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• Good–Physical objects–Objects that are tangible
• Service–Actions or activities that one person
performs for another
• Physical Capital–Machines, tools, and buildings that are used
to produce other goods and services
• Human Capital– Skills and knowledge gained by a worker
through education and experience
• “Human capital is as much a part of the wealth of nations as factories, machinery, and other physical capital.”
Economist - Gary Becker
Identify and explain the importance of at least 3 personal characteristics common to
successful entrepreneurs.
Explain situations in your life that
involved opportunity costs
and be able to identify and explain why they are your opportunity costs.
• Whenever people decide whether the benefits of a particular action are likely to outweigh its costs, they engage in a form of benefit-cost analysis....• Benefit > Cost–Do It!!!
• Benefit < Cost–Don’t Do It!!!
• A reason for doing something• 3 types from Freakonomics
•Moral–one acts out of conscience or
conviction•Social–actions are related to shame
•Economic–people act in their financial interest.
Illustrate where a society is
operating at an unsustainable
level in the short run in regards to the PPC curve.
• Change in Quantity of Resources Available– Increase in Quantity; Curve shifts to the Right
• Change in Quality of Resources Available– Increase in Quality; Curve shifts to the Right
• Change in Technology– Increase in Technology; Curve shifts to the Right