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UK Veterinary Professional
MEDIA GUIDE
Publications Associations Main Conference and Exhibitions Online in Veterinary
••••
Facts & Figures
www.ekcommunications.co.ukVeterinary, Dental and Healthcare Public Relations, Marketing & Media Agency
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Vet Journals Journal Readership Circulation Frequency ABC Audit Publishing Group
General Vet Publications
The Veterinary Nurse
The Veterinary Business Journal
In Practice
Over the counter
PetFocus
Practice Life
Veterinary Practice
Veterinary Practice Today
Veterinary Record
Veterinary Supplies Magazine
Veterinary Times
VN Times
Head and senior veterinary nurses
Veterinary practitioners, veterinary professionals, practice managers, practice owners and in-house managers
Practising veterinary professionals, practice managers, students
The publication is read by AMTRA-qualified, vet nurses who are suitably qualified, qualified advisors in country stores, pet shop staff, pet owners, breeders, marketing directors, in-store product purchasers
Practice owners, Veterinary practitioners, pet owners - copies are placed in vet waiting areas
Veterinary practitioners, veterinary practice managers, practice owners, customer care staff
The publication is the oldest of the free circulation veterinary publications and read by Veterinary professionals, surgeons, nurses and students. There is also a free app available called VP+
Veterinary practitioners, veterinary professionals, practice managers, practice owners, in-house managers, vet nurses & receptionist
Veterinary practitioners, veterinary professionals
Veterinary professionals, practicing vets, practice owners, senior nurses
Veterinary practitioners, veterinary professionals, practice managers, practice owners and in-house managers
Veterinary practitioners, veterinary professionals, practice managers, practice owners and in-house managers
8,500 - 4,500 pay monthly and 4,000 pay a controlled fee
(Avg.) 20,000
14,443 printed 14,452 unique users
6,000 AMTRA and AHDA members
2,300
2,500 quarterly6,000 annually
(Avg.) 15,000 and nearly 1,000 also subscribe to the electronic version
8,000
12,023 printed 36,213 unique users
6,475 in Nov ‘14. 6,511 receive the digital version of the magazine. A new audit is taking place in 2016.
19,495
10 times a year
Only goes out with Vet Times monthly
10 times a year
6 times a year
4 times a year
Quarterly (members) and annually (members and non-members)
Monthly
6 times a year
Weekly - printed 50 times a year
9 times a year
Weekly
Monthly
Uncertified
Uncertified
Uncertified
Uncertified
Uncertified
Uncertified
Uncertified
Uncertified
Postal certificate recieved
Mark Allen Group
Veterinary Business Development Ltd
BMJ Group
Grove House Publishing Ltd
Vision Media
Mojo Consultancy Ltd
VP Publishing Ltd
Vision Media
BMJ Group
Future Publishing Solutions
Veterinary Business Development Ltd
Veterinary Business Development Ltd
Uncertified
Equine Publications
British Eventing Life
British Horse
Around 30,000 people read the magazine in total through sharing i.e parents, friends, grooms, yard friends. Readership is anyone interested in competing from small local events, to national
The UK’s highest circulating equine magazine, which goes out across the UK to horse owners, riders and all BHS approved livery yards and riding schools
(Avg.) 13,000
74,285 per year
6 times a year
5 times a year
Archant Dialogue
Fellows Media
Equine Veterinary Product News
This publication is mainly digital, however 4 issues are produced throughout the year, as well as a weekly newsletter. It is read by equine veterinary professionals, equine vet students, registered farriers, equine physiotherapists and vets in practices
4,577 Printed 4 times a year, and a weekly newsletter
Uncertified Future Publishing Solutions
12,885
Vet Journals Journal Readership Circulation Frequency ABC Audit Publishing Group
Uncertified
Uncertified
Uncertified
Uncertified
Monthly
Monthly
11 times a year
Weekly
Weekly
Uncertified
The National Farmers Union
WB Publishing Ltd
Grove House Publishing Ltd
Briefing Media
Reed Business Information Limited
British Farmer & Grower
British Dairying
Farm Business
Farmers Guardian
Farmers Weekly
National Farmers’ Union members
Mostly dairy farmers and herd managers. Anyone can subscribe, irrespective of herd size
Top-farm focused - the lead 86% of UK farms by output receive every issue. A third livestock, third arable and a third mixed farm. A business and technical read by principal farmers, food producers, processors, and trade, vets.
