Trip ReportsTrip reports are a common part of organizational communication. They generally follow the format of a memorandum, addressed toone or more members of a group of associates. They should include the reason for the trip, whatwas found, and one or more conclusions.In the following example of a trip report take note of these elements:Memo headingPurpose statementTopicsHeaderRecommendationsDistribution list

http://www.mhhe.com/mayfieldpub/tsw/rep-trip.htmMeaning of Feasibility Report?AnswerA feasibility report is an analysis that evaluates one or more potential action steps and recommends how the organization should proceed. It estimates the cost, identifies any expected benefits, estimates how long the project will take and outlines any potential difficulties.

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A feasibility study is a formalised, written approach to evaluating your idea and can help you identify: if your idea is viable or not useful facts and figures to aid decision-making alternative approaches and solutions to putting your idea into practiceThere are many reasons why new community ventures fail, but lack of planning and research is the main one. As you plan, your knowledge of your market, customers and the environment in which you will work will grow. You'll also find out obstacles to your idea as well as solutions to deal with them! This process considers all areas of your idea and ensures you have something concrete on paper.What does a feasibility study involve?It can involve some or all of the following: An assessment of the current market An assessment of your potential position in the market An evaluation of the possible options for entry into the market A short list of the possible options The development of a financial model to size the market and estimate the potential income and expenditure for each of the short listed options An assessment of the impact of each main option on your group's structure and products

Who undertakes such studies?Commissioning a feasibility study may seem pointless if you are confident that your idea is a sound one, but a decision made without thorough research can be costly. A feasibility study reduces the risk of making poor decisions and increases your success. It gives you an objective and independent view of your idea potential and enables you to make informed decisions about how it could be launched.

