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VIBRANT�MARKETS
www.vibrantmarkets.biz
Weexcelinalltypesofsecondaryandprimaryresearchwithpractical
advisory across multiple geographies. Numbers are our strong suitand we have some ofthe �inest number whizzes in our team.
setsusapartisthequalityofworkthatwedelivertoourclientsWhatand not only the numbers and �igures. .
believeinqualityratherthanquantity.Yes,wehavemanyreportsWeand data models that contain numbers, but our multi-layer qualitycheck process ensures that not a single �igure is out of placeorirrelevant.
“Making sense of global markets”
INTRODUCTION
CompanyPro�ile
“MarketResearchand
Analysistotakeyouto
thenextlevelof
Competitiveness”
We are committed to providing ongoingvaluetoourcustomers. .
We leverage technology and implementbest practices, to provide a range of highqualityandcost-ef�icientbusinessresearchand advisory solutions, from globallocations enabling customers achievetheirbusinessgoals.
SOMEOFOURSERVICESMARKETRESEARCH: | | | Corporate image Consumer Behaviour Studies Customer satisfaction BrandPerceptionStudy Marketanalysis NewProductteststudies Marketingfeasibility SegmentationStudies | | | | |Competitor Analysis Ad Effectiveness Studies Price Sensitivity Studies BTL Effectiveness Studies | | | |DistributionChannel Mediaandcommunicationresearch Mysteryshopping Serviceanalysis Product&| | | |concepttesting Retailauditsandretailresearch Syndicatedresearch Financialresearch| | |
SMECONSULTING: | |ChannelDevelopment FunctionSet-upandManagement SalesProcessRestructuringSupplyChainoptimization MarketEntryStrategy|
HEALTHCARERESEARCH: | | |Corporateimage Prescriptionaudit Retailresearch/audit OTCdrugresearch Diagnosticstudies|
DEVELOPMENTSECTORSTUDIES: | | |-ImpactAssessment Baseline Monitoring&Evaluation Sociologyeconomicsurveys SkillGapStudies District/StatelevelDPRs Traf�icSurveys| | |
FromIdeationWe not only help in delivering a practical
market scenario report.
HOWWEWORKToImplementation
And advise on actual implementation while getting involved with key aspects
of the implementation process.
ToValidationWe validate these market �indings
through a structured process.
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Ind
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GEOGRAPHICAL SPREAD: Vibrant Markets has worked in
over 48+ countries over the world and handled projects in mul�ple ver�cals.
OUR WORK MAP: We have over 25+ years of experience
conduc�ng market research and business advisory for 30+ industries and over 120+ market segments across global markets.
“Research is the process of going up alleys to see if they are blind.” – Marston Bates
Clients Projects
SECONDARY RESEARCH
01
05 REPORT WRITING/ PRESENTATION
Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.
02PRIMARY RESEARCH
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient / input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to ll in the data gaps after secondary research.
03MARKET ENGINEERING
The market-engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is veried by the process of data triangulation to validate the numbers and arrive at close estimates.
04EXPERT VALIDATION
The market engineered data is veried and validated by a number of experts, both in-house and external.
OURSTRENGTHS
OURMETHODOLOGY
We understand customer requirements, documentcustomer processes and evaluate customer goals
We believe in developing a customized trainingprogram for customer-specific processes
Not compromising on research values or the quality of our research work
We work within deadlines – but do notaccept projects that are unrealis�c
Fast project turnaround �me and substan�al cost savings
Providing effec�ve project management and monitoring arrangements
We have integrated research teams that involvesenior staff with appropriate in-house support
Dr. Jagat Shah has a PhD in Interna�onal Business and has completed his MBA (Interna�onal trade, with a
Gold Medal), gradua�ng in Commerce from Delhi University. He is a cer�fied cluster development
prac��oner, trained & cer�fied by UNIDO / ILO at Turin, Italy as well as a cer�fied management consultant
(CMC) recognized by ICMCI, USA. In last 28 years of his career, he has worked on interna�onal market
& investment strategies with 25+ countries. .
Since last 23 years, he runs Global Network: www.globalnetworkindia.com, an interna�onal trade
advisory firm. His company consults Corporates & SME’s on interna�onal market strategy & approach.
In 2019, he has started a market research company called VIBRANT MARKETS which helps to do secondary
& primary market research for companies in India & abroad. .
He has worked on various economic development projects in diverse sectors across ver�cals like
agriculture, food processing, floor coverings, avia�on, educa�on, engineering, machine tools, auto
components, handicra�s, tex�les, pharmaceu�cals, medical disposables, consumer goods, gems &
jewellery, tourism, biotech & transport. .
He was the team leader of Government of India team to design the Na�onal Informa�on, Communica�on
technology – ICT policy for SMEs and has trained government officers in mul�ple countries to increase their
compe��veness and garnering an environment for business development.
Nikhil Sheth is a Masters in Interna�onal Business graduate from Mumbai, France and Hungary and has
extensive interna�onal experience across 35+ sectors, including business travels to France, UK, Germany,
Hungary, Belgium and Oman. .
He is an accomplished professional with 14+ years of prac�cal experience in business and market
research with market intelligence. His forte lies in management consul�ng, business development,
driving mul�-sector trade and investment into India and vice versa via foreign governments and trade
delega�ons and handholding MSME’s to transform into compe��ve export units .
He has a deep and holis�c understanding of market research having worked with various na�onal
and interna�onal companies in the private equity sector, healthcare sector, steel and industrial
equipment sector, FMCG and tex�le sector etc. .
Through his exper�se in business research and advisory he has mentored mul�ple Indian enterprises
across 35+ ci�es. Similarly he has mentored mul�ple American SMB’s (Small and Medium Businesses)
across 20+ American ci�es on how to succeed and prac�cally conduct business in India.
Vani Gupta has a Master’s in Business Administra�on degree, specialising in Entrepreneurship from Nirma
University, Ahmedabad and a bachelor’s degree specialising in Finance from NMIMS, Mumbai.
She has an experience working with mul�ple organisa�ons in various sectors ranging from industrial
equipment, consumer goods, machine tools, handicra�s to tex�les. She has become well versed in
gathering data about consumers, compe�tors and market condi�ons and can convert complex data
and findings into understandable tables, graphs, and wri�en reports. .
Interpre�ng the data to meet the clients’ requirement and forecas�ng future trends is her strong suit.
She has played a decisive role as the key researcher for a diversified conglomerate in the field of
engineering & projects for evalua�on of opportuni�es and a detailed assessment of the market for
induc�on furnaces globally. .
She has been instrumental in building the research design, research instruments and leading data
collec�on and analysis across various mul�-sector projects for na�onal and interna�onal clients.
Dr. Jagat Shah | Founder & Chief Mentor
Nikhil Sheth | Chief Researcher
Vani Gupta | Senior Research Manager
OURTEAM
International Development AgenciesInternational Development Agencies
Government of different Nations
Private Sector
Public Sector
Some of our clients
1001 & 1002, Safa l Pre lude,Prahladnagar, Corporate Road,Ahmedabad-380015, Gujarat, INDIA.
CONTACTUS
+91 97272 01179, +91 79 40324827, +91 79 40324828
www.linkedin.com/company/vibrant-markets
www.facebook.com/vibrantmarkets