WORLD LIKE ROYAL CARIBBEAN
When you send your clients on a Royal Caribbean cruise, you’re not just giving them a world-class adventure. You’re sending them on a vacation that will give them the same special treatment you do. That’s why Travel Weekly has voted us Best Overall 12 years running. And why your client will want to come back and cruise with us (and you) again and again. So choose confi dently. Choose Royal Caribbean.
INNOVATIVE SHIPS
From our FlowRider® wave simulator, to our rock-climbing-wall, to live shows straight from the stages of Broadway, Royal Caribbean consistently pushes the bar with award-winning ships that give a richer more memorable experience to clients of all ages.
AMAZING DESTINATIONS
With 2 ships sailing every major sea on the globe to 240 incredible destinations in 72 countries on 6 continents, Royal Caribbean o� ers customized, exclusive shore excursions that give your clients the best of each destination.
WORLD-CLASS SERVICE
With all the changes and advancements we’ve made over the last 40 years, one thing has remained constant — our commitment to giving your clients the personalized Gold Anchor Service only found on Royal.
Visit www.LoyaltoYouAlways.com, our exclusive travel partner hub, to see up-to-the-minute o� ers, latest news, and easy to use marketing resources.
©2015 Royal Caribbean Cruises Ltd. Ships registry: The Bahamas. 15043752 • 04/10/2015
7YEARSRUNNING
BEST SALES& SERVICETravel Weekly Readers’ Choice Awards2008 – 2014
12YEARS
BEST CRUISELINE OVERALLTravel Weekly Readers’ Choice Awards2003 – 2014RUNNING