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Travel and Tourism (T&T) - the world’s largest industry Share of world: % of Total (2000) GDP 11.0 Employment 8.0 Exports 7.9 Capital Investment 9.4 A powerful engine for generating jobs and wealth A powerful engine for generating jobs and wealth

Travel and Tourism (T&T) - the world’s largest industry Share of world: % of Total (2000) GDP11.0 Employment8.0 Exports7.9 Capital Investment9.4 A powerful

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Travel and Tourism (T&T)- the world’s largest industry

Share of world: % of Total(2000)

GDP 11.0

Employment 8.0

Exports 7.9

Capital Investment 9.4

A powerful engine for generating jobs and wealthA powerful engine for generating jobs and wealthA powerful engine for generating jobs and wealthA powerful engine for generating jobs and wealth

International Tourist Arrivals 2000

27.6

129.0 111.9

403.3

6.420.6

Africa Americas EAP Europe MiddleEast

South Asia

MillionsMillions

Share of World Total International Tourist Arrivals 2000

Slice 70%

Americas18%

EAP16%

Europe58%

Middle East3%

Africa4%

South Asia1%

Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)

Share of World Total International Tourist Receipts 2000

Slice 70%

Americas29%

EAP17%

Europe49%

Middle East2%

Africa2%

South Asia1%

Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)

Average Receipts Per Arrival 2000

0

200

400

600

800

1000

1200

World Africa Americas EAP Europe Middle East South Asia

Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)Source: World Tourism Organization (WTO)

US

$U

S $

International Tourist Arrivals

1999 1607 8.2% 2482

2000 1787 11.2% 2641

YearNew

ZealandGrowth

RateIndia

Growth Rate

5.2%

6.4%

International Tourist Receipts

1999 2083 20.7% 3009

2000 2068 -0.7% 3296

YearNew

ZealandGrowth

RateIndia

Growth Rate

2.1%

9.6%

US$ MLNUS$ MLN

In East Asia & Pacific - New Zealand has 1.6% of the Tourist Arrivals Market Share

In South Asia India - has 41.2% of the Arrival Market Share

In East Asia-New Zealand has 2.8% of the Regional Tourist Receipts

In South Asia -India has 65.8% of the Regional Tourism Receipts

Phenomenal Explosion of Domestic Tourism

Year Domestic

1990 63,817,285

1998 168,196,000

1999 176,082,442

2000 210,082,442

Average Length of Stay in the Country

CountryCountry

IndiaIndiaCanadaCanadaBrazilBrazilFranceFrance

Hong Kong/ChinaHong Kong/ChinaJapanJapan

MalaysiaMalaysiaSingapore(1997)Singapore(1997)

SpainSpainThailandThailand

DaysDays

31.231.25.225.2213.0013.007.317.313.383.388.808.805.505.502.602.6012.912.98.48.4

India - “ A Civilization Alive”

Heritage Site

Cultural Attractions

Beaches / Benchmarks

Health And Wellness - Yoga & Ayurveda

Shopping

Indian Cuisine

New Experience - Meditation, Naturopathy

The Indian Tourism Product

What’s New ?

Infrastructure

Air Links

Airports

Fast Trains

Roads And Highways

Hotels And Resorts

Recreation Facilities e.g. Golf

India - Business Opportunity

5th largest Economy (PPP) High Growth - 250 Middle Class

Huge Outbound Market - Growth

Huge Infrastructure Investment Opportunities

100% FDI Permitted

Tax Incentives Available

Investment Facilitation System

Union Government

State GovernmentSingle Window SystemSingle Window System

India A Safe And Secure Destination - I

0.5 Million tourist arrivals September - November 2001

Down turn after 11th September Disaster

India Condemns Terrorism

No incidents…

“ Now we know why terrorism has hit tourism the most. Tourism is a foe of terrorism. Whereas terrorism feeds on intolerance and arrogance, tourism breed tolerance and empathy. Terrorism seeks

to erect walls of hatred between faiths and communities. Tourism breaks such barriers. Terrorism detests pluralism, whereas

tourism celebrates it. Terrorism has no respect for human life. Tourism pays a tribute to all that is beautiful in nature and human life. Terrorism may have temporarily hit tourism in this metaphorical battle

between the two. But tourism will make a major contribution to the eventual defeat of terrorism and all other manifestations of

fanaticism”.

Shri Atal Bihari VajpayeeShri Atal Bihari VajpayeePrime Minister of IndiaPrime Minister of India

India A Safe And Secure Destination - II

Constantly Monitoring Tourist Experiences

gearing up tourist grievances redressal

Tightening airport security

Additional; Precautions for Tourist Security

Tourist Police

Tourist Act

Many Thousand Miles / Flying Hours from Afghanistan

Friendly, English, Speaking Country

Union Government

State Government

Steps Taken to Accelerate Tourism Growth - I

Reduction in Entry Fee and Passenger Tax for Monuments

Over 17,000 additional international air seat capacity

Maximizing use of Information Technology For Promotion

Touch Screen Information Kiosks

Steps Taken to Accelerate Tourism Growth - II

WTO ‘Visit South Asia year 2003’

Up-gradation of Domestic Airlines, better services and increased frequency

Communication revolution

Increase Hotel Rooms to 1,25,000 by 2002

More Budget for Overseas Marketing Being Restored

More Efficient Immigration

Faster Processing of Visa By indian Missions

Visa On Arrival

Response Present International Security Scenario

Restoring Confidence

Rejuvenating Marketing Efforts

Re-focus on Potential Market Segments

Support to Tourism Industry

Gearing up of Security

Setting of Special Task Force for Crisis Management

Monitoring of Visitor Experience

T&T has becomea strategic priorityfor India and New Zealand economic growth

A fundamentally new and aggressiveapproach to tourism development hasbeen adopted

World Travel & Tourism - The Future

East Asia Pacific