Dear Parent/Guardian (s), The School Milk Foundation of Newfoundland and Labrador is thrilled to offer a brand new grade 7-12 promotion designed to complement our digital education system. ‘Milk It For Spirit’ is a social media challenge that encourages spirit building among students in grades 7 to 12. The challenge requires students to squeeze as many bodies and school milk cartons possible into one photo. Students post the picture and tag @SchoolMilkNL on any of our three social media platforms. It is important that the students hashtag #MilkItForSpirit and #(SchoolName)MilksIt. If students are uncomfortable sharing the photo online, they may email the picture directly. When we receive a notification, the student will be automatically entered into the draw for a chance to win a Macbook Air. There are no limits on how many posts per student. The more posts made, the better chance the student has to win! The challenge ends January 31 st , 2017 . After this date, a randomly selected winner will be revealed via social media. Without a teacher’s consent, posts made during class hours will NOT be accepted. Students are encouraged to participate only during times when digital devices are allowed. Entries must adhere to the Social Media Use policy and terms of use established by the Newfoundland and Labrador English School District. Individuals under the age of 16 are required to seek parental permission before posting photos of themselves and/or others. If your child is under the age of 16 and you would like to allow them the chance to participate, please ﬁll out the following: □ Yes I give permission for my child to participate in the School Milk Promotion

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Page 1: Web view‘Milk It For Spirit’ is a social media challenge that encourages spirit building among students in grades 7 to 12. ... m5 Marketing Communications

Dear Parent/Guardian (s),

The School Milk Foundation of Newfoundland and Labrador is thrilled to offer a brand new grade 7-12 promotion designed to complement our digital education system.

‘Milk It For Spirit’ is a social media challenge that encourages spirit building among students in grades 7 to 12. The challenge requires students to squeeze as many bodies and school milk cartons possible into one photo. Students post the picture and tag @SchoolMilkNL on any of our three social media platforms. It is important that the students hashtag #MilkItForSpirit and #(SchoolName)MilksIt. If students are uncomfortable sharing the photo online, they may email the picture directly.

When we receive a notification, the student will be automatically entered into the draw for a chance to win a Macbook Air. There are no limits on how many posts per student. The more posts made, the better chance the student has to win! The challenge ends January 31 st , 2017 . After this date, a randomly selected winner will be revealed via social media. Without a teacher’s consent, posts made during class hours will NOT be accepted. Students are encouraged to participate only during times when digital devices are allowed.

Entries must adhere to the Social Media Use policy and terms of use established by the Newfoundland and Labrador English School District. Individuals under the age of 16 are required to seek parental permission before posting photos of themselves and/or others. If your child is under the age of 16 and you would like to allow them the chance to participate, please fill out the following:

□ Yes I give permission for my child to participate in the School Milk Promotion□ No I do not give permission for my child to participate in the School Milk Promotion

Student Name________________________________________________________

Teacher Name________________________________________________________

Guardian(s) Signature____________________________________________________

Jessica MurphyPromotions & Education [email protected] Milk Foundation of Newfoundland & Labrador