Farmers, farm workers, managers and tenant farmers. The newsletter is sent out only to vets who work with livestock
Working farms, farm owners, estate managers, tenant farmers, specialist farmers, those with an interest in farming
48,994
12,442
12,200
38,501
59,238 per issue
Large Animal Publications
Uncertified
Uncertified
Uncertified
Localrider
Rider
Scottish Horse
The Polo Times
Around 20,000 readers, who range from Riding Club members to Interna-tional competitors across all disciplines. Over half own more than one horse
The official magazine for British Riding Clubs and goes out to members only in England, Scot-land, Wales and Northern Ireland
Working farmers and farm traders. There is a wide range of readers due to the take off of social media coverage
Readership is very widespread due its popularity with the world’s leading polo players and clubs. This also includes school and university players, pony club, sponsors and parents
(Avg.) 8,000 to subscribers and on newsstands
34,000 to membersonly
17,000
10,000
Monthly - Dec/Jan is a combined issue
Quarterly (Feb, May, Aug, Nov)
Weekly
10 times a year - Jan/Feb and Nov/Dec are combined issues
Roundbale Ltd
Fellows Media
Herald and Times Group
Hine Marketing
Horse & Hound Has around 202,000 readers who cover the entire range of equestrianism - from horse owners to Olympic competitors
40,705 printed to subscribers and available on news stands
Weekly Times Inc
Equine Publications
Equine Health
EVEEVJ
Eventing
Horse
Equine vets and nurses, students, farriers, physiotherapists, race horse trainers, studs and competition yards – industry professionals
EVE readers: Equine vets, veterinary nurses, students specialising in equine veterinary. EVJ readers: Equine vets, academics
Eventing enthusiasts, nearly all readers own at least one horse and 89% compete
Aimed at the leisure rider who enjoys hacking and participating in Riding Club activities/competitions
7,800 (1215 copies to vets only)
EVE - 2,693EVJ - 2,471
12,000 printed to subscribers and available on news stands
13,164 in 2012
6 times a year
EVJ: 6 times a year, EVE: monthly
Monthly
13 times a year - every 4 weeks
Mark Allen Group
Wiley Publishing
Times Inc
MyTimeMedia Ltd
Vet Journals Journal Readership Circulation Frequency ABC Audit Publishing Group
ABC: A journal with an ABC certification has had its circulation claimindependently audited and verified by the industry body for publishers.
Uncertified: Figures provided by publisher at time of going to press, these figuresare not individually audited and are therefore uncertified.
Small Animal Publications
Cat World
Dog World
Companion Animal
Journal of Small Animal Practice
K9 Magazine
Kennel and Cattery Management
Our Dogs
Pet Product Marketing
Your Cat
Your Dog
Breeders, pedigree owners, show circuit, those with a love of cats
Dog show judges, breeders, exhibitors and pet owners. Anyone with an interest in dogs. 86% are female, over 70% are aged between 36-65, over 89% have been involved in dog showing for more than 11 years
Practice owners, referral centres and veterinary practitioners. This gets read on average by three professionals per copy giving a readership figure of around 14,500
Veterinarians specialising in small animal medicine, BSAVA members and academic libraries
Single pet parent/family house-holds with 1+ dog/s in the home - modern dog owners
Readership is mostly kennel and cattery owners, as well as some breeders too. Anyone who runs boarding for a large number of animals
Read by approximately 30,000 pedigree dog breeders and show enthusiasts, including exhibitors and judges
Predominantly pet shop owners, small business owners but also available to buy
Breeders, cat owners, cat lovers
Breeders, dog owners, dog lovers
14,800 printed / 6,700 online subscribers
11,984 printed / 27,016 online subscribers
(Avg). 5,000
6,000 printed
Online only with 105,000 monthly subscribers
3,000
Approx. 9,650
The circulation is controlled but available to subscribers for free
15,000-18,000 copies
26,000 copies
Monthly
Weekly
12 times a year
12 times a year
Monthly
Bi-monthly
Weekly
Monthly
Monthly
Monthly
Uncertified
Uncertified
Uncertified
Uncertified as online
Uncertified
Uncertified
Uncertified
Uncertified
Uncertified
Ashdown Broadcasting
The Dog World Ltd
Mark Allen Group
Wiley Publishing
K9 Media Ltd
Albatross Publications
Our Dogs Publishing Co.Ltd
Bauer Media Group
BPG Media
BPG Media
Scottish Farmer
Sheep Farmer
South West Farmer
Livestock
Working farmers and farm traders. It appeals to a wide range of readership ages due to social media boom
National Sheep Association members only - sheep farmers, livestock vets
Farmers in the South West of the UK, farming professionals. Only those who subscribe and pay the postage. The publication itself is free
The only journal in the market to cater for large animal vets only. 85% of circulation makes up the large animal/food producing animal market place
17,000 - sent to both news stands and subscribers
(Avg.) 7,500