How do I format and write my Feasibility Plan?This can be broken down into several sections:a) Executive Summary - the main purpose is to gain the reader's attention. Give a brief and clear overview of the key points of each section of your plan. While it is the first section, it is the last to be written. Two pages is more than enough!b) Product/Service - describe the benefits of your product or service from the customer's point of view. What is your product or service? How is it different from what's already available? If a product, will you manufacture it and how? Who are your suppliers? What are your distribution channels? Describe patents, trade secrets, or other information. You must determine if the concept is a working and tested product or service.c) The Market - is there a market for your idea? Can this be proven? Describe the size of your market (both in terms of customers and finances). This requires research and is perhaps the most difficult section, but also most important. What is your target market? What is your estimated market share percentage? Describe seasonal fluctuations, the potential annual growth of the total market for your product or service, and factors affecting that growth.d) Price and Profitability - how will you price your product or service; at a discount, at a premium or somewhere in between? The gross margin must be high enough to at least cover your expenses. Community businesses do make profit, but its what they do with the surplus that differentiates them.e) Plan for Further Action - the future! Does the feasibility plan show that the idea is worthwhile? If so then it is time to proceed to the business plan What can help me get started? Try thinking about the following and make some notesTHE IDEAHow would you describe your idea? What is it? Will it work? How is it different from existing "businesses"? Who will buy from you? Can you put your idea on paper? It is not enough simply to say "a service for the community" or "a caf for young people". Paint a picture of your idea in words so that anyone reading this description knows exactly what you are talking about. To start your Feasibility Study - start with your "business idea" on paper. Discuss it with others and adjust it as you obtain more information and ideas.PROFILES - KEY PEOPLEIt is not enough to have a good idea - you need people who can implement it.Who are they? That is,What are your/their skills and strengths? Does their background help or hinder the proposed venture?Create a one page resume of each key person. This is not merely a job history, but a picture of each key person, showing pertinent strengths, skills, experience, training and qualifications. It will reveal to you and any potential lender, supplier, partners or agent, the operational/management strengths (and weaknesses) of you and your team. It will also show you the need to acquire any missing skills you can identify.PERSONAL OBJECTIVESWhy do you want to go into this venture? How will it effect your personal life? Consider Short Term - say up to one year; Medium Term - one to three years; Long term - greater than three years. You need to sort out personal desires first to avoid potential conflict in private and "working life".THE MARKETCustomers: You cannot sell to everyone. So, who are your potential customers? Make a List. Why will they buy from you? Identify your Market Segments or groups: What knowledge do you have of your market segments or groups? How many are there? What will they buy? How often will they buy? What will be their average purchase?Products & Services: Create a list showing the products / services you will be offering to each segment. Also look at how long it will take you to produce or procure them. Determine how much it will cost to buy or produce them and how much you can sell them for.Suppliers: Identify preferred and alternative suppliers on a list and show products /services / prices on this list. Collect catalogues and brochures to assist this study.Competition: List your competitors and show their perceived strengths and weaknesses. For each main competitor, list two good points and two bad points. You need to understand why they are competition to your proposed business.Ask the Question: How can you attract their customers from them? Price is not the only answer.Map: Obtain a map and on it define your market boundaries, your location, your competitors, your suppliers, and any demographic information on your market.YOUR BUSINESS OVERVIEWLocation: identify your site, is it rented, owned, or at home? Why locate there? What are the advantages and disadvantages?Site Plan: draw up the site plan. Sketch the floor plan, identify assets and if necessary, use several alternative floor plans.Floor Plan: work through your plan, placing a value on each item.Identify those you already have and those to be purchased or leased.This will allow you to: Identify the assets and equipment you will require Place a value on each item dentify resources you will be injecting into the business Identify funding needs to be addressed.STAFFINGWhat staff will you need, and why? If none, who will back you up, do the banking, allow you to take holidays? If you need staff:1. Who will they be?2. What will be the cost?3. What are their duties?4. What training will be required?5. What alternatives are there?WORKING CAPITALWhen calculating how much working capital you need it may be necessary to allow for up to six months funds. This may be due to no sales or low sales, having to extend credit, buying too much or overheads being higher than expected.After working through these details, the next step is to make a recommendation - either to begin or not to begin a business.Recommendation: recommendations from the Study regarding the viability of putting the business idea into practice should be honest, short and direct. These recommendations are not usually a straight "yes" or "no", but rather "Yes, if . . . ." Or "No, unless . . . ." You use the feasibility study to help make your decision: "Will this idea work for me or not?"SOURCES OF HELPTo write your Feasibility Study, you need to go to others for help and information. Don't try to do it all yourself when there are so many sources of assistance available.Small Business Advisory Centres information, business counselling, training workshops, research facilities, back up and support facilities, networking, and publications.Accountant: advise on all financial issues, assist in feasibility study, legal structure suggestions, assist in funding estimates, sourcing and applications, check books if buying an existing business.Solicitor: Contracts, leases, legal representation.Bank: finance, information and support, leasing, advice on contracts, specialist services.Business Advisers/Consultants: Someone to talk to, specialist advice, (especially if you are setting up as a co-operative: Lancashire CDA, Co-operative and Mutual Solutions, ICOM), mentoring, negotiations, training, back-up. Trade Associations: membership and support, group deals, training, advice, research, industrial relations expertise, and networking. Potential Suppliers: information, back-up, promotional support, training, etc.SOURCES OF INFORMATIONOwn Research: Small Business Advisory Centres, librarian, libraries, publications, directories, Chambers of Commerce, other business people.Competitors : Check out your competition, their location, layout, advertising and service. This can be a great source for ideas - what are they doing right or wrong?Government Departments: Information and publications available from many DepartmentsLocal Council : Demographic reports, publications, studies, future plans for development.

http://www.togetherworks.org.uk/index.php?q=node/61In simple words the feasibility report can be defined as the preliminary study that is being conducted to examine whether a certain project is capable of being done in a practical and useful way or in another words in an efficient and effective way, and the outcome of this study helps in the decision whether to proceed with the project or not. If we examine from another angle there is another objective behind the feasibility study. What possible problems that can occur during the project and based on this analysis some best possible alternative solutions are designed and recommended. The best alternative solution is also formehttp://www.reference.com/motif/business/samples-of-feasibility-report

