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USER GUIDE for beepbeep.ie subscribers | 23/12/2009
SIMI BEEPBEEP.IE USER GUIDE
User Guide
beepbeep.ie user guide version 1.1 23/12/2009 1
Table of Contents Introduction. ........................................................................................................................................... 2
So what’s new on the dealer hub? ......................................................................................................... 2
Useful Tips for using the SIMI Control Panel ...................................................................................... 3
Print Options ....................................................................................................................................... 5
Business Details................................................................................................................................... 6
Sales Contacts ..................................................................................................................................... 6
The Consumer Site www.beepbeep.ie ................................................................................................... 7
Stock Lists ............................................................................................................................................ 8
Stock Details ........................................................................................................................................ 9
Dealer Details .................................................................................................................................... 10
Searching for Cars ............................................................................................................................. 11
My Showroom ................................................................................................................................... 13
Email Sign Up .................................................................................................................................... 13
Advertising and Marketing on the Site ................................................................................................. 14
Promoting www.beepbeep.ie ............................................................................................................... 14
Useful Contact Details
For technical support on the SIMI Control Panel
Email [email protected] telephone: 01 443 4992
For marketing or general website enquiries
Email [email protected] telephone: 01 882 5410
User Guide
beepbeep.ie user guide version 1.1 23/12/2009 2
Introduction.
Thank you for supporting the development of the new Used Car Hub and Website,
exclusive to SIMI members. Your input and feedback over the last few months has
been invaluable. The good news is that www.beepbeep.ie is now live. We promised
the site would be live for early January 2010 but we have been able to get a sneak
preview ready for all subscribers. The site is still in “beta” which means that although
we are releasing it, there still might be some small changes or bug fixes over the
coming days. You can help by sending any feedback or issues you come across to
So what’s new on the dealer hub?
Firstly, we now refer to the hub as the SIMI Control Panel as it better reflects the
current and future purpose of the site. The Control Panel is where you manage and
view your stock before it appears to the consumer on www.beepbeep.ie.
Figure 1 : SIMI Control Panel Home Page
Once you log in to the SIMI Control Panel you will notice the new front page layout.
We will be highlighting new features here as they arrive as well as displaying up to
date industry news.
There are a number of new features which you may not have noticed before but there
are two key areas that require your attention.
Most importantly, make sure your contact details, map location and
warranty information is up to date and correct.
Then make sure all your stock is loaded!
User Guide
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Useful Tips for using the SIMI Control Panel
On the main “My Adverts” section you can now upload 40 images per vehicle and a
video! This may be a great way to highlight a particular prestige car on
www.beepbeep.ie. We can help you with the details of uploading video and there
will be examples on the site so you can see how effective it is.
The main “My Advert” screen gives you a quick summary of your on-line stock.
Please note the coloured icons in the Car History Check (CHC) column. These
indicate if the vehicle has passed a Car History Check (Green), Failed a CHC (Red), or
has yet to be checked (Grey).
Figure 2 Car History Check Messages
A Car will fail the Car History Check if it is recorded as any of the following
UK Scrapped UK Written Off UK Stolen DOT Vehicle Status
If the vehicle is recorded as an import or registered as a Taxi, the information will be displayed on beepbeep.ie.
There is no check on finance status. You should login to the Car History Check site to access this functionality.
There is currently no automatic check on recorded mileage but please ensure that you enter accurate readings.
Every vehicle on beepbeep.ie must come with some level of warranty and you must select the most appropriate. Depending on the dealership you will have some or all of the available options. The selected warranty message will be displayed to the consumer on beepbeep.ie. Dealer Warranty refers to a warranty give by the dealership. You can enter
a default warranty message in “Business Details” and this will be displayed automatically. Please ensure that you have an accurate description of the warranty available on each individual car.
Figure 3 Warranty Options
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Manufacturer Warranty refers to the remainder of the manufacturer warranty on new vehicles and is dependent on the date of first registration of the vehicle.
Manufacturer Approved Scheme refers to a dealer warranty that is part of an Approved Scheme such as Nissan Gold Standard, Opel Network Q etc.
Check with Dealer is the default option if none is selected.
Every vehicle on www.beepbeep.ie must be a retail car. No scrap or trade cars. No
cars to be broken up for parts. No cars “sold as seen”. No cars with a retail price of
less than €1000. You can of course load these types of vehicles to have them sent
to other publishers or to the Trade Section. They just cannot appear on
www.beepbeep.ie. The administrators will remove these cars from the site and
notify you so you amend or delete the listing.
Any car entered into the Control Panel without a price will be listed as “POA” and
will appear at the end of any list on www.beepbeep.ie.
If you select “display in trade section?” it will appear on the trade section of the SIMI
Control Panel. You can enter a trade price which is only visible in the trade section.
If you enter No retail price, the car will not appear on www.beepbeep.ie
Figure 4 : Trade Options
To remove a vehicle from www.beepbeep.ie, ie it has been sold, click on “del”.
