UCTV currently own and operate the Student Mash site over 2,000,000 prospective

students have visited the site

UCTV will launch the most advanced site of its kind matching students with courses

Combining both official information and Student review

assess the global offer of higher education courses through official and user generated content

Highly personalized course and institution search based upon career

and vocational areaUCTV are data mapping courses and

careers

narrow it down to match their own grades, scholarships eligibility and psychologicalprofiles

• apply to courses and scholarships with one-click• navigate “career maps” to identify the best routes into a job

• Equivalency grading allows students to browse profiles with an indication of the likelihood of being accepted upon the course

• The institution can instantly change the filter to increase or decrease the entry requirement

• Simple straight forward registration

• Students can use there existing Yahoo and Google logins

• The start of the filtration service enabling personalized targeted experience through out the site

• The service allows institutions to display content specific to the country of origin of the student

Search results appear in a familiar fashion The functionality and advertising model are

based upon the proven technologies of Google

Universities, Courses, and Scholarships are highlighted upon the home page with

targeted trafficbeing driven to the members profile

t The site enables educators to:• “view” millions of school-leavers around the world and invite to apply those who best match their requirements based on grades, scholarship eligibility, attitudinal profile, etc.• receive applications pre-qualified to match their own admission parameters• refine those parameters by course, so as to direct demand towards unfilled places• evaluate their comparative performance through intelligence on which universities and courses are most viewed, which are chosen, and what information most prompts the choice•Initially focused on suppliers of undergraduate education where English is the medium of instruction and where there is demand for education originating in those countries plus China and India, over the next 20 months the site will be gradually localized to include more countries and extended to cover also graduate education.

Prospective students search and browse courses and

Universities via a number of filters

• query peers and professionals for advice• receive continued support during their academic career• search and apply to work internships

Prospective students are given the tools to save shortlists and preferences giving

assistance and feedback during the decision making process

• Current students, ambassadors and admissions staff are able to answer questions posed by the applicant

• The questions create a type of forum / blog

• Rich media content is displayed on an institutions profile

• Videos are uploaded and displayed by member institutions

• Video is pulled onto the site via Youtube

• Photos appear from Flickr

• Google News is displayed

• Wikipedia is accessed directly from the profile page