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VersaStack TM Solution by Cisco and IBM

VersaStack Partner Update Presentation June 16, 2015 the storage revenue is higher than 250k the Post Sales Program might be an alternative: This presentation contains materials that

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VersaStackTM Solution

by Cisco and IBM

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 2

VersaStack Solution Update

• New VersaStack for Data Center with Cisco UCS Director - CVD

• New VersaStack for Data Center Scale-out - CVD

• Partner Profitability

• Upcoming CVD’s / Redbooks

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 3

New Economics in Data Center VersaStack - Converged Infrastructures

• Converged Infrastructure

Provides part of the solution

Has direct impact on OpEx

Indirect increase of CapEx

Power

Cooling

60%

Cost Reduction

Application

Performance

30%

Faster Execution

Infrastructure

Costs

30%

Cost Reduction

Management and

Automation Are Key

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 4

Challenges:

• Manual processes

• Complex handoffs between teams and domains

• Static resource allocation

Result:

• Days/weeks/months to deploy IT services

• High operational cost

• Rigid silos

• Infrastructure inefficiency and under utilization

Complex IT Processes to Deploy Application Resources

Ne

two

rk A

dm

Update

Trunks

Create

VLANs

Configure

SAN Zoning

Create UCS

Service Profiles

Create

Network Policies

Se

rve

r A

dm

ins

Configure

Servers

Bare metal

Provisioning

Setup

Servers

Add VLAN to

Service Profile

Create

VLAN

Create Storage

Resources (LUNs

and Volumes)

Sto

rag

e Add vFilers

to Group

Create

vFilers

Create

IP space

UCS Blade

Power On

Create

Storage Policy

Map

NetApp LUN

Add Users

and Groups

IT

Planning

Approvals Define

Cost Models

Bu

sin

ess

Ap

plic

atio

n

Req

uire

men

ts

1

2

3

4

5

6

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 5

Go Fast, No Even Faster Automation critical for Cloud Infrastructure Transformation

Generational forces driving transformation Internet-connected world Instantaneous service

delivery culture

Expectation of instantaneous IT services

Business values “faster” service delivery IT faces competition from alternative sources

Yet, the business needs IT’s influential impact

Automation delivers “faster” service delivery Promotes best practices and consistency

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 6

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 7

Cisco UCS Director

• Policy-based infrastructure management

• End-to-end infrastructure process automation

• Complete infrastructure lifecycle management

• Single-pane infrastructure management

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 8

Cisco Cloud Management

UCS DIRECTOR Unified infrastructure Automation for compute, storage, network – physical & virtual

Heterogeneous &

Integrated Infrastructure

Multiple UCS

domains

UCS CENTRAL

Single

UCS domain

UCS MANAGER

APIC

Manages

Application Centric

Infrastructure (ACI)