17,000 to subscribers only
3,100 to subscribers only
Weekly
6 times a year
Monthly
6 times a year
Uncertified
Uncertified
Uncertified
Herald and Times Group
National Sheep Association
Newsquest Media (solutions) Ltd
Mark Allen Group
Professional Online MediaWebsite Content Focus Advertising opportunities Editorial opportunities
Dogworld
www.dogworld.co.ukTarget Audience
Dog owners involved in showing, dog owners, dog lovers, breeders
Monthly visitors: 76,000
K9Magazine
www.K9magazine.comTarget Audience
Dog owners, breedersMonthly visitors: 365,000
National Farming Union Online
www.nfuonline.com/homeTarget Audience
Farmers, farm workers, farm Landlords/owners
Monthly visitors: 190,000
MRCVS Online
www.mrcvs.co.ukTarget Audience
Veterinary practitioners, vet nurses, students, practice management , practice owners, equipment and animal medical specialists
Monthly visitors: 6,094
Pet Product Marketing
www.petproductmarketing.co.ukTarget Audience
Pet shop owners, groomers, pet accessory manufacturers
VetCommunity
www.vetcommunity.comTarget Audience
Veterinary professionals, vet nurses, practice managers, surgeons
Monthly visitors: 600 and growing
VN Online
www.vnonline.co.ukTarget Audience
Veterinary nurses, student nurses, nursing assistants
Monthly visitors: 1,440
Show reviews, news, competitions, product launches, advice
Health, behaviour and nutrition, combined with glossy elements such as celebrity interviews and lifestyle features for the reader and their dog
News, advice, services, product launches, press centre, latest conferences
Animal health, behaviour and nutrition, news, awards, advice
New product launches, market news, business advice and features written by professional experts
A new website that offers an on-line platform for vets nurses, receptionists ad managers. Members can read and comment on a wide range of articles, news and currenr affairs throughout the site
News, advice, event news, academic and CPD resources, course details, research news. Useful resource for vets, vet nurses and practice managers
E-NewsletterFacebook & TwitterBanners/DisplayAdvertorialSponsorship
MPU adsFloating bannersProduct and service adverts
BannersButtonsAppear in directory
EnewsCareersAdverts
BannersE-NewsletterMPU adsSkyscraper
ArticlesBlogsChatterCPD
EnewsAcreersAdverts
Articles, product news, press releases relevant to the target audience, testimonials, reviews
Press releases relevant to dog owners, product news, interviews, testimonials
Press releases relevant to livestock, products news, advertorials, related articles
Product news, press releases relevant to veterinary profession, interviews, testimonials on products and courses, exhibition coverage
Product press releases, service testimonials, product case studies
Members can comment on chatter and articles
Features, product news, event coverage, testimonials on products and courses relevant to veterinary nurses, animal welfare news
Professional Online MediaWebsite Content Focus Advertising opportunities Editorial opportunities
Vet Nurse
www.vetnurse.co.ukTarget Audience
Veterinary nurse, veterinary nursing assistants
Monthly visitors: 19,922 members
Vets Online
www.vetsonline.comTarget Audience
Veterinary professionals, students, veterinary nurses
Monthly visitors: 16,000
Vet Surgeon
www.vetsurgeon.orgTarget Audience
Veterinary surgeons, veterinary professionals, vet students
Monthly visitors: 11,415 members
Your Cat
www.yourcat.co.ukTarget Audience
Breeders, wider range of cat owners, cat lovers, people interested in getting cats
Monthly visitors: around 100,000
Online community for veterinary nurses, discuss and swap advice, recruitment, news/vacancies, training, courses
News, product launches, recruitment, CPD courses and training, management information
For UK based veterinary surgeons. Allows professionals to debate issues, exchange ideas, get latest news and look at recruitment
Cat advice, open to all those who need information on cats, celebrity interviews, daily blog posts, campaigns & charity news
E-mail campaignsBanner advertising SponsorshipNewsletter sponsorshipMicrosites
Products & services advertsBannersQuick pollsVideo MPU ads
Banner advertisingSponsorshipMicrositesNewsletter sponsorshipE-mail campaigns
Banner advertisingSponsorshipNewsletter sponsorshipE-mail campaignsProduct & services adverts
Product news, case studies, news affecting veterinary profession, articles
Product and services based articles, press releases that appeal to the target audience, newsletter opportunities also
Product news, related case studies, news affecting veterinary surgeons and their profession, articles
Product news, case studies, news affecting cat owners, advice on treatment and care
Associations & InstitutesAssociations and Institutes Description
BEVA British Equine Veterinary Association
BVA British Veterinary Association
Plumpton Animal College
Pirbright Institute
RCVS The Royal College of Veterinary Surgeons
Roslin Institute
SAC Scottish Agricultural College
