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TV-RING & ImmersiaTV TV-RING & ImmersiaTV: Present and future of TV Sergi Fernández 15/10/2015

TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

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Page 1: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING & ImmersiaTV

TV-RING & ImmersiaTV: Present and future of TV

Sergi Fernández

15/10/2015

Page 2: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING & ImmersiaTV

2

-Introduction to the TV-RING project

-Main results gathered in the last 24 months

-Main outcomes: products going to market

-Introduction to ImmersiaTV

WHAT IS THIS PRESENTATION ABOUT?

Page 3: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany
Page 4: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING & ImmersiaTV

WHAT IS TV-RING ABOUT?

ICT PSP EU funded project Started in Sept’13 Finishes in Feb’16 Budget ~2.8 M€ Coordinated by: i2CAT

Page 5: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING & ImmersiaTV

WHAT IS TV-RING ABOUT?

The Consortium:

Page 6: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING & ImmersiaTV

WHAT IS TV-RING ABOUT?

TV-RING

3 pilots

Open Connected TV Forum

User validation

Inform and exploit results

Page 7: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

7 @tv_ring

Professional and End-Users

Gather requirements

Improve apps/features

Evaluate and validate services

User validation

Page 8: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

8 @tv_ring

Living Labs Approach

User validation

Users panels in the pilots

Co-creation workshop

Page 9: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

9 @tv_ring

3 pilots

Page 10: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

10 @tv_ring

The Netherlands

Digital Right Management (DRM)

Recommendation systems

2nd Screen App

Germany (Berlin-Brandenburg)

HbbTV App with UHD contents / MPEG-

DASH

New interactive formats

TV App Gallery

Spain (Catalonia)

Multicamera Service

MPEG-DASH: Live and On-demand

3 pilots

Page 11: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

11 @tv_ring

DRM

Page 12: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

12 @tv_ring

Recommender

Page 13: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

13 @tv_ring

2nd Screen Game

Page 14: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

14 @tv_ring

Verknallt & abgedreht

Page 15: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

15 @tv_ring

SandMänchen

Page 16: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

16 @tv_ring

Multicamera

Page 17: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

17 @tv_ring

Multicamera

Page 18: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

18 @tv_ring

Offline

International & Regional Workshops

Third parties engagement > use of

test-beds

Open Connected TV Forum

Page 19: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

WHAT IS TV-RING ABOUT?

19 @tv_ring

Online For stakeholders: Information and

discussions

For developers: HbbTV development tools and

resources

Open Connected TV Forum

Page 20: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

20 @tv_ring

Page 21: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

HbbTV Developer Website The Reference website for developers

21

The website consists of 3 different parts:

• Wiki – Providing tutorials, requirements, guidelines, code snippets, …

• Forum – Providing a place for discussions

• Blog – Providing news around HbbTV, project results

@tv_ring

Page 22: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING from idea to market

22 @tv_ring

Page 23: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

Other figures:

23 @tv_ring

_More than 1 year of testing with users

_70 households distributed in 2 regular user panels (almost 200 people)

_Almost 8000 users enjoyed our Apps in The Netherlands, Germany and Spain

_6 new apps/services have been deployed and 4 went into production

_TV-RING has been the first in demonstrating the UHDTV streaming is possible over HbbTV _TV-RING has been present in more than

30 events and organised 7 workshops

Page 24: TV-RING & ImmersiaTV: Present and future of TV · _70 households distributed in 2 regular user panels (almost 200 people) _Almost 8000 users enjoyed our Apps in The Netherlands, Germany

TV-RING & ImmersiaTV

We invite you to try our demos! ...and tomorrow dedicated session on See2Gather (by NPO)

Thank you for you attention!

If you want further information, please contact us: [email protected] (TV-RING & ImmersiaTV project coordinator) or visit www.tvring.eu