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USING INFORMAL SCIENCE EXPERIENCES TO INCREASE PUBLIC
GENOMIC LITERACYCarla Easter, PhD, Chief, Education and Community
Involvement Branch
Christina Daulton, Education Outreach Specialist, Education and Community Involvement Branch
National Human Genome Research InstituteNational Institutes of Health
Bethesda, Maryland
Exhibit Overview• 4,000 sq. foot display • 18 interactives• Over 3.8 million visitors to Genome • 15% of visitors in summer 2013 came specifically to see
Genome• 38% of all NMNH visitors see Genome
• NMNH averages 8 million visitors per year
Exhibit and Programs
Dr. Belen Hurle National Institutes of Health (NIH) June 16th, 2013 I am a busy mother of two who likes all things genetics and anything edible. I am fascinated about comparing the genomes of different organisms to each other and to the human genome, a field known as comparative genomics. I like to think that I discovered a gene that contributes to our ‘sixth sense.’ With the help of computational tools, I have traced the evolutionary story of an intriguing family of genes implicated in the sense of balance and perception of gravity, from mouse to frog to fish and even further back in evolutionary time. It is important to study the biology of balance because balance related falls account for half of accidental deaths in persons over 65, thousands of hip fractures and billions of dollars in medical expense every year. Detection of gravity is also a topic of interest in space flight research. Come see me to learn more!
Website and Social Media
Exhibition Resources for Teachers & Students
EVALUATIONAlmost 60 percent of exhibition visitors
surveyed upon exit rated their overall experience as either
Excellent or Superior.
Engagement and Interaction Highly interactive displays
provided greatest opportunities for engagement• Trait Tree (70% of visitors)
More likely to leave with increased interest in genetic ancestry and genetic risk for
disease• Genome Zone (44% of
visitors)• Unraveling the Code (43%
of visitors)
“There was a wall that you could answer ‘yes’ or ‘no’ about your body physical
traits. It’s really interesting. I think it’s a very good – the general knowledge for the
public to learn. They can have a general idea of what the
genome is, and also the DNA and also the physical traits and about biodiversity…”
How curious are you about genomics?
Summer 2014 Entrance and Exit Survey
**p-value<0.03
Entrance Exit0%
10%
20%
30%
40%
50%
60%
70%
46%
60%55%
41%
Extremely/Very ** Somewhat/Not at all **
The field of genomics is relevant to my life.
Summer 2014 Entrance and Exit Survey
Strongly disagree
Somewhat disagree
Neutral Somewhat agree
Strongly agree
0%
5%
10%
15%
20%
25%
30%
35%
40%
5%
10%
31%29%
26%
3%
7%
23%
29%
38%
Entrance Exit
**
**p-value<0.01
The field of genomics is an important area for future research.
Summer 2014 Entrance and Exit Survey
Strongly disagree
Somewhat disagree
Neutral Somewhat agree
Strongly agree
0%
10%
20%
30%
40%
50%
60%
70%
80%
1% 4%
14%22%
60%
2% 1%9%
18%
70%
Entrance Exit
***
**p-value<0.01
Summer 2014 Exit Survey
After attending the exhibition I plan to…
Read articles/books about genomics
Watch a TV program/movie about genomics
Speak with my doctor about genetic health risks
Change my behavior based upon what I learned here
Write to my local/state representative about genomics research
0% 5% 10% 15% 20% 25% 30%
24%
17%
16%
9%
6%
5%
5%
4%
2%
Travel Schedule(confirmed October 2014)
September 24, 2014 - January 4, 2015
Reuben H. Fleet Science Center
San Diego, CA
January 22, 2015 – April 27, 2015
The Tech Museum of Innovation
San Jose, CA
May 15, 2015 – September 10, 2015
St. Louis Science Center
St. Louis, MO
October 2, 2015 – January 3, 2016
Oregon Museum of Science and Industry
Portland, OR
Winter 2016
Discovery World Milwaukee
Milwaukee, WI
September 30, 2016 – January 1, 2017
Exploration Place
Wichita, KS
January 28 – May 29, 2017
Peoria Riverfront Museum
Peoria, IL
September 30, 2017 – January 1, 2018
Science North
Sudbury, ON
Thank You Smithsonian National Museum of Natural History The Smithsonian Associates The Tech Museum of Innovation, San Jose Vence Bonham, National Human Genome Research
Institute Meg Rivers, National Museum of Natural History Erica Schonman, National Human Genome Research
Institute Rosann Wise, National Human Genome Research
Institute Smithsonian’s Office of Policy and Analysis
Contact Information
Dr. Carla [email protected]
301-594-1364
Christina [email protected]
301-496-1946