SPVS The Society of Practising Veterinary Surgeons
VEERU Veterinary Epidemiology & Economics Research Unit
VPMA Veterinary Practice Management Association
AGV Association of Government Veterinarians
ASAB Society for the Study of Animal Breeding
AVI Association of Veterinarians in Industry
AVS Association of Veterinary Students
BCVA British Cattle Veterinary Association
BSAS Association of Veterinary Teaching and Research Work
BSAVA British Small Animal Veterinary Association
BVHA British Veterinary Hospitals Association
BVPA British Veterinary Poultry Association
To promote the veterinary and allied sciences for the welfare of horses and provide education and training to veterinary equine professionals and students
The national representative body for veterinary surgeons in the UK. They are the only UK association that covers all veterinary disciplines with more than 14,000 members
Provides agricultural, veterinary, animal care and land-based courses to higher education students predominantly between the ages of 16-18
Formerly the Institute of Animal Health, they specialise in research and surveillance of viruses and diseases spread from animals to humans
They aim to promote and enhance society through improved animal health and welfare by providing educational and clinical standards for veterinary surgeons and veterinary nurses
Specialises in work to expand knowledge in genetic factors affecting animals and developmental biology
To promote advancement, research and the global influence throughout the rural sector
The society is a division of the BVA that focuses on vets in practice and the practice itself, providing advice, information, training and business to veterinary practice staff
Specialises in training and research into veterinary epidemiology and animal economics - particularly livestock
To promote and provide effective training and advice to veterinary practice management staff
AGV is open to all veterinary surgeons in the UK Civil Service
The society aims for the advancement of knowledge of all aspects of animal breeding and the fostering of fellowship and discussion
AVI represents the interests of members working in commercial appointments, primarily pharmaceutical and allied industries. It has a discussion forum and produces an annual salary survey
Represents all UK and Dublin veterinary students and aims to improve undergraduate education by bringing together all UK veterinary students
Association involved with all aspects of cattle veterinary matters and consulted by many organisations for an informed opinion
Represents teachers of veterinary science in the UK and Irish veterinary schools as well as those engaged in veterinary research in universities, research institutes and industry
Founded in 1957, BSAVA fosters and promotes the interests of all veterinarians concerned with small animal practice, teaching and research. It has developed into a major association and has charity status
The BVHA actively promotes high standards of patient care through improvements in the design, management and equipment of veterinary hospitals. Full membership is open to any RCVS-approved veterinary hospital. Associate membership is open to any other UK practice or individual involved in the veterinary profession
The BVPA encompasses all matters poultry - breeding and hatching, welfare, research and development. The poultry industry is a leading agricultural industry and veterinary input is vital in this specialised and technical field
Professional Associations and Institutes
BVA Specialist Divisions
Associations & InstitutesAssociations and Institutes Description
BVZS British Veterinary Zoological Society
FVS Fish Veterinary Society
GVS Goat Veterinary Society
LAVA Laboratory Animals Veterinary Association
PVS Pig Veterinary Society
RAVC Royal Army Veterinary Corps
SGV Society of Greyhond Veterinarians
SVS Sheep Veterinary Society
VDS Veterinary Deer Society
VPHA Veterinary Public Health Association
BVZS is involved in almost every aspect of the care and welfare of wild animals. It has responsibility for exotic pets, companion avian species, zoo animals and wildlife
FVS provides a forum for veterinary professionals with an interest in promoting the health and well being of fish by discussion of fish health care and problems and the exchange of professional and scientific information
Founded in 1979 to promote interest in and improve knowledge of goats in the veterinary profession
LAVA deals with the veterinary care and all aspects of the welfare of laboratory animals. It helps to ensure that vets are properly equipped to look after experimental animals
The aims of the society are to enhance knowledge and understanding of pig disease, herd health, management, husbandry, economics and welfare
Membership is open to serving or retired members of the RAVC who are BVA members
Concerned with the health and welfare of the racing greyhound
Promotes sheep health and welfare and provides a forum for discussions and advice on sheep matters
