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Tuesday, January 8th, 2013Presented by: Midwest Association of Colleges and EmployersExperiential Education Committee
INTERNSHIP BEST PRACTICES:
FOR EMPLOYERS
Presenters
Patricia Niemann
• Career Services Specialist• Ashford University
Alexa Smith
• University Internship Program, Assistant Director
• DePaul University
Laura Piemonte
• College Relations Program Lead• Allstate Insurance Company
John Markovich
• College Relations Manager• Macy’s
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Agenda
Definition of “Internship” Benefits of Hosting Interns & Creating an
Internship Program Recruiting and Marketing on Campus Differentiating your Internship Program Macy’s and Allstate: successful program
examples Resources and MWACE Information
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Definition of an “Internship”
“An internship is a form of experiential learning that integrates knowledge and theory learned in the classroom with practical application and skills development in a professional setting. Internships give students the opportunity to gain valuable applied experience and make connections in professional fields they are considering for career paths; and give employers the opportunity to guide and evaluate talent.”
National Association of Colleges and Employers (NACE)
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Internship Statistics
57%23%
15%
5%
1%
Primary Goal for Intern-ship and Co-op Programs
Develop Talent for full-time employment
Providing supplemental staffing on projects
Aid in development of talent for the profession
Social Responsibility
Coverage
“Nearly 90% of organizations with internship and co-op programs plan to seek new interns and co-ops during this academic year.” – CERI
“60% of 2012 college graduates who took part in paid internships received at least one job offer.” - NACESources: Collegiate Employment Research Institute (CERI), Recruiting Trends 2012-2013, http://www.ceri.msu.edu National Association of Colleges and Employers (NACE), 2012 Student Survey, www.naceweb.org
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Benefits of Hosting Interns
Recruit & Evaluate Fit
Mentoring & Leadership Development
Fresh Perspectives
Seasonal Projects
Build Campus Brand
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Internship Requirements
Create a job description: Number of hours and weeks required
to work Learning objectives Projects, feedback and ongoing
support Related to Major Field or Career Area
of Interest
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Compensation
• The exact salary and benefits you pay student interns are determined by you and the student.
• Average wage can vary by school, major and student status, location.
• Average wage ranges between $13-$17
How much should interns be compensated?
• If you do select to host unpaid interns, it is important to be providing a substantial educational experience and follow the Department of Labor’s Fair Labor Standards Act.
• Six criteria have been instituted to define an unpaid intern.
Paid or Unpaid?
Ave. Hourly Wage Source: Collegiate Employment Research Institute, Recruiting Trends 2012-2013, http://www.ceri.msu.edu
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RECRUITING AND MARKETING ON CAMPUS
Macy’s Campus Recruitment
How to Attract the Best Candidates: Start Early!
Reaching Students Before the Career Fair
Maximizing Former Interns Following Up Connect & Pre-Select Best
Practices
John Markovich, College Relations Manager, Macy’s
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Macy’s Program Structure
Post positions on campus job board
Career Fair
Macy’s CONNECT Information Session
Optional: Classroom/Student Group Presentation/Networking
On Campus Interviews
On Site Interviews
Pro Tip: Constant contact throughout!
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Reaching Students Before the Career Fair
Why? Email candidates
who’ve applied Source Candidates
Campus job board resume books
Connections on campus
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Maximize Former Interns
Call - then email details Ask about student organizations Invite them to your events Invite them to meals/coffee
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Follow Up
After the Career Fair Call #1’s, males, diverse candidates Email blast 1’s and 2’s Track their responses Touch point 1x a week
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Connect Best Practices
Reminder Emails Candidates from Career Fairs
1 or 2 days before Connect Add an article – personalize it!
