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Valuing Change, Inc.Organizational Change Through Collaboration
Valuing Change, Inc. Organizational Change Through Collaboration
Change Acceptance ProcessA Best Practice of Managing Organizational Change
Valuing Change, Inc.Organizational Change Through Collaboration
Challenges of Change
Internal factors:
Leadership, employees set in their waysComplexity causing paralysisTakes too long to innovateTechnology Lag Lack of willingness to do what it takes
External factorsIncreased competitionRapidly changing market conditions
Valuing Change, Inc.Organizational Change Through Collaboration
A Change Methodology
A change methodology is a consistent philosophy and approach to change.
It consists of a common language, framework, process and tools used throughout an organization.
It sets expectations for the attitudes, behaviors and actions that any employee will take regarding a change initiative.
Valuing Change, Inc.Organizational Change Through Collaboration
Why Have a Change Methodology?
Most large and/or decentralized organizations have more than one approach to change operating within their organization.
This causes inefficiencies, misunderstanding and miscommunication resulting in slower or no adoption of a change across the organization.
Valuing Change, Inc.Organizational Change Through Collaboration
Foundations for this Change Methodology
General Electric researched effective change initiatives when they were having challenges with implementing large-scale change.
Result was the “Change Acceleration Process”, which was deployed across all GE businesses, starting in 1993, and to customers in 1995.
The current Change Acceptance Process methodology represents an evolution based on application in well over 300 companies & organizations worldwide and on a wide variety of change initiatives.
Valuing Change, Inc.Organizational Change Through Collaboration
Components of Effective Change
Q x A = E
Your change initiative needs both a high “Q” and a high “A” score to be successful
Q = The “Quality” of the chosen solution (i.e. the solution will address the problem or opportunity at hand)
A = The “Acceptance” of the solution by key stakeholders
E = The overall “Effectiveness” of the change execution to solve the problem, challenge or opportunity
Valuing Change, Inc.Organizational Change Through Collaboration
Reasons Change Fail
Not establishing a great enough sense of urgency
Not translating the vision into meaningful terms
Not having visible leadership for the change
Not identifying and understanding key stakeholders
Not systematically planning to deal with resistance
Not anchoring the change in the company / organization culture and infrastructure
Declaring victory too soon
Focusing on the launch and not the long-haul
The ‘A’ Factor
Valuing Change, Inc.Organizational Change Through Collaboration
Ongoing Change Research
100% of all changes evaluated as “successful” had a good solution or approach
Over 98% of all changes evaluated as “unsuccessful” also had a good solution or approach
What is the differentiating factor between success and failure?
Valuing Change, Inc.Organizational Change Through Collaboration
CAP Model
IntegrateThe Change
FocusedLeadership
CompellingBusiness
Need
SharedVision
Map theTransition
EngageSupport
AndResistance
MobilizedCommitment
Copyright Demeter Matrix Alliance & Sun Microsystems, Inc., 2004
Valuing Change, Inc.Organizational Change Through Collaboration
Engage Support and Resistance:Actively seeking out resistance and leveraging the support of those behind the change enhances the change effort by learning from and responding to differing input.
IntegrateThe Change
FocusedLeadership
CompellingBusiness
Need
SharedVision
Map theTransition
EngageSupport
AndResistance
MobilizedCommitment
Assess and Adjust:Throughout the change there is constant movement,
collecting and learning from the input of key stakeholders and adapting the change effort in response to the input.
Map The Transition:Just as a topographical map depicts the lay of the land and provides direction to a destination, so too must a change be charted and planned, providing steps toward the vision.
Focused Leadership:Leadership, whether as sponsoring
executives or team leaders, provides focus and motivates commitment through
visible actions and behaviors around communication, resourcing, and time and
attention to the change.
Compelling Business Need:The change must originate from a
business requirement that is either a response to a threat or a movement toward an opportunity and must be
articulated in a way as to provide motivation to get others on board.
Shared Vision:The future is expressed in such a way
that it creates a picture of what the change will look like and people can see what they will be doing differently when
the change is fully functioning and in place.
Mobilized Commitment:At the heart of any change effort are people who make individual commitments to move the change forward. The objective of the change acceptance work is to have that individual effort mobilized and committed. All of the other CAP elements touch it,
are linked to it and drive toward it.
Integrate the Change:Driving the change into the DNA of the organization to ensure staying power involves replacing old mindsets, systems and structures and inserting new actions and behaviors.