Members are involved with the management and diseases of wild and captive deer
Concerned with all aspects of the production of food of animal origin and the improvement of animal welfare
ABVA Association of British Veterinary Acupuncturists
AVA Association of Veterinary Anaesthetists
AVSTS Association for Veterinary Soft Tissue Surgeons
BAVECC British Association of Veterinary Emergency & Critical Care
BrAVO British Association of Veterinary Ophthalmologists
BVBA British Veterinary Behaviour Association
BVDA British Veterinary Dental Association
BVDSG British Veterinary Dermatology Study Group
To further the research and teaching of veterinary acupuncture through an organised programme of continuing education
AVA is an active, enthusiastic group of veterinary surgeons and others who share an interest in animal anaesthesia, analgesia and animal welfare. Its aim is to promote and support the activities of all those engaged in veterinary anaesthesia and analgesia
To promote the study and development of veterinary soft tissue surgery in all species. It is a satellite group of the BSAVA
A national representative body for veterinary professionals in the UK who specialise, have an interest in, or are in further education relating to the fields of veterinary ECC. Its aim is to increase the importance and awareness of ECC in the veterinary field
For veterinary surgeons in the UK and beyond who have a special interest in ophthalmology. It was established to educate and train veterinary surgeons in veterinary ophthalmology, and to promote the practice, teaching and research of animal ophthalmology
It is a study group that provides education for anyone working in or affiliated with the field of animal behavior - by producing training materials and courses. It is the new name for Companion Animal Behaviour
The aims of the association are to educate and train veterinary and dental surgeons in animal dentistry and to promote practice, teaching and research of animal dentistry
The study group has a long history of providing high quality veterinary CPD for those vets with an interest in veterinary dermatology. Their aims are to study and advance the standards of veterinary dermatology in all small animals
BVA Affiliate Groups
Associations & InstitutesAssociations and Institutes Description
BVOA British Veterinary Orthopaedic Association
BVRSMA British Veterinary Rehabilitation & Sports Medicine Association
BVZS British Veterinary Zoological Society
EAVDI European Association of Veterinary Diagnostic Imaging
ICC International Cat Care
SAMSOC Small Animal Medicine Society
VCS Veterinary Cardiovascular Society
University of Bristol
University of Cambridge
University College Dublin
University of Edinburgh
University of Glasgow
University of Liverpool
University of London
Department of Clinical Veterinary Science
Department of Clinical Veterinary Medicine
Faculty of Veterinary Medicine
Royal School of Veterinary Studies
Faculty of Veterinary Medicine
Faculty of Veterinary Science
The Royal Veterinary College
www.bristol.ac.uk/vetscience/
www.vet.cam.ac.uk/
www.ucd.ie/vetmed/
www.ed.ac.uk/schools-departments/vet
www.gla.ac.uk/schools/vet/
www.liv.ac.uk/veterinary-science/
www.rvc.ac.uk/
Provide a forum for discussion of veterinary orthopaedics, as well as educational programmes, financial support for research, informed advice and co-operation with other veterinary associations
To promote the understanding, acceptance and integration of physiotherapy and rehabilitation within the veterinary profession, as well as ensuring it is performed by suitably qualified professionals
Founded in 1961, the aims of the society are to promote the advancement of veterinary knowledge and skill in the maintenance of the health and welfare of non-domesticated animals
A non-profit organisation with no commercial interests, that covers all aspects of diagnostic imaging in veterinary healthcare
A charity formerly known as the Feline Advisory Bureau. Their main mission is to engage, educate and empower people throughout the world to improve the health and welfare of cats
Aims to give its members a forum to exchange knowledge and understanding in small animal medical conditions, as well as regular training and encouragement. Membership is open to qualified surgeons as well as veterinary students
To promote the study and development of all aspects of veterinary cardiology
School Department Website
Conferences and ExhibitionsConference/exhibition Date
Animal Rehabilitation Expo
BEVA Congress
BSAS Annual Conference
BSAVA Congress
BVA Gala Dinner
BVA Members Day
Crieff 2 Day Small Animal Meeting
ECC UK Annual Congress
Livestock Event 2015
London Pet Show
London Vet Show
NSA Sheep Event
PATS Sandown
PATS Telford
RCVS Day
SPVS / VPMA Congress
The Pet Show
UK Probiotics Conference
Vets North
Vets South
June
September
April
April
November
September
May
November
July
May
November
Every other July
March
September
March
January
August
June
June
February
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