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V I R T U A L E V E N T SW E P U T T H E P I E C E S T O G E T H E R
presentation template
IMAGINE a digital event platform that handles all
of your meeting, event and learning programs so
your organization is known as an expert in the
digital experience arena.
IMAGINE success whether you are running an
online event, hybrid event, learning program, or
perpetual community.
IMAGINE engaging customers, launching
products, generating leads, training customers,
employees, and partners in the most dynamic
virtual environment possible.
IT’S ABOUT CONNECTING
Customer conferences, large meetings, learning and training
programs, virtual trade shows, and even corporate retreats --
organizations are seeking easy to deploy, easy to integrate, and
cost-effective ways to reach and engage more people. They are
turning to today’s digital event platforms.
These virtual environments are not just critical in the current state
of how businesses are able to connect to their customers but as
an extension of live events in the long run.
THE SOLUTION:A MULTIDIMENSIONAL APPROACH…LITERALLY
A wider range of engagement options
results in higher ROI for attendees and
organizers.
• Multiple sessions and speakers – both live
and simulive
• Agendas with starting times
• Concurrent tracks
• Time frames from a few hours to multiple
days.
• An adjunct to a live event or a robust
stand-alone
• The opportunity to develop perpetual
communities for long-term engagement,
education, and community-building
initiatives
ITERATIONS OFVIRTUAL LIVE EVENTS
ROI
LEVELS OF PROGRAMMING/ENGAGEMENT
PERPETUAL COMMUNITY
Combines several digital experiences into
one robust, online experience that persists year-round and enables
a wide variety of ongoing audience interactions using a platform featuring
engagement across all types of on-demand
content, webcasts, live streaming or hybrid
events.
HYBRID EVENT
A face-to-face meeting that also provides some type of live digital/virtual component for a remote audience to participate
and interact.
VIRTUAL EVENT
A virtual event is a live digital event that uses a platform with video, two-
way audience engagement features,
robust analytics and often sponsors or exhibits.
LIVE STREAM
Live streaming refers to online video or audio
media broadcast over the Internet in real time.
WEBINAR/WEBCAST
A live or recorded presentation with audio,
slides and/or video from a single source to multiple
participants.
HO
W I
T W
OR
KS
REPEAT
Repurpose Session VideosRepurpose Event Resources
Reuse the Venue (copy)
REUSE
REPORT
Lead Reports for sponsorsEvent Reports for Internal
Suggested Changes Next Event
AttendanceEngagement
Leads
MEASURE
Content PreparationEngagement & StaffingMarketing Campaign
ON-DEMAND
ENGAGE
Personal WelcomeLive Q&A and Chats
Announcement & Promotions
TrainingReminders
Go Live
LAUNCH
RegistrationContent Creation
Venue Setup
BUILD
EXECUTE
Technology Selection Event Microsite
Marketing & Sponsor Campaign
StrategyTimeline & Resources
Measurement & Metrics
PLAN
TH
E P
LA
TF
OR
MONLINE VENUES• Easy to configure fully customizable and branded sites
• Built for diverse business use cases that require broadcasting,
socialization, content sharing, and engagement
MULTI-PURPOSEENTERPRISE PLATFORM
• Create a different venue per program
• Configure each venue with capabilities suited to that program
• Sessions: live; simulive; on-demand
• Resources: videos; audio recordings; white papers;
links
• Engagement: video call and chat forums; contact
exchange and appointment management
• Booths: live/on-demand; downloadable resource
inclusion; networking; private staff interaction
• Courses: live/on-demand classes; downloadable
resources; networking; score card and certification
EASY FIT• Easily integrates
• with existing sales and marketing partners including
Cvent, Act-on, Marketing, Zapier, Eventbrite,
LinkedIn, Paypal and more
• with broadcast and content platforms including
Cisco Webex, GoToWebinar, Livestream, Ustream,
Zoom, Facebook Live, Vimeo, and Twitter
• With analytics including Salesforce and Google
Analytics
MAJOR USE CASES
• Easily integrates
• Virtual Event: online-only event
• Hybrid Event: physical event globalized
• Instructor-led eLearning: social online courses
• Interviews: socialize, inform, and interview
TB
X S
ER
VIC
ES PLAN
• Help develop yourstrategy
• Develop yourworkback scheduleand define resources
• Set measurements andmetrics criteria
BUILD• Assist with overall
event branding andcustomized sitebranding
• Navigate/recommendregistration
• Design the venue andthe attendee journey
EXECUTE• Define objectives of using
the technology
• Venue locations
• Registration andmessaging
• Communication andengagement
• Personalization
• Access control andsecurity
• Monetization
• Collaboration
• Native andintegratedwebcastingsolutions
• Define objectives ofusing the technology
• Develop the eventmicrosite
• Integrate virtual eventinto marketing strategy
• Develop yoursponsorship strategy
• Design your virtual engagement strategy
• Create and repurposecontent
LAUNCH• Train
• Remind yourcommunity
• Take it live
MEASURE• Develop and measure
against criteria
• Customize andgenerate reports
FE
AT
UR
ES
LIVE STREAMING &
WEBINARENTERPRISE
VIDEOeLEARNING ENGAGEMENT CONTENT
MGMTANALYTICS
Camcorder to high-end
multi-cameraproduction
Video upload intoscalable back-end
Course registration or
3rd party catalogueintegration
Video call, privateand group chat,
private messaging
Open, private, or registration-
based venues
Birds-eye view trends on
registrants, attendees, access
tools, sessions, and resources
Transcoding,adaptive bitrate,
CC,transcript
Transcoding,adaptive bitrate,
CC, transcript
Admin, teacher, and
student roles
Business cardexchange andappointment
setting
WYSIWYG editor, with columnar or
3D layout
Bugs-eye view details on
registrants, attendees,
sessions and resources
Recording CDN
Template basedcourse
standardization and
generation
Contextual engagement
Pre-built pages customizable
with drag’n’droppanels
Attendee score card with
customizable weighting
Simulive
Resources andengagement
options per video
Live and on-demand
sessions withhandouts, Q&A,
chat,test and survey
Interaction with staffVersioning and
asset rights management
Visual data analytics through
faceted search
Zoom and otherpopular webinar
integration
Mobile / tablet /desk top player Gamification Polls & Surveys Payment
processingExcel reports and
CSV export
US
E C
AS
ES
US
E C
AS
ES
US
E C
AS
ES
US
E C
AS
ES
P R I C I N G S T R A T E G Y
SIMPLE PRICING
We identify what you want to do,
assign roles and responsibilities against
those tasks, reserve and build on a
robust platform, budget development
and design hours against it, and
provide a investment grid for your
review and approval.
CONTACT: Jenna Linnekens
310.663.0880
T H A N K Y O U .