Module 3 Feasibility StudyModule 3 - Feasibility Study GuidelinesUpon successful conclusion of procurement of Owner's Project Management and Designer services in accordance with the procedures outlined under Module 2 - Forming the Project Team, the District and its team collaborate with the MSBA to document their educational program, generate an initial space summary, document existing conditions, establish design parameters, develop and evaluate alternatives, and recommend the most cost effective and educationally appropriate preferred solution to the MSBABoard of Directors for their consideration. During this phase, the Owner's Project Manager will submit on behalf of the District andits Designer a Preliminary Design Program and a Preferred Schematic Report. Approval by the MSBABoard of Directors is required for all projects to proceed into schematic design. Please refer to Module 4 - Schematic Design for additional information.The following documents are available to assist the District: MSBASpace Summary Templates Module 3 - Local Actions and Approvals Certification Template Budget Statement for Preferred Schematic Module 3 - FeasibilityStudy Completion ChecklistApproval by the MSBABoard of Directors is required for all projects in order to advance the preferred schematic into schematic design.

As of the October 2, 2013 Board Meeting: Three Districts, representing four projects, presented their preferred schematic designs to the Board (Boston, Gloucester, and Milford)According to the most recent data and schedules provided to the MSBA by districts, MSBA staff anticipates that nine districts will present their preferred schematic designs to the Board at the upcoming November and January Board meetings.