and Nexus fabric

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 9

Cisco UCSD Turn-Key Solution Overview

Self Service

Portal

UCSD Unified Infrastructure Controller Multi-tenant & integrated cloud platform

Admin

Console Dashboard

Cloud Infrastructure

Amazon,

Rackspace, …

VMware

vCenter System Center

System

Integration

Admins End

Users Operations

LDAP, Single Sign On

RBAC

IT Ticketing Systems

CMDB,

Metering/Chargeback

Server

Managers

Network

Manager

Storage

APIs

UCS

UCS Director Integrated Multi-tenant Cloud Platform

Infrastructure

Nexus

Public Clouds

Provider API

Mobile Devices

HyperV

Custom

Connector

Open

Automation

REST API

KVM

RHE-Virtualization

Manager

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 10

Subject Matter Experts Define Policies

Policies Used to Create Service

Profile SAN and Storage

2

vSwitch Nexus 1000v

VI SME

Storage SME

Server SME

Network SME

Server Name

UUID, MAC, WWN

Boot Information

LAN, SAN Config

Firmware Policy

SAN Zoning

Create and MAP LUN

Provision Physical and VI

3 System is ready for Use

4

Server Name

UUID, MAC, WWN

Boot Information

LAN, SAN Config

Firmware Policy

Storage Configuration

Virtual Infrastructure

Configuration

Network Configuration

Application Profile

Virtualization Policy

Server Policy

Network Policy

Storage Policy

Ease & Efficiency with UCS Director

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 11

Converged Infrastructure View Unified View for Pod based Infrastructure

o Sites allow location based

organization of resources

o Pod is a containerized data

center stack

o Manages globally distributed

data centers VersaStack

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 12

Task Library – 1000+ Tasks Plus create Custom Tasks in minutes

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 13

Drag ‘n Drop Workflow Creation Orchestration, Workflow and Tasks Defined

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 14

End-to-End Operations and Provisioning

• Single-click provisioning

• Intelligent resource allocation

• Automated, controlled delivery

Result: Improved time to market

Minutes

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 15

UCS Director Key Takeaways

Flexibility with Model based orchestration

Multi-vendor and converged infrastructure support

Single integrated solution for virtual and physical infrastructure

Out of the box Turn-Key Solution (1000+ Tasks)

Expanding ISV Ecosystem based on Open Automation

Ease of use. Rapid deployment. Lower TCO

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 16

#VersaStack

VersaStackTM… ...just got even better

Ian Shave

VersaStack Business Unit Executive

IBM Storage @Ian_Shave

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 17

Automated

Data Placement

Data

Efficiency

Up to

100% improvement in capacity

utilization1

3x performance with

as little as 5% data

on flash2

Up to

80% savings & outstanding

performance with

Real-time Compression

Guaranteed3

Data

Virtualization

Unlock Assets

260+ Storage systems supported

Integrated Infrastructure Hybrid Storage - Efficiency by Design

2014 Mkt 29% Growth

Storage – 53% Growth1

(3.5EB)

1. IDC – Integrated Infrastructure market

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 18 18

Scale Up

Scale Out

Add capacity

Flash/Disk

NEW - VALIDATED Scale Out

64

Cores

Versatile

Network

Compute

Storage

6PB Storage

512GB

Cache

Add performance

controllers & cache

Storwize

SCALE

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 19 19

VersaStack Single Hybrid Storage System

....

....

........

......

......

..

Scale Up

Scale Out

Ad

d c

ap

acity

(Fla

sh/D

isk)

Add performance (controllers & cache)

Up to

64 Cores

6PB Storage

1,056 drives

512GB Cache

16 Compression

Accelerator

....

....

........

......

......

..

....

....

........

......

......

..

....

....

........

......

......

..

Data Mobility

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 20

Scale Capacity

Scale Performance

Add capacity

Flash/Disk

Add cache, compute,

network, storage controller

Scale Out

From Branch Office Scale Single Application, single User CPU Network switches GB’s of data

To Large Enterprise Scale All applications, all users Multi core, multi CPU Compute Network Directors PB’s of data

Versatile

Start small, grow enterprise BIG

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 21 21

Security Encryption for

data at rest

Speed No performance

impact

Simplicity One encryption

method for all drives

NEW – Data Security

Protect From Disclosure

Encrypt data to protect from inadvertent disclosure and enable “secure erase”

Maximize Your VersaStack Profitability

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 23

IBM North American - Storage Channel Incentives (2015)

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 24

IBM Europe – Storage Channel Incentives Maximizing VersaStack Profitability

Storwize V7000 with VersaStack get a 24% Margin to the Channel (or 10% ValueSeller ticket)

IBM Storage promotions do apply to VersaStack (e.g. “Free” software bundle / Guarantees)

Also looking to offer an IBM Non-Charge Disposal as part of the solution

Post Sales Migration …. Discretionary program providing BPs services funding for Storwize Solutions up to 6% or 10% of the Deal depending upon the revenue.

