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TrendSpotterSpot the trend and understand!
Freie Universität BerlinNetworked Information Systems (ag-nbi.de)Head: Prof. Dr.-Ing. Robert Tolksdorf
Olga Streibel
iPhone Android
…why my iPhone crashes
good for me
free software
as great as expected
problems with TomTom update
Apple has trained iPhone owners to enjoy paying for digital content
Queries
Twitter messages
Idea
Our serviceunderstands trends anddelivers this knowledge to the customer
Spot the trend and understand
Chief Culture Officer
Marketing
CulturalEvent
Organizer
Market and turnover
Germany:70.000 SMEs potentially interested in trends3000 customers99€ per month
= 3.5 Mio €/year
Team
Sales R&D
CEO R&D
Prof. Dr.-IngRobert Tolksdorf
Dipl. Inform.Benedikt Meuthrath
Dipl. Inform.Marco Kranz
Dipl. Inform.Olga Streibel
Spot the trend and Spot the trend and understand!understand!
Freie Universität BerlinNetworked Information Systems (ag-nbi.de)Head: Prof. Dr.-Ing. Robert Tolksdorf