To remove a vehicle from www.beepbeep.ie without deleting the details, for
example if a deposit has been put on it by a customer, click on “archive”. To put
the car back on beepbeep.ie click “activate”
Figure 5 Stock Summary in Control Panel
User Guide
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Print Options
At the bottom of the Car Detail Page you have the option to print a “Silent Salesman”
or a “CO2 Label” (if available).
Figure 6 Print Options on Stock Detail
The Silent Salesman page displays your dealership contact details, up to four images of
the vehicle and the key vehicle information.
If there is CO2 information available on the selected vehicle you can print a CO2 label.
Figure 7 Sample Print Outs
User Guide
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Business Details
It is important that you keep your business details up
to date and complete, as this is how your customers
will contact you. Add your opening times, a high
quality image of your dealership and video if
required. Get yourself on the map and add all the
relevant warranty details.
Sales Contacts
Add multiple Sales Contacts in Business Details. You can then assign particular sales
contacts to individual cars in the “My Adverts” section
Figure 8 Adding/Deleting Sales Contacts
User Guide
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The Consumer Site www.beepbeep.ie
www.beepbeep.ie is a consumer focused used car website which has been designed
to make it simple and quick for users to search for and find your cars. It is important
that you give your stock the best chance of being found and selected by uploading a
large number of high quality images. You should have received in the post a quick
guide to taking images of cars for the Internet.
Your stock will be more prominent and list higher in searches if you assign the correct
warranty details.
Select the best picture of the car to be the first picture. Do this is in the “My Adverts”
section of the SIMI Control Panel by selecting the best picture and moving it to the
first position using the Left- Right Arrows. This is putting your best foot forward as it is
the first thing a consumer sees.
Figure 9 beepbeep.ie Home Page
User Guide
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Stock Lists
The main stock listing is one of the most important areas of the site. You should enter
vehicle information on the SIMI Control Panel to maximise the visibility of your stock
in this list.
Figure 10 Standard Stock List
To the left of every vehicle
will be a Warranty icon
which will pop-up details
of the warranty available
on the car when you move
your cursor over it. The
consumer can click on the
button to get more details
on the applicable
warranty.
Figure 11 Warranty Summary
User Guide
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Stock Details
When a consumer clicks on a particular vehicle in the stock list they get the full details
including any warranty and Car History Check information.
Figure 12 Stock Detail Page
There are also a number of unique
features to this detail page.
Clicking on the dealer map in the
Bottom Right Hand Side brings up a
detailed interactive map and consumers
can get detailed directions to your
dealership be entering in their starting
point.
Figure 13 Interactive Location Map
User Guide
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Dealer Details
Clicking on “More about this dealer” brings up the dealer details page where you can
highlight the dealership opening times, service offers etc. Relevant Franchise Logos
are automatically displayed in the top banner.
Figure 14 Dealer Details Page
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Searching for Cars
There are a number of ways the consumer can find the car they are looking for. The
quickest and easiest are the simple searches on the Home page.
Figure 15 Simple Search Options
From the main menu they can also access more detailed options by type and county.
Figure 16 Additional Search Options
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A quick and handy list of all the stock by
manufacturer is available at the bottom of the
home page and via the main menu.
Figure 17 Stock Listed by Manufacturer
The most detailed search is the “Advanced Search”. This is a dynamic module in that
the search results automatically refresh as the user selects more criteria.
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My Showroom
Consumers who enter their contact details in “My
Showroom” can save searches and details of
specific cars. This will really help the consumer
who spends a few weeks looking around before
making a decision to purchase.
Email Sign Up
Consumers can sign up to receive regular
updates from www.beepbeep.ie. This will be a
valuable source for direct marketing.
User Guide
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Advertising and Marketing on the Site
There will be a wide range of opportunities for you to highlight specific vehicles or
campaigns on www.beepbeep.ie. Details of these will be sent to you separately early
in 2010.
Maximising the value of your subscription to www.beepbeep.ie
One of the added benefits of using the SIMI Control Panel is that you can use it to
drive the Used Car Search facility on your own dealership’s website. You can
incorporate your stock list on your own website using a very simple link to the control
panel, potentially saving you significant development costs. So the next time you are
considering upgrading your website or you are just starting out, drop us an email and
we can guide you in the right direction.
Promoting www.beepbeep.ie
In addition to the national marketing campaign beginning in January and the extensive
Ad Words and Search Engine Optimisation programs already taking place, there are a
number of things that you can do to promote the popularity of www.beepbeep.ie. By
doing some or all of these you will help raise the awareness of www.beepbeep.ie and
be contributing to its long-term success:
Make www.beepbeep.ie the default page on your browser and instruct all your
staff to do the same.
Put a link to www.beepbeep.ie on your website. Contact our support line if
you require more details ([email protected]).
Mention www.beepbeep.ie in any direct marketing campaigns you carry out in
the New Year.
Tell friends and family. If you are on any social networks, Facebook, Linkedin,
Twitter etc give www.beepbeep.ie a mention.
Put the www.beepbeep.ie decals you received in the post up in a prominent
position.
Mention that you are on www.beepbeep.ie in the copy of any local print or
radio ads you take out. We can help you with graphics, just ask.
