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Resume Visual Addendum RESUME of JIM CAREFOOT • CHARTING A COURSE. • MAINTAINING A COMPETITIVE POSTURE. • KEEPING AN EYE ON CHANGING TECHNOLOGY. • GIVING CUSTOMERS WHAT THEY NEED. • USING BRAND, PRESENTATION & MERCHANDISING. • ASSURING GLOBAL REACH. • MAKING SALES & TRAINING APPROACHES FOCUSED. • CREATING IDEAS AND OVERCOMING PRODUCT MANAGEMENT ACHIEVEMENTS

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Resume Visual Addendum

RESUME of JIM CAREFOOT

• CHARTING A COURSE.• MAINTAINING A COMPETITIVE POSTURE.• KEEPING AN EYE ON CHANGING TECHNOLOGY.• GIVING CUSTOMERS WHAT THEY NEED.• USING BRAND, PRESENTATION & MERCHANDISING.• ASSURING GLOBAL REACH.• MAKING SALES & TRAINING APPROACHES FOCUSED.• CREATING IDEAS AND OVERCOMING BARRIERS.

PRODUCT MANAGEMENT ACHIEVEMENTS

RESUME of JIM CAREFOOT

CHARTING A COURSE.

CONFIDENTIAL

CONFIDENTIAL

CONFIDENTIAL CONFIDENTIAL

MARKET DRIVERS

PRODUCTS, FEATURES AND PRICING

TECHNOLOGY ROADMAP

TIMELINE OF LIFE CYCLE

I created and maintained comprehensive roadmaps for multiple product lines.

RESUME of JIM CAREFOOT

0

200

400

600

800

1000

1200

1400

1600

2006 2007 2008 2009 2010 2011 2012 2013

Market Size by TierTelephone Service

Cable Location

Pair Tracing

SecurityIrrigationUtility & ElectricalCATV

End User

LEC CLEC

Group

MRO/Construction

Electrical

Communication Access Services

Telephone Service

Cable Location

Pair Tracing

SecurityIrrigationUtility & ElectricalCATV

End User

LEC CLEC

Group

MRO/Construction

Electrical

Communication Access Services

$100 $200 $500

$1,000

BETTER

WORSE

Test-Um Fluke Fluke GreenleeLanscaper LinkRunner Microscanner NETcat Pro

CABLE TESTSingle Ended Test (Pretest) l l l lNumber of Remotes (Identifiers) 8 8 8 8Identifies Remote while Testing Cable Redundant ID (ID on more than 1 pair)Complete Wire Map l l lSelect Which Pins Have Tone l l lTest for Cable Shield l l lSplit Pair Range (UTP cable) CABLE LENGTHLength Measurement Method Capacitance Capacitance TDR TDRAdjust Length Constant l l lLength Range (CAT5/6) 1500 1000 1500 2000

MAINTAINING A COMPETITIVE POSTURE.

I kept a view of competition to validate features and prices.

RESUME of JIM CAREFOOT

KEEPING AN EYE ON CHANGING TECHNOLOGY.

Industry standards are often years in the making, while de facto standards emerge overnight. Maintaining touch with key industry groups and customers is necessary to keeping current and therefore to success.

I hold current technology registrations with industry group BICSI.

RESUME of JIM CAREFOOT

GIVING CUSTOMERS WHAT THEY NEED.

Two of my products won the Textron Chairman’s Award for Innovation.

Product designs need to give customers the capabilities they need with ease of use. Application knowledge and industrial design can combine to delight users.

Design concepts..Award-winner.

RESUME of JIM CAREFOOT RESUME of JIM CAREFOOT

USING BRAND, PRESENTATION AND MERCHANDISING.

Brand is a valuable asset that is difficult to replace … and displace. The message in product presentation has

to reinforce the brand promise and use the brand

image to deliver value.

I mapped out a brand change that improved customer grasp and appeal.

RESUME of JIM CAREFOOT

ASSURING GLOBAL REACH.

I established a set of global requirements for product design and materials.

RESUME of JIM CAREFOOT

MAKING SALES & TRAINING APPROACHES FOCUSED

Hand-held electronic devices are tools, and need to be handled by potential users and shown in a relevant situation. Photo (L): rugged telecom testers displayed with an outdoor wiring terminal that contains actual cable and services.

A familiar installation and maintenance

environment shows customers you

understand their needs and makes

your product demo more meaningful.

I developed targeted training and demo aids for new products.

RESUME of JIM CAREFOOT

CREATING IDEAS AND OVERCOMING BARRIERS.

I produced a collection of sales training and user notes for print, the intranet and PDF.

With a diverse sales force and multiple customer channels it is important to help everyone see what is possible, how it is done

and why our solution is beneficial.

RESUME of JIM CAREFOOT

Jim (James L.) Carefoot4506 E Olive Avenue

Gilbert, Arizona 85234Mobile +1 480 861-8062

Home +1 480 632-2860E-mail: [email protected]

www.JLCarefoot.com

An experienced manager with telecom industry credentials and an engineering

degree. At home with engineers and executives alike. Proven track record of

identifying, developing, launching and marketing electronic products. Domestic

and international business experience.

REACHING ME.