http://www.massschoolbuildings.org/building/feasibilityFeasibility report: This type studies a situation (for example, a problem or opportunity) and a plan for doing something about it and then determines whether that plan is "feasible"which means determining whether it technologically possible and whether it is practical (in terms of current technology, economics, social needs, and so on). The feasibility report answers the question "Should we implement Plan X?" by stating "yes," "no," but more often "maybe." Not only does it give a recommendation, it also provides the data and the reasoning behind that recommendation.Technical Background. Some feasibility reports may require some technical discussion in order to make the rest of the report meaningful to readers. The dilemma with this kind of information is whether to put it in a section of its own or to fit it into the comparison sections where it is relevant. For example, a discussion of power and speed of laptop computers is going to necessitate some discussion of RAM, megahertz, and processors. Should you put that in a section that compares the laptops according to power and speed? Should you keep the comparison neat and clean, limited strictly to the comparison and the conclusion? Maybe all the technical background can be pitched in its own sectioneither toward the front of the report or in an appendix. Schematic view of recommendation and feasibility reports. Remember that this is a typical or common model for the contents and organizationmany others are possible. Schematic view of recommendation and feasibility reportscontinued. Remember also that these sections need not all be included; they can be combined; and they can appear in varying orders. Background on the Situation. For many feasibility reports, you'll need to discuss the problem, need, or opportunity that has brought about this report. If there is little that needs to be said about it, this information can go in the introduction. Requirements and Criteria. A critical part of feasibility and recommendation reports is the discussion of the requirements you'll use to reach the final decision or recommendation. If you're trying to recommend a laptop computer for use by employees, there are likely to be requirements concerning size, cost, hard-disk storage, display quality, durability, and battery function. If you're looking into the feasibility of providing every ACC student with an ID on the ACC computer network, you'd need define the basic requirements of such a programwhat it would be expected to accomplish, problems that it would have to avoid, and so on. If you're evaluating the recent program of free bus transportation in Austin, you'd need to know what was expected of the program and then compare its actual results to those requirements. Requirements can be defined in several basic ways: Numerical values: Many requirements are stated as maximum or minimum numerical values. For example, there may be a cost requirementthe laptop should cost no more than $900. Yes/no values: Some requirements are simply a yes-no question. Does the laptop come equipped with a modem? Is the car equipped with air conditioning? Ratings values: In some cases, key considerations cannot be handled either with numerical values or yes/no values. For example, we might want a laptop that has an ease-of-use rating of at least "good" by some nationally accepted ratings group. Or we may have to assign a rating ourselves.The term "requirements" is used here instead of "criteria." A certain amount of ambiguity hangs around this word; plus most people are not sure whether it is singular or plural. (Technically, it is plural; "criterion" is singular, although "criteria" is commonly used for both the singular and plural. Try using "criterion" in publicyou'll get weird looks. "Criterias" is not a word and should never be used.) The requirements section should also discuss how important the individual requirements are in relation to each other. Picture the typical situation where no one option is best in all categories of comparison. One option is cheaper; another has more functions; one has better ease-of-use ratings; another is known to be more durable. Devise a method by which you can pick a "winner" from situation where there is no clear winner. Discussion of the Options. In certain kinds of feasibility or recommendation reports, you'll need to explain how you narrowed the field of choices down to the ones your report focuses on. Often, this follows right after the discussion of the requirements. Your basic requirements may well narrow the field down for you. But there may be other considerations that disqualify other optionsexplain these as well. Additionally, you may need to provide brief descriptions of the options themselves. Don't get this mixed up with the comparison that comes up in the next section. In this description section, you provide a general discussion of the options so that readers will know something about them. The discussion at this stage is not comparative. It's just a general orientation to the options. In the laptops example, you might want to give some brief, general specifications on each model about to be compared. Category-by-Category Comparisons. One of the most important parts of a feasibility or recommendation report is the comparison of the options. Remember that you include this section so that readers can check your thinking and come up with different conclusions if they desire. This should be handled category by category, rather than option by option. If you were comparing laptops, you'd have a section that compared them on cost, another section that compared them on battery function, and so on. You wouldn't have a section that discussed everything about option A, another that discussed everything about option B, and so on. That would not be effective at all, because the comparisons must still be made somewhere. (See below for a schematic illustration of these two approaches to comparisons.) Each of these comparative sections should end with a conclusion that states which option is the best choice in that particular category of comparison. Of course, it won't always be easy to state a clear winneryou may have to qualify the conclusions in various ways, providing multiple conclusions for different conditions. If you were doing an evaluation report, you obviously wouldn't be comparing options. Instead, you'd be comparing the thing being evaluated against the requirements placed upon it, the expectations people had of it. For example, Capital Metro had a program of more than a year of free bus transportationwhat was expected of that program? did the program meet those expectations? Schematic view of the whole-to-whole and the part-by-part approaches to organizing a comparison. Unless you have a very unusual topic, use the part-by-part approach. Conclusions. The conclusions section of a feasibility or recommendation report is in part a summary or restatement of the conclusions you have already reached in the comparison sections. In this section, you restate the individual conclusions, for example, which model had the best price, which had the best battery function, and so on. But this section has to go further. It must untangle all the conflicting conclusions and somehow reach the final conclusion, which is the one that states which is the best choice. Thus, the conclusion section first lists the primary conclusionsthe simple, single-category ones. But then it must state secondary conclusionsthe ones that balance conflicting primary conclusions. For example, if one laptop is very inexpensive and has poor battery function, but another is rather expensive but has good or even excellent battery function, which do you choose, and why? The secondary conclusion would state the answer to this dilemma. And of course as already mentioned, the conclusions section ends with the final conclusionthe one that states which option is the best choice. Recommendation or Final Opinion. The final section of feasibility and recommendation reports states the recommendation. You'd think that that ought to be obvious by now. Ordinarily it is, but remember that some readers may skip right to the recommendation section and bypass all your hard work! Also, there will be some cases where there may be a best choice but you wouldn't want to recommend it. Early in their history, laptops were heavy and unreliablethere may have been one model that was better than the rest, but even it was not worth having. The recommendation section should echo the most important conclusions leading to the recommendation and then state the recommendation emphatically. Ordinarily, you may need to recommend several options based on different possibilities. This can be handled, as shown in the examples, with bulleted lists. In an evaluation report, this final section would state a final opinion or judgement. Yes, the free-bus-transportation program was successful, or at least it was, based on its initial expectations. No, it was a miserable flopit lived up to none of its minimal requirements. Or, it was both a success and a flopit did live up to some of its requirements, but did not do so in others. But in this case you're still on the hookwhat's your overall evaluation? Once again, the basis for that judgment has to be stated somewhere in the requirements section. How to Write a Feasibility ReportBy an eHow Contributor Share Print this articleA feasibility report examines a problem and its possible solutions. The report determines how practical the solutions are and what it might cost an organization to implement them. These types of reports are often used within technical organizations regarding product development. Other People Are Reading How to Write a Feasibility Study for a Business How to Conduct a Project Feasibility Study Things You'll Need Details on the product or project Information on the alternative solutionsInstructions1. How to Write a Feasibility Report 1 Create a summary giving an overview of the report. 2 Create a glossary of terms that will be used within the report. Sponsored Links Kaseya Software Full IT Management Services Suite Sign up Today for the Free Trial!www.Kaseya.com.au/Free_Trial 3 Write an introduction that tells the purpose of the report. 4 Discuss all alternatives and options. 5 Write a conclusion summarizing the entire report and what decision was made from the conducted research. 6 Write recommendations that give your final solution or opinion. 7 Provide references citing all sources from your research. 8 Write an abstract that includes the problem, methods, conclusions and results of your report. Since this is a stand alone document, be complete and concise. This will entice the reader to continue on to the actual report. 9 Place the abstract at the beginning of your paper before the introduction. 10 Create an appendix siting extra information about the report such as books and websites.

