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The CommitmentTo Business Ethics And The Foundation Is Built Through
OrganizationalCulture, With Ethical Values Reflected In The Workplace.
MANIRATNA DEORI 12020841081ADITI MEHROTRA - 12020841002
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What is Corporate Ethics
Ethics takes on different meanings in differentcultures, making it challenging to truly definebusiness ethics in international markets.
Organizational leaders have a key role inestablishing corporate values and modellingethical behaviour for their workforce,
organization and community. However, a number of actions that are almost
universally considered unethical
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Unacceptable in Every Culture
HR Ethics - unethical workplace behavior
Accounting Ethics - flat-out misrepresentingincome or expense figures on financial
statements Community Impacts affecting external stake
holders such as noise, air & water pollution
Theft & Fraud - gross exaggerations of clientsfinancial positions, embezzlement
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Company examples
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Oil spill in the offshore about 230 miles fromthe coast of northeast Rio de Janeiro.
155,000 gallons of crude are thought to have
been released in the November 2011 spill.
Chevron pays Brazil oil spill fines totaling$17.3 million.
$8billionpenalty
forNigeriaoil spill
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Paid bribes to doctors in three European countries toprescribe J&J medicines. kickbacks to Iraq to illegally obtain business under formerleader Saddam Hussein. Settlement includes $48.6 million to the SEC in disgorgementand prejudgment interest, a $21.4 million criminal penalty, and
4.8 million ($7.8 million) to the U.K. Serious Fraud Office.
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Accused of committing $11 billionfraud by making adjustments to thecompanys financial statements to
give investors a misleading picture ofthe companys performance.
$6.13 billion to investors whosuffered loses.
$2.58 billion by Citigroup Inc., $2billion by JP Morgan Chase & Co.
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DISNEYLAND HONG KONG
CREATING FANTASY
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MERK & CO.
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Merk & Co.
Asked to pay $950 million in damagesresulting from their selling drug Vioxx. Vioxx was in September 2004 due to side effects
of:
Heart attacks
Other cardiovascular diseases
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Merck agreed to pay
$321.6 million in criminal
$628.4 million in civil
Merck sold the drug for uses yet to be approavedby the FDA.
They marketed Vioxx as a remedy for rheumatoidarthritis without FDAs approaval.
They in 2007 compensated Merck also agreed in2007 Vioxx users who suffered from heart attacks.
Amounting to $4.85 billion.
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In four years (2007-2010), they settled 3,500death claims related to Vioxx.
Average payment for heart attack cases was
$186,800,Average for death cases $374,100.
In 2010, the report identified 58,022 Vioxxclaims.
In a 2004 report revealed that around 160,000heart attacks and strokes were linked to Vioxx.
Out of which 30 to 40 % people died.
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GLAXOSMITHKLINE
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Today, I am pleased to announce that theJustice Department and our law enforcement
partners have reached an historic $3 billionresolution with the pharmaceuticalmanufacturer GlaxoSmithKline, LLC, toresolve multiple investigations into the
companys sales, marketing, and pricingpractices. This act ion cons t i tu tes th e largesthealth care fraud sett lement in United
States histo ry. ~ Deputy Attorney General
James M. Cole (emphasis mine)
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GlaxoSmithKline (GSK) got in trouble forpractices surrounding its own psychiatric
drugsand for a diabetes drug to boot. GSK was found guilty of illegally marketing
antidepressants Paxil and Wellbutrin and
downplaying safety risks of diabetes drugAvandia.
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Cases
Criminal
Civil
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CRIMINAL
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Paxil
An anti depressant drug.
Never received approval for administration on
children and adolescents.
Even then from April 1998 to August 2003,GSK promoted Paxil for treating depression in
patients under age 18.
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Steps taken for illegalpromotion
Doctors incentivised to administer the drug topatients under 18.
Dinner
Lunch Spa programmes
Lavish vacations
Manipulated medical journal article Bribery
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Side effects
Birth Defects
Extreme Withdrawal Symptoms
Increase in Suicidal tendency by
3 times
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OUTCOME
200 suicide case
Also homicide cases
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Wellbutrin
In 2000s, the FDA had approved Wellbutrinonly for use in Major Depressive Disorder.
Yet it was allegedly promoted for:
1. Weight loss,
2. Sexual dysfunction
3. Substance addictions
4. Attention Deficit Hyperactivity Disorder.
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GSK pleaded guilty to misbranding Wellbutrin,
For Paxil and Wellbutrin offenses, GSK asked
to pay a criminal fine of
$757,387,200
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Avandia
From 2001 to 2007 GSK manipulated the datapresented to FDA for approaval.
The reports failed to mention results of two
studeies in relation to cardiovascular safety. Forgot to mention the increased risk of
Congestive heart faliure
Heart Attack
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There were serious ommision in the reportbeing presented to FDA for approal of thedrug.
Similar to what was done in PAXIL. They pleaded guilty and were asked to pay a
criminal fine for its unlawful conduct of:
$242,612,800
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OUT COME
5500 heart attacks resulting in death.
10700 reported cases of its severe sideeffects.
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CIVIL
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Off-label promotion andkickbacks.
Promoting its
Asthma drug Advair for mild asthma patients
Mood-stabilizing drug Lamictal for pain
management
Zofran, approved for post-operative nausea,for treatment of morning sickness in pregnant
women.
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GSK paid to healthcare providers forencouragement to prescribe these drugsand
drugs Latronex, Flovent and Valtrex.
Cost for these $1.043billion
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Misleading facts about Avandiassafety profile
$657 million total of which
Federal share is $508 million
State share $149 million
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False drug price reporting
GSKs underpaying rebates owed under the
Medicaid Drug Rebate Program.
GSK will pay $300 million in all.
$160,972,069 to the federal government,$118,792,931 to the states
$20,235,000 to certain Public Health Service
Gl S ithKli
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GlaxoSmithKline
Mission
Deliver more products of value
Grow a diversified global business
Core Values:
Transparency
Respect for people
Patient-focus
Integrity.
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Values of Merck & Co.
Improving Life
Ethics and Integrity
Innovation
Access to Heath
Diversity and teamwork