CAP Model
Copyright Demeter Matrix Alliance & Sun Microsystems, Inc., 2004
Valuing Change, Inc.Organizational Change Through Collaboration
Using the Model
Provides a ‘Pilot’s Checklist’ for change
A flexible, non-linear model – all principles used repeatedly throughout a change
Contains tools to creates conversations and opportunities to apply strategic thought to the influencing of others
Helps teams identify ways to achieve behavioral change and enhance their action planning
Valuing Change, Inc.Organizational Change Through Collaboration
Valuing Change, Inc. Organizational Change Through Collaboration
Change Model & MethodologyImplementation Approach
Valuing Change, Inc.Organizational Change Through Collaboration
Leadership
Alignment
Leadership
Alignment
Stakeholder Involvement
Time
Limited
Entire Organizatio
n
BusinessApplicationBusiness
Application
Our Approach to Introduce & Implement a Change Methodology
BusinessIntegrationBusiness
Integration
BusinessTransitionBusinessTransition
Go/No Go?
Go/No Go?
Valuing Change, Inc.Organizational Change Through Collaboration
Leadership
Alignment
Leadership
Alignment
Sta
keh
old
er In
volv
emen
t
Time
BusinessApplication
BusinessApplication
BusinessIntegration
BusinessIntegration
BusinessTransition
BusinessTransition
Go/
No Go?
Go/
No Go?
An explicit process focused on creating shared understanding and buy-in among the leadership team and action plans with accountability placed on both the leaders and the implementation team.
Stakeholder Involvement: Senior Leadership Change implementation team
Outcomes: Define the Business Case Build agreement with leadership Create roll out strategy & implementation plan Identify target processes and desired outcomes Determine competency development needed Design/customize Change Effectiveness training &
toolkit Identify difficult conversations inherent in targeted
processes Coach key leaders & stakeholders
Leadership Alignment
Valuing Change, Inc.Organizational Change Through Collaboration
Leadership
Alignment
Leadership
Alignment
Sta
keh
old
er In
volv
emen
t
Time
BusinessApplication
BusinessApplication
BusinessIntegration
BusinessIntegration
BusinessTransition
BusinessTransition
Go/
No Go?
Go/
No Go?
Pilot application of Change methodology on select business processes/projects to determine applicability and feasibility of expanded business application.
Stakeholder Involvement:Select Leadership Select process / project owners and teamsChange implementation team
Outcomes:Model application of Change Effectiveness
methodology Launch of initial suite of training programsTrain initial group of Change Effectiveness facilitators*Ensure difficult conversations are surfaced and addressed
with candor and integrityEvaluate effectiveness of pilot efforts Create expanded roll out strategy & implementation planCoach leaders & change facilitators
Business Application
* Depending on rollout strategy, selecting and equipping initial wave of Change Facilitators may be pushed to phase 3.
Valuing Change, Inc.Organizational Change Through Collaboration
Leadership
Alignment
Leadership
Alignment
Sta
keh
old
er In
volv
emen
t
Time
BusinessApplication
BusinessApplication
BusinessIntegration
BusinessIntegration
BusinessTransition
BusinessTransition
Go/
No Go?
Go/
No Go?
Expand rollout of Change Effectiveness methodology to selected or all business functions / units
Stakeholder Involvement: Entire Business or subset as define by rollout strategy Change implementation team
Outcomes: Application within business functions / units Revise and finalize Change Effectiveness model,
toolkit and initial suite of training Expand network of trained Change Effectiveness
facilitators Design/develop Change Mastery and/or Practitioner’s
Clinics Develop on-line tools / aids Monitor roll out plan and business impact Consult on Change Effectiveness initiatives Coach leaders & change facilitators
Business Integration
Valuing Change, Inc.Organizational Change Through Collaboration
Leadership
Alignment
Leadership
Alignment
Sta
keh
old
er In
volv
emen
t
Time
BusinessApplication
BusinessApplication
BusinessIntegration
BusinessIntegration
BusinessTransition
BusinessTransition
Go/
No Go?
Go/
No Go?
An explicit process focused on integration with key HR & business processes and transition of competency & skill development to internal resources.
Stakeholder Involvement: Select process owners Change implementation team
Outcomes: Integrate skills and competencies into Systems and
Structures Transfer training competency to internal resources Assess need for additional Change approaches and
models (e.g. Org Design, Systems Thinking) Process for continuous improvement Coach process owners & all levels of change users
Business Transition
Valuing Change, Inc.Organizational Change Through Collaboration
Valuing Change, Inc. Organizational Change Through Collaboration
For more information, contact:
Valuing Change, Inc.
www.Valuing-Change.com