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What Is a Marketing Report?The first consideration is what a marketing report is and what it can offer to you and your business. It is particularly helpful for individuals who are working for others to promote online marketing of a business to show the boss what accomplishments are occurring, large or small. In short, this document outlines the specific needs of the business and how those needs are being met (or not met) through the specifically undertaken marketing channels.The marketing report is a tool that should show how marketing money is being invested, how the budget is performing for the company, and how the underlying goals are being met. It should also point out any areas where improvement is possible so that the business can benefit even more so. By creating an effective marketing report, you share valuable information to your boss, or about your business, to anyone that you want to. This information is incredibly important for creating success within your organization.How to Write ItTo learn how to write a marketing report for the goals of Internet marketing discussion, consider the following tips and steps. It is important to know, first, what information should be in such a report, no matter if the report is just for your own use or if it is for use for your boss. The following elements should be a part of that report. Status This is the key component to any marketing report. It should provide you with the information and tools you need to know what the status is of any campaign you are running. In large-scale advertising firms, the underlying goal remains the same ensure that you know the status of any campaign in the making, rolled out or otherwise applicable. On the Internet, the same thing is true. What is the status report of any campaign your business is running? Secondary, it helps to see the value. When investing in any type of business, it becomes critical to understand the value of the marketing campaign. Is it doing its job? You can gather this information from a variety of sources, but the goal is the same. Is the money you are putting into that particular element of the report actually working for you? If not, and if you have given the process enough time, you may need to move on to other methods of marketing that do work. By being able to know the status of any marketing campaign investment, you can make better decisions about how to spend your money. Track each of the marketing tools you are using. In the world of online marketing, it is critical to look at the actual marketing tools you are using. Most businesses will use a combination of tools to communicate and market on the web. This may include the use of social media, the use of Google Analytics and numerous other programs. The success of each program needs to be considered because, even if the program does not cost anything itself, time is money.Formulating how well any Internet marketing campaign is working is never a simple process. It involves going to numerous websites, gathering information about the usage of such sites, the amount of traffic generated, and even more importantly, the amount of money made from that traffic. It also requires having a solid look at the time invested in each of these activities and how well it is being spent.What Does You Report Look Like?As a business owner or a marketing guru, it is up to you to know the current status of any marketing campaign. It is also a good idea to consider what elements are important to look into. Do you use any of the following Internet marketing tools, for example? Do you use search engine optimization to draw in customers to your website, perhaps for your unique keywords related to your business? SEO is a critical component to any marketing campaign on the web, but it is a good idea to focus on SEO that works for you. In other words, if SEO is not performing, changing it, or refocusing it, may be necessary to boost your bottom line. Do you use Facebook? Time spent here may seem like free time but you are still paying for it. When creating a marketing report, you should outline how much traffic is coming in from Facebook and what types of actions on the site are leading to these results. What types of posts, for example, are getting people to talk to you? What gets hits at your website and what does not? Do you use Twitter? Many businesses love how effective Twitter can be not only to get customers to websites but also to learn how customers react as well as what the customers needs are. However, Twitter can be a big waste of money spent on time if you do not make the right decisions to use it, or the marketing campaign using it is not as effective as it needs to be. You will need to look at the way you are using Google AdWords, too. If you use this program, you are paying for the results. Is it working for you? Are you not only getting more visitors to your website, but are those visitors converting into sales for your business? If not, you may be investing in the wrong keywords, or making mistakes here.What other services are you paying for? If it is something related to your marketing, it should be a part of your marketing campaigns marketing report. List all information about the programs and services you are using. List the time invested in such programs and services during the course of a month. Document the results what has come from this investment?Then, using this information, you can make better decisions about how to make money with your business using effective marketing campaigns. In the long term, the goal is simple to build a successful business on the web. The only way to do that is to know that the money you are spending on any marketing campaign is working for you. An effective marketing report will demonstrate if that is the case, or if you should be considering alternatives or changes to the programs you are using. Doing this is critical to funding your businesss successful marketing efforts.http://samplemarketingreport.com/how-to-create-a-marketing-report-sample-marketing-reports/