For details on the StorageCare program (incl products supported and nomination form) please see https://ibm.biz/BdRLgT If the storage revenue is higher than 250k the Post Sales Program might be an alternative: https://ibm.biz/BdRLg3

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 25

Cisco Partner Incentives & Promotions: Maximise your VersaStack Profitability

Hunting

(OIP) 4%

4%

UCS NAB

5%

3%

Teaming

(TIP) 4%

4%

Solution led selling

(SIP) 3% Americas, 1%

EMEAR

UCS

Partner

Pricing/obje

ctive

• Provide baseline pricing for UCS B- and C-series configurable/promotional bundles

Hunting

Program/

• Deal protection & differential discount policy applied

• Not combinable with TIP

Teaming

Program

• Deal protection & differential discount policy applied

Solution

Program

• Differential discount policy not applied

• Combinable with MDS 9148 switiching (promotional sku set) +18% uplift

* NAB

New

Account

Breakaway

• Reward Partners hunting new UCS /Nexus Whitespace account that Cisco team is not engaged

Smartplay

Select

3% or

4%

• Behaviors applicable: (Hunting 4% or Teaming 4) and UCS NAB 3%.

• Trade in migration program is not combinable when smartplay select is used

Compute (UCS) Category

61%

OR

+ Hunting

(OIP) 4%

4%

+

Hunting

(OIP) 8%

Teaming

(TIP)

8%

OR

Solution led selling

(SIP) 4% *

UCS Products Switching Products

+

+

Up

fro

nt d

iscou

nt P

rog

ram

s

Profitability

Value Incentive Program

+ +

• Note the above % are new since guided deal registration / pricing optmization is now live in all theatres

• Above % pertain to 1tier partner. 2Tier partners need to contact their distributor for %.

• Above % pertain to EMEAR & Americas theatre

• ** Accelerators available

Nexus 2-

7K NAB

Hunting

(OIP)

+

+

Core Category

Nexus 9K

NAB

Hunting

(OIP)**

+

+

Trade-in credit via TMP

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 26

Enrollment and Registration

STEP 1 Solution (SIP) or Trade in

migration or VIP program

Enrollment One time enrollment.

Approximately 10

minutes.

STEP 2

Deal Registration

Required for

each opportunity

• SIP: Login to SIP web page (www.cisco.com/go/sip) and download and complete the VersaStack Solution template. Fill in.

• Submit the completed template in the Partner Program Enrollment (PPE) tool (www.cisco.com/go/ppe)

• Register each opportunity in the Cisco Commerce Workspace (CCW) (www.cisco.com/go/ccw)

Cisco’s Partner’s Programs & Incentives access:

26

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 27

Upcoming CVD

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 28

V5000 + Mini – CVD Arriving September 2015

Nexus 9300

(optional)

PC PC

10 GbE

Fiber Channel SAN A

Fiber Channel SAN B

SAS

UCS Mini

V5000 Controller

V5000 Expansion

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 29

V5000 + Mini

Nexus 9300

(optional)

PC PC

UCS Mini

V5000 Controller

V5000 Expansion

10 GbE

Fiber Channel SAN A

Fiber Channel SAN B

Converged

SAS

UCS C-Series

(optional)

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 30

Weekly newsletter:

https://www.redbooks.ibm.com/Redbooks.n

sf/subscribe?OpenForm

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 31

VersaStack Training for Partners

www.cisco.com/go/pec

Training for Account Managers:

http://tools.cisco.com/pecx/login?URL=offeringDetail?offeringId=501515__1436207411823

Maximizing VersaStack Knowledge

This presentation contains materials that are either copyright © 2014 IBM Corporation or copyright © 2014 Cisco Systems, Inc. All rights reserved. 32

IBM Cisco VersaStack Resources www.cisco.com/go/versastack and www.ibm.biz/BdEPf7

[email protected] & [email protected] CVD:

Direct Attach:

• http://www.cisco.com/c/dam/en/us/td/docs/unified_computing/ucs/UCS_CVDs/Versastack_n9k_vmw55_directattach.

pdf

FC MDS Attach:

• http://www.cisco.com/c/dam/en/us/td/docs/unified_computing/ucs/UCS_CVDs/Versastack_n9k_vmw55.pdf

UCSD:

• http://www.cisco.com/c/en/us/td/docs/unified_computing/ucs/UCS_CVDs/Versastack_n9k_vmw55_ucsd.html

Design Guide:

• http://www.cisco.com/c/dam/en/us/td/docs/unified_computing/ucs/UCS_CVDs/Versastack_design.pdf

Thank You