Example: 6 Retail CEO's Among Forbes 100 Most Powerful Women
http://bit.ly/Q9pdoy Candidates from Simplicity
“If We Haven’t Met Yet” email Candidates from “Other” Events
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Interview Best Practices
Bring the best possible interviewers Follow up with students as quickly as
possible, both rejects and ongoing candidates
Personalize offer conversations based on interview feedback
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Allstate Internship Program Overview
• Paid summer internships at various locations; the majority at our headquarters in Northbrook, IL
• Approximately 130 internship opportunities available per year
• Standard is 12 week internships, with staggered start dates beginning mid-May through mid-June
• Opportunities in various areas of the company; including Technology, Actuarial, Finance and Marketing
Laura Piemonte, College Relations Program Lead
• Housing stipend provided for interns living 30 miles or more from reporting location
• Juniors and sophomores are encouraged to apply for all opportunities
• Must be returning to school after the summer is over to be eligible for an internship
• Intern pay based on percentage of starting salary and year intern in school
• Encourage intern managers to create internship opportunities that lead to full-time employment at the completion of a successful internship
• Encourage qualified interns to apply for Allstate's three-year rotational Leadership Development Program
• Encourage interns to become ambassadors for us at their campuses upon their return to school
Internship Perks Goals
Allstate Internship Program Overview18
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Allstate Recruiting Timeline
August• Recruiters ask intern managers to anticipate their hiring needs so that we can start opening up
the intern opportunities in September
September• Recruiters begin attending fall career fairs at our focus schools• Intern managers work with their recruiters to begin opening up their opportunities
October - December• Recruiters continue attending events at their focus schools• Recruiters begin making intern offers• Intern managers continue to open up their opportunities
January – March• Recruiters continue attending career fairs and events at their focus schools• Recruiters continue making intern offers• Intern managers should be wrapping up any additional intern openings
April• Recruiters make final intern offers• Intern managers can no longer create new intern openings
May – June• Interns begin arriving, start dates based on their school schedules
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Allstate’s Recruiting Process: Promotions
Social Media• LinkedIn• Facebook• Twitter• Pinterest• YouTube
Career Communities• Glassdoor• Indeed
School Events• Career Fairs (general
and targeted)• Meet and Greets• Volunteer
opportunities in which schools ask for employer assistance
• Targeted classroom participation when offered by faculty
• Posting on their job boards
Diversity Organizations• ALPFA – Latinos in
Business, Accounting, Finance
• HACE – Hispanic Alliance for Career Advancement
• NABA – National Association of Black Accountants
• NSHMBA – National Society of Hispanic MBAs
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BUILDING YOUR INTERNSHIP PROGRAM
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Allstate Internship Program Structure:
• Planned activities provided; which include:• Formal onboarding program on start date• Lunch & learns with leadership• Professional development (i.e. networking tips, career building)• Mayhem Commercial Competition which promotes teambuilding• Bowling event with recruiters
• Opportunities to:• Have mentors• Participate in community service activities• Participate in organized summer team sports activities with other Allstaters (i.e. basketball,
volleyball)• Intern managers instructed to:
• Develop a work plan with both short and long term projects• Provide feedback with a formal performance review near end of internship
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Macy’s Program Structure
Store Management Internship Program Leadership. Innovation. A positive Impact. Do you want an opportunity where you can use your skills
to make a difference? During our 8-week paid Store Management Internship, you will be paired with a mentor and exposed to the day-to-day events of our dynamic, fast-paced industry. Business exposures include: customer service, store operations, associate development, human resources, visual merchandising, loss prevention, district management. This summer internship program is the first step to career in store management and beyond, potentially leading to an offer to join our Store Management Executive Development Program.
Program structure: Exposure to cross-functional departments and operations– we want you to experience all facets of
running a multi-million dollar department store Comprehensive week-by-week learning guide and touch-bases with various executives Work on a business driving project that will utilize your leadership, communication, and business
acumen skills Shadow a successful Sales Manager Mentor who will help you enhance your leadership skills Interact with executives to provide greater insight to the many career opportunities after graduationWhat you have the opportunity to do: Explore the dynamics of the retail industry in a supportive, challenging, and fun setting Learn different aspects of the retail store environment including selling and service strategies Work closely with management, customers and associates to maximize business potential Analyze business trends and track sales and inventory Participate in a live teleconference with our CEO and have the opportunity to ask questions Meet other interns in your region and participate in a “Give Back” event during our 2 day Intern
Summit Gain exposure to Senior Management in your district and region
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Macy’s Internship Program:Key Points
Formal Mentorship Structure in curriculum Exposure to all parts of our stores business,
plus opportunity for Networking Chance to meet and network with all other
interns in region Structured final project designed to have an
impact on the business Gradual progression from shadowing to
hands on “doing”
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Additional Resources
MWACE - Midwest Association of Colleges and Employers: www.mwace.org
NACE - National Association of Colleges and Employers: www.naceweb.org
Department of Labor Fair Labor Standards Act: - Test for Unpaid Interns www.dol.gov/whd/regs/compliance/whdfs71.pdf
Collegiate Employment Research Institute at Michigan State University: http://www.ceri.msu.edu/about/dr-phil-gardner/
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Why MWACE?
Create relationships with colleges and employers from across the Midwest
Access to hiring and recruiting trends Free job & internship posting board Best practice and tech webinars Employer networking sessions Annual conference and Recruiting Trends
conference To learn more go to www.mwace.org
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Presenter Contact Information
• Laura Piemonte, Allstate Insurance [email protected]
• John Markovich, Macy’[email protected]
• Patricia Niemann, Ashford University [email protected]
• Alexa Smith, DePaul [email protected]