1. eHow2. Business3. Marketing & PR4. Marketing Strategies5. How to Write a Market ReportHow to Write a Market ReportBy Scott Christ, eHow Contributor , last updated November 20, 2012 Share Print this articleHow to Write a Market Report Writing a market report is an essential part of creating a sound business strategy. A market report can help you better understand your industry and set you up for future success by providing a detailed overview of your particular industry. A good market report generally contains several very important components, including a detailed mission statement and written explanation of your purpose; a situational analysis and overview of your target audience; support information, research, and analysis of key findings, tactical program recommendations and budget and financial implications. Other People Are Reading How to Create a Marketing Report Marketing Report Format Instructions1. 1 Write your mission statement and purpose. This is the first and most important step because it sets the tone for the rest of your report. Include the purpose and objective of the market report by answering the question what does this report seek to answer. Clearly state the objection of your report and also include the mission statement of your organization here as well. 2 Analyze your and target audience and write the situational analysis. Use the situational analysis to give a basic overview of where things currently stand with your market. Consider including information about current products or services, competitors and target market segments. When writing about your current products of services, include information such as product attributes, pricing, logistics and promotion. Include information about your target market as well, including demographic and psychographic information, consumer attitudes, market characteristics and strategy for reaching your customers. Sponsored Links Kaseya - Free Trial Manage IT System from 1 Dashboard Get Free Trial Now!www.Kaseya.com.au/Free_Trial 3 Outline supporting information, research and recommendations. Explain any market research that was gathered or conducted by explaining the research design, methodology and key findings. Highlight any conclusions and research findings that support your key business objectives. 4 Outline tactical recommendations. Use the market research you gathered to support your recommendations and be sure that they align with your overall objectives and cater to your target audience. Outline the solution, findings or recommendations that offers a solution or multiple solutions to the "business problem" that your report addresses. Identify several tactics and describe in detail how each of these tactics will work. 5 Include budgetary and financial considerations. Ultimately, the market report should address how the bottom line is affected. Identify any financial facts and figures, including sales, sales forecasts, margins and profitability. If your market report is not closely tied to financial implications then clearly state this in the report.

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